As media opening sequence evaluation


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Alfa Giwa evaluation of my AS media production

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As media opening sequence evaluation

  1. 1. AS Media Opening Sequence Evaluation Alfa Giwa
  2. 2. In what ways does your media product use, develop or challenge forms and conventions of real media projects ?My project uses some real crime/drama/gangsta media codes andconventions for example they deal with drugs money and criminalactivity which you see in most if not every crime/gangsta films alsothe characters are young and use a lot of slang which can beassociated with most British gangsta films, the way I challenge this isthat typically in a film like this most of the young characters are blackbut in my product they are all white except from one, another use ofcode and conventions is the use of social groups by the way thecharacters speak behave and dress they come under the socialgroups of chavs, and these are the main social groups used in thisgenre of film
  3. 3. How does your media product represent particular social groups ? My product represents certain social groups , such as “chavs” aggressiveteenagers, of working class backgrounds , who repeatedly engage in anti-social behaviour such as street drinking, drug abuse and rowdiness This isshown in my product as the main characters can relate to this by the waythey behave and talk, also smoking cannabis and dealing with drugs, also atbeginning the main character Doug get attacked and has his bag stolen ofhim
  4. 4. What kind of media institution might distribute your media product and why ?I think film 4 might distribute my product because they are known fordoing low budget productions like “slum dog millionaire” and also do filmssimilar to the genre in chose like “attack the block” which is similar to myproduct and they are a small company so there are more likely to workwith independent film makers
  5. 5. Who would be the audience for your media product ?The target audience for my product would be teenagers and young adults who likefilms about crime and gangs the age group this would be targeted at is between 16-24mostly males , as they are more likely to like the violence and grittiness of the filmand also some of them might be able to relate to it
  6. 6. How did you attract/address your audience ?• I tried to attract my audience by trying to make it as realistic as I could so some of them maybe able to relate to it and think yeah this kind of thing does happen in real life so by doing this I am hoping it will draw there attention as it showing what could be happening in the real word also I tried to make a bit comical as well by using the type of dialogue most people would associate with the chav social group
  7. 7. What have you learnt about technologies from the process of constructing this product ?I think I have learnt better understanding of cameras function andhow to use it more widely and effectively also feel I have learnthow to use camera angles and different shot types more effectivelyas well to portray the genre I am doing and how I want to film to beperceived i feel that I have become more skilled at using editingsoftware such as iMovie and now know how to more things anduse other functions I didn’t know how to use properly before
  8. 8. Looking back at your preliminary task,what do you feel you have learnt in theprogression for it to the full product ?I feel that I have a better grasp of using camera shotsand angles more effectively Also I feel I have a bettergrasp of continuity editing like the 180 degree rule, alsothe use of shot reverse shots and match on match actionso now I don’t make as many mistake as i usually wouldhave also feel that have got better and setting up shotsand framing them and better at directing so telling theactors how I want things done