Jamie Mears created a zombie horror media project that uses some horror conventions like zombies, blood, and death seen in films like 28 Days Later. Their project challenges the amount of zombies and blood shown in that film. Their project represents average people that audiences can relate to, as well as a darker, gothic representation with blood and violence. A smaller media company like DNA Films, which distributes zombie films, might distribute their project since its target audience of teens and young adults interested in horror is smaller. They tried to attract this audience with blood and gore, as well as creating fear and mystery about what happens to the main character. Through making this project, Mears learned new skills with cameras, editing software,
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