The document introduces a B2C payments platform for gift cards, rebates, and incentives that aims to address problems with the current $400 billion incentives market. The platform provides a code issuance solution that allows businesses to send rebates, promotions, and rewards to recipients via flexible delivery options including Facebook, Twitter, Salesforce, Skype, and direct messaging. It has an established collaborative gifts and greetings business with 850k users and is profitable. The company is launching a developer platform, fundraising to expand, and hiring additional staff to grow the business over the next two years.