The document discusses an artist and their background and career development. It states that the artist has been writing songs and expressing their feelings about society through lyrics and music videos since a young age. The artist gained recognition by posting covers and original songs on social media. While initially just a hobby, the artist's popularity grew and they were eventually signed to a record label after their music started being played on the radio. The document compares this artist's background to other famous artists who also began by independently releasing music and building fanbases online before achieving mainstream success.

1. Background information
Into my artist
1) The song ‘you don’t know me’ is written by my artist
not by someone else working for the Liberty records.
My artist expresses how she feels about society and
conforms to these expectations in her lyrics and video
narratives. My artist represents different groups in
society representation through the media for example.
My artist uses this to enthuse her into writing lyrics
about how she feels about these representations. Her
feelings are portrayed through her lyrics and video
narrative. In ‘you don’t know me’ she reinforces these
stereotypes, however at the end the stereotypes are all
subverted by a spin to the narrative. This makes it
apparent that all the stereotypes and
misrepresentation influential institutes such as the
media have are wrong and need to end as the
consequences on the target is damaging emotionally.
As a result of this the generation used as scapegoats
will become resentful and may end up conforming. My
narrative overcomes these prejudices.
2) My artist has not personally gone through the exact
situation in the narrative. However the emotions
behind the narrative and lyrics she has. The main
theme is loneliness, my artist has gone through this
emotion similar to the target audience. My artist writes
these songs to make her audience (age group) feel
apart of a wider group and not to feel alone or isolated,
as they will realize this through the song and video.
Artist background:
1) My artist had a passion for singing since a young
child. She is inspired by people’s life experiences

2. and takes inspiration from this when writing her
lyrics.
2) In high school she started posting videos on
Youtube and Soundcloud, through this she gained a
fan base.
3) The songs she creates are deeply personal as well
as they convey her emotions and judgment on
things, this is portrayed through her vocals, lyrics
and narratives.
4) My artist started recreating songs from bigger artist
and posted these on social medias such as
Soundcloud.
5) Also she took part in small gigs that was unpaid, she
did it as a hobby to begin with.
6) My artist popularity and name became more
recognised when she started featuring on radios,
through this she received a record deal.
Research similar famous
artist backgrounds:
Ed sheeran-in 2009, he played 312 gigs.Throughout
2010, Sheeran’s fan-base grew incredibly by YouTube,
together with also getting credit from The Indepent
newspaper, England football captain Rio Ferdinand
and even Elton John.On 9 January 2011, Sheeran
released his final independent EP, No.5 Collaborations
Project featuring appearances by lots of grime artists.
With this EP, Sheeran gained mainstream attention for
reaching number 1 in the iTunes chart without any
promotion or label, selling over 7,000 copies in its first
week.

3. released his first EP, The Orange Room, while
still at school, and his first two albums, his self-titled
debut and Want Some, by the age of 16.
After moving to London to gain more live
experience, his performance of the self-penned
"You Need Me, I Don't Need You" on YouTube
channel SB.tv gained half a million viewers and
attracted the attention of actor/R&B star, Jamie
fox, who invited him to appear on his Los
Angeles Sirius radio show. Securing a deal with
Elton John management company,
Birdy- began writing her own music at the
age of eight. In 2008, as a 12-year-old,
Birdy won the UK talent contest Open Mic
UK, a spin-off of the Live and Unsigned
competition.
Lana del rey- she began singing in the church
choir when she was a child. Also she began
performing in nightclub around the city
Jake Bugg-He began playing the guitar and singing
when he was twelve after his uncle began teaching him
the basic chords on a guitar.
He used to play bass in the band The Swiines with his
cousin.
He enrolled in a music technology course but dropped out
in pursuit of his own singing/songwriting career.
Jake Bugg: Musical career
Jake Bugg first gained attention in 2011 when the BBC
selected him for their 'Introducing stage' at Glastonbury

4. Festival. He soon signed with Mercury records.
In 2012, he made an appearance on 'Later..
He released his self-titled debut album which Europe wide
chart hit and reached number one in the UK.