SlideShare a Scribd company logo
Local SEO
www.asifrakib.com
Introduction: What is Local SEO?
Local SEO is the methodology of gaining
traffic from Search Engine based on
GEO-Located searches by customers
www.asifrakib.com
Local SEO Ranking Factors
● Google My Business Signals (Proximity, categories, keyword
in business title, etc.) 25.12%
● Link Signals (Inbound anchor text, linking domain authority,
linking domain quantity, etc.) 16.53%
● Review Signals (Review quantity, review velocity, review
diversity, etc.) 15.44%
● On-Page Signals (Presence of NAP, keywords in titles,
domain authority, etc.) 13.82%
● Citation Signals (IYP/aggregator NAP consistency, citation
volume, etc.) 10.82%
● Behavioral Signals (Click-through rate, mobile clicks to call,
check-ins, etc.) 9.56%
● Personalization 5.88%
● Social Signals (Google engagement, Facebook engagement,
Twitter engagement, etc.) 2.82%
www.asifrakib.com
Google My Business Signal (Proximity, categories, keyword in business title,
etc.) 25.12%
www.asifrakib.com
Link Signals (Inbound anchor text, linking domain authority, linking domain quantity, etc.) 16.53%
www.asifrakib.com
Review Signal (Review quantity, review velocity, review diversity, etc.) 15.44%
www.asifrakib.com
On Page Signal (Presence of NAP, keywords in titles, domain authority, etc.) 13.82%
● Title tag
● Meta Descriptions
● Heading tags
● Content Keywords
● Images
www.asifrakib.com
Citation Signal (IYP/aggregator NAP consistency, citation volume, etc.) 10.82%
www.asifrakib.com
Behavioural Signal (Click-through rate, mobile clicks to call, check-ins, etc.) 9.56%
www.asifrakib.com
Personalization 5.88%
www.asifrakib.com
Social Signal (Google engagement, Facebook engagement, Twitter engagement, etc.) 2.82%
www.asifrakib.com
Local SEO Tutorial For Beginners

More Related Content

What's hot

Digital marketing
Digital marketingDigital marketing
Digital marketing
easylaxmi
 
Digital Marketing Course | Digital Marketing Tutorial For Beginners | Digital...
Digital Marketing Course | Digital Marketing Tutorial For Beginners | Digital...Digital Marketing Course | Digital Marketing Tutorial For Beginners | Digital...
Digital Marketing Course | Digital Marketing Tutorial For Beginners | Digital...
Simplilearn
 
Digital Marketing Proposal
Digital Marketing ProposalDigital Marketing Proposal
Digital Marketing Proposal
Debojyoti Ghosh
 
iBraine Digital LLP - Digital Marketing Agency in Mumbai
iBraine Digital LLP - Digital Marketing Agency in MumbaiiBraine Digital LLP - Digital Marketing Agency in Mumbai
iBraine Digital LLP - Digital Marketing Agency in Mumbai
iBraine Digital LLP
 
ibraine - digital marketing Company Profile
ibraine - digital marketing Company Profileibraine - digital marketing Company Profile
ibraine - digital marketing Company Profile
iBraine Digital LLP
 
Best Digital marketing Company and Agency in Hyderabad | Skill Technologies
Best Digital marketing Company and Agency in Hyderabad | Skill TechnologiesBest Digital marketing Company and Agency in Hyderabad | Skill Technologies
Best Digital marketing Company and Agency in Hyderabad | Skill Technologies
SkillTechnologies1
 
Precision Search Targeting with AdWords Customer Match
Precision Search Targeting with AdWords Customer MatchPrecision Search Targeting with AdWords Customer Match
Precision Search Targeting with AdWords Customer Match
AdStage
 
Internet marketing proposal from ETS
Internet marketing proposal from ETSInternet marketing proposal from ETS
Internet marketing proposal from ETS
Eclipse Techno Consulting Global (P) Ltd
 
Advanced Ways To Do More with Facebook Custom Audiences
Advanced Ways To Do More with Facebook Custom AudiencesAdvanced Ways To Do More with Facebook Custom Audiences
Advanced Ways To Do More with Facebook Custom Audiences
AdStage
 
360° digital marketing proposal
360° digital marketing  proposal360° digital marketing  proposal
360° digital marketing proposal
360° Digital Marketing
 
Digital Marketing
Digital MarketingDigital Marketing
Digital Marketing
Md Adil Hameed
 
Digital marketing proposal for Interior design comapny
Digital marketing proposal for Interior design comapnyDigital marketing proposal for Interior design comapny
Digital marketing proposal for Interior design comapny
Jame Preneur
 
Live Webinar: Crash Course in Metrics & Analytics
Live Webinar: Crash Course in Metrics & AnalyticsLive Webinar: Crash Course in Metrics & Analytics
Live Webinar: Crash Course in Metrics & Analytics
LinkedIn
 
Digital Marketing Audit Template By Christopher Ndungu
Digital Marketing Audit Template By Christopher NdunguDigital Marketing Audit Template By Christopher Ndungu
Digital Marketing Audit Template By Christopher Ndungu
Chris Ndungu, Digital Marketing
 
Pptondm 170225030304 (1)
Pptondm 170225030304 (1)Pptondm 170225030304 (1)
Pptondm 170225030304 (1)
Mohammed Bilal Qureshi
 
Digital marketing revolution: Real or Virtual
Digital marketing revolution: Real or VirtualDigital marketing revolution: Real or Virtual
Digital marketing revolution: Real or Virtual
Apeksha Warambhe
 
Pixel Studios introduces you to Internet Marketing
Pixel Studios introduces you to Internet MarketingPixel Studios introduces you to Internet Marketing
Pixel Studios introduces you to Internet Marketing
Pixel Studios Pvt Ltd
 
Proposal for digital marketing
Proposal for digital marketingProposal for digital marketing
Proposal for digital marketing
Team Samrat Multiventure
 
Google Ads Search campaign
Google Ads Search campaignGoogle Ads Search campaign
Google Ads Search campaign
Rosa I Evans
 

What's hot (20)

Digital marketing
Digital marketingDigital marketing
Digital marketing
 
Digital Marketing Course | Digital Marketing Tutorial For Beginners | Digital...
Digital Marketing Course | Digital Marketing Tutorial For Beginners | Digital...Digital Marketing Course | Digital Marketing Tutorial For Beginners | Digital...
Digital Marketing Course | Digital Marketing Tutorial For Beginners | Digital...
 
Digital Marketing Proposal
Digital Marketing ProposalDigital Marketing Proposal
Digital Marketing Proposal
 
iBraine Digital LLP - Digital Marketing Agency in Mumbai
iBraine Digital LLP - Digital Marketing Agency in MumbaiiBraine Digital LLP - Digital Marketing Agency in Mumbai
iBraine Digital LLP - Digital Marketing Agency in Mumbai
 
ibraine - digital marketing Company Profile
ibraine - digital marketing Company Profileibraine - digital marketing Company Profile
ibraine - digital marketing Company Profile
 
Best Digital marketing Company and Agency in Hyderabad | Skill Technologies
Best Digital marketing Company and Agency in Hyderabad | Skill TechnologiesBest Digital marketing Company and Agency in Hyderabad | Skill Technologies
Best Digital marketing Company and Agency in Hyderabad | Skill Technologies
 
Precision Search Targeting with AdWords Customer Match
Precision Search Targeting with AdWords Customer MatchPrecision Search Targeting with AdWords Customer Match
Precision Search Targeting with AdWords Customer Match
 
Internet marketing proposal from ETS
Internet marketing proposal from ETSInternet marketing proposal from ETS
Internet marketing proposal from ETS
 
Advanced Ways To Do More with Facebook Custom Audiences
Advanced Ways To Do More with Facebook Custom AudiencesAdvanced Ways To Do More with Facebook Custom Audiences
Advanced Ways To Do More with Facebook Custom Audiences
 
360° digital marketing proposal
360° digital marketing  proposal360° digital marketing  proposal
360° digital marketing proposal
 
Digital Marketing
Digital MarketingDigital Marketing
Digital Marketing
 
Digital marketing proposal for Interior design comapny
Digital marketing proposal for Interior design comapnyDigital marketing proposal for Interior design comapny
Digital marketing proposal for Interior design comapny
 
Live Webinar: Crash Course in Metrics & Analytics
Live Webinar: Crash Course in Metrics & AnalyticsLive Webinar: Crash Course in Metrics & Analytics
Live Webinar: Crash Course in Metrics & Analytics
 
Digital Marketing Audit Template By Christopher Ndungu
Digital Marketing Audit Template By Christopher NdunguDigital Marketing Audit Template By Christopher Ndungu
Digital Marketing Audit Template By Christopher Ndungu
 
Pptondm 170225030304 (1)
Pptondm 170225030304 (1)Pptondm 170225030304 (1)
Pptondm 170225030304 (1)
 
Digital marketing revolution: Real or Virtual
Digital marketing revolution: Real or VirtualDigital marketing revolution: Real or Virtual
Digital marketing revolution: Real or Virtual
 
Pixel Studios introduces you to Internet Marketing
Pixel Studios introduces you to Internet MarketingPixel Studios introduces you to Internet Marketing
Pixel Studios introduces you to Internet Marketing
 
Proposal for digital marketing
Proposal for digital marketingProposal for digital marketing
Proposal for digital marketing
 
Google Ads Search campaign
Google Ads Search campaignGoogle Ads Search campaign
Google Ads Search campaign
 
Internet Marketing
Internet MarketingInternet Marketing
Internet Marketing
 

Similar to Local SEO Tutorial For Beginners

Local SEO (Google My Business).pdf
Local SEO (Google My Business).pdfLocal SEO (Google My Business).pdf
Local SEO (Google My Business).pdf
Web Idea Solution LLP
 
Local SEO - Dominate Your Local Community in a Changing Landscape
Local SEO - Dominate Your Local Community in a Changing LandscapeLocal SEO - Dominate Your Local Community in a Changing Landscape
Local SEO - Dominate Your Local Community in a Changing Landscape
Jason Dodge
 
Global Strategy for Local SEO - Helga Bendea
Global Strategy for Local SEO - Helga BendeaGlobal Strategy for Local SEO - Helga Bendea
Global Strategy for Local SEO - Helga Bendea
Helga Bendea
 
Sem Mini Presentation
Sem Mini PresentationSem Mini Presentation
Sem Mini Presentation
asbury park press
 
Sem Mini Presentation
Sem Mini PresentationSem Mini Presentation
Sem Mini Presentation
asbury park press
 
Digital Marketing Important Questions and Answers.
Digital Marketing Important Questions and Answers.Digital Marketing Important Questions and Answers.
Digital Marketing Important Questions and Answers.
Pampari Akhil
 
Andy Steuer - MarchEngines - Local Marketing
Andy Steuer - MarchEngines - Local MarketingAndy Steuer - MarchEngines - Local Marketing
Andy Steuer - MarchEngines - Local Marketing
Ramon Ray
 
Online Marketing Workshop M50 Tallaght V1.2
Online Marketing Workshop M50 Tallaght V1.2Online Marketing Workshop M50 Tallaght V1.2
Online Marketing Workshop M50 Tallaght V1.2
Digital Insights - Digital Marketing Agency
 
SEO analytics: How to report & improve performance
SEO analytics: How to report & improve performanceSEO analytics: How to report & improve performance
SEO analytics: How to report & improve performance
Phil Pearce
 
SEO Fundamentals & Process
SEO Fundamentals & ProcessSEO Fundamentals & Process
SEO Fundamentals & Process
Amish Keshwani
 
#FIRMday Manchester 4th March 2020 - Recruitive: Is Your Careers Website Fit ...
#FIRMday Manchester 4th March 2020 - Recruitive: Is Your Careers Website Fit ...#FIRMday Manchester 4th March 2020 - Recruitive: Is Your Careers Website Fit ...
#FIRMday Manchester 4th March 2020 - Recruitive: Is Your Careers Website Fit ...
Emma Mirrington
 
Optimizing Your Site for Mobile Search
Optimizing Your Site for Mobile SearchOptimizing Your Site for Mobile Search
Optimizing Your Site for Mobile Search
iProspect Canada
 
Local Search - SES London 2011
Local Search - SES London 2011Local Search - SES London 2011
Local Search - SES London 2011
Lisa Myers
 
thinkLA Search 101: RPA
thinkLA Search 101: RPAthinkLA Search 101: RPA
thinkLA Search 101: RPA
thinkLA
 
SEO for Small Businesses, What Google Wants
SEO for Small Businesses, What Google WantsSEO for Small Businesses, What Google Wants
SEO for Small Businesses, What Google Wants
180Fusion
 

Similar to Local SEO Tutorial For Beginners (20)

Local SEO (Google My Business).pdf
Local SEO (Google My Business).pdfLocal SEO (Google My Business).pdf
Local SEO (Google My Business).pdf
 
Local SEO - Dominate Your Local Community in a Changing Landscape
Local SEO - Dominate Your Local Community in a Changing LandscapeLocal SEO - Dominate Your Local Community in a Changing Landscape
Local SEO - Dominate Your Local Community in a Changing Landscape
 
Global Strategy for Local SEO - Helga Bendea
Global Strategy for Local SEO - Helga BendeaGlobal Strategy for Local SEO - Helga Bendea
Global Strategy for Local SEO - Helga Bendea
 
Sem Mini Presentation
Sem Mini PresentationSem Mini Presentation
Sem Mini Presentation
 
Sem Mini Presentation
Sem Mini PresentationSem Mini Presentation
Sem Mini Presentation
 
Are You Invisible
Are You InvisibleAre You Invisible
Are You Invisible
 
Digital Marketing Important Questions and Answers.
Digital Marketing Important Questions and Answers.Digital Marketing Important Questions and Answers.
Digital Marketing Important Questions and Answers.
 
Andy Steuer - MarchEngines - Local Marketing
Andy Steuer - MarchEngines - Local MarketingAndy Steuer - MarchEngines - Local Marketing
Andy Steuer - MarchEngines - Local Marketing
 
Online Marketing Workshop M50 Tallaght V1.2
Online Marketing Workshop M50 Tallaght V1.2Online Marketing Workshop M50 Tallaght V1.2
Online Marketing Workshop M50 Tallaght V1.2
 
SEO analytics: How to report & improve performance
SEO analytics: How to report & improve performanceSEO analytics: How to report & improve performance
SEO analytics: How to report & improve performance
 
SEO Fundamentals & Process
SEO Fundamentals & ProcessSEO Fundamentals & Process
SEO Fundamentals & Process
 
#FIRMday Manchester 4th March 2020 - Recruitive: Is Your Careers Website Fit ...
#FIRMday Manchester 4th March 2020 - Recruitive: Is Your Careers Website Fit ...#FIRMday Manchester 4th March 2020 - Recruitive: Is Your Careers Website Fit ...
#FIRMday Manchester 4th March 2020 - Recruitive: Is Your Careers Website Fit ...
 
Optimizing Your Site for Mobile Search
Optimizing Your Site for Mobile SearchOptimizing Your Site for Mobile Search
Optimizing Your Site for Mobile Search
 
Local Search - SES London 2011
Local Search - SES London 2011Local Search - SES London 2011
Local Search - SES London 2011
 
thinkLA Search 101: RPA
thinkLA Search 101: RPAthinkLA Search 101: RPA
thinkLA Search 101: RPA
 
SEO for Small Businesses, What Google Wants
SEO for Small Businesses, What Google WantsSEO for Small Businesses, What Google Wants
SEO for Small Businesses, What Google Wants
 
Seo
SeoSeo
Seo
 
Seo
SeoSeo
Seo
 
Bobby369
Bobby369Bobby369
Bobby369
 
Seo
SeoSeo
Seo
 

Recently uploaded

Generative AI - Unleash Creative Opportunity - Peter Weltman
Generative AI - Unleash Creative Opportunity - Peter WeltmanGenerative AI - Unleash Creative Opportunity - Peter Weltman
Generative AI - Unleash Creative Opportunity - Peter Weltman
DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
 
Monthly Social Media News Update May 2024
Monthly Social Media News Update May 2024Monthly Social Media News Update May 2024
Monthly Social Media News Update May 2024
Andy Lambert
 
ThinkNow 2024 Consumer Financial Wellness Report
ThinkNow 2024 Consumer Financial Wellness ReportThinkNow 2024 Consumer Financial Wellness Report
ThinkNow 2024 Consumer Financial Wellness Report
ThinkNow
 
Offissa Dizayn - Otel, Kafe, Restoran Kataloqu_240603_011042.pdf
Offissa Dizayn - Otel, Kafe, Restoran Kataloqu_240603_011042.pdfOffissa Dizayn - Otel, Kafe, Restoran Kataloqu_240603_011042.pdf
Offissa Dizayn - Otel, Kafe, Restoran Kataloqu_240603_011042.pdf
offisadizayn
 
Turn Digital Reputation Threats into Offense Tactics - Daniel Lemin
Turn Digital Reputation Threats into Offense Tactics - Daniel LeminTurn Digital Reputation Threats into Offense Tactics - Daniel Lemin
Turn Digital Reputation Threats into Offense Tactics - Daniel Lemin
DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
 
Digital Marketing Trends - Experts Insights on How
Digital Marketing Trends - Experts Insights on HowDigital Marketing Trends - Experts Insights on How
Digital Marketing Trends - Experts Insights on How to Gain a Competitive Edge
Digital Marketing Trends - Experts Insights on How to Gain a Competitive EdgeDigital Marketing Trends - Experts Insights on How to Gain a Competitive Edge
Digital Marketing Trends - Experts Insights on How to Gain a Competitive Edge
DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
 
Winning local SEO in the Age of AI - Dennis Yu
Winning local SEO in the Age of AI - Dennis YuWinning local SEO in the Age of AI - Dennis Yu
Adapt or Die - Jon Lakefish, Lakefish Group LLC
Adapt or Die - Jon Lakefish, Lakefish Group LLCAdapt or Die - Jon Lakefish, Lakefish Group LLC
DMF Portfolio Piece Smart Goals - Artist Management.docx
DMF Portfolio Piece Smart Goals - Artist Management.docxDMF Portfolio Piece Smart Goals - Artist Management.docx
DMF Portfolio Piece Smart Goals - Artist Management.docx
TravisMalana
 
The Old Oak - Press Kit - Cannes Film Festival 2023
The Old Oak - Press Kit - Cannes Film Festival 2023The Old Oak - Press Kit - Cannes Film Festival 2023
The Old Oak - Press Kit - Cannes Film Festival 2023
Pascal Fintoni
 
SEO as the Backbone of Digital Marketing
SEO as the Backbone of Digital MarketingSEO as the Backbone of Digital Marketing
SEO as the Backbone of Digital Marketing
Felipe Bazon
 
Playlist and Paint Event with Sony Music U
Playlist and Paint Event with Sony Music UPlaylist and Paint Event with Sony Music U
Playlist and Paint Event with Sony Music U
SemajahParker
 
Coca Cola Branding Strategy and strategic marketing plan
Coca Cola Branding Strategy and strategic marketing planCoca Cola Branding Strategy and strategic marketing plan
Coca Cola Branding Strategy and strategic marketing plan
Maswer Ali
 
Core Web Vitals SEO Workshop - improve your performance [pdf]
Core Web Vitals SEO Workshop - improve your performance [pdf]Core Web Vitals SEO Workshop - improve your performance [pdf]
Core Web Vitals SEO Workshop - improve your performance [pdf]
Peter Mead
 
BLOOM_May2024. Balmer Lawrie Online Monthly Bulletin
BLOOM_May2024. Balmer Lawrie Online Monthly BulletinBLOOM_May2024. Balmer Lawrie Online Monthly Bulletin
BLOOM_May2024. Balmer Lawrie Online Monthly Bulletin
BalmerLawrie
 
Winning local SEO in the Age of AI - Dennis Yu
Winning local SEO in the Age of AI - Dennis YuWinning local SEO in the Age of AI - Dennis Yu
10 Videos Any Business Can Make Right Now! - Shelly Nathan
10 Videos Any Business Can Make Right Now! - Shelly Nathan10 Videos Any Business Can Make Right Now! - Shelly Nathan
10 Videos Any Business Can Make Right Now! - Shelly Nathan
DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
 
Consumer Journey Mapping & Personalization Master Class - Sabrina Killgo
Consumer Journey Mapping & Personalization Master Class - Sabrina KillgoConsumer Journey Mapping & Personalization Master Class - Sabrina Killgo
Consumer Journey Mapping & Personalization Master Class - Sabrina Killgo
DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
 

Recently uploaded (20)

Generative AI - Unleash Creative Opportunity - Peter Weltman
Generative AI - Unleash Creative Opportunity - Peter WeltmanGenerative AI - Unleash Creative Opportunity - Peter Weltman
Generative AI - Unleash Creative Opportunity - Peter Weltman
 
Monthly Social Media News Update May 2024
Monthly Social Media News Update May 2024Monthly Social Media News Update May 2024
Monthly Social Media News Update May 2024
 
ThinkNow 2024 Consumer Financial Wellness Report
ThinkNow 2024 Consumer Financial Wellness ReportThinkNow 2024 Consumer Financial Wellness Report
ThinkNow 2024 Consumer Financial Wellness Report
 
Offissa Dizayn - Otel, Kafe, Restoran Kataloqu_240603_011042.pdf
Offissa Dizayn - Otel, Kafe, Restoran Kataloqu_240603_011042.pdfOffissa Dizayn - Otel, Kafe, Restoran Kataloqu_240603_011042.pdf
Offissa Dizayn - Otel, Kafe, Restoran Kataloqu_240603_011042.pdf
 
Turn Digital Reputation Threats into Offense Tactics - Daniel Lemin
Turn Digital Reputation Threats into Offense Tactics - Daniel LeminTurn Digital Reputation Threats into Offense Tactics - Daniel Lemin
Turn Digital Reputation Threats into Offense Tactics - Daniel Lemin
 
Digital Marketing Trends - Experts Insights on How
Digital Marketing Trends - Experts Insights on HowDigital Marketing Trends - Experts Insights on How
Digital Marketing Trends - Experts Insights on How
 
Metaverse Marketing in the Generation of the Internet - Eugene Capon
Metaverse Marketing in the Generation of the Internet - Eugene CaponMetaverse Marketing in the Generation of the Internet - Eugene Capon
Metaverse Marketing in the Generation of the Internet - Eugene Capon
 
Digital Marketing Trends - Experts Insights on How to Gain a Competitive Edge
Digital Marketing Trends - Experts Insights on How to Gain a Competitive EdgeDigital Marketing Trends - Experts Insights on How to Gain a Competitive Edge
Digital Marketing Trends - Experts Insights on How to Gain a Competitive Edge
 
Winning local SEO in the Age of AI - Dennis Yu
Winning local SEO in the Age of AI - Dennis YuWinning local SEO in the Age of AI - Dennis Yu
Winning local SEO in the Age of AI - Dennis Yu
 
Adapt or Die - Jon Lakefish, Lakefish Group LLC
Adapt or Die - Jon Lakefish, Lakefish Group LLCAdapt or Die - Jon Lakefish, Lakefish Group LLC
Adapt or Die - Jon Lakefish, Lakefish Group LLC
 
DMF Portfolio Piece Smart Goals - Artist Management.docx
DMF Portfolio Piece Smart Goals - Artist Management.docxDMF Portfolio Piece Smart Goals - Artist Management.docx
DMF Portfolio Piece Smart Goals - Artist Management.docx
 
The Old Oak - Press Kit - Cannes Film Festival 2023
The Old Oak - Press Kit - Cannes Film Festival 2023The Old Oak - Press Kit - Cannes Film Festival 2023
The Old Oak - Press Kit - Cannes Film Festival 2023
 
SEO as the Backbone of Digital Marketing
SEO as the Backbone of Digital MarketingSEO as the Backbone of Digital Marketing
SEO as the Backbone of Digital Marketing
 
Playlist and Paint Event with Sony Music U
Playlist and Paint Event with Sony Music UPlaylist and Paint Event with Sony Music U
Playlist and Paint Event with Sony Music U
 
Coca Cola Branding Strategy and strategic marketing plan
Coca Cola Branding Strategy and strategic marketing planCoca Cola Branding Strategy and strategic marketing plan
Coca Cola Branding Strategy and strategic marketing plan
 
Core Web Vitals SEO Workshop - improve your performance [pdf]
Core Web Vitals SEO Workshop - improve your performance [pdf]Core Web Vitals SEO Workshop - improve your performance [pdf]
Core Web Vitals SEO Workshop - improve your performance [pdf]
 
BLOOM_May2024. Balmer Lawrie Online Monthly Bulletin
BLOOM_May2024. Balmer Lawrie Online Monthly BulletinBLOOM_May2024. Balmer Lawrie Online Monthly Bulletin
BLOOM_May2024. Balmer Lawrie Online Monthly Bulletin
 
Winning local SEO in the Age of AI - Dennis Yu
Winning local SEO in the Age of AI - Dennis YuWinning local SEO in the Age of AI - Dennis Yu
Winning local SEO in the Age of AI - Dennis Yu
 
10 Videos Any Business Can Make Right Now! - Shelly Nathan
10 Videos Any Business Can Make Right Now! - Shelly Nathan10 Videos Any Business Can Make Right Now! - Shelly Nathan
10 Videos Any Business Can Make Right Now! - Shelly Nathan
 
Consumer Journey Mapping & Personalization Master Class - Sabrina Killgo
Consumer Journey Mapping & Personalization Master Class - Sabrina KillgoConsumer Journey Mapping & Personalization Master Class - Sabrina Killgo
Consumer Journey Mapping & Personalization Master Class - Sabrina Killgo
 

Local SEO Tutorial For Beginners

  • 2. Introduction: What is Local SEO? Local SEO is the methodology of gaining traffic from Search Engine based on GEO-Located searches by customers www.asifrakib.com
  • 3. Local SEO Ranking Factors ● Google My Business Signals (Proximity, categories, keyword in business title, etc.) 25.12% ● Link Signals (Inbound anchor text, linking domain authority, linking domain quantity, etc.) 16.53% ● Review Signals (Review quantity, review velocity, review diversity, etc.) 15.44% ● On-Page Signals (Presence of NAP, keywords in titles, domain authority, etc.) 13.82% ● Citation Signals (IYP/aggregator NAP consistency, citation volume, etc.) 10.82% ● Behavioral Signals (Click-through rate, mobile clicks to call, check-ins, etc.) 9.56% ● Personalization 5.88% ● Social Signals (Google engagement, Facebook engagement, Twitter engagement, etc.) 2.82% www.asifrakib.com
  • 4. Google My Business Signal (Proximity, categories, keyword in business title, etc.) 25.12% www.asifrakib.com
  • 5. Link Signals (Inbound anchor text, linking domain authority, linking domain quantity, etc.) 16.53% www.asifrakib.com
  • 6. Review Signal (Review quantity, review velocity, review diversity, etc.) 15.44% www.asifrakib.com
  • 7. On Page Signal (Presence of NAP, keywords in titles, domain authority, etc.) 13.82% ● Title tag ● Meta Descriptions ● Heading tags ● Content Keywords ● Images www.asifrakib.com
  • 8. Citation Signal (IYP/aggregator NAP consistency, citation volume, etc.) 10.82% www.asifrakib.com
  • 9. Behavioural Signal (Click-through rate, mobile clicks to call, check-ins, etc.) 9.56% www.asifrakib.com
  • 11. Social Signal (Google engagement, Facebook engagement, Twitter engagement, etc.) 2.82% www.asifrakib.com