Basic Layouting and Newsletter Production(1).pptx

COLLABORATIVE &
DESKTOP PUBLISHING
Newsletter Production
Collaborative desktop publishing is a group category
wherein a team composed of seven members (now with
5 members according to DepEd Memorandum No. 24, s. 2023) is
tasked to create a four-page newspaper which
includes news, editorial, features and sports pages.

COLLABORATIVE &
DESKTOP PUBLISHING
The five-member team includes a news writer, feature
writer, editorial writer, sports writer, cartoonist,
photojournalist, and layout artist. The given four hours
of work comprises data gathering, article writing,
drawing, editing, layout and printing.

COLLABORATIVE &
DESKTOP PUBLISHING
This category tests the flexibility and skills of each
individual from the team under time pressure. It
mimics the real situation happening daily Newspaper
Publications on the business.

elements of a
NEWSPAPER

elements of a
NEWSPAPER
MASTHEAD
Details of the publisher, place of publication, and information about the
newspaper.
FLAG
The printed title (i.e., name and logo) of a newspaper at the top of the
front page.
FOLD
Name used to literally mean the line caused by where a printed
newspaper was folded over.
WHITE SPACE
Areas of a page free of any type or objects.

elements of a
NEWSPAPER
HEADLINE
Brief description of the story.
BANNER
A headline stretching across the top of a page
PHOTOGRAPS
The main illustration of the news.
CUTLINES
Tells the reader what is going on in the photo, this is also called as caption.

What is Layouting?
Newspaper layouting essentially
combines journalism with graphic
arts. It is the process of
“designing” or putting together the
various newspaper elements in an
orderly manner.

Essential
Elements
on Page Designing

HEADLINE
Any header for an article;
may run up to three lines
deep and contain
between five to nine
words.
They should not be
separated from the start
of the story.

T
the main body, including
the articles, of the
newspaper; the most
important element in the
newspaper
TEXT

visual images and designs
to illustrate a topic, an issue;
usually a supporting image
of an article; counters
gray area
GRAPHICS,
ILLUSTRATIONS

a graphic representation
or description
of an actual event mainly
by photography
IMAGES

the unprinted area
of a piece of printing,
as of a newspaper page,
or of a portion of a piece
of printing
WHITE SPACES

NAMEPLATE
BANNER PHOTO
BANNER STORY
NEWS FEATURE
INFOGRAPHIC

CARTOON
COLUMN
MAIN EDITORIAL
EDITORIAL BOARD
COLUMNIST INFO

Guidelines in Page Designing
• Have a focal point.
• Design with a purpose.
• Keep it simple.
• Maintain design, unity and
consistency.
• Design should have contrast and
balance.

• Balance
• Proximity / Unity
• Alignment
• Repetition / Consistency
• Contrast
• Emphasis
• White Space
• Movement
PRINCIPLES OF DESIGN

BALANCE AND PROPORTION
• Visual balance comes from
arranging elements on the
page so that no section is
heavier than the other.

BALANCE AND PROPORTION

PROXIMITY/ UNITY
• In design, proximity or closeness creates
a bond between people and between
elements on a page.
• Use consistent external and internal
margins
• Other graphics can create unity, even
simple rules (lines)

PROXIMITY/ UNITY

ALIGNMENT
• Alignment brings order to chaos, in a
parking lot and on a piece of paper. How
you align type and graphics on a page and
in relation to each other can make your
layout easier or more difficult to read,
foster familiarity, or bring excitement to a
stale design.

ALIGNMENT

REPETITION/ CONSISTENCY
• Repeating design elements and
consistent use of type and graphics
styles within a document shows a
reader where to go and helps them
navigate your designs and layouts
safely.

REPETITION/ CONSISTENCY

CONTRAST
• In design, the use of opposites in
size, shape and weight—big and
small elements, black and white
text, squares and circles, can all
create contrast in design.

EMPHASIS
• In order to achieve emphasis, news should be
displayed according to importance. The news
value of every story must determine on what
page it should find print, its position on the
page, and the style , and size of its headline.

WHITE SPACE
• Designs that try to cram too much text
and graphics onto the page are
uncomfortable and may be impossible to
read. White space gives your design
breathing room.

WHITE SPACE

MOVEMENT
• Logical and sequential.
• Rhythmic, guiding the user's eye
through the display.
• Encouraging of natural eye
movement.
• Usually an S-Format is advisable

• Perfect Balance (balance or
symmetrical) Makeup
• Brace or Focus Makeup
• Broken Column Makeup
• Streamlined Makeup
• Circus Makeup
TYPES OF FRONT PAGE MAKEUP

PERFECT BALANCE (BALANCE
OR SYMMETRICAL) MAKEUP
In a balanced makeup, like elements
(same types and sizes) are placed
opposite each other with some white
spaces or pictures in between.

BRACE OR FOCUS MAKE UP
The display elements make a pattern slanting
downward from left to right across the page.
This style usually highlights one very important
story.

BROKEN COLUMN MAKE UP
• The page is broken into several units
to give space to many stories.
Symmetry is obtained by carefully
arranging the contents so as not to
cancel each other by their nearness.
Large heads and cuts are placed
where they give the page a pleasing
pattern.

STREAMLINED MAKE UP
• The format is similar with that of the
contrast and balance makeup.
However, the nameplate is usually
floated, headlines are flushed up in
cap and lower case type, and large
body types are used. Often bullets,
asterisks or jim dashes are employed
to introduce lead stories.
• Common in High School papers

CIRCUS MAKE UP
• The format is anything goes.
Each item is clamoring for
attention. Tabloids are the
best examples of this type of
layout.

Lead – who, what, so what … if possible when.
2nd – where (when), clearer explanation of what was stated in the lead.
3rd – “this should be the direct quotation,” Marcos said.
4th – this paragraph should answer the question why/how
5th – segue/background
6th – should support the transition paragraph
7th – “a direct quoatation again,” he said.
8th – segue/background
9th – supporting paragraph(s)
News Writing Formula

While it is true that the front page of
the newspaper is it shows window,
attractive makeup should not be
confined to this page alone. The inside
and back pages should be given the
same tender care, treatment and
attention by the layout artist.
Makeup of Inside Pages:

• This page should have a distinctive, dignified, and
formal appearance. The masthead or editorial
box which should be relatively small, may be
anchored in any corner as done in streamlined
newspapers.
• Traditionally, the editorials appear in the first two
columns. They are of larger types. Heads or title
of editorials, just like the headline of news
stories, should be of the masculine appearance,
not the italic or script type.
EDITORIAL PAGE

S – State the problem (newspeg)
P – Position (stand)
E– Evidences (claims, facts… strong to strongest)
C– conclusion
S – solutions
Editorial Writing Formula

• This page have a literary and
feminine appearance. The
columns are often wider.
Roman and italics types are
used for text.
FEATURE PAGE

•This page has a bolder but
more lively appearance than the
other pages. Their makeup
should suggest their content,
action, speed, and color. Large
bold heads, even streamers are
used.
SPORTS PAGE

How + who won + who loss + score + what event + where +
when
Banking on sharp drops and lightning-quick
smashes, Lin Dan reigned supreme bombarding a
hapless Sony Dwi, 2-0 (21-11, 22-20), in the Proton-BWF
World Badminton Championship at Putra Stadium in
Bakit-Jalil, Kula Lumpur last August 19.
Sports Writing Lead Formula

• First impressions are important. An
attractive newsletter which appears
relevant and uncomplicated will
encourage people to read further.
• Don’t make the newsletter overly
complex.
NEWSLETTER PRODUCTION

• Design your newsletter before you
begin formatting.
• Take into account your newsletter's
graphic content in relation to the
textual content.

• Decide how many columns your
newsletter will be. Try a simple,
three-column newsletter.
• Add couple of graphic images to
break up the text.

• Blank empty template is the easiest
way to make a newsletter
• Using a columns layout, devote one
column to photographs, diagrams
and short topics.
• Check the quality of your photos.

• Use color with moderation. Color can
be used for your school/company’s
logo, your newsletter title, or as
background.
• Use a maximum of 3 colors for
design.

• Write article/text concisely and in the
active voice. Edit for clarity,
conciseness, jargon, length and
accuracy.
• Remember to quote your sources.

• Article titles should be short and eye-
catching. The introduction to an
article should ideally answer the
following three questions about the
article topic: Who? What? and
Where?

• The lead article should be devoted to
the most recent news and present a
summary of pertinent points, rather
than a detailed report.

• Use different typefaces for the
headlines and the text.
• Choose a common typeface for all of
your headlines and limit headlines to
two sizes. Use one size for headlines
of primary importance and another,
smaller, size for headlines of lesser
importance.

• Subheads break up a long text and
make it easier to read. Ideally,
subheads should have the same
typeface used in the headlines, but
smaller.
• Columns or boxes are ideal for short
topics.

• Working with other writers helps
increase the variety of newsletter
content.
• Newsletter editors should provide
clear directions to writers about each
article’s topic, structure, length and
deadline, as well as the main points
that the text will address.

• Include writers’ by-lines, since this
can help increase future
contributions and also gain credibility
for your publication.

• Single space for line spacing and
between paragraphs.
• Font size should be consistent from
front to back pages for title and text.
• Left alignment for text is best.

• Graphics or photos should be facing
inside or into the page.
• Larger graphics/photos signifies as
the most important.
• Use drop caps in the upper part only.
• Use the rule of thirds.

• Don't use fancy borders around your
articles. If you want a border, use a
thin, solid-color border instead of a
border with images.

• Place your masthead in a visible
place.
• Don’t forget to number and date
each issue. ;
• Consider an acknowledgment box
that lists everyone who contributed
to an issue;

• Your output is a four-page A4
newsletter. 1 Page each for News,
Editorial, Feature and Sports
• Articles will be school based
activities.

OUTPUT
NEWS Page
three news articles
EDITORIAL Page
Editorial proper
2 columns
Editorial cartoon
FEATURES Page
Three (3) articles
Personality Sketch
of your layout artist
Topic from Press Conference
Topic from Press Conference
SPORTS Page
Three (3) articles
Coverage
Sports editorial
Sports Analysis

Sources:
Designing your School Paper by Aris Solis
Page Design Fundamentals by Angelito G. Belmonte
Collaborative Publishing by Raymund S. Bermudez
Campus Journalism by Ceciliano –Jose B. Cruz
Layout and Page Design by Kim Navaja
Campus Journalism in the New Generation by Gelly Elegio Alkuino
Campus Journalism Fundamentals by Alex M. Magsino, et.al
Collaborative Publishing by Irlo L. Dumo

Basic Layouting and Newsletter Production(1).pptx

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