This is English Language course outline. This subject is helpful to the Business Students. In this subject doing some major activities and learning segment, those are really helpful to the business students. In this course lot of presentations and quiz to the students. In every semester presentations and quiz are arrange but in this subject more focus on the presentation, also with students writing skills and public speaking skills. All the very best

1. Islamia University of Bahawalpur
ENGLISH LANGUAGE
Instructor Name: Saniah Saleem
Class: BBA (HONS) FirstSemester2018
Department of ManagementSciences
COURSE DESCRIPTION/OBJECTIVE
Thiscourse providesthe studentsLanguage skillsforeffective communication,organizational
communication,the writingprocess,designingbusinessdocuments,writingbusinesscorrespondence,
preparingreports,proposals,manualsandpresentation,preparingemploymentandadministrative
messages,businessterminologyformarketingandtrade,communicatingwiththe customer
INDENTED LEARNING OUTCOMES
By the endof thiscourse it isexpectedthatthe studentwillbe able to:
1. To furtherdevelop student’sskillsinreading,writing,speakingandthinking.
2. To developstudents„understandingandappreciationof Englishlanguageanditsuse ineffective
communicationandliterature.
3. To developstudentunderstandsandappreciationof essaywriting,shortstoriesandwill develop
abilitytoevaluate andunderstandwrittenmaterial.
4. To developeffectivebusinesscommunicationskillsandenhance presentationskills
COURSE CONTENT (SEMESTER 1)
Week01  Language
 Part of speech
 Part of sentences
Week02  Vowel
 Consonant
 Grammar
 Structure words
 Functionwords
 Contentwords
 Difference betweencontentwordand structure word
Week03  Conjunctions
 Usage
 Figuresof speech
 Modifiers
 Proofreading

2. Week04  Noun & Types
 object
 Verband Types
 Vocabulary building& BusinessVocabulary
 Participle
Week05  Pre-writingskill
 Graphic organizer
 Five Planningsteps for effective message
Week06  Reading skill
 Four language Skill
 Introduction to communication
Week07  Letter writing
 Bad news,good news
Week08  Reflective Essays
 Resume and CV
 Email
Week09  Research Paper
Week10  7C’s of communication
Week11  Publicspeakingskills
Week12  Stepsof writing process
Week13  Creative writing skill
Week14  Effective Presentationskill
Week15  Project week
Week16  Case study
Week17  Presentationweek
RECOMMENDED TEXTBOOKS:
Murphy, Effective BusinessCommunication,7th
EditionHand Outs.