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Bayt.com Employee Motivation Report
      in the Middle East and North Africa
                 January 2013
Research Objectives

   To understand how the current environment is impacting the satisfaction levels of employees in the
    MENA.


   Identification of the drivers that motivate employees to stay longer in an organization and what
    makes them prefer their work place to others.


   To recognize what employees perceive of their immediate line manger in terms of organizational
    commitment, leadership skills, supportiveness etc.
Demographic Background & Methodology
Age and Gender
Adult males and females
Aged 21+ years


Nationalities
GCC Arabs, North Africans, Levant, Western Expats, Asians & Others


Country of Residence
GCC: UAE, KSA, Kuwait, Oman, Qatar, Bahrain
Levant: Lebanon, Syria, Jordan
North Africa: Egypt, Morocco, Algeria, Tunisia


Methodology
Online data collection was done between the 6th and the16th of December 2012. The total number of
respondents was 10,167.
Respondent profile
Respondent Profile – Country




                               Base: Total Working Sample : 10167
Respondent Profile - Personal




                                Base: Total Working Sample : 10167
Respondent Profile - Professional




                                    Base: Total Working Sample : 10167
Respondent Profile - Professional




                                    Base: Total Working Sample : 10167
Level of Seniority
Q. Which of the following statements best describes your level of seniority at your office:




                                                                                     Base: Total Working Sample : 10167
Research findings
Motivation at Work

Q. How motivated do you feel doing the work that you do every day for your organization?
 -   Across countries 77% of all respondents claim being motivated to some extent towards the work they so. Tunisia, Algeria
     and Morocco exhibit ‘above average’ level of motivation.




                                                                                                    Base: Total Working Sample : 10167
Work-Life Balance
Q. How important is achieving a good work-life balance for you to be motivated at work?

-   Achieving a good work-life balance is one of the key factors that could impact an employee’s motivation levels at
    workplace. 98% of the total respondents claim it is important.




                                                                                                     Base: Total Working Sample : 10167
Organizational Support to Achieve Work-Life Balance
Q. How much support does your current organisation offer to help achieve a good work-life
balance?
-   58% of the total respondents claim they receive some level of support from their organization to maintain a healthy
    work-life balance. However, 39% claim they receive little to no support.
-   Higher proportion of respondents from Oman and Bahrain claim they receive such support.




                                                                                                    Base: Total Working Sample : 10167
Motivation Drivers
Q. What variables most strongly drive your motivation levels for your work and your company besides
pay? (Select top five)


-   ‘Recognition’ of one’s work is the key element that drives motivation according to 47% of the respondents.
-   ‘Training and development (45%)’ and ‘career advancement opportunities (42%)’ are also considered to be
    important drivers.




                                                                                                    Base: Total Working Sample : 10167
Intention to Stay with Organization

Q. Approximately how many years do you see yourself working with your current employer?

-   Almost four in ten claim they would at least stay for the next 12 months with their current employer. Another 20%
    claim they would stay for the next three years.
-   21% of respondents from Syria claim they would stay till retirement.




                                                                                                    Base: Total Working Sample : 10167
Image of Line Manager
Q. To what extent do you agree or disagree with each of the following statements with regard to
your line manager
-   78% of respondents feel that their line manager is committed to the organization; but when it comes to
    communicating organizational matters, the managers do not appear to be performing very well.




                                                                                                    Base: Total Working Sample : 10167
Recommendation to Others

Q. How strongly would you recommend your organisation as an employer to your friends, peers and
ex colleagues?
 -      54% of the respondents say they would recommend their current employer to others.
 -      ‘Private sector-MNC’ have the highest chance of being recommended by the people employed in the sector (27%) in
        comparison to any other sector.


                                                                        Private sector -                         Public/
                                                     Private sector –                      Private sector –
                              Private sector – MNC                      Small/Medium                          government/          Other
                     Total                                  LLC                                 Other
                                      (2677)                               Local Co.                          Semi/ Charity        (352)
                                                          (2312)                                (1352)
                                                                            (1751)                               (1722)
       Strongly
                      22              27                   20                 14                 21                25               28
     recommend

     Recommend        32              34                   32                 28                 30                31               32

     Recommend
                      25              23                   29                 28                 22                23               17
       slightly

     Ask to avoid     11               8                   11                 16                 13                10                8

 Strongly ask to
                      6                5                    5                  9                  8                6                 5
     avoid

 Don’t know/can’t
                      4                3                    3                  4                  6                6                10
say/Not applicable




                                                                                                                     Base: Total Working Sample : 10167
Internal Communications
Q. How informed are you about your company’s short term and long term goals, as well as its recent
plans and developments?
Q. How transparent is the information your company formally communicates to you regarding
internal plans and developments?

-   Internal communication is one of the elements that has been well looked upon as 71% of the respondents claim they
    are well informed of their company’s goals, plans and developments.
-   64% also believe that there is high level of transparency in the communication they receive.




                                                                                                 Base: Total Working Sample : 10167
Personal Attitude Towards Work - Overall
Q. We will now ask you a few questions on your personal opinion and attitude towards the work you do.
Please indicate to what extent do you agree or disagree with each of the following statements


-   A majority (92%) of the respondents feel that the work they do is significant to the company and 76% claim that their
    work gives them sense of personal achievement.




                                                                                                     Base: Total Working Sample : 10167
Personal Attitude Towards Work – By Country
Q. We will now ask you a few questions on your personal opinion and attitude towards the work you
do. Please indicate to what extent do you agree or disagree with each of the following statements




                                                                                  Base: Total Working Sample : 10167
Personal Attitude Towards Work – By Country
Q. We will now ask you a few questions on your personal opinion and attitude towards the work you
do. Please indicate to what extent do you agree or disagree with each of the following statements




                                                                                  Base: Total Working Sample : 10167
Personal Attitude Towards Work – By Country
Q. We will now ask you a few questions on your personal opinion and attitude towards the work you
do. Please indicate to what extent do you agree or disagree with each of the following statements




                                                                                  Base: Total Working Sample : 10167
Feeling of Loyalty
Q. Please indicate the extent of loyalty you feel to each of the following work related groups

-   Although high levels of loyalty are exhibited across work groups, employees are most loyal to their
    profession/line of work




                                                                                                      Base: Total Working Sample : 10167
Satisfaction with Work & Organization - Overall
Q. We will now ask you a few questions on your level of satisfaction with the work you do and your
organization. Please indicate how satisfied you are with each of the following aspects

-   Respondents claim they are satisfied with the interpersonal relations they have with their colleagues and the
    responsibilities they are required to fulfill. Key reasons for dissatisfaction are ‘promises not being kept’ and
    ‘compensation and benefits’.




                                                                                                        Base: Total Working Sample : 10167
Overtime/ Taking Work Home
Q. How often do you take work home or work overtime?
Q. How do you feel about taking work home/working overtime? (For those who take work
home/work overtime in previous question) (Select all that apply)

-   23% claim they always take work home/ work overtime. Another 64% state they do so less often.
-   Key reason cited for working overtime is that it is part of the job requirement, according to 44%




                                                                          Base: Those who take work home: 8744


                                                                                                     Base: Total Working Sample : 10167
Current State of Job
Q. Which of these statements is most applicable to you and your current job

-   36% of the total respondents claim they are willing to leave their current job if the right opportunities are presented.
    Another 20% have actively looked for another job. Only 12% say that they have never thought about leaving their
    current job
-   Bahrain (44%) and UAE (41%) have the highest percentage of respondents claiming they are either actively looking
    or in the process of changing their current job.




                                                                                                        Base: Total Working Sample : 10167
Level of Stress
Q. Please indicate how stressed you feel in your job on an average working day

-   Almost half of the respondents claim to have a stressful day at work. The same is true across different countries.




                                                                                                         Base: Total Working Sample : 10167
Freedom at Workplace
Q. In your opinion, how often are you granted the opportunity to find your own solution(s) to your
challenges at work?
-   A quarter of the respondents claim they always have the freedom to seek out solutions to their work challenges.
-   Qatar (32%), Kuwait (30%) and UAE (30%) score the highest in this regard.




                                                                                                     Base: Total Working Sample : 10167
Management that listens
Q. How often does your manager take time to listen to your concerns and/or suggestions?
-   4 in 10 respondents claim their managers always/ often listen to the suggestions/ concerns they voice.
-   Respondents from Bahrain (27%), Oman (24%), Lebanon (22%) and UAE (21%) claim their managers always take
    time to listen to their suggestions/ concerns.




                                                                                            Base: Total Working Sample : 10167
Incentives

Q. What kinds of awards/incentives would you like to receive from Employee Recognition Programmes?

-   Monetary Rewards followed by Certificates are the top incentives that respondents would like to see their employer
    offer.




                                                                                                     Base: Total Working Sample : 10167
CSR Activities
Q. Does your company engage in CSR activities?
Q. What type of CSR activities would you like your organization to be involved in?
 -   Just over a quarter claim that their organization is currently involved in CSR activities.
 -   Creation of employment and preservation of environment are the top two activities that respondents would like to
     see their companies engage in.




                                                                                                   Base: Total Working Sample : 10167
Thank you

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Bayt.com Employee Motivation Report 2013

  • 1. Bayt.com Employee Motivation Report in the Middle East and North Africa January 2013
  • 2. Research Objectives  To understand how the current environment is impacting the satisfaction levels of employees in the MENA.  Identification of the drivers that motivate employees to stay longer in an organization and what makes them prefer their work place to others.  To recognize what employees perceive of their immediate line manger in terms of organizational commitment, leadership skills, supportiveness etc.
  • 3. Demographic Background & Methodology Age and Gender Adult males and females Aged 21+ years Nationalities GCC Arabs, North Africans, Levant, Western Expats, Asians & Others Country of Residence GCC: UAE, KSA, Kuwait, Oman, Qatar, Bahrain Levant: Lebanon, Syria, Jordan North Africa: Egypt, Morocco, Algeria, Tunisia Methodology Online data collection was done between the 6th and the16th of December 2012. The total number of respondents was 10,167.
  • 5. Respondent Profile – Country Base: Total Working Sample : 10167
  • 6. Respondent Profile - Personal Base: Total Working Sample : 10167
  • 7. Respondent Profile - Professional Base: Total Working Sample : 10167
  • 8. Respondent Profile - Professional Base: Total Working Sample : 10167
  • 9. Level of Seniority Q. Which of the following statements best describes your level of seniority at your office: Base: Total Working Sample : 10167
  • 11. Motivation at Work Q. How motivated do you feel doing the work that you do every day for your organization? - Across countries 77% of all respondents claim being motivated to some extent towards the work they so. Tunisia, Algeria and Morocco exhibit ‘above average’ level of motivation. Base: Total Working Sample : 10167
  • 12. Work-Life Balance Q. How important is achieving a good work-life balance for you to be motivated at work? - Achieving a good work-life balance is one of the key factors that could impact an employee’s motivation levels at workplace. 98% of the total respondents claim it is important. Base: Total Working Sample : 10167
  • 13. Organizational Support to Achieve Work-Life Balance Q. How much support does your current organisation offer to help achieve a good work-life balance? - 58% of the total respondents claim they receive some level of support from their organization to maintain a healthy work-life balance. However, 39% claim they receive little to no support. - Higher proportion of respondents from Oman and Bahrain claim they receive such support. Base: Total Working Sample : 10167
  • 14. Motivation Drivers Q. What variables most strongly drive your motivation levels for your work and your company besides pay? (Select top five) - ‘Recognition’ of one’s work is the key element that drives motivation according to 47% of the respondents. - ‘Training and development (45%)’ and ‘career advancement opportunities (42%)’ are also considered to be important drivers. Base: Total Working Sample : 10167
  • 15. Intention to Stay with Organization Q. Approximately how many years do you see yourself working with your current employer? - Almost four in ten claim they would at least stay for the next 12 months with their current employer. Another 20% claim they would stay for the next three years. - 21% of respondents from Syria claim they would stay till retirement. Base: Total Working Sample : 10167
  • 16. Image of Line Manager Q. To what extent do you agree or disagree with each of the following statements with regard to your line manager - 78% of respondents feel that their line manager is committed to the organization; but when it comes to communicating organizational matters, the managers do not appear to be performing very well. Base: Total Working Sample : 10167
  • 17. Recommendation to Others Q. How strongly would you recommend your organisation as an employer to your friends, peers and ex colleagues? - 54% of the respondents say they would recommend their current employer to others. - ‘Private sector-MNC’ have the highest chance of being recommended by the people employed in the sector (27%) in comparison to any other sector. Private sector - Public/ Private sector – Private sector – Private sector – MNC Small/Medium government/ Other Total LLC Other (2677) Local Co. Semi/ Charity (352) (2312) (1352) (1751) (1722) Strongly 22 27 20 14 21 25 28 recommend Recommend 32 34 32 28 30 31 32 Recommend 25 23 29 28 22 23 17 slightly Ask to avoid 11 8 11 16 13 10 8 Strongly ask to 6 5 5 9 8 6 5 avoid Don’t know/can’t 4 3 3 4 6 6 10 say/Not applicable Base: Total Working Sample : 10167
  • 18. Internal Communications Q. How informed are you about your company’s short term and long term goals, as well as its recent plans and developments? Q. How transparent is the information your company formally communicates to you regarding internal plans and developments? - Internal communication is one of the elements that has been well looked upon as 71% of the respondents claim they are well informed of their company’s goals, plans and developments. - 64% also believe that there is high level of transparency in the communication they receive. Base: Total Working Sample : 10167
  • 19. Personal Attitude Towards Work - Overall Q. We will now ask you a few questions on your personal opinion and attitude towards the work you do. Please indicate to what extent do you agree or disagree with each of the following statements - A majority (92%) of the respondents feel that the work they do is significant to the company and 76% claim that their work gives them sense of personal achievement. Base: Total Working Sample : 10167
  • 20. Personal Attitude Towards Work – By Country Q. We will now ask you a few questions on your personal opinion and attitude towards the work you do. Please indicate to what extent do you agree or disagree with each of the following statements Base: Total Working Sample : 10167
  • 21. Personal Attitude Towards Work – By Country Q. We will now ask you a few questions on your personal opinion and attitude towards the work you do. Please indicate to what extent do you agree or disagree with each of the following statements Base: Total Working Sample : 10167
  • 22. Personal Attitude Towards Work – By Country Q. We will now ask you a few questions on your personal opinion and attitude towards the work you do. Please indicate to what extent do you agree or disagree with each of the following statements Base: Total Working Sample : 10167
  • 23. Feeling of Loyalty Q. Please indicate the extent of loyalty you feel to each of the following work related groups - Although high levels of loyalty are exhibited across work groups, employees are most loyal to their profession/line of work Base: Total Working Sample : 10167
  • 24. Satisfaction with Work & Organization - Overall Q. We will now ask you a few questions on your level of satisfaction with the work you do and your organization. Please indicate how satisfied you are with each of the following aspects - Respondents claim they are satisfied with the interpersonal relations they have with their colleagues and the responsibilities they are required to fulfill. Key reasons for dissatisfaction are ‘promises not being kept’ and ‘compensation and benefits’. Base: Total Working Sample : 10167
  • 25. Overtime/ Taking Work Home Q. How often do you take work home or work overtime? Q. How do you feel about taking work home/working overtime? (For those who take work home/work overtime in previous question) (Select all that apply) - 23% claim they always take work home/ work overtime. Another 64% state they do so less often. - Key reason cited for working overtime is that it is part of the job requirement, according to 44% Base: Those who take work home: 8744 Base: Total Working Sample : 10167
  • 26. Current State of Job Q. Which of these statements is most applicable to you and your current job - 36% of the total respondents claim they are willing to leave their current job if the right opportunities are presented. Another 20% have actively looked for another job. Only 12% say that they have never thought about leaving their current job - Bahrain (44%) and UAE (41%) have the highest percentage of respondents claiming they are either actively looking or in the process of changing their current job. Base: Total Working Sample : 10167
  • 27. Level of Stress Q. Please indicate how stressed you feel in your job on an average working day - Almost half of the respondents claim to have a stressful day at work. The same is true across different countries. Base: Total Working Sample : 10167
  • 28. Freedom at Workplace Q. In your opinion, how often are you granted the opportunity to find your own solution(s) to your challenges at work? - A quarter of the respondents claim they always have the freedom to seek out solutions to their work challenges. - Qatar (32%), Kuwait (30%) and UAE (30%) score the highest in this regard. Base: Total Working Sample : 10167
  • 29. Management that listens Q. How often does your manager take time to listen to your concerns and/or suggestions? - 4 in 10 respondents claim their managers always/ often listen to the suggestions/ concerns they voice. - Respondents from Bahrain (27%), Oman (24%), Lebanon (22%) and UAE (21%) claim their managers always take time to listen to their suggestions/ concerns. Base: Total Working Sample : 10167
  • 30. Incentives Q. What kinds of awards/incentives would you like to receive from Employee Recognition Programmes? - Monetary Rewards followed by Certificates are the top incentives that respondents would like to see their employer offer. Base: Total Working Sample : 10167
  • 31. CSR Activities Q. Does your company engage in CSR activities? Q. What type of CSR activities would you like your organization to be involved in? - Just over a quarter claim that their organization is currently involved in CSR activities. - Creation of employment and preservation of environment are the top two activities that respondents would like to see their companies engage in. Base: Total Working Sample : 10167