Why am I        Who am I
    writing this?   writing this
    (purpose)       for?
                    (audience)




So what sort of
writing will suit         So what
this purpose?             style do I
(form)                     need to
                          write in?
Who is                                          What do you
                                                know about
it for?                                           them?



   Yourself – know exactly how much detail is required
                and no formalities needed

    Personal friend(s) - good idea of how much detail
           is necessary and can be informal
    Person(s) you don’t know personally but you know
  something about them – reasonable idea of how much
     detail is necessary and reasonably formal style
   Remote audience – writing must always be explicit
   and is likely to be formal, such as in a college essay
Report              Persuasion            Discussion
 To describe the     To persuade someone
                                               To present a
characteristics of     to agree with your
                                            balanced argument
   something              point of view




                      Instruction           Explanation
Recount                To tell someone      To explain how or
To retell events      how to do or make      why something
                         something              happens
Note       Publicity
                                Publicity
Journalistic
Journalistic          Note
                    taking      Material
                                 Material
 writing --
  writing            taking      Leaflets
                                  Leaflets
  Newspaper
   Newspaper          and
                      and         posters
                                   posters
    reports,
     reports,       making        jingles
magazine article
                    making          jingles
magazine article                pamphlets
                                 pamphlets
 obituaries etc.
  obituaries etc.




Formal
Formal                             Personal
                                   Personal
Documents
Documents                            letters,
                                      letters,
College essays,
 College essays,                      notes,
                                       notes,
Company letters,      Non-          messages
                                    messages
Company letters,
 resumes and
                       Non-          diaries
  resumes and        fiction          diaries
  cover letters
   cover letters
                      fiction       autobiog
                                     autobiog
                     books
                      books
Subjective       Objective




Personal        Impersonal




    Informal       Formal
Subjective       Objective




Personal        Impersonal




    Informal       Formal

Audience and purpose

  • 1.
    Why am I Who am I writing this? writing this (purpose) for? (audience) So what sort of writing will suit So what this purpose? style do I (form) need to write in?
  • 3.
    Who is What do you know about it for? them? Yourself – know exactly how much detail is required and no formalities needed Personal friend(s) - good idea of how much detail is necessary and can be informal Person(s) you don’t know personally but you know something about them – reasonable idea of how much detail is necessary and reasonably formal style Remote audience – writing must always be explicit and is likely to be formal, such as in a college essay
  • 4.
    Report Persuasion Discussion To describe the To persuade someone To present a characteristics of to agree with your balanced argument something point of view Instruction Explanation Recount To tell someone To explain how or To retell events how to do or make why something something happens
  • 5.
    Note Publicity Publicity Journalistic Journalistic Note taking Material Material writing -- writing taking Leaflets Leaflets Newspaper Newspaper and and posters posters reports, reports, making jingles magazine article making jingles magazine article pamphlets pamphlets obituaries etc. obituaries etc. Formal Formal Personal Personal Documents Documents letters, letters, College essays, College essays, notes, notes, Company letters, Non- messages messages Company letters, resumes and Non- diaries resumes and fiction diaries cover letters cover letters fiction autobiog autobiog books books
  • 6.
    Subjective Objective Personal Impersonal Informal Formal
  • 7.
    Subjective Objective Personal Impersonal Informal Formal

Editor's Notes

  • #6 Note taking etc lists, charts