Backlight.org is the online oasis for inspiring and creative content. Find inspiring things across the web and add your original creative expression.
http://www.backlight.org
This document provides 8 steps to creating an effective LinkedIn profile: 1) Include factual details about work experience and accomplishments rather than self-promotion; 2) Complete all profile sections with original content; 3) Upload a professional headshot; 4) Grow your network by connecting with colleagues and using LinkedIn's connection tools; 5) Ask past coworkers and clients to endorse your skills; 6) Optimize your profile title and keywords for searchability; 7) Get involved in LinkedIn groups and discussions; 8) Regularly update your profile and engage with your connections.
A must have in your 'Career Success' toolbox is the the networking tool. This presentation shares some tips and tricks for personal and online networking. Designed and delivered to a university audience, its message is valuable to all.
How to Make Sure Your Personal Brand Doesn't SuckLaura Gainor
Is your personal brand ready to start applying for jobs? Laura Gainor, Executive Director of United Adworkers, walks through how to develop a strong personal brand.
For this presentation, Laura challenges UWM Ad Club students with a 7-day challenge to become an #AdworkersBlogger.
For more details about United Adworkers, the premier advertising club in Milwaukee, visit Adworkers.com.
The document provides tips for using LinkedIn to aid in one's job search and career development. It recommends building a robust LinkedIn profile, connecting with contacts, following companies, and engaging with groups to develop relationships and uncover opportunities. Regularly updating one's profile and remaining active on LinkedIn is key to getting found for available jobs and opportunities.
The document provides tips for using LinkedIn to aid in one's job search and career development. It recommends building a robust LinkedIn profile, connecting with contacts, following companies, and engaging with groups to develop relationships and uncover opportunities. Regularly updating one's profile and remaining active on LinkedIn is key to getting found for available jobs and opportunities.
"Your Career Toolbox" looks at both the tangible and intangible tools you need for career success, regardless of where you are on your personal career journey. It discusses career planning, personal branding, networking and social media. It also looks briefly at resumes, portfolios, mentoring and references/testimonials. This presentation was delivered to Alumni from Murdoch University 7 October 2009.
This document discusses using Facebook for personal selling and relationship building. It recommends connecting with past and potential customers, other representatives, and building team unity through Facebook. It provides tips for using Facebook like sharing photos from events, reconnecting with people briefly met, and motivating others to success. The document also discusses using Facebook profiles versus groups versus pages and provides rules for using a personal profile for business purposes like connecting with others but not spamming. It offers Silpada-specific techniques like finding reasons to take photos and connecting with hostesses. Suggested Facebook strategies include friending networks, posting photos, and hosting online games, discussions or contests. The document ends asking if the reader has any other questions.
This document provides 8 steps to creating an effective LinkedIn profile: 1) Include factual details about work experience and accomplishments rather than self-promotion; 2) Complete all profile sections with original content; 3) Upload a professional headshot; 4) Grow your network by connecting with colleagues and using LinkedIn's connection tools; 5) Ask past coworkers and clients to endorse your skills; 6) Optimize your profile title and keywords for searchability; 7) Get involved in LinkedIn groups and discussions; 8) Regularly update your profile and engage with your connections.
A must have in your 'Career Success' toolbox is the the networking tool. This presentation shares some tips and tricks for personal and online networking. Designed and delivered to a university audience, its message is valuable to all.
How to Make Sure Your Personal Brand Doesn't SuckLaura Gainor
Is your personal brand ready to start applying for jobs? Laura Gainor, Executive Director of United Adworkers, walks through how to develop a strong personal brand.
For this presentation, Laura challenges UWM Ad Club students with a 7-day challenge to become an #AdworkersBlogger.
For more details about United Adworkers, the premier advertising club in Milwaukee, visit Adworkers.com.
The document provides tips for using LinkedIn to aid in one's job search and career development. It recommends building a robust LinkedIn profile, connecting with contacts, following companies, and engaging with groups to develop relationships and uncover opportunities. Regularly updating one's profile and remaining active on LinkedIn is key to getting found for available jobs and opportunities.
The document provides tips for using LinkedIn to aid in one's job search and career development. It recommends building a robust LinkedIn profile, connecting with contacts, following companies, and engaging with groups to develop relationships and uncover opportunities. Regularly updating one's profile and remaining active on LinkedIn is key to getting found for available jobs and opportunities.
"Your Career Toolbox" looks at both the tangible and intangible tools you need for career success, regardless of where you are on your personal career journey. It discusses career planning, personal branding, networking and social media. It also looks briefly at resumes, portfolios, mentoring and references/testimonials. This presentation was delivered to Alumni from Murdoch University 7 October 2009.
This document discusses using Facebook for personal selling and relationship building. It recommends connecting with past and potential customers, other representatives, and building team unity through Facebook. It provides tips for using Facebook like sharing photos from events, reconnecting with people briefly met, and motivating others to success. The document also discusses using Facebook profiles versus groups versus pages and provides rules for using a personal profile for business purposes like connecting with others but not spamming. It offers Silpada-specific techniques like finding reasons to take photos and connecting with hostesses. Suggested Facebook strategies include friending networks, posting photos, and hosting online games, discussions or contests. The document ends asking if the reader has any other questions.
Lisa Myers is the CEO of SEO agency Verve Search, with 10 years of experience in SEO. She discusses how SEO strategies have changed since 2012, with many agencies buying links which led to penalties by 2014. She advocates creating high quality content that deserves links through creative campaigns using illustrations, animations and videos. This approach led to over 300 linking domains and millions of views for her clients. She believes the key is attracting links organically by marketing great content, rather than directly selling links.
#MozTalk London - Creativity in SEO, mind over matter.Lisa Myers
Creativity is not about budgets or time - it's about thinking smart. Sometimes having limits such as budget can make your ideas better. Here I give case studies and examples of creative campaigns where we have used existing technology, collaborative approaches, and simple illustrative ideas to generate visibility and links. The key to success and creativity is your attitude and how you approach the outreach.
Doug Hay, an experienced marketing veteran and speaker, presents on using Facebook for business. He outlines his experience and consulting services. The presentation covers setting up a Facebook business page and profile, building an audience through engaging content and promotions, and metrics to track results. The key takeaways are to do research, create interesting content regularly, engage with customers, and cross-promote across channels.
The document discusses using social networking for business purposes. It notes that LinkedIn is built around existing networks and contacts while Facebook has a large, informal user base. It advises that businesses need separate pages for LinkedIn and Facebook and should develop strategies for utilizing targeted advertising and gaining user endorsements to promote their brand.
Why Your Personal Brand Matters on LinkedIn | Talent Connect San Francisco 2014LinkedIn Talent Solutions
From Talent Connect San Francisco, learn how to navigate the new LinkedIn profile page as well as other tools to help you build your personal and professional brand.
Continue your talent acquisition transformation at Talent Connect 365: http://linkd.in/1z8YEaf
30 Tricks to Turn you into a Recruiting Ninja!Johnny Campbell
Hiring is a game of inches. Most hiring processes have in excess of 70 discrete steps. How do you get better at hiring? By mastering each one, perfecting the small. Here are 30 recruiting and hiring tips, a sample of those available on the SocialTalent platform, to help your hiring team recruit great talent better.
(Originally presented at SHRM Talent in Nashville on April 9th & 10th 2019)
Presented to the City of Clovis for the Tools for Business Success Series.
What is the biggest mistake businesses make on Facebook?
How to make social media work for you and create more sales.
How to find the time to promote your business online.
This document provides tips on using social media for marketing purposes. It discusses starting slowly with one social media platform and working up to five. It highlights tips for using Facebook, LinkedIn, and Twitter effectively for business, such as creating compelling profiles, posting regularly, and engaging with others in your niche. The overall message is that social media can help expose your brand to many people and create opportunities to connect with potential customers.
The document discusses how RV Recruitment can enhance their social media presence to boost business. Currently, RV Recruitment has over 1,000 followers on LinkedIn, Facebook, and Twitter. By increasing engagement on social media through activities like blogging, email marketing, and mobile marketing, RV Recruitment aims to increase revenue, build their brand awareness, and find new clients and candidates long term. The document also provides examples of analytics from previous clients to illustrate the benefits of social media for businesses.
The document discusses using Facebook effectively for business marketing. It provides examples of how small businesses in Fayetteville, West Virginia successfully use Facebook to reach customers. The summary highlights the key points:
1) Small local businesses in Fayetteville, WV have large Facebook followings, reaching thousands of users despite the town's small population.
2) The document outlines 7 types of engaging Facebook content for businesses, including questions, promotions, sharing conversations and reposts, comedy, and insider tips.
3) Examples show how Fayetteville businesses use tagging, contests and responding to comments to start conversations and increase engagement with customers.
Social Media and LinkedIn for IFAs and Financial Planners - Full-day workshop...Philip Calvert
Slide deck from Philip Calvert's Social Media and LinkedIn workshop for IFAs and Financial Planners on 26th September 2013
For in-house LinkedIn workshops or conference speeches on how to apply Social Media and LinkedIn in the changing world of sales, please contact Philip Calvert via www.philipcalvert.com
Join our Internet Marketing and Social Media Club for IFAs and Financial Planners here:
http://www.ifalife.com/InternetMarketingClub
Lisa Myers is an experienced marketing and search professional who provides tips on developing killer content strategies. She recommends taking breaks from the desk to allow creativity to flow, talking to people for inspiration, and using available data to brainstorm topics. Key aspects of content include focusing on what you're passionate about, considering seasonality and current events to explain why the content is relevant now, and leveraging social media in the strategy. Quality, journalistic writing that doesn't feel like selling is the holy grail for content outreach.
Go from Ordinary to Extraordinary with FacebookLara Solomon
Getting you r page looking good is half the battle, once it looks enticing you now need to post some great content on the page to get people talking, here's ideas on how to do that.
The hidden power of Social Media -- A presentation for Design ProfessionalsDan McCarthy
A presentation for a networking event hosted by Kitchen Views and New England Homes Magazine.
Introduction -- 00:46
Part 1: A look at changes on the Web -- 3:33
Part 2: How social media effects your marketing -- 12:25
Part 3: Using the Social Web to build your voice -- 19:42
Part 4: Today's web marketing for a design professional -- 22:04
Part 5: A case study of Social Media Marketing by a design professional -- 24:59
Part 6: Easy steps to get started -- 32:54
Conclusion: -- 43:00
This document provides information about a Dreamforce Global Gathering hosted by the Pittsburgh Trailblazer Community Groups. It includes details about the agenda for the event, which will cover topics like keynote reveals, adminolopers, developers, and networking. Attendees have a chance to win prizes like Dreamforce conference passes or certification vouchers by participating in activities at the event using hashtags like #LivingTheDream and #TrailblazerCommunity.
In 2008, 47 out of 51 marketing events met or exceeded attendance goals through free classes, workshops, webinars and professional development on topics like personal observations, current events and business. The document also recommends registering consistent usernames across popular sites using namechk.com, writing retweetable tweets between 2-6pm Wednesday to Friday that offer value to audiences and include links, and following Debbie Weil's rules for optimizing retweets.
What are leads? How do you get them? How can you get qualified leads for GDI? This presentation answers all those questions.
Learn more about Global Domains International: http://www.website.ws
Affiliate Blog: http://www.gdiaffiliateblog.ws
Facebook: https://www.facebook.com/globaldomain...
Twitter: https://twitter.com/gdicorporate/
20 Presentation Secrets You Won't Find ElsewhereNFN Labs
The document summarizes presentation tips from 20 experts interviewed by Effect Works, a communication consulting company. It lists the names of the experts, who come from fields like entrepreneurship, writing, and technology. The document encourages sharing the 20 tips with others on social media to help more people improve their presentation skills.
Social Media: Using Twitter, Facebook, YouTube and LinkedIn to Create CommunityTradeshowGuy Exhibits
Using Twitter, Facebook, LinkedIn and YouTube to connect with your community. Slides (and audio link) from Tim Patterson, @tradeshowguy, VP of Sales and Marketing with Interpretive Exhibits in Salem, Oregon
This document discusses how social media can be used to engage alumni and raise funds. It provides tips on crafting engaging content through humor, authenticity and assisting others. It also emphasizes the importance of collaboration between social media and fundraising teams to identify potential major donors through platforms like LinkedIn. Data shows Cornell's social media-driven crowdfunding and prospect identification efforts have led to increased donations and gifts from new and lapsed donors.
Lisa Myers is the CEO of SEO agency Verve Search, with 10 years of experience in SEO. She discusses how SEO strategies have changed since 2012, with many agencies buying links which led to penalties by 2014. She advocates creating high quality content that deserves links through creative campaigns using illustrations, animations and videos. This approach led to over 300 linking domains and millions of views for her clients. She believes the key is attracting links organically by marketing great content, rather than directly selling links.
#MozTalk London - Creativity in SEO, mind over matter.Lisa Myers
Creativity is not about budgets or time - it's about thinking smart. Sometimes having limits such as budget can make your ideas better. Here I give case studies and examples of creative campaigns where we have used existing technology, collaborative approaches, and simple illustrative ideas to generate visibility and links. The key to success and creativity is your attitude and how you approach the outreach.
Doug Hay, an experienced marketing veteran and speaker, presents on using Facebook for business. He outlines his experience and consulting services. The presentation covers setting up a Facebook business page and profile, building an audience through engaging content and promotions, and metrics to track results. The key takeaways are to do research, create interesting content regularly, engage with customers, and cross-promote across channels.
The document discusses using social networking for business purposes. It notes that LinkedIn is built around existing networks and contacts while Facebook has a large, informal user base. It advises that businesses need separate pages for LinkedIn and Facebook and should develop strategies for utilizing targeted advertising and gaining user endorsements to promote their brand.
Why Your Personal Brand Matters on LinkedIn | Talent Connect San Francisco 2014LinkedIn Talent Solutions
From Talent Connect San Francisco, learn how to navigate the new LinkedIn profile page as well as other tools to help you build your personal and professional brand.
Continue your talent acquisition transformation at Talent Connect 365: http://linkd.in/1z8YEaf
30 Tricks to Turn you into a Recruiting Ninja!Johnny Campbell
Hiring is a game of inches. Most hiring processes have in excess of 70 discrete steps. How do you get better at hiring? By mastering each one, perfecting the small. Here are 30 recruiting and hiring tips, a sample of those available on the SocialTalent platform, to help your hiring team recruit great talent better.
(Originally presented at SHRM Talent in Nashville on April 9th & 10th 2019)
Presented to the City of Clovis for the Tools for Business Success Series.
What is the biggest mistake businesses make on Facebook?
How to make social media work for you and create more sales.
How to find the time to promote your business online.
This document provides tips on using social media for marketing purposes. It discusses starting slowly with one social media platform and working up to five. It highlights tips for using Facebook, LinkedIn, and Twitter effectively for business, such as creating compelling profiles, posting regularly, and engaging with others in your niche. The overall message is that social media can help expose your brand to many people and create opportunities to connect with potential customers.
The document discusses how RV Recruitment can enhance their social media presence to boost business. Currently, RV Recruitment has over 1,000 followers on LinkedIn, Facebook, and Twitter. By increasing engagement on social media through activities like blogging, email marketing, and mobile marketing, RV Recruitment aims to increase revenue, build their brand awareness, and find new clients and candidates long term. The document also provides examples of analytics from previous clients to illustrate the benefits of social media for businesses.
The document discusses using Facebook effectively for business marketing. It provides examples of how small businesses in Fayetteville, West Virginia successfully use Facebook to reach customers. The summary highlights the key points:
1) Small local businesses in Fayetteville, WV have large Facebook followings, reaching thousands of users despite the town's small population.
2) The document outlines 7 types of engaging Facebook content for businesses, including questions, promotions, sharing conversations and reposts, comedy, and insider tips.
3) Examples show how Fayetteville businesses use tagging, contests and responding to comments to start conversations and increase engagement with customers.
Social Media and LinkedIn for IFAs and Financial Planners - Full-day workshop...Philip Calvert
Slide deck from Philip Calvert's Social Media and LinkedIn workshop for IFAs and Financial Planners on 26th September 2013
For in-house LinkedIn workshops or conference speeches on how to apply Social Media and LinkedIn in the changing world of sales, please contact Philip Calvert via www.philipcalvert.com
Join our Internet Marketing and Social Media Club for IFAs and Financial Planners here:
http://www.ifalife.com/InternetMarketingClub
Lisa Myers is an experienced marketing and search professional who provides tips on developing killer content strategies. She recommends taking breaks from the desk to allow creativity to flow, talking to people for inspiration, and using available data to brainstorm topics. Key aspects of content include focusing on what you're passionate about, considering seasonality and current events to explain why the content is relevant now, and leveraging social media in the strategy. Quality, journalistic writing that doesn't feel like selling is the holy grail for content outreach.
Go from Ordinary to Extraordinary with FacebookLara Solomon
Getting you r page looking good is half the battle, once it looks enticing you now need to post some great content on the page to get people talking, here's ideas on how to do that.
The hidden power of Social Media -- A presentation for Design ProfessionalsDan McCarthy
A presentation for a networking event hosted by Kitchen Views and New England Homes Magazine.
Introduction -- 00:46
Part 1: A look at changes on the Web -- 3:33
Part 2: How social media effects your marketing -- 12:25
Part 3: Using the Social Web to build your voice -- 19:42
Part 4: Today's web marketing for a design professional -- 22:04
Part 5: A case study of Social Media Marketing by a design professional -- 24:59
Part 6: Easy steps to get started -- 32:54
Conclusion: -- 43:00
This document provides information about a Dreamforce Global Gathering hosted by the Pittsburgh Trailblazer Community Groups. It includes details about the agenda for the event, which will cover topics like keynote reveals, adminolopers, developers, and networking. Attendees have a chance to win prizes like Dreamforce conference passes or certification vouchers by participating in activities at the event using hashtags like #LivingTheDream and #TrailblazerCommunity.
In 2008, 47 out of 51 marketing events met or exceeded attendance goals through free classes, workshops, webinars and professional development on topics like personal observations, current events and business. The document also recommends registering consistent usernames across popular sites using namechk.com, writing retweetable tweets between 2-6pm Wednesday to Friday that offer value to audiences and include links, and following Debbie Weil's rules for optimizing retweets.
What are leads? How do you get them? How can you get qualified leads for GDI? This presentation answers all those questions.
Learn more about Global Domains International: http://www.website.ws
Affiliate Blog: http://www.gdiaffiliateblog.ws
Facebook: https://www.facebook.com/globaldomain...
Twitter: https://twitter.com/gdicorporate/
20 Presentation Secrets You Won't Find ElsewhereNFN Labs
The document summarizes presentation tips from 20 experts interviewed by Effect Works, a communication consulting company. It lists the names of the experts, who come from fields like entrepreneurship, writing, and technology. The document encourages sharing the 20 tips with others on social media to help more people improve their presentation skills.
Social Media: Using Twitter, Facebook, YouTube and LinkedIn to Create CommunityTradeshowGuy Exhibits
Using Twitter, Facebook, LinkedIn and YouTube to connect with your community. Slides (and audio link) from Tim Patterson, @tradeshowguy, VP of Sales and Marketing with Interpretive Exhibits in Salem, Oregon
This document discusses how social media can be used to engage alumni and raise funds. It provides tips on crafting engaging content through humor, authenticity and assisting others. It also emphasizes the importance of collaboration between social media and fundraising teams to identify potential major donors through platforms like LinkedIn. Data shows Cornell's social media-driven crowdfunding and prospect identification efforts have led to increased donations and gifts from new and lapsed donors.
This document outlines an introduction to a presentation on social media 101. It introduces the presenters, Maddie Grant and Lindy Dreyer, and provides an agenda that will discuss engaging communities through various social media platforms like LinkedIn, Facebook, and Twitter. It also lists reasons why organizations should use social media, such as understanding customers and building brand awareness.
This document discusses strategies for real estate agents to increase their online presence and convert social media followers into clients. It recommends focusing on branding, search engine optimization (SEO) for Facebook pages, and creating three types of content: educational, empowering, and entertaining. Additional tips include directly messaging current clients and local businesses on Facebook, hosting in-person "meet and greet" events, and employing a strategy of asking followers for information, giving them a helpful document in return, and then repeating the process over time. The goal is to turn social conversations into real relationships and business opportunities.
This document discusses how social media can be used to engage alumni and raise funds for universities. It provides tips on crafting engaging content through humor, authenticity and assisting others. It also emphasizes the importance of collaboration between social media and fundraising teams to identify potential major donors through platforms like LinkedIn. Data shows how social media nominations have identified hundreds of prospects worth over $1.4 million. The key is establishing goals, designing compelling content, harnessing volunteers, collaborating cross-functionally, and listening to alumni communities online.
Building A Business And Social Networking FBryan Alaspa
The document provides an overview of starting and building a business through social media. It discusses the reach and growth of major social media platforms like Facebook, LinkedIn, and Twitter. It then offers tips for using these platforms to engage customers, cut marketing budgets, and make sales. The key recommendations are to regularly engage in conversations on social media, build networks and groups, and leverage social media as part of an overall marketing strategy.
Building A Business And Social Networking Finalkatekoziol
The document provides an overview of starting and building a business through social media. It discusses the reach and growth of major social media platforms like Facebook, LinkedIn, and Twitter. It emphasizes engaging with connections on these sites, participating in groups and conversations, and using social media as part of a daily marketing strategy to build business opportunities and sales. Examples are given of companies that have successfully used social networking to grow their customer base and cut advertising budgets. Advice includes registering accounts, searching for connections, posting regularly with updates and engaging content, and avoiding being too promotional or impersonal in interactions.
Turdy Brown Trousers | B2B Marketing Conference - Scot McKeeBirddogB2B
Keynote presentation given by Scot McKee, Managing Director, Birddog at the 'Accelerate' B2B Marketing Conference 2011.
McKee explains how conservative and traditional B2B brand communications are failing, while the opportunities for digital marketing and social media development are huge. The original presentation included a live demonstration of Twitter audience engagement for business. The results of the demonstration, the video and an audio podcast are available at: http://bit.ly/vzuvpD
McKee's books on the subject of Creative B2B Branding and Business Marketing are available from Amazon - http://is.gd/mckeebooks
Effective Social Media For Event ExhibitorsWeb 2.0 Expo
These slides were used in the webcast "Effective Social Media for Event Exhibitors." Led by Web 2.0 Expo Co-Chair and “The Twitter Book” co-author Sarah Milstein and Web 2.0 Expo Community Manager Kaitlin Pike, this webcast featured real-life success stories and practical tips for using services such as Twitter, Facebook, LinkedIn, and your own company blog for efficient marketing before, during, and after a show.
The document discusses the rise of Web 2.0 and social media tools that nonprofits can use for marketing, communication, fundraising, and community building. It describes blogs, RSS feeds, social bookmarking, social networking, and other online tools. It encourages nonprofits to use these free and low-cost channels to engage constituents, share information, raise awareness, and increase fundraising.
This workshop was part of the Social Media Tract for Coalitions at CADCA's Mid Year Training Institute, July 2011. For more information on CADCA go to http://www.cadca.org and for more on the beginning discussion about the workshop see http://technologyinprevention.blogspot.com/2011/07/power-of-presence.html
Social media is an important tool for brands to connect with audiences and build their personal brand through networking, content creation and using free tools. The document provides tips on how to engage audiences on social media through things like giving value, being accessible, focusing on the needs of the audience, and sharing the right type of content. It also provides an example of how one brand was able to exponentially grow their social media following and sales through viral sharing of engaging content.
A basic introduction to social networking sites, including Facebook, Twitter, MySpace, and Facebook. This presentation was delivered to Coos County Library District staff at the Coos Bay Public Library in December 2009.
Slide deck I used at www.Going-Solo.net conference in Lausanne for my talk "You Only Get What You Give" on effectively marketing yourself as a freelancer.
This document provides tips for using social media to build a consulting business. It recommends giving away your best ideas to establish credibility and trust, while focusing on thought leadership over implementation. Networking and prospecting should optimize your time investment. An authentic online presence where you have fun and share your passions will make you desirable to work with. Social media can build value, business and knowledge when used to connect with others in a helpful way. What matters most is listening, being human, useful, and helping others through meaningful connections.
Caitlin Kaluza, Sarah M Worthy, and Aaron Long will be presenting at the NonProfit Technology Conference in Minneapolis, MN April 10th - 14th, 2013. Register to attend at http://nten.org/ntc
SocialBuzzUniversity.com - How to win with Social Media TrainingSebastian Rusk
Take an in depth look on what it really means to listen, care and respond to your community while building your social media presence.
http://SocialBuzzUniversity.com
http://SocialBuzzTV.com
SocialBuzzUniversity.com - Social Media Training : Listening, Caring, EngagingSebastian Rusk
This document provides an overview of various social media platforms and how businesses can utilize them. It discusses Facebook, Twitter, YouTube, blogs, LinkedIn and Foursquare. For each platform it highlights key facts and statistics and provides tips on how businesses can communicate and engage on each channel. The document stresses the importance of having an online presence and creating a social media plan tailored to your business goals and target audience.
This document summarizes a presentation about using social media for equine assisted organizations. It discusses what social media is, common objections to using it, and guidelines for an effective social media strategy. The presentation recommends establishing objectives, choosing key platforms like Facebook and Twitter, dedicating staff time, integrating social media into your website and blog, engaging followers by asking questions and responding promptly, and monitoring insights. It provides examples from the speaker's organization and advises organizations to claim their voice in online conversations through social media.
This presentation discusses ways to maximize personal branding by utilizing creative social media strategies that build engaging online content. In other words, you'll learn how to take skills you already have, and use them to launch your career.
With over 17 examples for creating job-worthy content, you'll be left with ideas for not only proving your social media/public relations worth but also a better understanding of what employers are and are not expecting to see from you.
--
Presented to a room full of soon-to-be graduates from colleges across the Southeast @ the PRSSA's Regional Activity Conference in Hattiesburg, Mississippi on April 10, 2010. The conference was titled “Navigating Social Media: PeRsonal to Professional.”
--
The document discusses the importance of renewable energy and outlines a plan to transition away from fossil fuels to renewable sources like solar and wind power. The plan calls for increasing investment in renewable technology development and providing incentives for businesses and homeowners to adopt renewable energy in order to meet national climate change goals.
Workstir is a platform that connects people looking for work with trusted workers through users' social networks. It aims to leverage people's existing trust in their friends to provide recommendations for jobs and workers. The founders envision Workstir functioning similarly to the Yellow Pages, but utilizing social connections to verify reputations. Their plan to gain users involves viral growth through recommendations to friends of friends. The founders also propose making money through advertising on the site.
The document discusses the benefits of exercise for mental health. Regular physical activity can help reduce anxiety and depression and improve mood and cognitive function. Exercise causes chemical changes in the brain that may help protect against mental illness and improve symptoms.
Wildfire is the key for all businesses to generate value from social media. We make it easy to create branded interactive campaigns and simultaneously publish them to Facebook, Twitter, and your website.
The document discusses social commerce for online retailers and introduces Sociable as a solution. It notes that retailers currently get less than 0.1% incremental sales from social media. Sociable optimizes the retailer's viral loop and has shown incremental sales ranging from 0.1% to 4% depending on opt-in rate and visitors, with projected annual revenue increases from $340,000 to over $14 million. The document concludes that Sociable is already generating revenue, projects breaking even by year's end, and is seeking $1 million in funding.
The document introduces a B2C payments platform for gift cards, rebates, and incentives that aims to address problems with the current $400 billion incentives market. The platform provides a code issuance solution that allows businesses to send rebates, promotions, and rewards to recipients via flexible delivery options including Facebook, Twitter, Salesforce, Skype, and direct messaging. It has an established collaborative gifts and greetings business with 850k users and is profitable. The company is launching a developer platform, fundraising to expand, and hiring additional staff to grow the business over the next two years.
Simplify the way you manage Facebook and other social networks through your email inbox. NutshellMail consolidates activity from all your accounts into a single email digest delivered on your schedule. Don't let email alerts clutter your inbox. NutshellMail keeps you connected and productive at the same time.
http://nutshellmail.com/
Gameyola is a monetization and distribution platform for casual Flash games. We help Flash developers make more money by adding social components to their games and helping developers sell virtual goods.
http://www.gameyola.com
Users of a photo sharing app upload small pieces of content like photos with captions expressing feelings to acknowledge and strengthen current and past friendships. The app has 15,000 monthly active users and makes money through tools, banner ads, points, and subscriptions. It aims to establish itself in the market with $500k in funding focused on two co-founders.
A music startup aims to make music players more engaging by incorporating social connections. The startup has grown to 20,000 monthly active users in 2 months and is seeking a $200k seed funding round. The summary includes a song being played that was discovered from a friend.
The document provides a 5-step process for buying a domain name:
1. Brainstorm potential domain names that are relevant to your business and easy to remember.
2. Research existing domain marketplaces and check the history of potential domain names.
3. Approach domain squatters to negotiate acquiring desired domains that are privately registered.
4. Negotiate a reasonable offer with domain owners and consider options like cash, trades, or equity.
5. Finalize the acquisition and test the performance of potential domain names before making a choice.
The document discusses how travel planning can be overwhelming for many people due to too much information and clutter on travel websites. It proposes a solution to aggregate relevant travel content from social networks and distribute simple and digestible travel snapshots to existing travel sites to make the planning process more social and less overwhelming in order to improve booking conversions.
The document provides tips for startups on hiring. It recommends focusing hiring efforts by hiring 10 candidates at once rather than spread out over 3 months to allow for better choice. Other tips include hiring friends of friends, making the job opportunity story viral, asking interviewees for referrals and advice, writing down the hiring story and testing it, and focusing on hiring for either expertise or throughput depending on the company's needs. The document emphasizes the importance of communication, focus, and fit over specific skills when hiring.
Funji - a virtual community for iPhone/iPodfbFund REV
The document discusses the opportunity for a mobile virtual community app called Funji, targeting Generation Me. It notes that mobile phone usage has surpassed desktops for teens in the US. Existing mobile virtual communities like IMVU, Cyworld, and Tencent have seen significant revenues of $12M, $100M, and $340M per year respectively. Teens and young adults are eager to use their mobile phones for self-expression, achievements, visiting friends and discussing content. Funji aims to provide a mobile space for this demographic to socially interact and be stars within a virtual world.
This document provides legal tips and advice for startups. It discusses important issues around intellectual property protection, employment matters, financing deals, choosing law firms, and managing legal costs. The author emphasizes the importance of properly assigning and protecting intellectual property from the start, knowing when to involve legal experts, and not letting law firms control the business. Standardizing forms and maintaining a clean capitalization table are also advised.
Your One-Stop Shop for Python Success: Top 10 US Python Development Providersakankshawande
Simplify your search for a reliable Python development partner! This list presents the top 10 trusted US providers offering comprehensive Python development services, ensuring your project's success from conception to completion.
HCL Notes and Domino License Cost Reduction in the World of DLAUpanagenda
Webinar Recording: https://www.panagenda.com/webinars/hcl-notes-and-domino-license-cost-reduction-in-the-world-of-dlau/
The introduction of DLAU and the CCB & CCX licensing model caused quite a stir in the HCL community. As a Notes and Domino customer, you may have faced challenges with unexpected user counts and license costs. You probably have questions on how this new licensing approach works and how to benefit from it. Most importantly, you likely have budget constraints and want to save money where possible. Don’t worry, we can help with all of this!
We’ll show you how to fix common misconfigurations that cause higher-than-expected user counts, and how to identify accounts which you can deactivate to save money. There are also frequent patterns that can cause unnecessary cost, like using a person document instead of a mail-in for shared mailboxes. We’ll provide examples and solutions for those as well. And naturally we’ll explain the new licensing model.
Join HCL Ambassador Marc Thomas in this webinar with a special guest appearance from Franz Walder. It will give you the tools and know-how to stay on top of what is going on with Domino licensing. You will be able lower your cost through an optimized configuration and keep it low going forward.
These topics will be covered
- Reducing license cost by finding and fixing misconfigurations and superfluous accounts
- How do CCB and CCX licenses really work?
- Understanding the DLAU tool and how to best utilize it
- Tips for common problem areas, like team mailboxes, functional/test users, etc
- Practical examples and best practices to implement right away
In the rapidly evolving landscape of technologies, XML continues to play a vital role in structuring, storing, and transporting data across diverse systems. The recent advancements in artificial intelligence (AI) present new methodologies for enhancing XML development workflows, introducing efficiency, automation, and intelligent capabilities. This presentation will outline the scope and perspective of utilizing AI in XML development. The potential benefits and the possible pitfalls will be highlighted, providing a balanced view of the subject.
We will explore the capabilities of AI in understanding XML markup languages and autonomously creating structured XML content. Additionally, we will examine the capacity of AI to enrich plain text with appropriate XML markup. Practical examples and methodological guidelines will be provided to elucidate how AI can be effectively prompted to interpret and generate accurate XML markup.
Further emphasis will be placed on the role of AI in developing XSLT, or schemas such as XSD and Schematron. We will address the techniques and strategies adopted to create prompts for generating code, explaining code, or refactoring the code, and the results achieved.
The discussion will extend to how AI can be used to transform XML content. In particular, the focus will be on the use of AI XPath extension functions in XSLT, Schematron, Schematron Quick Fixes, or for XML content refactoring.
The presentation aims to deliver a comprehensive overview of AI usage in XML development, providing attendees with the necessary knowledge to make informed decisions. Whether you’re at the early stages of adopting AI or considering integrating it in advanced XML development, this presentation will cover all levels of expertise.
By highlighting the potential advantages and challenges of integrating AI with XML development tools and languages, the presentation seeks to inspire thoughtful conversation around the future of XML development. We’ll not only delve into the technical aspects of AI-powered XML development but also discuss practical implications and possible future directions.
Best 20 SEO Techniques To Improve Website Visibility In SERPPixlogix Infotech
Boost your website's visibility with proven SEO techniques! Our latest blog dives into essential strategies to enhance your online presence, increase traffic, and rank higher on search engines. From keyword optimization to quality content creation, learn how to make your site stand out in the crowded digital landscape. Discover actionable tips and expert insights to elevate your SEO game.
This presentation provides valuable insights into effective cost-saving techniques on AWS. Learn how to optimize your AWS resources by rightsizing, increasing elasticity, picking the right storage class, and choosing the best pricing model. Additionally, discover essential governance mechanisms to ensure continuous cost efficiency. Whether you are new to AWS or an experienced user, this presentation provides clear and practical tips to help you reduce your cloud costs and get the most out of your budget.
Salesforce Integration for Bonterra Impact Management (fka Social Solutions A...Jeffrey Haguewood
Sidekick Solutions uses Bonterra Impact Management (fka Social Solutions Apricot) and automation solutions to integrate data for business workflows.
We believe integration and automation are essential to user experience and the promise of efficient work through technology. Automation is the critical ingredient to realizing that full vision. We develop integration products and services for Bonterra Case Management software to support the deployment of automations for a variety of use cases.
This video focuses on integration of Salesforce with Bonterra Impact Management.
Interested in deploying an integration with Salesforce for Bonterra Impact Management? Contact us at sales@sidekicksolutionsllc.com to discuss next steps.
leewayhertz.com-AI in predictive maintenance Use cases technologies benefits ...alexjohnson7307
Predictive maintenance is a proactive approach that anticipates equipment failures before they happen. At the forefront of this innovative strategy is Artificial Intelligence (AI), which brings unprecedented precision and efficiency. AI in predictive maintenance is transforming industries by reducing downtime, minimizing costs, and enhancing productivity.
Ocean lotus Threat actors project by John Sitima 2024 (1).pptxSitimaJohn
Ocean Lotus cyber threat actors represent a sophisticated, persistent, and politically motivated group that poses a significant risk to organizations and individuals in the Southeast Asian region. Their continuous evolution and adaptability underscore the need for robust cybersecurity measures and international cooperation to identify and mitigate the threats posed by such advanced persistent threat groups.
Main news related to the CCS TSI 2023 (2023/1695)Jakub Marek
An English 🇬🇧 translation of a presentation to the speech I gave about the main changes brought by CCS TSI 2023 at the biggest Czech conference on Communications and signalling systems on Railways, which was held in Clarion Hotel Olomouc from 7th to 9th November 2023 (konferenceszt.cz). Attended by around 500 participants and 200 on-line followers.
The original Czech 🇨🇿 version of the presentation can be found here: https://www.slideshare.net/slideshow/hlavni-novinky-souvisejici-s-ccs-tsi-2023-2023-1695/269688092 .
The videorecording (in Czech) from the presentation is available here: https://youtu.be/WzjJWm4IyPk?si=SImb06tuXGb30BEH .
Programming Foundation Models with DSPy - Meetup SlidesZilliz
Prompting language models is hard, while programming language models is easy. In this talk, I will discuss the state-of-the-art framework DSPy for programming foundation models with its powerful optimizers and runtime constraint system.
Nunit vs XUnit vs MSTest Differences Between These Unit Testing Frameworks.pdfflufftailshop
When it comes to unit testing in the .NET ecosystem, developers have a wide range of options available. Among the most popular choices are NUnit, XUnit, and MSTest. These unit testing frameworks provide essential tools and features to help ensure the quality and reliability of code. However, understanding the differences between these frameworks is crucial for selecting the most suitable one for your projects.
Building Production Ready Search Pipelines with Spark and MilvusZilliz
Spark is the widely used ETL tool for processing, indexing and ingesting data to serving stack for search. Milvus is the production-ready open-source vector database. In this talk we will show how to use Spark to process unstructured data to extract vector representations, and push the vectors to Milvus vector database for search serving.
Ivanti’s Patch Tuesday breakdown goes beyond patching your applications and brings you the intelligence and guidance needed to prioritize where to focus your attention first. Catch early analysis on our Ivanti blog, then join industry expert Chris Goettl for the Patch Tuesday Webinar Event. There we’ll do a deep dive into each of the bulletins and give guidance on the risks associated with the newly-identified vulnerabilities.
Monitoring and Managing Anomaly Detection on OpenShift.pdfTosin Akinosho
Monitoring and Managing Anomaly Detection on OpenShift
Overview
Dive into the world of anomaly detection on edge devices with our comprehensive hands-on tutorial. This SlideShare presentation will guide you through the entire process, from data collection and model training to edge deployment and real-time monitoring. Perfect for those looking to implement robust anomaly detection systems on resource-constrained IoT/edge devices.
Key Topics Covered
1. Introduction to Anomaly Detection
- Understand the fundamentals of anomaly detection and its importance in identifying unusual behavior or failures in systems.
2. Understanding Edge (IoT)
- Learn about edge computing and IoT, and how they enable real-time data processing and decision-making at the source.
3. What is ArgoCD?
- Discover ArgoCD, a declarative, GitOps continuous delivery tool for Kubernetes, and its role in deploying applications on edge devices.
4. Deployment Using ArgoCD for Edge Devices
- Step-by-step guide on deploying anomaly detection models on edge devices using ArgoCD.
5. Introduction to Apache Kafka and S3
- Explore Apache Kafka for real-time data streaming and Amazon S3 for scalable storage solutions.
6. Viewing Kafka Messages in the Data Lake
- Learn how to view and analyze Kafka messages stored in a data lake for better insights.
7. What is Prometheus?
- Get to know Prometheus, an open-source monitoring and alerting toolkit, and its application in monitoring edge devices.
8. Monitoring Application Metrics with Prometheus
- Detailed instructions on setting up Prometheus to monitor the performance and health of your anomaly detection system.
9. What is Camel K?
- Introduction to Camel K, a lightweight integration framework built on Apache Camel, designed for Kubernetes.
10. Configuring Camel K Integrations for Data Pipelines
- Learn how to configure Camel K for seamless data pipeline integrations in your anomaly detection workflow.
11. What is a Jupyter Notebook?
- Overview of Jupyter Notebooks, an open-source web application for creating and sharing documents with live code, equations, visualizations, and narrative text.
12. Jupyter Notebooks with Code Examples
- Hands-on examples and code snippets in Jupyter Notebooks to help you implement and test anomaly detection models.
Unlock the Future of Search with MongoDB Atlas_ Vector Search Unleashed.pdfMalak Abu Hammad
Discover how MongoDB Atlas and vector search technology can revolutionize your application's search capabilities. This comprehensive presentation covers:
* What is Vector Search?
* Importance and benefits of vector search
* Practical use cases across various industries
* Step-by-step implementation guide
* Live demos with code snippets
* Enhancing LLM capabilities with vector search
* Best practices and optimization strategies
Perfect for developers, AI enthusiasts, and tech leaders. Learn how to leverage MongoDB Atlas to deliver highly relevant, context-aware search results, transforming your data retrieval process. Stay ahead in tech innovation and maximize the potential of your applications.
#MongoDB #VectorSearch #AI #SemanticSearch #TechInnovation #DataScience #LLM #MachineLearning #SearchTechnology
2. By Your Side presented by Brad Wolfe :: brad@backlight.org By Your Side (first verse performance) “ Hey Baby, Don’t you cry tonight I’ll be by your side when the sun comes up Hey Baby, Don’t you worry bout today Tomorrow things will change when the sun comes up I’ll be right here by you, I’ll be right right here by your side”
So you may have liked what I just played you or it may have not been your style…. But what if I told you the backstory.
What if I said that By Your Side is an original song I wrote for my best friend sara who confided in me that she was sick with cancer…and that I got a bunch of her friends over to my house one evening when she was sick and I surprised her with this song, and that this song became an anthem for her and her friends during her bout with cancer.
What if I said that my friendship with sara is what inspired me to play music professionally. And that, with this song “By Your Side” as a spark, I was able to raise over $300,000 toward a pediatric cancer research fund I put together…in some ways it’s my friendship with sara that‘s ultimately what brings me here today. Regardless of what you thought about the song, with this type of personal backstory, “By Your Side” takes on quite a different, enhanced meaning. The point is, everything in this world has a backstory, When you know the backstory, it all becomes so much more meaningful. The question becomes, where can I share something personal and meaningful like this online?
We all have inspiring things in our lives …little things in our life that we’ve been inspired to create…maybe not songs, but certainly photos, (slide), poems, barbecues, paintings, or even doodles on the side of your notebook We also discover meaningful things… maybe an uplifting online video, like this wedding dance video that many of you have probably seen, and that went viral with over 20 million views. Or maybe we stumble upon an inspiring website. Behind everything we create and behind everything that we care about, behind everything on all these slides I just showed you, there is a story that adds a layer of meaning, a context, a reason, a Backlight…
At backlight, we have a formula, einsteinian in its simplicity….A media asset or creation can be inspiring…but when you add a backstory or backlight to it, something more emerges….what we at Backlight call a piece of inspiration.
So why do we need Backlight? Right now there is no central place on the web to share and discover this sort of genuine inspiring content. We are a for profit venture that aims to fill this vacuum of inspiration on the internet.
As evidenced by a number of indicators, there is a growing opportunity for a venture like this. First of all, inspirational content is viral. We already showed you an example of inspirational virality with the wedding video earlier. Companies where inspirational content is central have historical viability. For example, Chicken Soup for the Soul is a $1 billion brand, and Causes which you know from Facebook is another example of a for-profit model in this space. Advertisers are constantly looking for brand safe content, which is often hard for them to find, but which we can provide. We also believe that there is a great opportunity here to apply game mechanics to the creation of inspiring content, and build a virtual economy to drive value around that content. There is also an emerging market centered around Lifestyles of Health and Sustainability, where a core focus of consumers in that market is seeking healthier, more meaningful engagement with what they consume. So how does all this play out in the world of social media?
Current trends display an overabundance and meaninglessness of interaction. Current platforms, like Twitter and Facebook, are great for sharing and for identity creation, and they’re obviously ubiquitous. But do they provide a dedicated space for inspiration and meaning? No, their structure does not lend itself toward facilitating these types of meaningful interaction. Backlight is a unique subset of these larger social communities where people go to get inspired on the social graph. Here’s how we facilitate this:
We show people the top inspiring content of the day
We allow you to add your own original creations, of any media type, and their backstories
We provide a bookmarklet that allows you to capture things around the web and add your own layer of meaning to them
We provide you with a personal profile which acts as a collection of your original creations and inspiring discoveries.
To increase participation, we are releasing game mechanics that reward people with badges, and virtual currency, which we are calling “Tokens of Appreciation”.
You can easily import meaningful Facebook photos to Backlight and add your personal backstories to them.
We are currently working with a few universities who have chosen backlight as their official platform for creative student work. It’s being implemented in classrooms and liberal arts departments. They see us as a great way to share and archive all the creative work that students are producing during their time in school. We can turn out content into inspiring greeting cards and gifts. We can use our game mechanics to monetize virtual currency. We can also sell physical and digital copies of our media assets.
Thank you and we’ll see you guys upstairs! We’re actually on the 2nd floor. Have a meaningful and inspired day!