This document discusses augmented reality (AR), including current and potential future applications. It begins with an introduction to AR, explaining that it involves adding digital elements to the real world in real-time. Current uses discussed include navigation apps, tourism, military, gaming, maintenance and repair, and advertising. Potential safety issues are raised, such as distractions and health issues like migraines. Potential social impacts discussed are around privacy, social pressure to be connected, and how AR could shape interactions and first impressions. The document concludes by noting there are arguments on both sides around the opportunities and risks of AR.
Augment Reality is set to dominate the next age of retail through product visualization. AR gonna take a little while, because there’s some really hard technology challenges there.
But it will happen. It will happen in a big way. And we will wonder, when it does [happen], how we lived without it. Kind of how we wonder how we lived without our [smartphones] today.
Recent Trends And Challenges In Augmented Realitysaurabh kapoor
Augmented Reality is a developing area in the field of virtual reality research. Similarly like Virtual Reality, Augmented Reality is becoming an emerging platform for numerous applications. The work done here reveals the current state-of-the-art in Augmented Reality. Moreover current issues, trends and challenges are analyzed here.
Augment Reality is set to dominate the next age of retail through product visualization. AR gonna take a little while, because there’s some really hard technology challenges there.
But it will happen. It will happen in a big way. And we will wonder, when it does [happen], how we lived without it. Kind of how we wonder how we lived without our [smartphones] today.
Recent Trends And Challenges In Augmented Realitysaurabh kapoor
Augmented Reality is a developing area in the field of virtual reality research. Similarly like Virtual Reality, Augmented Reality is becoming an emerging platform for numerous applications. The work done here reveals the current state-of-the-art in Augmented Reality. Moreover current issues, trends and challenges are analyzed here.
A bit about Augmented Reality http://k3hamilton.com/AR/
Based on a presentation given on May 27, 2010 by Karen Hamilton and Jorge Olenenwa
Website has moved to http://k3hamilton.com/AR/ due to closing of wikispaces
9 Powerful Real-World Applications Of Augmented Reality (AR) TodayBernard Marr
Augmented reality (AR) is experiencing tremendous growth, and many real-world applications are enhancing today’s products and services. With the release of ARKit from Apple and ARCore from Google, developers are creating augmented reality apps by using these powerful tools that make the technology available to the masses.
Augmented Reality - General conclusions and recommendationsbanholzer76
Augmented realities as an emerging technology offer new opportunities due to several
shifting external conditions or changing forms of social interaction. In order to investigate
possible impacts, trends and relationships the employed method is based on an
environmental scanning and on several semi-structured interviews, conducted with several
technology experts, researchers and futurologists. The process aims to obtain valuable
information on competitors, markets, customers and suppliers as well as on macroeconomic
factors, such as social, economic, technological and political factors.
The main research findings afforded that AR can be seen as a new communication medium
or tool in an early stage level due to several major technical and social challenges and that it
goes along with the evolving information technology. These days one of the most promising
devices for AR applications is the mobile phone, which could open the floodgates for the
mass implementation of AR. With regard to the evolving ubiquity of information and
interactivity through smart things and sensors, AR will provide customized-, perceptional-,
and location-based information. Life and task enhancing services and applications are
assigned big potential in future solutions, which could occur in many areas and industries.
Due to an economical shift towards free business models, often financed by the
advertisement industry, the future development of AR will certainly be affected.
Augmented Reality; mostly confused with virtual reality is a completely different concept and is extensively implemented in various leading companies' R&D departments to experiment with design and performance characteristics.
New Technology (Augmented Reality), its feature, history, use in different fields, & scope in future.
Osama Ali Mangi presents this technology's overview to his Session & Seminars.
Augmented reality : Possibilities and Challenges - An IEEE talk at DA-IICTParth Darji
This presentation is a part of a talk I was invited to give on the topic of Augmented Reality and Virtual Worlds. This talk, organized by IEEE, aimed at introducing the technology to students and discuss the scope and research associated with it. Qualcomm's Vuforia platform is used as a prototype.
A bit about Augmented Reality http://k3hamilton.com/AR/
Based on a presentation given on May 27, 2010 by Karen Hamilton and Jorge Olenenwa
Website has moved to http://k3hamilton.com/AR/ due to closing of wikispaces
9 Powerful Real-World Applications Of Augmented Reality (AR) TodayBernard Marr
Augmented reality (AR) is experiencing tremendous growth, and many real-world applications are enhancing today’s products and services. With the release of ARKit from Apple and ARCore from Google, developers are creating augmented reality apps by using these powerful tools that make the technology available to the masses.
Augmented Reality - General conclusions and recommendationsbanholzer76
Augmented realities as an emerging technology offer new opportunities due to several
shifting external conditions or changing forms of social interaction. In order to investigate
possible impacts, trends and relationships the employed method is based on an
environmental scanning and on several semi-structured interviews, conducted with several
technology experts, researchers and futurologists. The process aims to obtain valuable
information on competitors, markets, customers and suppliers as well as on macroeconomic
factors, such as social, economic, technological and political factors.
The main research findings afforded that AR can be seen as a new communication medium
or tool in an early stage level due to several major technical and social challenges and that it
goes along with the evolving information technology. These days one of the most promising
devices for AR applications is the mobile phone, which could open the floodgates for the
mass implementation of AR. With regard to the evolving ubiquity of information and
interactivity through smart things and sensors, AR will provide customized-, perceptional-,
and location-based information. Life and task enhancing services and applications are
assigned big potential in future solutions, which could occur in many areas and industries.
Due to an economical shift towards free business models, often financed by the
advertisement industry, the future development of AR will certainly be affected.
Augmented Reality; mostly confused with virtual reality is a completely different concept and is extensively implemented in various leading companies' R&D departments to experiment with design and performance characteristics.
New Technology (Augmented Reality), its feature, history, use in different fields, & scope in future.
Osama Ali Mangi presents this technology's overview to his Session & Seminars.
Augmented reality : Possibilities and Challenges - An IEEE talk at DA-IICTParth Darji
This presentation is a part of a talk I was invited to give on the topic of Augmented Reality and Virtual Worlds. This talk, organized by IEEE, aimed at introducing the technology to students and discuss the scope and research associated with it. Qualcomm's Vuforia platform is used as a prototype.
Personal Healthcare IOT on PCF Using SpringVMware Tanzu
SpringOne Platform 2016
Speaker: Jim Shingler; Director of Engineering, FUSE by Cardinal Health.
Did Mom take her morning meds? Did she take the right meds?
Imagine a world where you receive notifications when your mother misses her morning medications and where her doctor automatically receives her Glucometer or Pulse Oximeter readings. This talk will be an introductory discussion about taking an Internet Of Things (IoT) approach to keeping our loved ones safe, in their own homes longer, and elongate their presence in our lives. We will be discussing the challenges around applying IoT technologies to personal healthcare and how we can use Pivotal Technologies to build a more efficient solution.
The discussion will start by reviewing the challenges with personal healthcare including the privacy and security concerns and considerations. We will also delve into how Arther C Clarke's third law can be used to describe IoT technologies. With this context, we will explore building a personal healthcare IoT solution on PCF using Spring Technologies.
Cyborg Design: Multimodal Interactions, Information, and Environments for Wea...Bennett King
This presentation provides an overview or wearable computing for the UX community and design principals that can be used for wearable experience design. It was first given at the IA Summit in San Diego on March 30th, 2014.
Who Watches the Watchers? Analysis of Embedded Vision Adoption in Consumer El...John Feland
Samsung made a huge push for the eye tracking enabled technologies for the Galaxy SIV in their advertising. Our analysis of consumer adoption shows how many Galaxy SIV customers love or hated these features and why. We also pull examples of vision tracking from gaming consoles and examine consumer attitude about privacy and security in the face of recent gaffs by Facebook and the NSA with a call to action for OEM's to drive adoption by first getting the experience right and second getting the balance of privacy and security in alignment.
Along the way we sprinkle in bits of Design Thinking from Stanford, Japan's Quality Movement and a new framework from CEO John Feland, so you get your veggies along with dessert.
The results might surprise you!
Brands as Services: How the IoT Is Creating New EcosystemsIPG Media Lab
Mel Wilson, Head of Strategy at IPG Media Lab, was a keynote speaker at the 2014 Geoweb Summit. This presentation examines how smart devices are creating new data which brands can use to develop new services, as well as ways for developers and marketers to work together.
Virtual Reality and Augmented Reality are two types of modern technologies that are gradually and increasingly being used in our life. Hence, it is important that we understand what they are about and the difference between the two.
Generative AI Deep Dive: Advancing from Proof of Concept to ProductionAggregage
Join Maher Hanafi, VP of Engineering at Betterworks, in this new session where he'll share a practical framework to transform Gen AI prototypes into impactful products! He'll delve into the complexities of data collection and management, model selection and optimization, and ensuring security, scalability, and responsible use.
Le nuove frontiere dell'AI nell'RPA con UiPath Autopilot™UiPathCommunity
In questo evento online gratuito, organizzato dalla Community Italiana di UiPath, potrai esplorare le nuove funzionalità di Autopilot, il tool che integra l'Intelligenza Artificiale nei processi di sviluppo e utilizzo delle Automazioni.
📕 Vedremo insieme alcuni esempi dell'utilizzo di Autopilot in diversi tool della Suite UiPath:
Autopilot per Studio Web
Autopilot per Studio
Autopilot per Apps
Clipboard AI
GenAI applicata alla Document Understanding
👨🏫👨💻 Speakers:
Stefano Negro, UiPath MVPx3, RPA Tech Lead @ BSP Consultant
Flavio Martinelli, UiPath MVP 2023, Technical Account Manager @UiPath
Andrei Tasca, RPA Solutions Team Lead @NTT Data
PHP Frameworks: I want to break free (IPC Berlin 2024)Ralf Eggert
In this presentation, we examine the challenges and limitations of relying too heavily on PHP frameworks in web development. We discuss the history of PHP and its frameworks to understand how this dependence has evolved. The focus will be on providing concrete tips and strategies to reduce reliance on these frameworks, based on real-world examples and practical considerations. The goal is to equip developers with the skills and knowledge to create more flexible and future-proof web applications. We'll explore the importance of maintaining autonomy in a rapidly changing tech landscape and how to make informed decisions in PHP development.
This talk is aimed at encouraging a more independent approach to using PHP frameworks, moving towards a more flexible and future-proof approach to PHP development.
Essentials of Automations: Optimizing FME Workflows with ParametersSafe Software
Are you looking to streamline your workflows and boost your projects’ efficiency? Do you find yourself searching for ways to add flexibility and control over your FME workflows? If so, you’re in the right place.
Join us for an insightful dive into the world of FME parameters, a critical element in optimizing workflow efficiency. This webinar marks the beginning of our three-part “Essentials of Automation” series. This first webinar is designed to equip you with the knowledge and skills to utilize parameters effectively: enhancing the flexibility, maintainability, and user control of your FME projects.
Here’s what you’ll gain:
- Essentials of FME Parameters: Understand the pivotal role of parameters, including Reader/Writer, Transformer, User, and FME Flow categories. Discover how they are the key to unlocking automation and optimization within your workflows.
- Practical Applications in FME Form: Delve into key user parameter types including choice, connections, and file URLs. Allow users to control how a workflow runs, making your workflows more reusable. Learn to import values and deliver the best user experience for your workflows while enhancing accuracy.
- Optimization Strategies in FME Flow: Explore the creation and strategic deployment of parameters in FME Flow, including the use of deployment and geometry parameters, to maximize workflow efficiency.
- Pro Tips for Success: Gain insights on parameterizing connections and leveraging new features like Conditional Visibility for clarity and simplicity.
We’ll wrap up with a glimpse into future webinars, followed by a Q&A session to address your specific questions surrounding this topic.
Don’t miss this opportunity to elevate your FME expertise and drive your projects to new heights of efficiency.
Observability Concepts EVERY Developer Should Know -- DeveloperWeek Europe.pdfPaige Cruz
Monitoring and observability aren’t traditionally found in software curriculums and many of us cobble this knowledge together from whatever vendor or ecosystem we were first introduced to and whatever is a part of your current company’s observability stack.
While the dev and ops silo continues to crumble….many organizations still relegate monitoring & observability as the purview of ops, infra and SRE teams. This is a mistake - achieving a highly observable system requires collaboration up and down the stack.
I, a former op, would like to extend an invitation to all application developers to join the observability party will share these foundational concepts to build on:
Epistemic Interaction - tuning interfaces to provide information for AI supportAlan Dix
Paper presented at SYNERGY workshop at AVI 2024, Genoa, Italy. 3rd June 2024
https://alandix.com/academic/papers/synergy2024-epistemic/
As machine learning integrates deeper into human-computer interactions, the concept of epistemic interaction emerges, aiming to refine these interactions to enhance system adaptability. This approach encourages minor, intentional adjustments in user behaviour to enrich the data available for system learning. This paper introduces epistemic interaction within the context of human-system communication, illustrating how deliberate interaction design can improve system understanding and adaptation. Through concrete examples, we demonstrate the potential of epistemic interaction to significantly advance human-computer interaction by leveraging intuitive human communication strategies to inform system design and functionality, offering a novel pathway for enriching user-system engagements.
Welocme to ViralQR, your best QR code generator.ViralQR
Welcome to ViralQR, your best QR code generator available on the market!
At ViralQR, we design static and dynamic QR codes. Our mission is to make business operations easier and customer engagement more powerful through the use of QR technology. Be it a small-scale business or a huge enterprise, our easy-to-use platform provides multiple choices that can be tailored according to your company's branding and marketing strategies.
Our Vision
We are here to make the process of creating QR codes easy and smooth, thus enhancing customer interaction and making business more fluid. We very strongly believe in the ability of QR codes to change the world for businesses in their interaction with customers and are set on making that technology accessible and usable far and wide.
Our Achievements
Ever since its inception, we have successfully served many clients by offering QR codes in their marketing, service delivery, and collection of feedback across various industries. Our platform has been recognized for its ease of use and amazing features, which helped a business to make QR codes.
Our Services
At ViralQR, here is a comprehensive suite of services that caters to your very needs:
Static QR Codes: Create free static QR codes. These QR codes are able to store significant information such as URLs, vCards, plain text, emails and SMS, Wi-Fi credentials, and Bitcoin addresses.
Dynamic QR codes: These also have all the advanced features but are subscription-based. They can directly link to PDF files, images, micro-landing pages, social accounts, review forms, business pages, and applications. In addition, they can be branded with CTAs, frames, patterns, colors, and logos to enhance your branding.
Pricing and Packages
Additionally, there is a 14-day free offer to ViralQR, which is an exceptional opportunity for new users to take a feel of this platform. One can easily subscribe from there and experience the full dynamic of using QR codes. The subscription plans are not only meant for business; they are priced very flexibly so that literally every business could afford to benefit from our service.
Why choose us?
ViralQR will provide services for marketing, advertising, catering, retail, and the like. The QR codes can be posted on fliers, packaging, merchandise, and banners, as well as to substitute for cash and cards in a restaurant or coffee shop. With QR codes integrated into your business, improve customer engagement and streamline operations.
Comprehensive Analytics
Subscribers of ViralQR receive detailed analytics and tracking tools in light of having a view of the core values of QR code performance. Our analytics dashboard shows aggregate views and unique views, as well as detailed information about each impression, including time, device, browser, and estimated location by city and country.
So, thank you for choosing ViralQR; we have an offer of nothing but the best in terms of QR code services to meet business diversity!
Transcript: Selling digital books in 2024: Insights from industry leaders - T...BookNet Canada
The publishing industry has been selling digital audiobooks and ebooks for over a decade and has found its groove. What’s changed? What has stayed the same? Where do we go from here? Join a group of leading sales peers from across the industry for a conversation about the lessons learned since the popularization of digital books, best practices, digital book supply chain management, and more.
Link to video recording: https://bnctechforum.ca/sessions/selling-digital-books-in-2024-insights-from-industry-leaders/
Presented by BookNet Canada on May 28, 2024, with support from the Department of Canadian Heritage.
GDG Cloud Southlake #33: Boule & Rebala: Effective AppSec in SDLC using Deplo...James Anderson
Effective Application Security in Software Delivery lifecycle using Deployment Firewall and DBOM
The modern software delivery process (or the CI/CD process) includes many tools, distributed teams, open-source code, and cloud platforms. Constant focus on speed to release software to market, along with the traditional slow and manual security checks has caused gaps in continuous security as an important piece in the software supply chain. Today organizations feel more susceptible to external and internal cyber threats due to the vast attack surface in their applications supply chain and the lack of end-to-end governance and risk management.
The software team must secure its software delivery process to avoid vulnerability and security breaches. This needs to be achieved with existing tool chains and without extensive rework of the delivery processes. This talk will present strategies and techniques for providing visibility into the true risk of the existing vulnerabilities, preventing the introduction of security issues in the software, resolving vulnerabilities in production environments quickly, and capturing the deployment bill of materials (DBOM).
Speakers:
Bob Boule
Robert Boule is a technology enthusiast with PASSION for technology and making things work along with a knack for helping others understand how things work. He comes with around 20 years of solution engineering experience in application security, software continuous delivery, and SaaS platforms. He is known for his dynamic presentations in CI/CD and application security integrated in software delivery lifecycle.
Gopinath Rebala
Gopinath Rebala is the CTO of OpsMx, where he has overall responsibility for the machine learning and data processing architectures for Secure Software Delivery. Gopi also has a strong connection with our customers, leading design and architecture for strategic implementations. Gopi is a frequent speaker and well-known leader in continuous delivery and integrating security into software delivery.
DevOps and Testing slides at DASA ConnectKari Kakkonen
My and Rik Marselis slides at 30.5.2024 DASA Connect conference. We discuss about what is testing, then what is agile testing and finally what is Testing in DevOps. Finally we had lovely workshop with the participants trying to find out different ways to think about quality and testing in different parts of the DevOps infinity loop.
2. Contents
• What is Augmented Reality?
• How is AR used today?
• How could it be used in the future?
• What are the safety implications?
• What are the social implications?
3. AR…
• Do you remember the
scouter for Dragon Ball Z?
• Are you aware the
head-up display is a
form of AR?
4. An Introduction to AR
• Augmentation means to either add or
supplement something.
• Augmentation is a real –time element that is
in relation to environmental real world
elements.
• AR has many potential and current services
available to many businesses and people.
• AR is a growing application and is only going
to get bigger and better.
7. Google - Project Glass
• Project glass is effectively a smart pair of
glasses with an integrated HUD and a battery
hidden inside the frame.
• Approached Google for information but they
cannot discuss any aspect of the design.
10. Tourism
• There are a number of applications
for augmented reality in the tourism
industry.
• Interactive Kiosk.
11. Military
• Military applications of augmented reality are
probably amongst the most well known. They
include;
• HUD (Heads-Up Display)
• HMD (Head Mounted
Display)
12. Gaming
• With recent advances in computing technology and
power, applications of augmented reality in the gaming
sector are on the rise.
• Zombie ShootAR
• Ingress
13. Maintenance and Repair
• Augmented reality enables mechanics to
use a head worn display to aid them in the
maintenance/repair process.
15. Medical
• Neurosurgery is at the pinnacle when it
comes to medical applications for
augmented reality. Augmented reality can
be used for;
• Augmenting
patients brain
• Training Medical
Students
17. Safety & AR
• Safety is
massive issue in
technology.
• Whether Pro or
Con.
• Augmented
reality no
exception.
18. Pro’s
• Already a market for compensatory vision
and hearing.
• Market worth more that $10 Billion a year.
• Imagine a device that lets you zoom in or
increases hearing
• Imagine the impact on someone already
impaired
• The idea of “Super Man Senses”
19. Pro’s
• Medical applications
• Massive potential with
AR
• Easy reference to aid
diagnosis
• Showing chart or vitals from facial
recognition?
20. Pro’s
• Safety and Driving.
• Up-to-date stream of information
• Tells you about accidents in a radius of
your vehicle.
• Same with natural disasters or oil .
• The “Sat-Nav” could perform more than
just simply a set of directions to tell you
where to go!
21. Con’s
• Having a number of health issues I get the
brunt of a lot of technology.
• My current bane is 3D Tech.
• Soon it seems, it might be AR.
22. Con’s
• Distractions are going to be one of the
things which will plague AR.
• Wearing an AR device, you may be
assailed by many kinds of information.
Advertisements are already everywhere.
• When companies can have them in front
of your eyes, why wouldn‟t they?
24. Con’s
• 3D Technology can cause migraines.
• Flashing lights on games can cause epilepsy.
• Augmented Reality could mix both issues.
• Health issues grow when mixed with social
issues.
• Imagine your health status on display for
some conditions?
• Employers, people in the street, nothing will
be private.
27. Privacy
• Targeted advertising can be used in new
ways.
• Public information is easier to link to a
person.
• Information held about us may colour how
others interact with us.
• Criminals can use public information in
new ways to aid crime.
28. Social Impact
• More pressure to be „Always On‟
• May shape our first impressions of others
• May help shape our shopping habits
• Fear of what others know about us may
inhibit social interaction
29. Too early to tell?
• Personal AR not yet available
• 2 views exist, Google‟s utopian view and
critics dystopian view
• No doubt there are useful applications but
there are just as many bad
• You have seen just a few here from both
sides
• We will leave you to decide which side of
the fence you sit on
30. Two views
• The following links are first to the view of
what project glass is hoping to
achieve, the second a mockup of how far
augmented reality could go without
regulation.
• Click here to take a look at Project Glass
• Click here for an extreme AR example
31. Bibliography
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• Robertson, A. (2013, 1 10). Disney's new augmented reality toys are promising, but frustrating. Retrieved
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Editor's Notes
What is AR?“This presentation will give you an insight of what AR is and what it has to offer you as users, may it be young, middle aged or even old.SO let’s get started
CONTENTS SLIDE: Explain the contents of the presentation…
Do you remember the scouter from DBZ (Dragon ball Z), well this image (the device on his eye), is based off of AR technology. Funny enough this cartoon is over 10 year’s old yh...But the device on his eye known as a scouter is displaying real time information to him about what the device is receiving about other people (in this case a power level). The point is that he is using AR to augment the real world, via technology to gain additional information that was previously unavailable.Or do you play video games.Well this image is one of Call of duty, an as you can see the screen also known as a HUD, is present.This is also another form of AR, whereas if you were really in that situation the information around the perimeter of the screen would not be available to you, but with the power of AR this information can then be displayed using form of technology may it be glasses or a helmet. But this image is being used to help you understand on a more grounded level.
Augmented Reality is a new and developing type of technology that combines elements of both real world, the virtual world, elements of enhanced graphic user interfaces, but most importantly AUGEMTATION.Explain each Bullet point on the page…Explain- AR is currently developing within more forms of technology, and is increasingly becoming more popular within the market. More companies are willing to spend money to develop AR technologies. For example GOOGLE, SONY and Nintendo have already begun to invest and build upon AR in 2012/13 already.This therefore means that AR is on the rise and can only get bigger with these huge companies at the spearhead of development.
Each picture will have some text with it…Explain each picture as it comes up…
This is Google's attempt to make wearable computing mainstream.The list of possible uses of this technology is endless, but according to Google, you’ll have the ability to find your way around using sat nav, know when businesses are closed, to take and share photographs and much more.Stephen had contacted Google to ask for information about the project in order to aid our presentation, but they were unable to discuss any aspect of the future development of the project.
Some images of Google glass. Can see the overlay that would be visible to the wearer.
GPS Systems are now starting to use augmented reality to make it easier for us to get from point A to point B. Wikitude is an app for Android that uses the phones camera in combination with the GPS to provide the user with a live view of what is in front of the car with the selected route overlaid.This technology is great in theory, but there have been complaints that the drain on battery life far outweighs the actual practicality of the application.
Total Immersion, a global leader in augmented reality have developed an “interactive kiosk” for museums. The Interactive Kiosk enables users to interact with a 3d display, the user chooses from a selection of cards, i.e. an ancient relic and holds it up to the screen. On screen a perfect 3D representation of the relic is displayed, allowing the user to interact with it as if it were a real object.
The Heads-Up Display (HUD) is the most common form of augmented reality when it comes to military applications. A transparent display is positioned in the pilots view, this then augments data such as altitude, speed and the horizon line. The term “heads-up” originates from the fact that the pilot doesn’t have to look down at the mechanical instruments to get the data they need. Now this improves the overall safety of the pilot as they aren’t having to physically look down to get the data they need.Another application used in the Military is the Head-Mounted Display (HMD). This involves wearing a big headset, which can then display critical data such as enemy locations to the soldier. This technology is mainly used for training/simulation purposes as it isn’t practical for soldiers to be wearing big headsets on the battlefield.
One such application is Zombie ShootAR from Metaio. This game enables users to use their mobile device to shoot zombies crawling around anywhere. The zombies are superimposed on the mobile device in this first person shooter.Ingress by Google is another example of implementing augmented reality into the gaming sector. Ingress has players fighting for control of real-world landmarks or monuments (referred to in game as portals) in their cities. In the game real-world objects are annotated with a virtual layer of information that is displayed on a smartphone's camera.
Head worn display displays superimposed imagery and information in the mechanics actual line of sight. Critical parts can be highlighted, making the mechanics job easier and potentially a lot safer. This technology could also potentially save businesses a lot of money, as parts could be checked for compatibility etc before they’ve even been purchased.This technology can also be used to train technicians which significantly reduces training costs.
The promotional campaign for James Cameron’s Avatar pushed augmented reality like never before.Toys for the film included a card that could be read by a webcam. When held up to a webcam the result is an augmented reality character that comes to life on your computer screen.Beetle billboards in Canada come to life in conjunction with the VWJuicedUp app. The user simply points their mobile device at the billboard and the car jumps to life.Businesses are slowly starting to utilise this technology, this is purely down to the cost of implementing it.
The ability to augment a patient’s brain in 3D on top of the patient’s actual anatomy is very powerful for surgeons, it gives them a full 360 view of the brain without having to operate.Other medical uses include enabling medical students to practice surgery in a controlled environment. Augmented reality can also be used in conjunction with MRI and X-Ray systems to bring everything into one view for the surgeon.
Safety is a massive issue in all lines of technology. Whether it is a Pro or a Con and Augmented reality has more than a few itself.
There is already a market for compensatory vision and hearing and its worth more that $10 Billion a year. A device that lets you zoom in, increases hearing... These are things anyone would love. Let alone someone who relies on a hearing aid. The idea of “Super Man Senses” Contacts that could increase vision as well as correct it, can zoom in to something you want to view closer. Hearing aids that allow you to hear things in a different room. For people who find every day tasks hard to understand, each task could come with in built instructions that come up on your screen. Or if you are busy looking at something, have it come over the speakers.http://mhealthinsight.com/2012/06/13/augmented-reality-superman-senses-and-what-if-you-could-have-more-in-that-same-view/?utm_source=dlvr.it&utm_medium=twitter
Medical applications These are huge when it comes to AR from easy Reference (no doctor can remember every book from medical school!) to showing a patients chart or vitals with a quick look at their face?Paramedics on scene, patient face pulls up all the records they need, less chances of allergic reactions and no need to mess around with medicalerts. An instant connection linked with some patients file at their GP. http://justintylerwiley.com/post/576726012/mobile-health-augmented-reality-workshop-may
Safety and Driving. The idea of a constantly up-to-date stream of information that tells you about every accident in a radius of your vehicle. Same with natural disasters or slicks on roads. The “Sat-Nav” could perform more that just a simply set of directions to tell you where to go!
The bit I find a lot easier. Having a number of health issues I get the brunt of a lot of technology. My current bane being 3D Tech. Soon it seems, it might be AR.
Distractions are going to be one of the things which will plague AR. Wearing a pair of google glasses, or any other AR device, you are going to be assailed by information of many kinds. Advertisements are absolutely everywhere, when companies can have them in front of your eyes? Why not.If you are following directions you are relying on maps which can be out of date. I worked in car insurance and had at least 1 claim a week which was “I was following the sat nav and it directed me down a road, it turned out to be 1 way and I had a head on crash” or something similar. Sat-navs are followed blindly by some people... that’s just a small screen on the dashboard.. its not a full screen of information and adds.Pic on next slide
> Health IssuesThis is the massive issue when it comes to AR. If it is glasses or contact lenses they are directly in front of your face. People with issues with their eyes are at an automatic disadvantage. If your eyes focus at different points will every device be designed to math different people. Other issues such as migraines and even Epilepsy? People with migraines can be triggered at random, no warning at all. Some adds flash, especially pop ups! If a pop up jumps up on your screen as you went for a “free version” of an app which comes with compulsory adds... it flashes and you could have a seizure or a migraine. Which can cause temporary blindness, having this happen in the middle of a road? Disaster.Link in – Social. Branding for certain conditions you may not wise everyone knowing. Everyone in the street knowing if you have HIV or Cancer? It can change peoples conceptions of you.
To take a look, lets take a walk down colchester high street
Targeted advertising based on our location, might entice us with discountAgain targeted but this time based on our browsing historyBrand recognition advert, knows you are a student and offers discount accordinglyBrand recognition again, knows mobile contract has run outSexual abuse, based on real app, how would you now view this personCheat, what moral situation are you in now?Young girl, difficult moral situation, would you prefer not to know?Mugging target, bought expensive phone, prime targetEmpty house, know owner on holiday
We saw advertising based on geographical location, web browsing history, corporate data held. Some give discounts which is a bonus for us, others may be intrusive. If we turn them off will we miss out?Face recognition will now allow people to put a face to the information, if we have a history we would rather people not know about we may no longer be able to hide it as easily. Think of the man who was on the sex offender register, how long ago? was that his daughter? What did you think of him when you saw that? Was it fair?Could increase the risk of mugging, locates a house that is empty
We no longer have the excuse that we didn’t hear the phone or couldn’t get to it in timeWe can be coerced by special offers and on the spot discounts as well as things that companies know we want from our browsing historyThe public information available about us and others can affect our first impressions, think of the young girl we saw and the cheating man. Would we think differently about them if we had not seen that information?
This will be heavily dependant on regulation, especially with regards to ethical use, breaches of privacyPrice may exclude this tech from many people and it will become an elitist toy as with the early mobile phones
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