SlideShare a Scribd company logo
Joining The Conversation Transforming from “BUY THIS!” to building relationships through new technologies and giving attention
Why Are We Here?
Why Are We Here? ,[object Object],[object Object],[object Object]
Why Are We Here?
Why Are We Here? ,[object Object]
Why Are We Here? ,[object Object],[object Object]
Why Are We Here? ,[object Object],[object Object],[object Object]
Old Marketing Method
Shouting!!!!!! From  our perch up here On Sony Mountain, we Bequeath upon you The “Ten” Legacy Edition! Buy it Now or else! Umm.. Who are you And why should I listen To anything you have to say? You certainly aren’t listening to me! I don’t need you to tell me what To like anymore!  #$^@ off, you Evil Record Label!
Shouting!!!!!! ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
But now… ,[object Object]
But now… ,[object Object],[object Object]
But now… ,[object Object],[object Object],[object Object]
But now… ,[object Object],[object Object],[object Object],[object Object]
But now… ,[object Object],[object Object],[object Object],[object Object],[object Object]
But how?! ,[object Object]
But how?! ,[object Object],[object Object]
But how?! ,[object Object],[object Object],[object Object]
Conversation Hi, I’m Jeremy, I work at Sony.  I saw you were talking About Pearl Jam.  We’re working on A reissue of “Ten” in 2009, what would Make it super cool for you? Thanks for asking!  There’s a demo version of “Jeremy” That all my PJ fan friends  downloaded, maybe you could include it?
Conversation Supercool, yeah we know About that, we’re working to include it I hope you and your friends  Enjoy. Hey, these guys are Really listening to us.
Conversation Supercool, yeah we know About that, we’re working to include it I hope you and your friends  Enjoy. Hey, these guys are Really listening to us.
Where is this happening ,[object Object]
The Demo Part
Some thoughts ,[object Object]
Some thoughts ,[object Object],[object Object]
Some thoughts ,[object Object],[object Object],[object Object]
Some thoughts ,[object Object],[object Object]
Two quotes (the “other people said it so it must be right” slide) “ We might have to wait for the next generation of marketers to move the agenda and investment  from shouting to conversation ,  from impressions to meaningful interactions and from mass to my .” – Tom Chapman, Capital C Communications (Hallmark, Mazda, Nissan, PepsiCo, McDonalds, Samsung) “ Social media is about a lot of things, but not shouting at your customers. And that's exactly what you're doing when you force information down the pipeline without making yourself available for a real conversation with its recipient.  Social media isn't a broadcast. It's a whisper. […] And it's closely related to listening.  Social media has set the table, and your conversation partner is waiting to hear what you have to say. There's no need to shout. They're listening, and expect you to do the same.” – Valeria Maltoni, ConversationAgent.com, FastCompany Expert Blogger, co-author of “The Age of Conversation”
What do you think?

More Related Content

What's hot

Questionnaire analysis results
Questionnaire analysis resultsQuestionnaire analysis results
Questionnaire analysis results
raminnizami
 
A2 Media Audience research - Dilraj Singh
A2 Media Audience research - Dilraj SinghA2 Media Audience research - Dilraj Singh
A2 Media Audience research - Dilraj Singh
DilzLDN
 
Audience research
Audience researchAudience research
Audience research
youssef2468
 
Questionnaire findings and conclusions
Questionnaire findings and conclusionsQuestionnaire findings and conclusions
Questionnaire findings and conclusions
guestf4c9c4d
 
Audience Questionnaires and Results
Audience Questionnaires and ResultsAudience Questionnaires and Results
Audience Questionnaires and Results
FTutty1
 
Question 3
Question 3Question 3
Question 3
millielee1996
 
Q3 evaluation finished
Q3 evaluation finishedQ3 evaluation finished
Q3 evaluation finished
AmysMediaslides
 
Q3 evaluation
Q3 evaluationQ3 evaluation
Q3 evaluation
Morganbullock
 
Print advertisement
Print advertisementPrint advertisement
Print advertisement
Katielewis98
 
Survey monkey analysis
Survey monkey analysisSurvey monkey analysis
Survey monkey analysis
Tyler Bishop-Harris
 
Media task 3
Media task 3Media task 3
Media task 3
Georgia Martin
 
Question 2
Question 2Question 2
Question 2
seanj1996
 
Questionnaire
QuestionnaireQuestionnaire
Questionnaire
doaa elmnayneh
 
Questionnaire analysis to go on blog
Questionnaire analysis to go on blogQuestionnaire analysis to go on blog
Questionnaire analysis to go on blog
MeganHardwick
 
Magazine Advertisement Audience Feedback
Magazine Advertisement Audience Feedback Magazine Advertisement Audience Feedback
Magazine Advertisement Audience Feedback
HeidiNockels
 
Online survey review
Online survey reviewOnline survey review
Online survey review
umfrevillek
 
Results from questionnaire
Results from questionnaire Results from questionnaire
Results from questionnaire
Rebekahhooper16
 
Audience research(2)
Audience research(2)Audience research(2)
Audience research(2)
Victoria Colquhoun
 
Q3. What have you learned from your audience feedback?
Q3. What have you learned from your audience feedback?Q3. What have you learned from your audience feedback?
Q3. What have you learned from your audience feedback?
KateSired
 
Question 1 radio trailer
Question 1 radio trailerQuestion 1 radio trailer
Question 1 radio trailer
ninachapman99
 

What's hot (20)

Questionnaire analysis results
Questionnaire analysis resultsQuestionnaire analysis results
Questionnaire analysis results
 
A2 Media Audience research - Dilraj Singh
A2 Media Audience research - Dilraj SinghA2 Media Audience research - Dilraj Singh
A2 Media Audience research - Dilraj Singh
 
Audience research
Audience researchAudience research
Audience research
 
Questionnaire findings and conclusions
Questionnaire findings and conclusionsQuestionnaire findings and conclusions
Questionnaire findings and conclusions
 
Audience Questionnaires and Results
Audience Questionnaires and ResultsAudience Questionnaires and Results
Audience Questionnaires and Results
 
Question 3
Question 3Question 3
Question 3
 
Q3 evaluation finished
Q3 evaluation finishedQ3 evaluation finished
Q3 evaluation finished
 
Q3 evaluation
Q3 evaluationQ3 evaluation
Q3 evaluation
 
Print advertisement
Print advertisementPrint advertisement
Print advertisement
 
Survey monkey analysis
Survey monkey analysisSurvey monkey analysis
Survey monkey analysis
 
Media task 3
Media task 3Media task 3
Media task 3
 
Question 2
Question 2Question 2
Question 2
 
Questionnaire
QuestionnaireQuestionnaire
Questionnaire
 
Questionnaire analysis to go on blog
Questionnaire analysis to go on blogQuestionnaire analysis to go on blog
Questionnaire analysis to go on blog
 
Magazine Advertisement Audience Feedback
Magazine Advertisement Audience Feedback Magazine Advertisement Audience Feedback
Magazine Advertisement Audience Feedback
 
Online survey review
Online survey reviewOnline survey review
Online survey review
 
Results from questionnaire
Results from questionnaire Results from questionnaire
Results from questionnaire
 
Audience research(2)
Audience research(2)Audience research(2)
Audience research(2)
 
Q3. What have you learned from your audience feedback?
Q3. What have you learned from your audience feedback?Q3. What have you learned from your audience feedback?
Q3. What have you learned from your audience feedback?
 
Question 1 radio trailer
Question 1 radio trailerQuestion 1 radio trailer
Question 1 radio trailer
 

Viewers also liked

Hawaii imperialism- Yailine
Hawaii imperialism- Yailine Hawaii imperialism- Yailine
Hawaii imperialism- Yailine
Mike Kelman
 
The Virtual Consulting Room (Berlingieri)
The Virtual Consulting Room (Berlingieri)The Virtual Consulting Room (Berlingieri)
The Virtual Consulting Room (Berlingieri)
Pasquale Berlingieri
 
Prof Dev Daily5 Balcom.Key
Prof Dev Daily5 Balcom.KeyProf Dev Daily5 Balcom.Key
Prof Dev Daily5 Balcom.Key
Nate Balcom
 
Population of Hawaii
Population of HawaiiPopulation of Hawaii
Population of Hawaii
Catherine_Broyles
 
Randy oczkowski (Guam)
Randy oczkowski (Guam)Randy oczkowski (Guam)
Randy oczkowski (Guam)
Mike Kelman
 
Mitchel constant
Mitchel constantMitchel constant
Mitchel constant
Mike Kelman
 
American samoa krishna
American samoa krishnaAmerican samoa krishna
American samoa krishna
Mike Kelman
 
Imperialism
ImperialismImperialism
Imperialism
Mike Kelman
 
steven solano
steven solanosteven solano
steven solano
Mike Kelman
 
Cuba - Brittany Urena
Cuba  - Brittany UrenaCuba  - Brittany Urena
Cuba - Brittany Urena
Mike Kelman
 
Addison Whitney Capabilities
Addison Whitney CapabilitiesAddison Whitney Capabilities
Addison Whitney Capabilities
Jonathan Hall
 
History ppt
History pptHistory ppt
History ppt
Mike Kelman
 
Bilal ghous
Bilal ghousBilal ghous
Bilal ghous
Mike Kelman
 
Noelle lytle philippines kelman b2
Noelle lytle philippines kelman b2Noelle lytle philippines kelman b2
Noelle lytle philippines kelman b2
Mike Kelman
 
Parth Desai Panama powerpoint (imperialism)
Parth Desai Panama powerpoint (imperialism)Parth Desai Panama powerpoint (imperialism)
Parth Desai Panama powerpoint (imperialism)
Mike Kelman
 
American samoa - Nicki
American samoa - NickiAmerican samoa - Nicki
American samoa - Nicki
Mike Kelman
 
Rep. Dominicana. Decreto no. 249-06 reglamento sistema de información general...
Rep. Dominicana. Decreto no. 249-06 reglamento sistema de información general...Rep. Dominicana. Decreto no. 249-06 reglamento sistema de información general...
Rep. Dominicana. Decreto no. 249-06 reglamento sistema de información general...
Roberto Coste
 
Innovant la salut: per on començar
Innovant la salut: per on començarInnovant la salut: per on començar
Innovant la salut: per on començar
Jordi Graells
 
Top100technologysources
Top100technologysourcesTop100technologysources
Top100technologysources
Lisa Carter
 
Accounting I Syllabus
Accounting I SyllabusAccounting I Syllabus
Accounting I Syllabus
StraighterLine
 

Viewers also liked (20)

Hawaii imperialism- Yailine
Hawaii imperialism- Yailine Hawaii imperialism- Yailine
Hawaii imperialism- Yailine
 
The Virtual Consulting Room (Berlingieri)
The Virtual Consulting Room (Berlingieri)The Virtual Consulting Room (Berlingieri)
The Virtual Consulting Room (Berlingieri)
 
Prof Dev Daily5 Balcom.Key
Prof Dev Daily5 Balcom.KeyProf Dev Daily5 Balcom.Key
Prof Dev Daily5 Balcom.Key
 
Population of Hawaii
Population of HawaiiPopulation of Hawaii
Population of Hawaii
 
Randy oczkowski (Guam)
Randy oczkowski (Guam)Randy oczkowski (Guam)
Randy oczkowski (Guam)
 
Mitchel constant
Mitchel constantMitchel constant
Mitchel constant
 
American samoa krishna
American samoa krishnaAmerican samoa krishna
American samoa krishna
 
Imperialism
ImperialismImperialism
Imperialism
 
steven solano
steven solanosteven solano
steven solano
 
Cuba - Brittany Urena
Cuba  - Brittany UrenaCuba  - Brittany Urena
Cuba - Brittany Urena
 
Addison Whitney Capabilities
Addison Whitney CapabilitiesAddison Whitney Capabilities
Addison Whitney Capabilities
 
History ppt
History pptHistory ppt
History ppt
 
Bilal ghous
Bilal ghousBilal ghous
Bilal ghous
 
Noelle lytle philippines kelman b2
Noelle lytle philippines kelman b2Noelle lytle philippines kelman b2
Noelle lytle philippines kelman b2
 
Parth Desai Panama powerpoint (imperialism)
Parth Desai Panama powerpoint (imperialism)Parth Desai Panama powerpoint (imperialism)
Parth Desai Panama powerpoint (imperialism)
 
American samoa - Nicki
American samoa - NickiAmerican samoa - Nicki
American samoa - Nicki
 
Rep. Dominicana. Decreto no. 249-06 reglamento sistema de información general...
Rep. Dominicana. Decreto no. 249-06 reglamento sistema de información general...Rep. Dominicana. Decreto no. 249-06 reglamento sistema de información general...
Rep. Dominicana. Decreto no. 249-06 reglamento sistema de información general...
 
Innovant la salut: per on començar
Innovant la salut: per on començarInnovant la salut: per on començar
Innovant la salut: per on començar
 
Top100technologysources
Top100technologysourcesTop100technologysources
Top100technologysources
 
Accounting I Syllabus
Accounting I SyllabusAccounting I Syllabus
Accounting I Syllabus
 

Similar to Attention

Nancy Baym: How Artists Interact with their Audiences - Interview series wrap-up
Nancy Baym: How Artists Interact with their Audiences - Interview series wrap-upNancy Baym: How Artists Interact with their Audiences - Interview series wrap-up
Nancy Baym: How Artists Interact with their Audiences - Interview series wrap-up
midem
 
Lo4 pro forma completed
Lo4 pro forma completedLo4 pro forma completed
Lo4 pro forma completed
HenrywPaul
 
Lo4 pro forma
Lo4 pro formaLo4 pro forma
Lo4 pro forma
shannon18
 
Lo4 pro forma
Lo4 pro formaLo4 pro forma
Lo4 pro forma
shannon18
 
Lo4 pro forma
Lo4 pro formaLo4 pro forma
Lo4 pro forma
shannoncloee
 
We're listening.txt
We're listening.txtWe're listening.txt
We're listening.txt
23rd Street Productions Group
 
Lo4 Pro Forma
Lo4 Pro Forma Lo4 Pro Forma
Lo4 Pro Forma
cloestead
 
Task 6
Task 6Task 6
Music In 2010
Music In 2010Music In 2010
Music In 2010
Jim Dowling
 
4. fmp proposal
4. fmp proposal4. fmp proposal
4. fmp proposal
chrislaw34
 
Delivering Happiness - CISCO - 6.3.11
Delivering Happiness - CISCO - 6.3.11Delivering Happiness - CISCO - 6.3.11
Delivering Happiness - CISCO - 6.3.11
Delivering Happiness
 
Research Results Presentation
Research Results PresentationResearch Results Presentation
Research Results Presentation
mnoficzer
 
Delivering Happiness - Kauffman Kansas City Chamber Top 10 - 5.25.11
Delivering Happiness - Kauffman Kansas City Chamber Top 10 - 5.25.11Delivering Happiness - Kauffman Kansas City Chamber Top 10 - 5.25.11
Delivering Happiness - Kauffman Kansas City Chamber Top 10 - 5.25.11
Delivering Happiness
 
Delivering Happiness - Morgan Stanley Smith Barney - 5.10.11
Delivering Happiness - Morgan Stanley Smith Barney - 5.10.11Delivering Happiness - Morgan Stanley Smith Barney - 5.10.11
Delivering Happiness - Morgan Stanley Smith Barney - 5.10.11
Delivering Happiness
 
Lo4 pro forma
Lo4 pro formaLo4 pro forma
Lo4 pro forma
katiesteph5
 
The Death of TV
The Death of TVThe Death of TV
The Death of TV
Jay Jaboneta
 
Delivering Happiness - Univ of Maryland 9-30-10
Delivering Happiness - Univ of Maryland 9-30-10Delivering Happiness - Univ of Maryland 9-30-10
Delivering Happiness - Univ of Maryland 9-30-10
Delivering Happiness
 
Delivering Happiness - Univ of Maryland 9-30-10
Delivering Happiness - Univ of Maryland 9-30-10Delivering Happiness - Univ of Maryland 9-30-10
Delivering Happiness - Univ of Maryland 9-30-10
Delivering Happiness
 
Delivering Happiness - Nevada State Bank 10-19-10
Delivering Happiness - Nevada State Bank 10-19-10Delivering Happiness - Nevada State Bank 10-19-10
Delivering Happiness - Nevada State Bank 10-19-10
Delivering Happiness
 
alisonquigley_last.fm
alisonquigley_last.fmalisonquigley_last.fm
alisonquigley_last.fm
alisonquigley
 

Similar to Attention (20)

Nancy Baym: How Artists Interact with their Audiences - Interview series wrap-up
Nancy Baym: How Artists Interact with their Audiences - Interview series wrap-upNancy Baym: How Artists Interact with their Audiences - Interview series wrap-up
Nancy Baym: How Artists Interact with their Audiences - Interview series wrap-up
 
Lo4 pro forma completed
Lo4 pro forma completedLo4 pro forma completed
Lo4 pro forma completed
 
Lo4 pro forma
Lo4 pro formaLo4 pro forma
Lo4 pro forma
 
Lo4 pro forma
Lo4 pro formaLo4 pro forma
Lo4 pro forma
 
Lo4 pro forma
Lo4 pro formaLo4 pro forma
Lo4 pro forma
 
We're listening.txt
We're listening.txtWe're listening.txt
We're listening.txt
 
Lo4 Pro Forma
Lo4 Pro Forma Lo4 Pro Forma
Lo4 Pro Forma
 
Task 6
Task 6Task 6
Task 6
 
Music In 2010
Music In 2010Music In 2010
Music In 2010
 
4. fmp proposal
4. fmp proposal4. fmp proposal
4. fmp proposal
 
Delivering Happiness - CISCO - 6.3.11
Delivering Happiness - CISCO - 6.3.11Delivering Happiness - CISCO - 6.3.11
Delivering Happiness - CISCO - 6.3.11
 
Research Results Presentation
Research Results PresentationResearch Results Presentation
Research Results Presentation
 
Delivering Happiness - Kauffman Kansas City Chamber Top 10 - 5.25.11
Delivering Happiness - Kauffman Kansas City Chamber Top 10 - 5.25.11Delivering Happiness - Kauffman Kansas City Chamber Top 10 - 5.25.11
Delivering Happiness - Kauffman Kansas City Chamber Top 10 - 5.25.11
 
Delivering Happiness - Morgan Stanley Smith Barney - 5.10.11
Delivering Happiness - Morgan Stanley Smith Barney - 5.10.11Delivering Happiness - Morgan Stanley Smith Barney - 5.10.11
Delivering Happiness - Morgan Stanley Smith Barney - 5.10.11
 
Lo4 pro forma
Lo4 pro formaLo4 pro forma
Lo4 pro forma
 
The Death of TV
The Death of TVThe Death of TV
The Death of TV
 
Delivering Happiness - Univ of Maryland 9-30-10
Delivering Happiness - Univ of Maryland 9-30-10Delivering Happiness - Univ of Maryland 9-30-10
Delivering Happiness - Univ of Maryland 9-30-10
 
Delivering Happiness - Univ of Maryland 9-30-10
Delivering Happiness - Univ of Maryland 9-30-10Delivering Happiness - Univ of Maryland 9-30-10
Delivering Happiness - Univ of Maryland 9-30-10
 
Delivering Happiness - Nevada State Bank 10-19-10
Delivering Happiness - Nevada State Bank 10-19-10Delivering Happiness - Nevada State Bank 10-19-10
Delivering Happiness - Nevada State Bank 10-19-10
 
alisonquigley_last.fm
alisonquigley_last.fmalisonquigley_last.fm
alisonquigley_last.fm
 

Recently uploaded

Party Photo Booth Prop Trends to Unleash Your Inner Style
Party Photo Booth Prop Trends to Unleash Your Inner StyleParty Photo Booth Prop Trends to Unleash Your Inner Style
Party Photo Booth Prop Trends to Unleash Your Inner Style
Birthday Galore
 
定制(mu毕业证书)美国迈阿密大学牛津分校毕业证学历证书原版一模一样
定制(mu毕业证书)美国迈阿密大学牛津分校毕业证学历证书原版一模一样定制(mu毕业证书)美国迈阿密大学牛津分校毕业证学历证书原版一模一样
定制(mu毕业证书)美国迈阿密大学牛津分校毕业证学历证书原版一模一样
x0l4b5ho
 
VR Economy
VR EconomyVR Economy
欧洲杯赌球-欧洲杯赌球竞猜官网-欧洲杯赌球竞猜网站|【​网址​🎉ac10.net🎉​】
欧洲杯赌球-欧洲杯赌球竞猜官网-欧洲杯赌球竞猜网站|【​网址​🎉ac10.net🎉​】欧洲杯赌球-欧洲杯赌球竞猜官网-欧洲杯赌球竞猜网站|【​网址​🎉ac10.net🎉​】
欧洲杯赌球-欧洲杯赌球竞猜官网-欧洲杯赌球竞猜网站|【​网址​🎉ac10.net🎉​】
juliancopeman444
 
Clyde the cat and Space Poems by Basak Serin
Clyde the cat and Space Poems by Basak SerinClyde the cat and Space Poems by Basak Serin
Clyde the cat and Space Poems by Basak Serin
Basak24
 
Chennai Call Girls 8824825030 High Calass Call Girl Chennai
Chennai Call Girls 8824825030 High Calass Call Girl ChennaiChennai Call Girls 8824825030 High Calass Call Girl Chennai
Chennai Call Girls 8824825030 High Calass Call Girl Chennai
Mobile Problem
 
Unlocking the Secrets of IPTV App Development_ A Comprehensive Guide.pdf
Unlocking the Secrets of IPTV App Development_ A Comprehensive Guide.pdfUnlocking the Secrets of IPTV App Development_ A Comprehensive Guide.pdf
Unlocking the Secrets of IPTV App Development_ A Comprehensive Guide.pdf
WHMCS Smarters
 
原版制作(MUN毕业证书)纽芬兰纪念大学毕业证PDF成绩单一模一样
原版制作(MUN毕业证书)纽芬兰纪念大学毕业证PDF成绩单一模一样原版制作(MUN毕业证书)纽芬兰纪念大学毕业证PDF成绩单一模一样
原版制作(MUN毕业证书)纽芬兰纪念大学毕业证PDF成绩单一模一样
sh8tjqt6
 
Abraham Laboriel Records ‘The Bass Walk’ at Evergreen Stage
Abraham Laboriel Records ‘The Bass Walk’ at Evergreen StageAbraham Laboriel Records ‘The Bass Walk’ at Evergreen Stage
Abraham Laboriel Records ‘The Bass Walk’ at Evergreen Stage
DiaDan Holdings Ltd
 
Enhance Your Viewing Experience with Gold IPTV- Tips and Tricks for 2024.pdf
Enhance Your Viewing Experience with Gold IPTV- Tips and Tricks for 2024.pdfEnhance Your Viewing Experience with Gold IPTV- Tips and Tricks for 2024.pdf
Enhance Your Viewing Experience with Gold IPTV- Tips and Tricks for 2024.pdf
Xtreame HDTV
 
一比一原版(uw毕业证书)美国威斯康星大学麦迪逊分校毕业证如何办理
一比一原版(uw毕业证书)美国威斯康星大学麦迪逊分校毕业证如何办理一比一原版(uw毕业证书)美国威斯康星大学麦迪逊分校毕业证如何办理
一比一原版(uw毕业证书)美国威斯康星大学麦迪逊分校毕业证如何办理
sbewyav
 
一比一原版(AUT毕业证)奥克兰理工大学毕业证如何办理
一比一原版(AUT毕业证)奥克兰理工大学毕业证如何办理一比一原版(AUT毕业证)奥克兰理工大学毕业证如何办理
一比一原版(AUT毕业证)奥克兰理工大学毕业证如何办理
etycev
 
The Midnight Sculptor.pdf writer by Ali alsiad
The Midnight Sculptor.pdf writer by Ali alsiadThe Midnight Sculptor.pdf writer by Ali alsiad
The Midnight Sculptor.pdf writer by Ali alsiad
ali345alghlay
 
Anasuya Sengupta Cannes 2024 Award Winner
Anasuya Sengupta Cannes 2024 Award WinnerAnasuya Sengupta Cannes 2024 Award Winner
Anasuya Sengupta Cannes 2024 Award Winner
Diwitya Bajwa
 
欧洲杯足彩-欧洲杯足彩下注网站-欧洲杯足彩投注网站|【​网址​🎉ac99.net🎉​】
欧洲杯足彩-欧洲杯足彩下注网站-欧洲杯足彩投注网站|【​网址​🎉ac99.net🎉​】欧洲杯足彩-欧洲杯足彩下注网站-欧洲杯足彩投注网站|【​网址​🎉ac99.net🎉​】
欧洲杯足彩-欧洲杯足彩下注网站-欧洲杯足彩投注网站|【​网址​🎉ac99.net🎉​】
humbertogarsia692
 
A Brief Introduction About Jason Kozup
A  Brief  Introduction  About  Jason  KozupA  Brief  Introduction  About  Jason  Kozup
A Brief Introduction About Jason Kozup
Jason Kozup
 
Tom Cruise Daughter: An Insight into the Life of Suri Cruise
Tom Cruise Daughter: An Insight into the Life of Suri CruiseTom Cruise Daughter: An Insight into the Life of Suri Cruise
Tom Cruise Daughter: An Insight into the Life of Suri Cruise
greendigital
 
SERV - Fun Things To Do In Overland Park
SERV - Fun Things To Do In Overland ParkSERV - Fun Things To Do In Overland Park
SERV - Fun Things To Do In Overland Park
SERV
 
ℂall Girls Goa (india) +91-7426014248 Goa ℂall Girls
ℂall Girls Goa (india) +91-7426014248 Goa ℂall Girlsℂall Girls Goa (india) +91-7426014248 Goa ℂall Girls
ℂall Girls Goa (india) +91-7426014248 Goa ℂall Girls
moharsinghtrt1950
 
一比一原版(UCSF毕业证)旧金山分校毕业证如何办理
一比一原版(UCSF毕业证)旧金山分校毕业证如何办理一比一原版(UCSF毕业证)旧金山分校毕业证如何办理
一比一原版(UCSF毕业证)旧金山分校毕业证如何办理
ytunuq
 

Recently uploaded (20)

Party Photo Booth Prop Trends to Unleash Your Inner Style
Party Photo Booth Prop Trends to Unleash Your Inner StyleParty Photo Booth Prop Trends to Unleash Your Inner Style
Party Photo Booth Prop Trends to Unleash Your Inner Style
 
定制(mu毕业证书)美国迈阿密大学牛津分校毕业证学历证书原版一模一样
定制(mu毕业证书)美国迈阿密大学牛津分校毕业证学历证书原版一模一样定制(mu毕业证书)美国迈阿密大学牛津分校毕业证学历证书原版一模一样
定制(mu毕业证书)美国迈阿密大学牛津分校毕业证学历证书原版一模一样
 
VR Economy
VR EconomyVR Economy
VR Economy
 
欧洲杯赌球-欧洲杯赌球竞猜官网-欧洲杯赌球竞猜网站|【​网址​🎉ac10.net🎉​】
欧洲杯赌球-欧洲杯赌球竞猜官网-欧洲杯赌球竞猜网站|【​网址​🎉ac10.net🎉​】欧洲杯赌球-欧洲杯赌球竞猜官网-欧洲杯赌球竞猜网站|【​网址​🎉ac10.net🎉​】
欧洲杯赌球-欧洲杯赌球竞猜官网-欧洲杯赌球竞猜网站|【​网址​🎉ac10.net🎉​】
 
Clyde the cat and Space Poems by Basak Serin
Clyde the cat and Space Poems by Basak SerinClyde the cat and Space Poems by Basak Serin
Clyde the cat and Space Poems by Basak Serin
 
Chennai Call Girls 8824825030 High Calass Call Girl Chennai
Chennai Call Girls 8824825030 High Calass Call Girl ChennaiChennai Call Girls 8824825030 High Calass Call Girl Chennai
Chennai Call Girls 8824825030 High Calass Call Girl Chennai
 
Unlocking the Secrets of IPTV App Development_ A Comprehensive Guide.pdf
Unlocking the Secrets of IPTV App Development_ A Comprehensive Guide.pdfUnlocking the Secrets of IPTV App Development_ A Comprehensive Guide.pdf
Unlocking the Secrets of IPTV App Development_ A Comprehensive Guide.pdf
 
原版制作(MUN毕业证书)纽芬兰纪念大学毕业证PDF成绩单一模一样
原版制作(MUN毕业证书)纽芬兰纪念大学毕业证PDF成绩单一模一样原版制作(MUN毕业证书)纽芬兰纪念大学毕业证PDF成绩单一模一样
原版制作(MUN毕业证书)纽芬兰纪念大学毕业证PDF成绩单一模一样
 
Abraham Laboriel Records ‘The Bass Walk’ at Evergreen Stage
Abraham Laboriel Records ‘The Bass Walk’ at Evergreen StageAbraham Laboriel Records ‘The Bass Walk’ at Evergreen Stage
Abraham Laboriel Records ‘The Bass Walk’ at Evergreen Stage
 
Enhance Your Viewing Experience with Gold IPTV- Tips and Tricks for 2024.pdf
Enhance Your Viewing Experience with Gold IPTV- Tips and Tricks for 2024.pdfEnhance Your Viewing Experience with Gold IPTV- Tips and Tricks for 2024.pdf
Enhance Your Viewing Experience with Gold IPTV- Tips and Tricks for 2024.pdf
 
一比一原版(uw毕业证书)美国威斯康星大学麦迪逊分校毕业证如何办理
一比一原版(uw毕业证书)美国威斯康星大学麦迪逊分校毕业证如何办理一比一原版(uw毕业证书)美国威斯康星大学麦迪逊分校毕业证如何办理
一比一原版(uw毕业证书)美国威斯康星大学麦迪逊分校毕业证如何办理
 
一比一原版(AUT毕业证)奥克兰理工大学毕业证如何办理
一比一原版(AUT毕业证)奥克兰理工大学毕业证如何办理一比一原版(AUT毕业证)奥克兰理工大学毕业证如何办理
一比一原版(AUT毕业证)奥克兰理工大学毕业证如何办理
 
The Midnight Sculptor.pdf writer by Ali alsiad
The Midnight Sculptor.pdf writer by Ali alsiadThe Midnight Sculptor.pdf writer by Ali alsiad
The Midnight Sculptor.pdf writer by Ali alsiad
 
Anasuya Sengupta Cannes 2024 Award Winner
Anasuya Sengupta Cannes 2024 Award WinnerAnasuya Sengupta Cannes 2024 Award Winner
Anasuya Sengupta Cannes 2024 Award Winner
 
欧洲杯足彩-欧洲杯足彩下注网站-欧洲杯足彩投注网站|【​网址​🎉ac99.net🎉​】
欧洲杯足彩-欧洲杯足彩下注网站-欧洲杯足彩投注网站|【​网址​🎉ac99.net🎉​】欧洲杯足彩-欧洲杯足彩下注网站-欧洲杯足彩投注网站|【​网址​🎉ac99.net🎉​】
欧洲杯足彩-欧洲杯足彩下注网站-欧洲杯足彩投注网站|【​网址​🎉ac99.net🎉​】
 
A Brief Introduction About Jason Kozup
A  Brief  Introduction  About  Jason  KozupA  Brief  Introduction  About  Jason  Kozup
A Brief Introduction About Jason Kozup
 
Tom Cruise Daughter: An Insight into the Life of Suri Cruise
Tom Cruise Daughter: An Insight into the Life of Suri CruiseTom Cruise Daughter: An Insight into the Life of Suri Cruise
Tom Cruise Daughter: An Insight into the Life of Suri Cruise
 
SERV - Fun Things To Do In Overland Park
SERV - Fun Things To Do In Overland ParkSERV - Fun Things To Do In Overland Park
SERV - Fun Things To Do In Overland Park
 
ℂall Girls Goa (india) +91-7426014248 Goa ℂall Girls
ℂall Girls Goa (india) +91-7426014248 Goa ℂall Girlsℂall Girls Goa (india) +91-7426014248 Goa ℂall Girls
ℂall Girls Goa (india) +91-7426014248 Goa ℂall Girls
 
一比一原版(UCSF毕业证)旧金山分校毕业证如何办理
一比一原版(UCSF毕业证)旧金山分校毕业证如何办理一比一原版(UCSF毕业证)旧金山分校毕业证如何办理
一比一原版(UCSF毕业证)旧金山分校毕业证如何办理
 

Attention

  • 1. Joining The Conversation Transforming from “BUY THIS!” to building relationships through new technologies and giving attention
  • 2. Why Are We Here?
  • 3.
  • 4. Why Are We Here?
  • 5.
  • 6.
  • 7.
  • 9. Shouting!!!!!! From our perch up here On Sony Mountain, we Bequeath upon you The “Ten” Legacy Edition! Buy it Now or else! Umm.. Who are you And why should I listen To anything you have to say? You certainly aren’t listening to me! I don’t need you to tell me what To like anymore! #$^@ off, you Evil Record Label!
  • 10.
  • 11.
  • 12.
  • 13.
  • 14.
  • 15.
  • 16.
  • 17.
  • 18.
  • 19. Conversation Hi, I’m Jeremy, I work at Sony. I saw you were talking About Pearl Jam. We’re working on A reissue of “Ten” in 2009, what would Make it super cool for you? Thanks for asking! There’s a demo version of “Jeremy” That all my PJ fan friends downloaded, maybe you could include it?
  • 20. Conversation Supercool, yeah we know About that, we’re working to include it I hope you and your friends Enjoy. Hey, these guys are Really listening to us.
  • 21. Conversation Supercool, yeah we know About that, we’re working to include it I hope you and your friends Enjoy. Hey, these guys are Really listening to us.
  • 22.
  • 24.
  • 25.
  • 26.
  • 27.
  • 28. Two quotes (the “other people said it so it must be right” slide) “ We might have to wait for the next generation of marketers to move the agenda and investment from shouting to conversation , from impressions to meaningful interactions and from mass to my .” – Tom Chapman, Capital C Communications (Hallmark, Mazda, Nissan, PepsiCo, McDonalds, Samsung) “ Social media is about a lot of things, but not shouting at your customers. And that's exactly what you're doing when you force information down the pipeline without making yourself available for a real conversation with its recipient. Social media isn't a broadcast. It's a whisper. […] And it's closely related to listening. Social media has set the table, and your conversation partner is waiting to hear what you have to say. There's no need to shout. They're listening, and expect you to do the same.” – Valeria Maltoni, ConversationAgent.com, FastCompany Expert Blogger, co-author of “The Age of Conversation”
  • 29. What do you think?