The document discusses targeted advertising technology that can maximize opportunities to attract commercial prospects. Some key tactics mentioned include working with top ad exchanges, launching competitor conquesting to generate revenue from other companies' marketing, and using data onboarding and site retargeting to keep current messaging in front of potential clients. Behavioral targeting is discussed, which qualifies prospects based on their search and browsing history. The document also outlines how geo-targeting, mobile targeting, and company targeting can be used to reach targeted audiences.
Retargeting & Prospecting: What's your strategy for the holiday season?Acquisio
With the holiday season around the corner, be one step ahead and plan your Retargeting and Branding campaigns NOW. If you struggle with display, RTB, and/or believe that the Google Display Network is all you need for display, we will shatter those notions and arm you with powerful tools GDN does not want you knowing about. What's your strategy and why? We will help unlock the answers to those everpresent questions.
Check out Maria Coletta presentation, Acquisio Trading Desk Manager, on as she will discuss how, when and why to use Retargeting strategies to maximize quality conversions and ROAS. She will also speak about when and why to use New User Prospecting strategies with effectiveness and success.
You will learn:
- Defining key prospecting and retargeting strategies
- When to specifically use Prospecting and Retargeting strategies successfully
- How to manage and optimize retargeting campaigns to exceed your CPA and ROAS goals
The “Four Ms” of Journey Based Advertisingsschall10
Will DeKrey and Alex Girard of HubSpot spoke at the Manchester NH HUG in June 2018 about journey based advertising, and the 4 M's to remember when creating your digital ads strategy.
Retargeting & Prospecting: What's your strategy for the holiday season?Acquisio
With the holiday season around the corner, be one step ahead and plan your Retargeting and Branding campaigns NOW. If you struggle with display, RTB, and/or believe that the Google Display Network is all you need for display, we will shatter those notions and arm you with powerful tools GDN does not want you knowing about. What's your strategy and why? We will help unlock the answers to those everpresent questions.
Check out Maria Coletta presentation, Acquisio Trading Desk Manager, on as she will discuss how, when and why to use Retargeting strategies to maximize quality conversions and ROAS. She will also speak about when and why to use New User Prospecting strategies with effectiveness and success.
You will learn:
- Defining key prospecting and retargeting strategies
- When to specifically use Prospecting and Retargeting strategies successfully
- How to manage and optimize retargeting campaigns to exceed your CPA and ROAS goals
The “Four Ms” of Journey Based Advertisingsschall10
Will DeKrey and Alex Girard of HubSpot spoke at the Manchester NH HUG in June 2018 about journey based advertising, and the 4 M's to remember when creating your digital ads strategy.
In this slide, you can get an idea about Local SEO's important segments, and also for a detailed overview check this youtube video: https://youtu.be/bQBCNHUy2tg
Thank you.
Utopia is Starship\'s digital arm. Utopia\'s mission is to create highly-engaging digital communication which connects with your customers, builds relationships and closes sales.
Google AdWords is an advertising service by Google for businesses wanting to display ads on Google and its advertising network.
The AdWords program enables businesses to set a budget for advertising and only pay when people click the ads. The ad service is largely focused on keywords.
Paid Search Reporting And Analytics (SES London 2014)Koozai
We look at how to connect Google AdWords and Google Analytics to improve your Paid Search reporting. With a focus on tagging and linking data, attribution modelling, custom reporting and conversion tracking.
Including a list of useful reports and free dashboards.
Google display advertising - Karthikeyan Haldurai - GoogleJigserv Digital
Karthikeyan Haldurai from Google was at the ISB Digital Summit 2014 to conduct a session on 'Google display advertising' as part of the Digital Deep Dive workshop.
What are you doing to get better leads?
iDataMine can help you identify your ecosystem and get your sales team topical conversations.
It's time you leveraged your relationships. It's time you got iDataMine.
At Lantern Technologies, we ensure customers are always keeping up with the latest trends in marketing and having a substantial market share in today’s world. To build each company’s unique identity and image, we create and build innovative ideas into reality across various platforms. Search engine optimization (SEO) which is a part of the broader topic of Search Engine Marketing (SEM), refers to techniques that help your website rank higher in organic (or “natural”) search results, thus making your website more visible to people who are looking for your product or service via search engines.
If you are among the 66% of PPC users unhappy with their current results, the solution for your problem is Competitive Intelligence. Tools such as SEMrush and WordStream can show you how best to use your competition's data to formulate the most effective PPC strategy for the long-term. Join us for our joint webinar "How to Beat the Odds in AdWords with Competitive Intelligence" where we will expand upon the information in our companion ebook of the same name.
In this webinar, Navah Hopkins of WordStream and Michael Stricker of SEMrush will share how to:
-Identify your competitors and quantify their PPC investment.
-Learn from their campaign successes (and failures) to minimize your own risk.
-Gain a competitive edge with optimized landing pages.
Increase your Quality Score with ad copy relevance.
-And much more!
For more information about WordStream, visit www.wordstream.com.
Remarketing (also known as retargeting), has become an vital part of many or most marketing portfolios, and for good reason: it’s quite logical that Web users who have previously visited your website and particularly those who match certain characteristics or who have initiated a conversion process will be more likely to convert on a return visit than new users will be to convert on a first visit.
Quora Evangelist JD Prater shares his insights on launching into the Quora platform and utilizing it to reach audiences at key moments in the customer lifecycle.
SMX East: How to Reach Ideal Customers Using Advanced Search & Social Tactics...AdStage
Learn the best takeaways from Sahil Jain's SMX East presentation on how to reach your ideal customers using search and social, cross-network tactics.
#SMXEast Panel
Using Paid Search & Social Together To Deliver The Ultimate Knock-Out Punch
Speakers:
Sahil Jain, CEO, AdStage
Maggie Malek, Head of Social, MMI
Tara Siegel, Sr. Director of Social, Pepperjam
SMX East: Audience Search & Innovation to Increase ROICatalyst
New to Audience Search? Watch this presentation and prepared to be wowed. This presentation, originally presented at SMX East, provides an understanding of how Catalyst has married programmatic audience buying and paid search advertising to revolutionize how paid search performs and works in the wider media mix. Recognized as a 2016 Landy Award finalist and US Search Award finalist, Audience Search is creating a cohesive consumer experience across all digital touch points and greatly improving return on clients’ paid search investments. Check out this presentation to learn how you can leverage Audience Search to improve campaign performance!
LotLinx Advertising Helps Car Dealers Sell Cars FasterBrian Pasch
Learn why LotLinx is helping dealers to sell cars faster, increasing turn and profits. LotLinx sends SHOPPERS just not TRAFFIC to dealership websites. Call PCG for a live demo 732-450-8200. PCG is proud to be an authorized reseller for marketing automation tools Lotlinx, which enhances our ability to create effective marketing campaigns for our clients. We receive a commission for LotLinx sales and support.
This animated Powerpoint demonstrates our new direct mail platform that automatically generates a digital campaign for each mailer.
Each campaign is built instantly through our SaaS platform and is assigned a QR code and SMS number. This increases engagement with the recipient and furthers the ability to capture more leads instantly.
We also have the ability to help you run contests and provide winners instantly through our service.
In this slide, you can get an idea about Local SEO's important segments, and also for a detailed overview check this youtube video: https://youtu.be/bQBCNHUy2tg
Thank you.
Utopia is Starship\'s digital arm. Utopia\'s mission is to create highly-engaging digital communication which connects with your customers, builds relationships and closes sales.
Google AdWords is an advertising service by Google for businesses wanting to display ads on Google and its advertising network.
The AdWords program enables businesses to set a budget for advertising and only pay when people click the ads. The ad service is largely focused on keywords.
Paid Search Reporting And Analytics (SES London 2014)Koozai
We look at how to connect Google AdWords and Google Analytics to improve your Paid Search reporting. With a focus on tagging and linking data, attribution modelling, custom reporting and conversion tracking.
Including a list of useful reports and free dashboards.
Google display advertising - Karthikeyan Haldurai - GoogleJigserv Digital
Karthikeyan Haldurai from Google was at the ISB Digital Summit 2014 to conduct a session on 'Google display advertising' as part of the Digital Deep Dive workshop.
What are you doing to get better leads?
iDataMine can help you identify your ecosystem and get your sales team topical conversations.
It's time you leveraged your relationships. It's time you got iDataMine.
At Lantern Technologies, we ensure customers are always keeping up with the latest trends in marketing and having a substantial market share in today’s world. To build each company’s unique identity and image, we create and build innovative ideas into reality across various platforms. Search engine optimization (SEO) which is a part of the broader topic of Search Engine Marketing (SEM), refers to techniques that help your website rank higher in organic (or “natural”) search results, thus making your website more visible to people who are looking for your product or service via search engines.
If you are among the 66% of PPC users unhappy with their current results, the solution for your problem is Competitive Intelligence. Tools such as SEMrush and WordStream can show you how best to use your competition's data to formulate the most effective PPC strategy for the long-term. Join us for our joint webinar "How to Beat the Odds in AdWords with Competitive Intelligence" where we will expand upon the information in our companion ebook of the same name.
In this webinar, Navah Hopkins of WordStream and Michael Stricker of SEMrush will share how to:
-Identify your competitors and quantify their PPC investment.
-Learn from their campaign successes (and failures) to minimize your own risk.
-Gain a competitive edge with optimized landing pages.
Increase your Quality Score with ad copy relevance.
-And much more!
For more information about WordStream, visit www.wordstream.com.
Remarketing (also known as retargeting), has become an vital part of many or most marketing portfolios, and for good reason: it’s quite logical that Web users who have previously visited your website and particularly those who match certain characteristics or who have initiated a conversion process will be more likely to convert on a return visit than new users will be to convert on a first visit.
Quora Evangelist JD Prater shares his insights on launching into the Quora platform and utilizing it to reach audiences at key moments in the customer lifecycle.
SMX East: How to Reach Ideal Customers Using Advanced Search & Social Tactics...AdStage
Learn the best takeaways from Sahil Jain's SMX East presentation on how to reach your ideal customers using search and social, cross-network tactics.
#SMXEast Panel
Using Paid Search & Social Together To Deliver The Ultimate Knock-Out Punch
Speakers:
Sahil Jain, CEO, AdStage
Maggie Malek, Head of Social, MMI
Tara Siegel, Sr. Director of Social, Pepperjam
SMX East: Audience Search & Innovation to Increase ROICatalyst
New to Audience Search? Watch this presentation and prepared to be wowed. This presentation, originally presented at SMX East, provides an understanding of how Catalyst has married programmatic audience buying and paid search advertising to revolutionize how paid search performs and works in the wider media mix. Recognized as a 2016 Landy Award finalist and US Search Award finalist, Audience Search is creating a cohesive consumer experience across all digital touch points and greatly improving return on clients’ paid search investments. Check out this presentation to learn how you can leverage Audience Search to improve campaign performance!
LotLinx Advertising Helps Car Dealers Sell Cars FasterBrian Pasch
Learn why LotLinx is helping dealers to sell cars faster, increasing turn and profits. LotLinx sends SHOPPERS just not TRAFFIC to dealership websites. Call PCG for a live demo 732-450-8200. PCG is proud to be an authorized reseller for marketing automation tools Lotlinx, which enhances our ability to create effective marketing campaigns for our clients. We receive a commission for LotLinx sales and support.
This animated Powerpoint demonstrates our new direct mail platform that automatically generates a digital campaign for each mailer.
Each campaign is built instantly through our SaaS platform and is assigned a QR code and SMS number. This increases engagement with the recipient and furthers the ability to capture more leads instantly.
We also have the ability to help you run contests and provide winners instantly through our service.
Bpost, the Belgian Post Service wanted to know if DM can survive in a digital era. The Farm by Proximity BBDO tackled the issue and Julie Bogaerts&Eveline Smet presented the results to Bpost.
Outbound prospecting for highly targeted lead flowDavid Skok
This presentation described how and when outbound prospecting (Cold Calling 2.0) can work to provide a predictable flow of leads from highly targeted prospects.
Learn how get a reach to customers through Internet Marketing?Neil BHardwaj
Learn how get a reach to customers through Internet Marketing?
In this presentation i am showing how to get good reach of customers through Internet Marketing
How to leverage market insights for winning Digital StrategiesMel Tomas
Key Take Aways:
How Marketing intelligence helps you understand customer behaviour, map your competition & create winning digital strategies
How to leverage competitive intelligence to fine tune your digital marketing: SEO, paid media, campaigns, web & mobile channels
Success Story: How Ibibo gets it right
Insights driven marketing: Use cases across industries
Handson-Digital-Markering-Presentation.pptxHandson System
Unlocking Your Digital Potential with Our Holistic Approach to Creativity, Innovation, and Technology. Our Strategic Solutions are Built to Meet Your Unique Needs and Drive Meaningful Results for Your Business. Join Forces with Our Dynamic Team to Blaze a Trail in Your Industry and Stay Ahead of the Curve.
Team Samrat Multiventure was established in 2016 with the main objective to serve their services for Training and Development, Travel & Tourism, Website Development and Digital Marketing. Team Samrat Multiventure is one of the fastest growing ventures in the field of service provider activities. We have a dedicated team of young and energetic individuals who put their heart, soul and mind in their respective fields. Our expert team and excellent work ethics has helped us in becoming favorite of our valuable clients.
We are an agency of digital marketing as integrated, proud of our technical expertise, creativity and the ability to draw lines of reflection from the Data.
Digital Marketing Nation has built an enviable reputation for the design of Web sites and the success of digital marketing and all types of marketing services over the last 15 years, thanks to our internal team of Digital Marketing curious and creativity
Our common approach is issued by the project teams and disciplinary measures Campaigns, including each of the specialists of the foresight and the analysis, the strategy and planning, business research and strategy content, the design and web development, social media and mobile.
Our deep technical knowledge - combined with our extensive experience of digital marketing - means that we can give you perfect advice on what can be achieved within your budget Resources. Our objective is to outperform expectations at every possible opportunity.
If you cannot wait so long, why not give us a call 0n +923236660008 Or email: info@digitalmarketingnation.com. We will share winning strategies of our research for the next year with you today.
Native ad buying is one of the most exciting new digital advertising mediums on the Internet. It represents a true way to scale your traffic, revenue, and profitability.
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Digital Transformation and IT Strategy Toolkit and TemplatesAurelien Domont, MBA
This Digital Transformation and IT Strategy Toolkit was created by ex-McKinsey, Deloitte and BCG Management Consultants, after more than 5,000 hours of work. It is considered the world's best & most comprehensive Digital Transformation and IT Strategy Toolkit. It includes all the Frameworks, Best Practices & Templates required to successfully undertake the Digital Transformation of your organization and define a robust IT Strategy.
Editable Toolkit to help you reuse our content: 700 Powerpoint slides | 35 Excel sheets | 84 minutes of Video training
This PowerPoint presentation is only a small preview of our Toolkits. For more details, visit www.domontconsulting.com
Business Valuation Principles for EntrepreneursBen Wann
This insightful presentation is designed to equip entrepreneurs with the essential knowledge and tools needed to accurately value their businesses. Understanding business valuation is crucial for making informed decisions, whether you're seeking investment, planning to sell, or simply want to gauge your company's worth.
Improving profitability for small businessBen Wann
In this comprehensive presentation, we will explore strategies and practical tips for enhancing profitability in small businesses. Tailored to meet the unique challenges faced by small enterprises, this session covers various aspects that directly impact the bottom line. Attendees will learn how to optimize operational efficiency, manage expenses, and increase revenue through innovative marketing and customer engagement techniques.
Implicitly or explicitly all competing businesses employ a strategy to select a mix
of marketing resources. Formulating such competitive strategies fundamentally
involves recognizing relationships between elements of the marketing mix (e.g.,
price and product quality), as well as assessing competitive and market conditions
(i.e., industry structure in the language of economics).
Personal Brand Statement:
As an Army veteran dedicated to lifelong learning, I bring a disciplined, strategic mindset to my pursuits. I am constantly expanding my knowledge to innovate and lead effectively. My journey is driven by a commitment to excellence, and to make a meaningful impact in the world.
The world of search engine optimization (SEO) is buzzing with discussions after Google confirmed that around 2,500 leaked internal documents related to its Search feature are indeed authentic. The revelation has sparked significant concerns within the SEO community. The leaked documents were initially reported by SEO experts Rand Fishkin and Mike King, igniting widespread analysis and discourse. For More Info:- https://news.arihantwebtech.com/search-disrupted-googles-leaked-documents-rock-the-seo-world/
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Enterprise Excellence is Inclusive Excellence.pdfKaiNexus
Enterprise excellence and inclusive excellence are closely linked, and real-world challenges have shown that both are essential to the success of any organization. To achieve enterprise excellence, organizations must focus on improving their operations and processes while creating an inclusive environment that engages everyone. In this interactive session, the facilitator will highlight commonly established business practices and how they limit our ability to engage everyone every day. More importantly, though, participants will likely gain increased awareness of what we can do differently to maximize enterprise excellence through deliberate inclusion.
What is Enterprise Excellence?
Enterprise Excellence is a holistic approach that's aimed at achieving world-class performance across all aspects of the organization.
What might I learn?
A way to engage all in creating Inclusive Excellence. Lessons from the US military and their parallels to the story of Harry Potter. How belt systems and CI teams can destroy inclusive practices. How leadership language invites people to the party. There are three things leaders can do to engage everyone every day: maximizing psychological safety to create environments where folks learn, contribute, and challenge the status quo.
Who might benefit? Anyone and everyone leading folks from the shop floor to top floor.
Dr. William Harvey is a seasoned Operations Leader with extensive experience in chemical processing, manufacturing, and operations management. At Michelman, he currently oversees multiple sites, leading teams in strategic planning and coaching/practicing continuous improvement. William is set to start his eighth year of teaching at the University of Cincinnati where he teaches marketing, finance, and management. William holds various certifications in change management, quality, leadership, operational excellence, team building, and DiSC, among others.
Kseniya Leshchenko: Shared development support service model as the way to ma...Lviv Startup Club
Kseniya Leshchenko: Shared development support service model as the way to make small projects with small budgets profitable for the company (UA)
Kyiv PMDay 2024 Summer
Website – www.pmday.org
Youtube – https://www.youtube.com/startuplviv
FB – https://www.facebook.com/pmdayconference
Putting the SPARK into Virtual Training.pptxCynthia Clay
This 60-minute webinar, sponsored by Adobe, was delivered for the Training Mag Network. It explored the five elements of SPARK: Storytelling, Purpose, Action, Relationships, and Kudos. Knowing how to tell a well-structured story is key to building long-term memory. Stating a clear purpose that doesn't take away from the discovery learning process is critical. Ensuring that people move from theory to practical application is imperative. Creating strong social learning is the key to commitment and engagement. Validating and affirming participants' comments is the way to create a positive learning environment.
RMD24 | Debunking the non-endemic revenue myth Marvin Vacquier Droop | First ...BBPMedia1
Marvin neemt je in deze presentatie mee in de voordelen van non-endemic advertising op retail media netwerken. Hij brengt ook de uitdagingen in beeld die de markt op dit moment heeft op het gebied van retail media voor niet-leveranciers.
Retail media wordt gezien als het nieuwe advertising-medium en ook mediabureaus richten massaal retail media-afdelingen op. Merken die niet in de betreffende winkel liggen staan ook nog niet in de rij om op de retail media netwerken te adverteren. Marvin belicht de uitdagingen die er zijn om echt aansluiting te vinden op die markt van non-endemic advertising.
What are the main advantages of using HR recruiter services.pdfHumanResourceDimensi1
HR recruiter services offer top talents to companies according to their specific needs. They handle all recruitment tasks from job posting to onboarding and help companies concentrate on their business growth. With their expertise and years of experience, they streamline the hiring process and save time and resources for the company.
Unveiling the Secrets How Does Generative AI Work.pdfSam H
At its core, generative artificial intelligence relies on the concept of generative models, which serve as engines that churn out entirely new data resembling their training data. It is like a sculptor who has studied so many forms found in nature and then uses this knowledge to create sculptures from his imagination that have never been seen before anywhere else. If taken to cyberspace, gans work almost the same way.
2. OpportunitiesOpportunities
The greatest opportunities to attract more Commercial prospects include
employing these tactics:
• Work with the top 18 ad exchanges to ensure all interested commercial property owners and
facility managers are seeing your marketing message.
• Launch “Competitor Conquesting” and use the marketing efforts of other security companies to
generate revenue for you.
• Maximize collected data by using “Data Onboarding” to keep current messaging, calls to action,
and brand awareness in front of potential and repeat commercial clients. While they are at
work on smartphone and even personal tablet or computerwork, on smartphone, and even personal tablet or computer.
• Employ “Site retargeting” and “Search targeting” to ensure no potential client slips through gaps
in marketing strategy.
• Use ILS as another resource of intel to monitor site traffic and understand campaign impact.
3. Behavioral TargetingBehavioral Targeting
With a Targeted Campaign, we use optimized keywords and context to recognize
potential clients by their search queries.
Major aspects of our process include:
• Internal proprietary data
• Identify buying intent from 22 billion searches per month across the weby y g p
• Qualify prospects based on historical behavior
• Deliver a custom-tailored number of impressions to targeted prospects
• Campaign flexibility – cross industry, multiple products, multiple behaviors,
Geo-TargetingGeo Targeting
• Real-time bidding exchanges
4. Target your
audience by
• 97% of website visitors leave without performing a conversion action
• We retarget these commercial property owners/facility manager to decrease site
abandonment and positively impact conversion rates
5. Follow your
prospects…
Your ad will follow your prospects after they leave your site.
These display ads will appear on many of the sites your prospect visits while they arep y pp y y p p y
engaging in behavior consistent with your target profile.
7. Our In House AgencyOur In-House Agency
Our team of Art Directors are dedicated to
telling your story and getting your
message to your customersmessage to your customers.
Our agency-quality Art Directors are
available to help build unique creativeavailable to help build unique creative
and work closely with you to refine your
vision.
Already have creative? Our team will help
to resize current messaging to fit
advertising spaces throughout the
internet. All artwork comes with unlimited
revisions and will be optimized not only to
buyer behavior, but also to the market’s
reaction to the digital advertisements.
8. Target your
audience by
93% of Purchases begin with online research.
Each prospect exhibits unique behavior as they navigate the web.p p q y g
Worldwide Media Direct leverages proprietary data and expertise to ensure that we
target your exact desired client at the most opportune moment without waste.
9. Follow your
prospects…
Your ad will follow your prospects after they search for any keywords or phrases that
directly relate to you and/or your competition.
These display ads will appear on many of the sites your prospects visit immediately
after they have engaged in “Buying Behavior”.
10. Banner Delivery andy
Campaign Execution
Once your platform is completely built and your artwork is designed, we will
deliver your banners through the 18 top tier ad exchanges. By working with all of
the major ad exchanges we can ensure that YOUR prospects will see the ad in
native ad sections as they search throughout the internet.
12. Competitor
ConquestingConquesting
These display ads will appear on the sites your prospects visit after they have engaged in this
type of “Buying Behavior”.
Th i k h b i i d i !The more your competitor markets, the more business is driven to you!
Ex: If a prospect goes directly to your competitor’s website and is displaying correct borrowing
behavior, your ad will be served as this prospect moves to other websites
13. Harness your existing data mined from your website newslettersHarness your existing data mined from your website, newsletters
and email accounts. E‐Web Strategy can target your leads on sites
they visit most outside of the retargeting profile.
14. We live in a fast‐paced world and we don’t want
to be confined to our desks Prospectsto be confined to our desks. Prospects
increasingly conducts business on smartphones.
The shift to mobile usage will have an effect on
our marketing efforts. Advertising via mobile
devices is a different process than traditionaldevices is a different process than traditional
desktop ads. A mobile, responsive campaign adds
a layer of creative complexity. To best serve the
mobile experience, a mobile optimized targeted
campaign allows us to create ad sizes compatible
with all mobile deviceswith all mobile devices.
To ensure that your Targeted Campaign can reach
your potential customers on their mobile devices,
E‐Web Strategy distributes up to 20% of your
campaign to smartphones and tabletscampaign to smartphones and tablets.
15. The goal for online marketers is to deliver the sales
team new, qualified leads, It’s proven that having
an online presence via company website is greatan online presence via company website is great
for marketing and general brand awareness, but
what about generating leads?
97% ‐ 97% of site visitors are anonymous. That’s
like having 100 people in your store, and you only
have the ability to talk to one. Anonymous visitor
identification, or Inbound Lead Summary, is a
powerful technology geared specifically to online
k id if ll i i i d idmarketers to identify all site visitors and provides
website owners with information on the visitor.
Thanks to this information, what once were
anonymous users moving through your site areanonymous users moving through your site are
now identified leads
WMDI is excited to
announce that ILS now
comes standard with
devery Targeted
Campaign!
19. Recapp
• Identify your prospects based on buying behaviorde t y you p ospects based o buy g be a o
• Build Targeted banner messages for each
marketing initiativeg
• Deliver your message to prospects who search for
your services or competitors’ services and those
who visit your site or competitors’ sites
• Receive daily lead reports
• Ongoing optimization and ever improving
conversions