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Social Media 101 3 2009


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Tips and resources on how to get the most of your time spent on Twitter, Facebook and LinkedIn.

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Social Media 101 3 2009

  1. 1. Social Media 101 Tips on how to connect Kelly Wissink Director, ScentSations
  2. 2. What is Social Media Marketing? What is Social Media Marketing? What
  3. 3. <ul><li>Social Media Brands YOU in your niche market as an expert (even if you aren’t one ). </li></ul>
  4. 4. What will Social Media do for you? <ul><li>Exposes YOU to many people a day. </li></ul><ul><li>What you “say” does not go away! </li></ul><ul><li>Creates movement towards you. </li></ul><ul><li>Can create additional income. </li></ul><ul><li>Opens doors to connect with people with whom you would not be able to connect. </li></ul>
  5. 5. Network Marketers who see the power of Social Media Doug Firebaugh Art Jonak Your name here
  6. 6. No company pictures, logos or words!
  7. 7. Where do I start?
  8. 8. Baby Steps – Go Slowly <ul><li>Realize it takes time. </li></ul><ul><li>Learn one venue first before moving on to another. </li></ul><ul><li>You will make mistakes and you will not know it all. </li></ul><ul><li>Work with no more than 5 social media venues at a time. </li></ul>
  9. 9. Welcome to Cocktails and Appetizers
  10. 10. <ul><li>Create a compelling, keyword loaded profile. </li></ul><ul><li>Use a current picture and name or brand. </li></ul><ul><li>Use 140 characters or less </li></ul><ul><li>Think in “thirds” – reply, post a link, share a thought or quote at least twice a day. </li></ul><ul><li>Follow 20+ people a day in your niche. </li></ul>
  11. 12. My “TwitPics” .com
  12. 13. What’s for Dinner?
  13. 14. FACEBOOK Facts to Success <ul><li>Create a compelling and key word laden profile. </li></ul><ul><li>Upload a photo. </li></ul><ul><li>Update your status at least once a day. </li></ul><ul><li>Join groups in your niche market. </li></ul><ul><li>“ Friend”at least 10 people a day, no more than 20. </li></ul><ul><li>Post notes and links and respond to others - create conversation! </li></ul><ul><li>Basic is better for business! No pillow fights! </li></ul>
  14. 16. Facebook Favorites Photos and Slideshare Groups Groups Advertising Play TAG!
  15. 17. The JOB you go to the morning after cocktails and dinner.
  16. 18. Lovin’ LinkedIn <ul><li>Business oriented social networking site to help manage and build professional networks. </li></ul><ul><li>Google friendly! </li></ul><ul><li>Create a compelling headline and profile. </li></ul><ul><li>Create a full resume including websites and recommendations. </li></ul><ul><li>Update status once a day. </li></ul><ul><li>TRIBE it up. Join and create niche groups! </li></ul>
  17. 20. Tips for Linked In Mentors Chris Brogan Doug Firebaugh Mari Smith Lewis Howes
  18. 23. I have a lead…now what?
  19. 25. Remember… Copyright 2009 Kelly Wissink Training <ul><li>Be PROFESSIONAL </li></ul><ul><li>4. Listen </li></ul><ul><li>Be REAL </li></ul><ul><li>Provide VALUE </li></ul><ul><li>1. Have FUN! </li></ul>