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10 Steps to Survive a
Layoff, Job Search,
and Network Smarter
Lindsay K. Saunders
@LindsayKelleyS lindsayksaunders.com/ in/lindsayksaunders
EVOLUTION OF A TPC COMMUNICATOR
Technical & Professional Communications, M.A.
Before Comms Graduate Studies
• Copyediting
• Technical Editing
& Design
• Public Interest &
Grant Writing
• UX
• Document
Design
• Research Design
• Technical Writing
• Magazine Intern
Comms World
@LindsayKelleyS lindsayksaunders.com/ in/lindsayksaunders
1: So You Get Laid Off…
 Before January 3, 2016?
Search for work on two
separate days with 2
potential employers.
 New law regarding
work search?
Claimants required to
contact 5 potential
employers during the
week, but it doesn’t have
to be on separate days.
@LindsayKelleyS lindsayksaunders.com/ in/lindsayksaunders
1. Employer’s name;
2. Job title of position;
3. URL or address of website, e-mail
address or facsimile number, telephone
number, or location of contact;
4. Date of submission or contact; and
5. Name & job title of person contacted or
met or confirmation number or e-mail.
1: Document for Layoff
@LindsayKelleyS lindsayksaunders.com/ in/lindsayksaunders
 Do what you have to do. Really.
 Well, except illegal stuff, if so that didn’t
come from me…
 NC unemployment review?
 A little background on that.
 Freelance? Serving? Contract work?
1: Layoff Ultimate Survival
@LindsayKelleyS lindsayksaunders.com/ in/lindsayksaunders
 Loved ones?
 Coworkers?
 Mentors?
 Networking contacts?
 Recruiters?
 Publicize?
 Keep it Quiet?
2: Share News: Job Search!
@LindsayKelleyS lindsayksaunders.com/ in/lindsayksaunders
3: Reflect on Why?
@LindsayKelleyS lindsayksaunders.com/ in/lindsayksaunders
 Passion
 What makes you happy?
 Pause
 Reason for change?
 Purpose
 Which jobs are right for
you?
4: Update Online Presence
@LindsayKelleyS lindsayksaunders.com/ in/lindsayksaunders
Develop Your Own Persona
Be consistent
4: Online Comms: Email & Site
@LindsayKelleyS lindsayksaunders.com/ in/lindsayksaunders
 Your Email, example: lindsayksaunders@gmail.com is good, but
littlexred23@yahoo.com is NOT.
 WITH a signature in there.
 Have a basic landing page website. My start:
http://lindsayksaunders.wixsite.com/communications
 Position Yourself as a Thought Leader:
http://lindsayksaunders.com/blog/
 Develop insights for your resume
 Research companies of interest
 Consider jobs you’re interested in
 Need more school?
 Establish realistic salary expectations
5: Assess the Job Market
@LindsayKelleyS lindsayksaunders.com/ in/lindsayksaunders
 Forbes
 Liz Ryan, CEO of Human Workplace
 LinkedIn Pulse Articles
 The Muse
 Triangle Biz Journal
5: Assess Based on Insights
@LindsayKelleyS lindsayksaunders.com/ in/lindsayksaunders
 Update it
 Redesign it
 SEO it
 Have it reviewed
 By MORE than one person…
6: Redesign Your Resume
@LindsayKelleyS lindsayksaunders.com/ in/lindsayksaunders
 Pinterest Resume Design & Layouts:
https://www.pinterest.com/dioncorreia/resume-
design-layouts/
 The 41 Best Resume Templates Ever:
https://www.themuse.com/advice/the-41-best-
resume-templates-ever
 Buzzfeed 27 Beautiful Resume Designs:
https://www.buzzfeed.com/peggy/impeccably-
designed-
resumes?utm_term=.kr4w3yvDO#.ms61DQao3
6: Resume Links
@LindsayKelleyS lindsayksaunders.com/ in/lindsayksaunders
6: Resume Design Ideas
@LindsayKelleyS lindsayksaunders.com/ in/lindsayksaunders
 Application Log
 #
 Date
 Company
 Address
 Phone Number
 Job Title
 Job ID
 Date Position Closes
 Source/Referral
 Status
 Follow-Up Date
 Link
7: Create a Search Spreadsheet
@LindsayKelleyS lindsayksaunders.com/ in/lindsayksaunders
 Jobs to Apply For
 Title
 Company
 Link
 Source
 Secondary Link
 Requirements
 An Integrated Routine
 Productivity
 Goals
 Schedule
 Change in scenery
 Balance
 Stress?
 Benchmarks
8: Make a New Routine
@LindsayKelleyS lindsayksaunders.com/ in/lindsayksaunders
 Quality over quantity
 Is 10 jobs apps a day a
good idea?
9: Productive Results
@LindsayKelleyS lindsayksaunders.com/ in/lindsayksaunders
 Let job sites & listservs work for you.
 CareerBuilder
 Monster
 Indeed
 LinkedIn
 Social Media
9: Productive Results
@LindsayKelleyS lindsayksaunders.com/ in/lindsayksaunders
 Be a part of a group
 Doesn’t have to be a Networking Group
 Volunteer organization – find your cause
10. Networking: Be Active
@LindsayKelleyS lindsayksaunders.com/ in/lindsayksaunders
 If you never ask, you…never have a chance.
 Play poker: applications, events, and meetings.
 You have nothing to lose and everything to gain.
 Keep asking until you get a No!
10. Networking: ASK
@LindsayKelleyS lindsayksaunders.com/ in/lindsayksaunders
 Having a coffee, grabbing lunch, or getting a drink
 Informational Interviews
 Feedback phone calls
 Build long-term relationships
 Follow-up
 Connect on social
 Check-in
 Give them updates
 Ensure genuine connections
 Be a resource
 Listen
 Trust your gut
10. Networking: Small-Scale
@LindsayKelleyS lindsayksaunders.com/ in/lindsayksaunders
 Uncomfortable? Set a goal.
 Mine: Say hello to familiar
faces. Introduce myself to 3
new people and learn about
them. Then Leave OR Stay
for the presentation, if there
is one.
 There is no magic wand to
make it easier.
10. Networking Events
@LindsayKelleyS lindsayksaunders.com/ in/lindsayksaunders
10. Networking
@LindsayKelleyS lindsayksaunders.com/ in/lindsayksaunders
 You definitely don’t have to wait until you have the
letters “CEO” by your name to be a mentor.
 Take initiative to be a leader and share your knowledge.
10. Networking: Mentor
@LindsayKelleyS lindsayksaunders.com/ in/lindsayksaunders
What Did I Miss?
@LindsayKelleyS lindsayksaunders.com/ in/lindsayksaunders

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How to Survive a Layoff, Job Search & Network Smarter

  • 1. { 10 Steps to Survive a Layoff, Job Search, and Network Smarter Lindsay K. Saunders @LindsayKelleyS lindsayksaunders.com/ in/lindsayksaunders
  • 2. EVOLUTION OF A TPC COMMUNICATOR Technical & Professional Communications, M.A. Before Comms Graduate Studies • Copyediting • Technical Editing & Design • Public Interest & Grant Writing • UX • Document Design • Research Design • Technical Writing • Magazine Intern Comms World @LindsayKelleyS lindsayksaunders.com/ in/lindsayksaunders
  • 3. 1: So You Get Laid Off…  Before January 3, 2016? Search for work on two separate days with 2 potential employers.  New law regarding work search? Claimants required to contact 5 potential employers during the week, but it doesn’t have to be on separate days. @LindsayKelleyS lindsayksaunders.com/ in/lindsayksaunders
  • 4. 1. Employer’s name; 2. Job title of position; 3. URL or address of website, e-mail address or facsimile number, telephone number, or location of contact; 4. Date of submission or contact; and 5. Name & job title of person contacted or met or confirmation number or e-mail. 1: Document for Layoff @LindsayKelleyS lindsayksaunders.com/ in/lindsayksaunders
  • 5.  Do what you have to do. Really.  Well, except illegal stuff, if so that didn’t come from me…  NC unemployment review?  A little background on that.  Freelance? Serving? Contract work? 1: Layoff Ultimate Survival @LindsayKelleyS lindsayksaunders.com/ in/lindsayksaunders
  • 6.  Loved ones?  Coworkers?  Mentors?  Networking contacts?  Recruiters?  Publicize?  Keep it Quiet? 2: Share News: Job Search! @LindsayKelleyS lindsayksaunders.com/ in/lindsayksaunders
  • 7. 3: Reflect on Why? @LindsayKelleyS lindsayksaunders.com/ in/lindsayksaunders  Passion  What makes you happy?  Pause  Reason for change?  Purpose  Which jobs are right for you?
  • 8. 4: Update Online Presence @LindsayKelleyS lindsayksaunders.com/ in/lindsayksaunders Develop Your Own Persona Be consistent
  • 9. 4: Online Comms: Email & Site @LindsayKelleyS lindsayksaunders.com/ in/lindsayksaunders  Your Email, example: lindsayksaunders@gmail.com is good, but littlexred23@yahoo.com is NOT.  WITH a signature in there.  Have a basic landing page website. My start: http://lindsayksaunders.wixsite.com/communications  Position Yourself as a Thought Leader: http://lindsayksaunders.com/blog/
  • 10.  Develop insights for your resume  Research companies of interest  Consider jobs you’re interested in  Need more school?  Establish realistic salary expectations 5: Assess the Job Market @LindsayKelleyS lindsayksaunders.com/ in/lindsayksaunders
  • 11.  Forbes  Liz Ryan, CEO of Human Workplace  LinkedIn Pulse Articles  The Muse  Triangle Biz Journal 5: Assess Based on Insights @LindsayKelleyS lindsayksaunders.com/ in/lindsayksaunders
  • 12.  Update it  Redesign it  SEO it  Have it reviewed  By MORE than one person… 6: Redesign Your Resume @LindsayKelleyS lindsayksaunders.com/ in/lindsayksaunders
  • 13.  Pinterest Resume Design & Layouts: https://www.pinterest.com/dioncorreia/resume- design-layouts/  The 41 Best Resume Templates Ever: https://www.themuse.com/advice/the-41-best- resume-templates-ever  Buzzfeed 27 Beautiful Resume Designs: https://www.buzzfeed.com/peggy/impeccably- designed- resumes?utm_term=.kr4w3yvDO#.ms61DQao3 6: Resume Links @LindsayKelleyS lindsayksaunders.com/ in/lindsayksaunders
  • 14. 6: Resume Design Ideas @LindsayKelleyS lindsayksaunders.com/ in/lindsayksaunders
  • 15.  Application Log  #  Date  Company  Address  Phone Number  Job Title  Job ID  Date Position Closes  Source/Referral  Status  Follow-Up Date  Link 7: Create a Search Spreadsheet @LindsayKelleyS lindsayksaunders.com/ in/lindsayksaunders  Jobs to Apply For  Title  Company  Link  Source  Secondary Link  Requirements
  • 16.  An Integrated Routine  Productivity  Goals  Schedule  Change in scenery  Balance  Stress?  Benchmarks 8: Make a New Routine @LindsayKelleyS lindsayksaunders.com/ in/lindsayksaunders
  • 17.  Quality over quantity  Is 10 jobs apps a day a good idea? 9: Productive Results @LindsayKelleyS lindsayksaunders.com/ in/lindsayksaunders
  • 18.  Let job sites & listservs work for you.  CareerBuilder  Monster  Indeed  LinkedIn  Social Media 9: Productive Results @LindsayKelleyS lindsayksaunders.com/ in/lindsayksaunders
  • 19.  Be a part of a group  Doesn’t have to be a Networking Group  Volunteer organization – find your cause 10. Networking: Be Active @LindsayKelleyS lindsayksaunders.com/ in/lindsayksaunders
  • 20.  If you never ask, you…never have a chance.  Play poker: applications, events, and meetings.  You have nothing to lose and everything to gain.  Keep asking until you get a No! 10. Networking: ASK @LindsayKelleyS lindsayksaunders.com/ in/lindsayksaunders
  • 21.  Having a coffee, grabbing lunch, or getting a drink  Informational Interviews  Feedback phone calls  Build long-term relationships  Follow-up  Connect on social  Check-in  Give them updates  Ensure genuine connections  Be a resource  Listen  Trust your gut 10. Networking: Small-Scale @LindsayKelleyS lindsayksaunders.com/ in/lindsayksaunders
  • 22.  Uncomfortable? Set a goal.  Mine: Say hello to familiar faces. Introduce myself to 3 new people and learn about them. Then Leave OR Stay for the presentation, if there is one.  There is no magic wand to make it easier. 10. Networking Events @LindsayKelleyS lindsayksaunders.com/ in/lindsayksaunders
  • 24.  You definitely don’t have to wait until you have the letters “CEO” by your name to be a mentor.  Take initiative to be a leader and share your knowledge. 10. Networking: Mentor @LindsayKelleyS lindsayksaunders.com/ in/lindsayksaunders
  • 25. What Did I Miss? @LindsayKelleyS lindsayksaunders.com/ in/lindsayksaunders