The website for John Legend is still under construction and lacks biographies, images, and videos of the artist. The single image shown is a medium shot of John Legend from the head to mid-thigh, helping to promote him as an artist. The text uses large white letters for John Legend's name and big sized text boxes that are easy to read. The ratio of images to text is about 45% to 55%, with the single image of John Legend taking up half the page and focusing attention on promoting the artist. The overall tone of the website is formal with its professional design of lighting, images, text, and colors that present John Legend dressed in a suit, indicating his mature and classy style.

1. HimmetBahra Assignment15
ARTIST/GROUP: John Legend
Website Name: John Legend Listings
Genre: Pop/R&B
URL: www.johnlegend.com/uk/
Where do the links and icons take you? What images are used and what shot types are
used?
The linkswithinthe website are stillinan‘under
construction’ mode. As the official website for
thisartisthasnot beenfullycreated,thingssuch
as small biographies, images and videos of the
artist himself are not included. However, one
button underneath a John Legend trending
hashtag opens a window to a YouTube video
One medium shot from head to mid-thigh is
shownof the artist,JohnLegend.The singleshot
of John Legend in my opinion helps promote
purely him as an artist. The background in the
image also complements what John Legend is
wearing.
Fonts:Whatstyles,coloursandsizesof fontsare
used?
What is the ratio of image to text?
The words‘JOHN LEGEND’ in all capitalsare ina
white greycolourinthe biggestsize.The fonthis
simple andeasytoreadwhichmakesthe reader
on the website clearly attracted to that first.
Also, the title is also slightly faded and the
artist’s image is underneath the text allowing
the readerto make a clear connectionbetween
the name of the artist and the artist’s image
showing the link between both. Big size writing
textboxeshave beenusedwhichiseasyfor the
reader to navigate around the website.
The ratio of both text and imagery on the
website display is about 55% text, 45% image.
Considering that they are quite equal, there is
only one image on the home page, however
takesuphave of the website page.Indoingthis,
and of the artist by himself,promotesthe artist
purely and makes the effect of only having one
image useful in the promotion of him. It singles
out the artist, along with the use of simple
concise text which is all clear and allows the
reader to easily navigate around the website.
How does the website speak to its audience?
What is the tone and register of language –
informal or formal? Examples?
How isthe costume andotherelementsof Mise-
En-Scene presented?
The website has a very professional finish to it
withthe use of lighting,images,textandcolour.
As John Legend in the single image of him is
dressed in a suit, that indicates the idea of
formality giving the artist class and a mature
sense incomparisontoyoungerartists,whoare
more inclined with youth and fashion.
His costume and dressing is him in a suit,
showinghisprofessionalapproachtohiscareer.
Also, low key and key lighting has been used to
highlighttherightsideof hisface.Thiseffectand
use of highlighting on him makes the individual
performer stand out. The background in the
image also complements what John Legend is
wearing.
How does the overall use of colour relate to the genre?
There isa simple themeof greyscale shadesused andalsoaburgundy/redcolourusedtocompare
both and to stand out as perhapsmore informative informationtothe reader. JohnLegendsstyle
of singing and genre is not similar to his style of music. However, John Legend does sing a few
differenttypes of music.The websitedoesgive theideaof aprofessional lookwiththeuse ofimages
and text/colour.