Trey Songz is proposing a live stream concert viewed worldwide via pay-per-view. The proposal estimates that if 10% of Trey Songz's existing social media followers purchased access, it could generate over $1 million in revenue with 30% going to Trey Songz. The live stream would allow Trey Songz to promote his brand and music to over 40 million people globally while reducing his time on the road.
This document contains a proposal for a partnership between GFR Media and a hotel to promote tourism in Puerto Rico. It includes details on the internal tourist demographic in Puerto Rico such as their age, education level, and areas visited. It then outlines GFR Media's multi-platform advertising strategy using billboards, desktop, mobile, social media, email and their daily deals website to reach over 1 million potential customers. Metrics and case studies from past hotel clients demonstrate increased bookings and revenues from using GFR Media's services. The proposal suggests a 12-month partnership maintenance plan to strengthen the business relationship and ensure increased hotel occupancy and revenues through an integrated advertising approach.
This document describes a weekly event at the Conga Room in Los Angeles featuring R&B performers. It will be streamed online to an audience of over 19 million through partnerships with media companies. Expected attendance is 1500+ people. Performers advertised include Faith Evans, Raheem DeVaughn, Eric Benet, and Erykah Badu. The event aims to promote R&B music and will target audiences aged 17-42 and 18-47. Sponsorship packages including various levels of branding, tickets, and promotional opportunities are outlined.
Pandora Radio aims to target specific user groups like young adults, females, those with kids or African Americans through an integrated 6-month digital campaign. This could increase users by 20% and double visits to its website and social media pages. Partnering with mobile phones, car manufacturers and pursuing non-music programs can help Pandora expand its market share by 10% and fulfill the needs of more audiences. Key aspects of the campaign include social media management, creative designs for videos, apps and car audio systems, and Google Adwords advertising.
Forum, Conference and Awards Presentations Landing page: https://www.portada-...Portada
The conference agenda included panels on the multicultural sports media landscape, engaging Hispanic sports fans through marketing campaigns, and trends in social media marketing for sports. It also featured case studies on soccer sponsorships and reaching Latino audiences, as well as discussions on targeting Hispanic millennials and the importance of social marketing. The full-day event examined key issues in connecting brands to multicultural sports fans.
This document outlines the agenda and sponsor information for the Portada Latam Summit event on June 3, 2015. It includes details on the event website, sponsors at various levels, and the scheduled speakers and presentations. The first presentation from 3:05pm to 3:45pm is titled "Building Brand Leadership in a Disruptive World" and will be given by Jon Suarez Davis from Kellogg Company on their global marketing strategy.
SwaggMedia is a technology and media company founded to create a new global communications platform. It provides various internet services including news, entertainment, social networking, and streaming videos. Some key divisions include SwaggMedia Technology, SwaggMedia Wireless, SwaggMedia Advertising and Marketing, and divisions focused on music, fashion, and digital advertising. The company aims to be differentiated in its content and leverage emerging technologies to promote the brand.
Tru Optik is a digital media intelligence company that provides audience insight and advertising solutions using over-the-top (OTT) media consumption data to target Hispanics. They capture, store, and analyze peer-to-peer (P2P) file sharing activity in real time to understand media consumption patterns. Hispanics, especially millennial Hispanics, are heavy users of P2P networks and OTT services to access content unavailable elsewhere or in their preferred language of English. Understanding P2P network consumption data provides insights into content performance that can help media companies fully value Hispanic-targeted initiatives and better target Hispanic consumers for OTT services.
Spotify is the largest on-demand music streaming service in the world with 140 million active users and 60 million premium subscribers. It operates on a freemium model where basic services are free with ads and premium subscriptions unlock additional features like ad-free listening and offline playback. The massive amount of data from tens of millions of daily Spotify users allows the company to develop customized products and services based on user behavior patterns and preferences.
This document contains a proposal for a partnership between GFR Media and a hotel to promote tourism in Puerto Rico. It includes details on the internal tourist demographic in Puerto Rico such as their age, education level, and areas visited. It then outlines GFR Media's multi-platform advertising strategy using billboards, desktop, mobile, social media, email and their daily deals website to reach over 1 million potential customers. Metrics and case studies from past hotel clients demonstrate increased bookings and revenues from using GFR Media's services. The proposal suggests a 12-month partnership maintenance plan to strengthen the business relationship and ensure increased hotel occupancy and revenues through an integrated advertising approach.
This document describes a weekly event at the Conga Room in Los Angeles featuring R&B performers. It will be streamed online to an audience of over 19 million through partnerships with media companies. Expected attendance is 1500+ people. Performers advertised include Faith Evans, Raheem DeVaughn, Eric Benet, and Erykah Badu. The event aims to promote R&B music and will target audiences aged 17-42 and 18-47. Sponsorship packages including various levels of branding, tickets, and promotional opportunities are outlined.
Pandora Radio aims to target specific user groups like young adults, females, those with kids or African Americans through an integrated 6-month digital campaign. This could increase users by 20% and double visits to its website and social media pages. Partnering with mobile phones, car manufacturers and pursuing non-music programs can help Pandora expand its market share by 10% and fulfill the needs of more audiences. Key aspects of the campaign include social media management, creative designs for videos, apps and car audio systems, and Google Adwords advertising.
Forum, Conference and Awards Presentations Landing page: https://www.portada-...Portada
The conference agenda included panels on the multicultural sports media landscape, engaging Hispanic sports fans through marketing campaigns, and trends in social media marketing for sports. It also featured case studies on soccer sponsorships and reaching Latino audiences, as well as discussions on targeting Hispanic millennials and the importance of social marketing. The full-day event examined key issues in connecting brands to multicultural sports fans.
This document outlines the agenda and sponsor information for the Portada Latam Summit event on June 3, 2015. It includes details on the event website, sponsors at various levels, and the scheduled speakers and presentations. The first presentation from 3:05pm to 3:45pm is titled "Building Brand Leadership in a Disruptive World" and will be given by Jon Suarez Davis from Kellogg Company on their global marketing strategy.
SwaggMedia is a technology and media company founded to create a new global communications platform. It provides various internet services including news, entertainment, social networking, and streaming videos. Some key divisions include SwaggMedia Technology, SwaggMedia Wireless, SwaggMedia Advertising and Marketing, and divisions focused on music, fashion, and digital advertising. The company aims to be differentiated in its content and leverage emerging technologies to promote the brand.
Tru Optik is a digital media intelligence company that provides audience insight and advertising solutions using over-the-top (OTT) media consumption data to target Hispanics. They capture, store, and analyze peer-to-peer (P2P) file sharing activity in real time to understand media consumption patterns. Hispanics, especially millennial Hispanics, are heavy users of P2P networks and OTT services to access content unavailable elsewhere or in their preferred language of English. Understanding P2P network consumption data provides insights into content performance that can help media companies fully value Hispanic-targeted initiatives and better target Hispanic consumers for OTT services.
Spotify is the largest on-demand music streaming service in the world with 140 million active users and 60 million premium subscribers. It operates on a freemium model where basic services are free with ads and premium subscriptions unlock additional features like ad-free listening and offline playback. The massive amount of data from tens of millions of daily Spotify users allows the company to develop customized products and services based on user behavior patterns and preferences.
Team Swift proposes a plan for Google Play Music to become the Canadian market leader in digital music streaming. They identify Gen Z as a prime target and will focus their strategy on Gen Z behaviors like social media engagement and mobile use. The plan includes advertising on YouTube, a partnership with Koodo offering trials with new Android purchases, a Snapchat program, and a referral program. They project acquiring 76,100 customers by 2016, reaching 35% market share and $9.1 million in revenue.
This document summarizes MocoSpace, a leading mobile gaming community. It has over 35 million members in the US who spend over 1 million hours per month on the platform. MocoSpace members are highly engaged, with 9 million monthly unique users. The platform reaches multicultural millennials through social games and allows members to build profiles, share photos and meet new people. Advertisers can target this engaged audience through traditional and rich media ads, video, native units, and social promotions to connect with MocoSpace's diverse membership.
Craig Nobles of SwaggMedia proposes partnering with Myspace to bring live music streaming and up-to-the-minute music and news content to Myspace users. SwaggMedia's platform reaches a global youth audience across websites, media, and technology. The partnership would revive Myspace's large existing user base and audience by leveraging SwaggMedia's streaming capabilities across mobile and desktop platforms. The proposal highlights Myspace's potential as a leader in digital music distribution given its large existing network of over 100 million users.
Spotify Stats that run the music industry in 2020
Here are 21 Spotify Stats to take you on a journey of the music giant that transformed the way we listen to music.
Research and findings in Volume 1 revealed several key shifts in marketer/agency relationships and major discrepancies on topics such as: areas that brands and agencies believe are most valuable to clients, reasons clients walk away from agency relationships and the biggest talent shortfalls within client organizations. In this edition, we continue to explore some of those same findings, offering very different perspectives and lines of reasoning in an effort to challenge our own assumptions and improve our analysis of important industry issues.
For the full 2016 SoDA Report, Vol. 1, please visit www.sodareport.com.
*Please note that certain anchor links will only work if the publication is downloaded locally.
Universal Music Group owns many record labels and music companies. It uses various techniques to market, distribute, and profit from its artists. Media convergence and new technologies have radically changed the music industry by allowing free streaming and easier discovery of music online, though this has negatively impacted sales of CDs and digital downloads for major labels.
Aim: Analyse the Global business environment of Spotify.
Audit for a real company in chosen scenario, Create a strategy and tactics for the Global Marketing plan, set SMART objectives, devise Global Marketing strategies.
This is Marketing Strategy of Jazz for BTL activities. They planned to work on the street theater and other mediums. Please email me for this presentation xeenoor1@gmail.com
"Netflix of Radio” delivers audio content on demand. A collection of signs and cases relating to audio content and how it is evolving with changing consumer behaviors and technologies.
Live Music Streaming Opportunity ValuationMC[CO] Labs
The document discusses brand investment opportunities in the live music and streaming industry. It notes that the music industry is projected to grow 3% annually, driven by live music and streaming. Live streaming currently accounts for less than 1% of online music but consumer demand is growing. The summary also states that while large brands have invested in live streaming, it has faced challenges achieving scale due to business model issues and audience fragmentation. Finally, it suggests that integrating live streaming with live events and artist partnerships could help brands improve returns on their music investments.
The document summarizes the services offered by Sparxoo to help brands stand out, connect emotionally with customers, and succeed in an increasingly digital world. Sparxoo helps brands with strategies for branding, innovation, storytelling, digital marketing, and market insights to disrupt their industries and build strong, charismatic brands. Testimonials praise Sparxoo's strategic thinking and creative solutions that drive tangible results.
Spotify allows for more targeted advertising than radio in several ways:
1) It can target ads based on attributes like age, gender, location, language, time of day, genre, and playlist, whereas radio is more limited in its targeting abilities.
2) Spotify ads can reach a worldwide audience, while radio requires advertising on multiple stations around the world.
3) Spotify advertising has a lower cost - £10 per 1000 interactions compared to £10,000 for a week of national radio airtime, allowing more targeted reach for the same price.
A brief insight into Spotify brands and ads. What formats they allow you to advertise, their connection and positive connection with brands, and how they are targeting audiences.
NME aims to inspire and entertain millennials through unique access to music culture and commentary on related topics. They set the agenda for young audiences by reflecting their tastes and creating shareable content. NME uses music as a gateway to discuss film, fashion, politics, TV, and tech. Their goal is to start conversations and engage with their primarily digital native, student readership.
Omnichannel Marketing: What it means and how to accomplish itParadyszPMDigital
Omnichannel has been buzzing for over a year and still hasn’t lost its ring. Yet, despite the fact that we are surrounded with omnichannel references every day, the concept still seems slightly out of reach. What really is omnichannel? How do we achieve it? What’s holding us back? What about our audiences?
MobiM3 is a full-service mobile marketing agency that provides strategic mobile marketing plans and services such as SMS marketing, mobile apps, and location-based social media to help companies engage consumers on their mobile devices. They outline how mobile marketing can generate leads, build customer databases, promote brands, and create loyal customers through easy-to-use and customizable messaging delivered at a low cost. Statistics are provided on mobile usage to demonstrate how mobile marketing is becoming a game changer and revenue generator for advertisers.
Phizzle is a leading provider of advanced mobile marketing and digital advertising solutions. Their platform enables partners to deploy targeted social, online and mobile campaigns while delivering real-time results and analytics. The platform offers various solutions including SMS campaign management, broadcaster tools, loyalty programs, mobile websites, QR codes, augmented reality, and smartphone apps. Phizzle focuses on serving sports and entertainment clients with a staff that has significant industry experience.
Team Swift proposes a plan for Google Play Music to become the Canadian market leader in digital music streaming. They identify Gen Z as a prime target and will focus their strategy on Gen Z behaviors like social media engagement and mobile use. The plan includes advertising on YouTube, a partnership with Koodo offering trials with new Android purchases, a Snapchat program, and a referral program. They project acquiring 76,100 customers by 2016, reaching 35% market share and $9.1 million in revenue.
This document summarizes MocoSpace, a leading mobile gaming community. It has over 35 million members in the US who spend over 1 million hours per month on the platform. MocoSpace members are highly engaged, with 9 million monthly unique users. The platform reaches multicultural millennials through social games and allows members to build profiles, share photos and meet new people. Advertisers can target this engaged audience through traditional and rich media ads, video, native units, and social promotions to connect with MocoSpace's diverse membership.
Craig Nobles of SwaggMedia proposes partnering with Myspace to bring live music streaming and up-to-the-minute music and news content to Myspace users. SwaggMedia's platform reaches a global youth audience across websites, media, and technology. The partnership would revive Myspace's large existing user base and audience by leveraging SwaggMedia's streaming capabilities across mobile and desktop platforms. The proposal highlights Myspace's potential as a leader in digital music distribution given its large existing network of over 100 million users.
Spotify Stats that run the music industry in 2020
Here are 21 Spotify Stats to take you on a journey of the music giant that transformed the way we listen to music.
Research and findings in Volume 1 revealed several key shifts in marketer/agency relationships and major discrepancies on topics such as: areas that brands and agencies believe are most valuable to clients, reasons clients walk away from agency relationships and the biggest talent shortfalls within client organizations. In this edition, we continue to explore some of those same findings, offering very different perspectives and lines of reasoning in an effort to challenge our own assumptions and improve our analysis of important industry issues.
For the full 2016 SoDA Report, Vol. 1, please visit www.sodareport.com.
*Please note that certain anchor links will only work if the publication is downloaded locally.
Universal Music Group owns many record labels and music companies. It uses various techniques to market, distribute, and profit from its artists. Media convergence and new technologies have radically changed the music industry by allowing free streaming and easier discovery of music online, though this has negatively impacted sales of CDs and digital downloads for major labels.
Aim: Analyse the Global business environment of Spotify.
Audit for a real company in chosen scenario, Create a strategy and tactics for the Global Marketing plan, set SMART objectives, devise Global Marketing strategies.
This is Marketing Strategy of Jazz for BTL activities. They planned to work on the street theater and other mediums. Please email me for this presentation xeenoor1@gmail.com
"Netflix of Radio” delivers audio content on demand. A collection of signs and cases relating to audio content and how it is evolving with changing consumer behaviors and technologies.
Live Music Streaming Opportunity ValuationMC[CO] Labs
The document discusses brand investment opportunities in the live music and streaming industry. It notes that the music industry is projected to grow 3% annually, driven by live music and streaming. Live streaming currently accounts for less than 1% of online music but consumer demand is growing. The summary also states that while large brands have invested in live streaming, it has faced challenges achieving scale due to business model issues and audience fragmentation. Finally, it suggests that integrating live streaming with live events and artist partnerships could help brands improve returns on their music investments.
The document summarizes the services offered by Sparxoo to help brands stand out, connect emotionally with customers, and succeed in an increasingly digital world. Sparxoo helps brands with strategies for branding, innovation, storytelling, digital marketing, and market insights to disrupt their industries and build strong, charismatic brands. Testimonials praise Sparxoo's strategic thinking and creative solutions that drive tangible results.
Spotify allows for more targeted advertising than radio in several ways:
1) It can target ads based on attributes like age, gender, location, language, time of day, genre, and playlist, whereas radio is more limited in its targeting abilities.
2) Spotify ads can reach a worldwide audience, while radio requires advertising on multiple stations around the world.
3) Spotify advertising has a lower cost - £10 per 1000 interactions compared to £10,000 for a week of national radio airtime, allowing more targeted reach for the same price.
A brief insight into Spotify brands and ads. What formats they allow you to advertise, their connection and positive connection with brands, and how they are targeting audiences.
NME aims to inspire and entertain millennials through unique access to music culture and commentary on related topics. They set the agenda for young audiences by reflecting their tastes and creating shareable content. NME uses music as a gateway to discuss film, fashion, politics, TV, and tech. Their goal is to start conversations and engage with their primarily digital native, student readership.
Omnichannel Marketing: What it means and how to accomplish itParadyszPMDigital
Omnichannel has been buzzing for over a year and still hasn’t lost its ring. Yet, despite the fact that we are surrounded with omnichannel references every day, the concept still seems slightly out of reach. What really is omnichannel? How do we achieve it? What’s holding us back? What about our audiences?
MobiM3 is a full-service mobile marketing agency that provides strategic mobile marketing plans and services such as SMS marketing, mobile apps, and location-based social media to help companies engage consumers on their mobile devices. They outline how mobile marketing can generate leads, build customer databases, promote brands, and create loyal customers through easy-to-use and customizable messaging delivered at a low cost. Statistics are provided on mobile usage to demonstrate how mobile marketing is becoming a game changer and revenue generator for advertisers.
Phizzle is a leading provider of advanced mobile marketing and digital advertising solutions. Their platform enables partners to deploy targeted social, online and mobile campaigns while delivering real-time results and analytics. The platform offers various solutions including SMS campaign management, broadcaster tools, loyalty programs, mobile websites, QR codes, augmented reality, and smartphone apps. Phizzle focuses on serving sports and entertainment clients with a staff that has significant industry experience.
SwaggMedia is a streaming media company that provides live streaming services to events around the world. It has over 33 million users and has streamed events in 22 countries. It offers several packages for live streaming events, ranging from the Diamond Package with up to 6 cameras to the Silver Package with up to 2 cameras. It also offers advertising on its site, with ad sizes and weekly pricing ranging from $100,000 to $10,000.
This document presents mobile marketing solutions from MobiM3 for radio stations. It discusses how mobile marketing can be used as both a promotional tool and sales tool to engage listeners, build databases, run contests, and generate revenue. Specific mobile marketing strategies and packages are presented, with examples showing how advertising ROI can be increased through mobile optimized campaigns that drive traffic and sales.
Radio swagg advertising_finial_presentation_8-1-13 (1)Craig Nobles
The document describes Radio Swagg Media, an online radio station that provides streaming music. It offers a fully integrated service with Top 100 music available 24/7 on its HTML5 player, which can be accessed online or on mobile devices. The document outlines Radio Swagg Media's social media integration, advertising opportunities, and rates.
SwaggMedia is a digital marketing firm focused on digital and mobile marketing. They propose a multi-phase marketing plan to promote Radioswagg Media Network. Phase I includes contests to generate buzz at schools and events, email marketing to 250 million consumers, and mobile marketing including text campaigns, a mobile app, and QR codes. Phase II expands the plan internationally with a street team for flyer distribution and promotions. The goal is to build the Radioswagg Media Network brand and broaden its fan base.
User-centric settlement for music streamingArnt Maasø
The Norwegian streaming market is currently (2013) the world’s most developed with a 78% digital market share of recorded music, and a 65% share from streaming alone.
Lately, several voices within the music industry have asked if a user-centric settlement of revenue might meet some of the challenges and criticism facing the current music streaming model. For the first time, the Clouds & Concerts research project addresses the difference between two settlement models, based on real listening patterns of all users of WiMP Music in Norway in August 2013 and August 2012.
The results of the comparison between the two models shows that they do not differ much viewed from a bird’s eye perspective. Both models give the same share of revenue to the same top 5000 artists collectively, and the top four labels would receive almost the same revenue with a user-centric model, as in the current pro rata model (75% compared to 76%).
From a more refined and detailed perspective, however, the comparison shows an overall increase of 13% in revenue for local artists when we apply a user-centric model.
The report asks if a user-centric model might motivate labels to find and develop local talent, inspire artists to connect with local fans by touring and concentrate on building a fan-base, and may consequently make it less likely that small labels and local artists to withdraw their music from the streaming catalogue. Finally, a new user-centric model is likely to be perceived as a more fair model by fans, as they are treated equally according to what they pay for music, and the money they contribute is distributed directly to the labels and rights-holders behind the music, thus connecting it to each listener’s streams.
To see the full report these slides are based on, please visit:
www.cloudsandconcerts.com (redirects to the webpage at the University of Oslo) or download directly from this link:
http://www.hf.uio.no/imv/forskning/prosjekter/skyogscene/publikasjoner/usercentric-cloudsandconcerts-report.pdf
Some twenty researchers and students from the University of Oslo are involved in the research project Clouds & Concerts studying audiences experience of live music and the use of new digital music services. The growth in the festival market and streaming services like Spotify and WiMP are two notable trends in Norwegian music culture. The project is funded by the Research council of Norway, and cooperates with WiMP Music and Telenor.
The report was written by Arnt Maasø based on data analysis performed by research assistants Ola Løvholm and Xin Jian in cooperation with the author. Results was first presented at the panel 'Distribution of Income in a Streaming Economy' at SXSW 14 March 2014 (http://schedule.sxsw.com/2014/events/event_MP18453).
For further questions and comments, please contact:
arnt.maaso@media.uio.no
@arnte on Twitter.
Arnt Maasø
Oslo, March 2014
The document discusses changes in the music industry over time as revenues have declined but music consumption has increased. It attributes the revenue decline to shifts in how people access and listen to music, from physical formats to digital. New services like Napster, iTunes, YouTube and Spotify provided convenient digital access to music for free or low cost, which impacted revenue streams. Streaming services in particular have grown rapidly and now drive most digital revenue, though artist royalties per stream are much lower than from other sources. Sustainable business models are needed that satisfy customers desire for easy, free access while also generating sufficient revenue to fairly compensate all industry stakeholders.
SwaggMedia is a technology and media company founded to create a new global communications platform delivering information services like voice, video, and data. It operates a web portal providing news, entertainment, music, and social networking. SwaggMedia also offers marketing services and has divisions for wireless networks, TV, fashion, music labels, advertising, and more. It aims to personalize content delivery and be a "one-stop destination" for users.
SoulProviders is a growing Content, Social and Digital Marketing agency based in Johannesburg and Swaziland. SoulProviders' talented team focuses on telling great African stories online and offline and building and nurturing online communities on behalf of a range of South African, Pan-African and Global brands.
Core offerings are: Digital Strategy, Content Marketing, Social Media, Workshops, Event Live Tweeting, Digital PR, Lead Generation and Design.
Sugo Music Group is a full-service music distribution company that has been in business for 30 years. They provide a complete distribution portfolio including digital distribution, radio broadcasting, film and TV sync licensing, sub-licensing agreements, and more. Unlike other distributors, Sugo Music Group handles all aspects of distribution internally, from uploading music to tracking usage and payments. They have developed extensive partnerships and relationships to maximize global exposure and monetization for artists.
Sugo Music Group is a full-service music distribution company that has been in business for 30 years. They provide a complete distribution portfolio including digital distribution, radio broadcasting, synchronization licensing, video placements, and physical CD manufacturing. Unlike other distributors, Sugo Music Group handles all aspects of distribution internally in order to ensure artists' music is distributed correctly. They currently distribute music to over 120 countries worldwide.
Sugo Music Group is a full-service music distribution company that has been in business for 30 years. They provide a complete distribution portfolio including digital distribution, radio broadcasting, film and TV sync licensing, sub-licensing agreements, and more. Unlike other distributors, Sugo Music Group handles all aspects of distribution including preparing and submitting music to retailers. They ensure artists' music is available worldwide across all major platforms and channels. Sugo Music Group's full-service approach aims to maximize artists' revenue through music distribution.
Sugo Music Group is a music distribution and licensing company that has been in business for over 30 years. They distribute music across all major platforms and have relationships with top online retailers, broadcasters, and licensing partners. Sugo Music Group provides a complete solution for labels that includes distribution, radio promotion, and synchronization licensing to get music placed in film, TV, and other video. Their services help generate revenue from performance royalties and sync licensing deals.
SwaggMedia is a technology and media company founded to create a new global communications platform delivering information through voice, audio, video, and data streaming. It operates a web portal providing news, entertainment, music, and social networking. Key people include founder Craig Nobles and co-founder David West. SwaggMedia represents the evolution of internet distribution and has built proprietary technology to launch its one-stop platform for news, commerce, social networking, and live streaming video in 2010.
This document is an event proposal from RocDaStageLive/Chrohm Inc., a Miami-based promotions company that has planned successful events for over five years. It outlines sponsorship packages for RocDaStageLive events, which showcase independent artists in various genres. Sponsorship packages ranging from $1,000 to $5,000 provide branding, tickets, and promotional benefits including signage, mentions, inclusion in media, and access to target demographics in the entertainment industry. Interested companies can contact RocDaStageLive for a customized sponsorship program.
Believe Digital has been building a digital music distribution platform since 2005 to distribute music globally. They have over 350 digital stores covered and local marketing teams in many countries. Believe Digital can provide international distribution of music as well as local marketing support and promotions. They offer services tailored to individual needs, from basic digital distribution to full release strategies.
Believe Digital has been building a digital music distribution platform since 2005 to distribute music globally. They have over 350 digital stores covered and local marketing teams in many countries. Believe Digital can provide international distribution of music as well as local marketing support and promotions. They offer services ranging from basic digital distribution to full release strategies and marketing coordination on a global scale.
My citychannels.com tech startup pitch deck 2020Marcus Duke
MYCITYCHANNELS URBAN SOCIAL MEDIA ENCYCLOPEDIA
All-In-One Public Business Forum – Geolocation Business Directory – Freelancer Gig Jobs – Virtual Community Service – PPV Performers – Volunteer Editors – Points – Rewards – Raffles – Build a #Channel for any Person, Place or Thing – SEARCH for all #Channels or Scroll to the bottom for full list.
This document provides information about MediaBodies, a content marketing specialists agency. Some key points:
- MediaBodies secures exclusive content deals, creates bespoke content, and builds content platforms for clients.
- They work with clients of all sizes, providing services like content licensing, creation, platforms, promotions, and digital services.
- MediaBodies has experience working with major brands and handling large global campaigns, and believes in maximizing engagement through compelling content.
- They provide case studies of past projects involving content licensing, partnerships, promotions, and platform building for clients in various industries
MKTG INC is an experiential marketing agency that specializes in engaging consumers through live events, social media, retail activations, and digital solutions. They have worked with many large brands like Nike, Diageo, Nintendo, P&G, Google, Beats by Dr. Dre, and the NFL to create unique brand experiences. Some of their notable projects include launching the Wii U at holiday mall tours, creating a pop-up football field in Times Square to announce a Nike/NFL partnership, and activating athletes at the 2012 Olympics through a pop-up space for Beats by Dr. Dre headphones.
LiveWaves is a social media platform launched in 2020 to allow content creators to monetize their content through features like paid live streaming, paid posts, ticketing for in-person events, and subscriptions. It was founded by Andreas Parsley and Jason Wright who saw a need for creators to have more control over their content and careers. LiveWaves aims to become a global leader in developing market-specific technology products that enhance and entertain users while helping creators earn revenue. The platform expects to have 1600 creator accounts generating $33,600 in 2022, growing to 40,000 accounts generating nearly $4.3 million by 2024.
Branded is a full-service live media agency that connects businesses, brands, and consumers through integrated online and offline event platforms. It partners with organizations to create, produce, and commercialize multi-media experiences. Some of its services include online/offline event production, marketing, video production, and partnerships between brands, platforms, media companies, and more. Branded has offices in Hong Kong and Singapore and has produced global events seen by millions, such as YouTube FanFest and the Virtual Intel Gaming Summit.
Branded is an award-winning full service live media agency that has been connecting brands, businesses, and consumers through online and offline events for over two decades. They provide end-to-end project management for online/offline/hybrid events including production, design, marketing, video, and livestreaming. In 2020, due to the pandemic, Branded pivoted to create and produce numerous successful virtual events globally, garnering millions of views, for clients such as YouTube, Unilever, Intel, and WPP.
The Media & Entertainment industry makes up 33% of the global M&E industry and is expected to reach over $800 billion in 2021. It was traditionally promoted through reviews in newspapers and magazines but now relies heavily on social media influencers. Influencers have become powerful marketers as 70% of consumers trust their opinions as much as friends. Brands can leverage influencers to capitalize on events, platform features, and user-generated content to build community and increase respect, awareness and loyalty.
Pedestrian started in 2005 as a DVD magazine profiling emerging Australian artists and has since expanded into a digital media company. It operates the website Pedestrian.tv, which provides pop culture news and has grown significantly since 2008. Pedestrian also runs a jobs website and produces digital content for brands. It has a large, engaged audience across its website and social media platforms. The document outlines Pedestrian's offerings including advertising options on its website, newsletter, and branded content productions.
SOS Buzzfeed proposes alliance and offers services to brands looking for recognition and value on a global level. An alliance is a win-win for both the companies involved. Although every kind of alliance has something different to offer, one thing that we ensure is that it helps the company achieve its growth potential.
The Venice Basketball League (VBL) is a streetball league that has gained popularity, drawing over 100,000 spectators weekly and millions of online views. The document proposes a reality TV show following a VBL team consisting of diverse international players from different backgrounds attempting to become the best team in Southern California. The show would capture their games, lives living together while training and traveling, mentored by former NBA star Metta World Peace. It introduces several potential characters for the show, including some with unique backstories, that could bring entertainment and interest to viewers. The goal of the VBL players would be to win the league championship that summer while balancing their passion for the game with personal and financial challenges in Los Angeles.
The Kids Venice Basketball League (KVBL) aims to empower children through basketball, healthy living skills, and building confidence. KVBL hosts weekly camps that teach kids basketball skills from professional players, nutrition information from experts, and activities like yoga, surfing, and cooking demonstrations. The goal is for children to become "Natural Leaders" by gaining teamwork skills and knowledge of health, exercise, agriculture and sustainability.
This document describes an opportunity for brands to partner with the Sunsation Tour music tour and its social media influencer headliners. The headliners have a total of over 35 million followers across platforms and can organically promote branded discounts to their large, engaged fan bases. Partnering brands would provide discounts for the headliners to promote, gaining exposure to millions of loyal young fans. Details are provided on each headliner's social media reach and engagement rates, which are higher than many A-list celebrities. The tour aims to maximize audience engagement and ROI for advertisers.
The Venice Ball League (VBL) provides basketball games and community for those addicted to the sport throughout the summer when the NBA is out of season. Starting in the legendary courts of Venice Beach, the VBL revives the golden era of basketball from the 1990s and unites people around their shared love of the game. The VBL contact information is provided for those wanting to get involved or learn more.
2011
Dear Change-Maker,
Countless children in Los Angeles lack the family and community support structures required to be healthy and happy. These kids do not have access to typical educational resources and recreational outlets. Instead, they are surrounded by high crime rates and drug use. They struggle to make it safely through the school day, cope with a tumultuous home life, or get enough to eat – let alone receive the necessary guidance, instruction, and interaction.
An alarming 35% of LA School District high school students dropped out last year. More alarming is that it doesn’t have to be this way. The sooner we can provide children with the tools they need to be effective leaders, and the more often we can connect with them, the bigger the difference we can make! Our interaction benefits not only the child, but also the child’s family, friends, community – and thus, our communities, and yours.
Activating our Natural Leaders transforms our World.
As you may be aware, the KVBL Natural Leaders Program provides empowering, hands-on education to children in the Los Angeles area who are otherwise limited in what they see as possible for themselves and their futures. In the last four years, funds donated to the KVBL have been used to provide:
Teamwork and leadership training and exercises.
Emotional growth coaching, affirmation exercises and personal development support.
Basketball training with the Venice Basketball League’s best players and other celebrities.
Yoga, body alignment, and fitness training from certified fitness professionals.
Surfing instruction from world-renowned experts.
Sustainability, environmental and creative arts education and experiences.
Healthy, organic breakfasts and lunches, along with nutrition education.
Your sponsorship provides children with the resources, mentors, and experiences to activate the Natural Leader within each of them. Upon completion of the program, children return to their families and communities, empowered to lead by example and transform their worlds.
Without your support, we cannot continue providing children with this game-changing opportunity. Enclosed you will find more information on available sponsorship opportunities. To support our Natural Leaders or ask any questions, please contact me at your convenience.
With gratitude,
MobiPromo takes security seriously to protect user devices, data, and privacy. It uses a VPN tunnel requiring two-factor authentication via SMS token to verify users before granting access to its 256-bit encrypted ad servers. The network isolates wifi users on a secure VLAN and encrypts all communication between components using firewalls, IPsec protocols, and blocked ports to prevent unauthorized access.
MobiPromo is a company that provides Wi-Fi proximity marketing technology to enable targeted mobile advertising and engagement between retailers and consumers. The document discusses how mobile technology and consumer behavior is shifting towards increased mobile usage and expectations of mobile shopping capabilities from retailers. It then describes MobiPromo's solution as using Wi-Fi beacons placed in retail locations to deliver targeted ads and promotions to consumers' mobile devices in real-time. MobiPromo claims its technology allows retailers to more cost-effectively reach consumers, instantly track responses, and improve marketing returns through the interactive mobile engagement it enables.
Craig Nobles is a music industry veteran who began his career as a DJ in Los Angeles in the 1970s. He went on to work in A&R, marketing, promotions and business affairs for Grand Jury Productions, working with major labels. Nobles is now the founder and CEO of SwaggMedia, a digital media company that operates a website providing music news, entertainment and social networking. SwaggMedia aims to connect artists directly to fans through technology and social media.
Craig Nobles is a music industry veteran who began his career as a DJ in Los Angeles in the 1970s. He went on to work in A&R, marketing, promotions and business affairs for a music production company, working with major labels. Nobles is now the founder and CEO of SwaggMedia, a digital media company that operates a website providing music news, entertainment and social networking. SwaggMedia aims to connect artists directly to fans through content on various platforms.
Radio swagg advertising_finial_presentation_8-1-13Craig Nobles
The document describes Radio Swagg Media, an online radio station that provides streaming music. It offers a fully integrated service with Top 100 music available 24/7 on various devices. Listeners can access the radio station online or through their mobile app. The document also outlines advertising opportunities and rates for Radio Swagg Media, including audio ads and video pre-roll ads.
The document discusses the benefits of exercise for mental health. Regular physical activity can help reduce anxiety and depression and improve mood and cognitive functioning. Exercise boosts blood flow and levels of neurotransmitters and endorphins which elevate and stabilize mood.
Piracy Control Technology is seeking funding to develop and market their anti-piracy technology called Media Codec 5 (MCV). MCV embeds security features directly into music files' digital signals during production, allowing complete control over distribution. It aims to eliminate music piracy without compromising consumer access. The business owns MCV and is seeking $7.5 million for operations and technology development. Founder Don Russell has extensive experience in entertainment and will lead marketing of MCV to record labels facing declining revenues due to piracy.
This document provides information about a New Year's Eve celebration event called "Gridlock New Year's Eve" that will take place on December 31, 2011 at the Fox Studios lot in Century City, California. The event will include live performances, celebrity hosts, fireworks, and will be streamed live globally to over 33 million viewers. It will host 6,000 attendees and feature 4 stages for live music. Sponsorship opportunities are outlined that provide various marketing benefits for sponsors.
Swagg Media Wi Fi Presentation Final 1Craig Nobles
SMI WiFi is a custom integration company that specializes in installing and managing WiFi networks in large commercial buildings like hotels, golf communities, and office buildings. They work with property managers to survey the building, install the necessary equipment, and manage the ongoing network services. SMI WiFi then leases the WiFi network to the property owners and allows them to provide internet access to customers. This provides a profitable revenue sharing model for both SMI WiFi and the property owners without the hassle of dealing with traditional internet service providers. SMI WiFi can customize the network and services to meet each property's specific needs and marketing goals.
The document describes a marketing plan for QR code billboards called SWAGGMEDIA billboards. It discusses how QR codes can connect print advertising to the digital world. The plan is to widely distribute these billboards by placing QR codes on billions of products from major brands to drive traffic to promotions. Metrics of success include driving sales through coupons on products from Starbucks, Walmart, grocery stores, and movie theaters. Revenue will be generated from media buys by sponsors looking to target specific markets and budgets.
This document advertises a weekly event at The Key Club in Hollywood featuring R&B artists. It is expected to attract over 1,500 attendees with promotions through flyer distribution, social media, radio mentions, and live online streaming. Major artists scheduled to perform include Musiq Soulchild, Chante Moore, Kenny Lattimore, Eric Benet, Faith Evans, Erykah Badu, and Raheem Devaughn. Sponsorship packages are available and provide branding exposure through materials, commercials, and database marketing. Sponsor benefits depend on the level of investment. The event is produced by RnB Live HOLLYWOOD and Swaggmedia to promote R&B music.
This document provides information about the web series Poor Paul, including a description of the show, its cast and creators, production details, and sponsorship opportunities. The show follows the lives of three college-aged roommates and their friends as they deal with stressful life situations. It has an official cult following and low budget but high production value. Sponsorship opportunities include product placement, commercials, banner ads, and title sponsorship.
1. TREY SONGZ
Proposal for An Intimate
Evening with Trey Songz
2. A Special Engagement
with
Trey Songz
Proposal Overview
SwaggMedia would like to propose a Special Engagement with the
revolutionary artist known as Trey Songz to be seen around the
world via a Live Stream on the Internet. What we wish to do is
create a “Virtual Venue” where not only will the lucky viewers in
attendance be able to witness the special occasion, but all of his
fans around the world as they will be invited to join via a live
stream Pay Per View. It is our assumption that millions of his fans
across the globe will take advantage of the unique opportunity
to witness Trey Songz “live” on stage celebrating his music, right
in the comfort of their own home!
As a result of Trey Songz’s amazing visibility online, and incredible
success in the Music Industry, along with the rapid growth of the
internet & modern day social networking avenues, there is no
question that we can achieve amazing success with these
events. Through our creative marketing plan, and our vast
promotional network, we can drive the same traffic and
generate as many viewers in ONE night as what the
entertainment could achieve over the course of six months time
and multiple dates.
Imagine the success that can be achieved when we can hit over 40
million people worldwide instantaneously with the single click of
a button? Now add multiple strategic online and media
partners to help gain even more visibility and brand awareness.
The power of the world wide web is absolutely undeniable, and
continues to grow each and every day. It took TV over 13 years
to generate 50 million users, while Facebook alone did it in 6
months, and continues to grow as it is up to 117% with over 400
million active users WORLDWIDE. Couple these statistics with one
of the successful music artists and what you have is a perfect
match!
3. Projected Revenue Streams
Due to the enormous growth of the internet we feel as though this could be
uniquely successful for all parties involved. Our marketing plan and existing
database coupled with Trey Songz’s exceptional online fan base, we feel
that we would be able to achieve some very optimistic numbers. If we
were able to obtain even 10% of Trey Songz’s following alone, see the
potential numbers below:
Myspace 1,002,839 friends
Twitter 811,756 followers
Facebook 1,730,801 fans
TOTAL 3,545,396
10% 354,540 x $2.99 for stream = $1,060,074
30% goes to Trey Songz Totals $318,022
Not a bad day at the office, while being able to promote and market the Trey
Songz brand and upcoming material literally to 40 million people
worldwide!! Not to mention we feel that these numbers are VERY
conservative considering that we haven't even factored in ANY of the
additional online marketing and promotion that we will be doing over and
above Trey Songz’s existing followers and fans.
Overall, this is an exceptional opportunity for all parties involved, and we are
excited about the opportunity in working with Trey Songz and his brand.
People feel free to contact us at any time with any additional questions,
comments, or concerns that you may have. Thank you for your time and
consideration, and we look forward to hearing from you soon.
4. Benefits
All interactive performances are archived and available in PPV format, on-
demand to fans for years to come, generating a protected source of on-
going revenue, even when the performance is over.
Artist Benefit:
• Less time on the road away from home
• Greater image branding through Global Exposure
• Larger Revenue Streams from Pay Per View both live & archived, as well as
simulcast and/or closed circuit events
• Greater sales of artist(s) merchandise online, on-demand, from a larger
selection of products
• More loyal fan base with greater viral marketing capabilities through social
networking platform
• More opportunities to receive corporate sponsors and sponsorship dollars
• Generate more awareness and funds for artists favorite charities
• Increase audience attendance on live tours
Additional Notes of Value as to the power of Online & Digital Media
• Artists/corporations revenue have been cut dramatically over past 5 years,
with most revenue coming from touring.
• 2010 Gen Y will take over Baby Boomers
• 96% of them have joined an online social network
• Facebook is up 177% with over 400 million active users
• Twitter users are up 2,565% in years 2008-2009
• 78% of consumers trust peers reviews versus 14% trust advertisements
• 70% of 18-34 year olds have watched TV online via the world wide web
5. Outreach & Streaming Notes of Value
SwaggMedia boasts unique outreach capabilities to include, but
not be limited to:
Opted-in database of over 33 million users Worldwide
Global Reach
SMI is currently providing streaming services in over 22 countries with
marketing teams in:
USA, Asia, Dubai, Africa, Europe, and Australia
Past Streaming clients include:
2010 Gridlock NYE featuring Adam Lambert, Kevin Rudolf & Pamela
Anderson
Peja Stojakovic and the 3rd Annual Celebrity Charity Bowl
TFA MMA Fight Series
Ball Up Tournament
MTV VMA Pre-Party hosted by Ne-Yo
Each stream can be tailored to suit your needs to be available to
the general public as a complimentary service or as a premium
Pay Per View event.
Target Demographic
Male (Ages 17 – 42)
Women (18 – 47)
Unique and Original Event and Pay-Per-View Structure
Each event has its own landing page in the PPV module and each of
those pages have the capability to track and reflect who is sending
traffic to the event and its unique landing page.
All analytics and statistics for any events are tracked and controlled by
the database and SQL series
Who is logged into what event is tracked by event id
A specific user access page can be developed to display who
has paid and who is logged in. Each event’s stats can be
viewed in REAL TIME with access via a customer username and
password.
8. Company & Personal Bios
SwaggMedia is that something unique and forward-thinking that
breaks out from the pack, SwaggMedia is bringing exactly that
to the world of new media and online digital multi-media
platforms, and unique business models. Masterminded by music
industry veteran Craig Nobles, and co-founded by professional
basketball players David West and Anthony Coleman,
SwaggMedia represents the evolution of internet distribution. SMI
has built proprietary technology to launch a platform that will be
the one-stop destination for news, commerce, social networking,
original content and live streaming video. Users can purchase
music, TV and movies, while sharing their experiences with their
extended networks. They can also listen to Swagg Radio, watch
live events and get up to the minute information on all facets of
pop culture and entertainment. More than a website,
SwaggMedia will encompass a lifestyle, now giving users access
to a global world they could only imagine in their wildest dreams.
SwaggMedia is a technology driven media and marketing
company, which was founded to create a new global
communications infrastructure for the delivery of the world’s
information and communication services (i.e. voice, audio,
video, data, streaming media) in an innovative yet universally
functional platform. SwaggMedia provides a wide range of
internet services that accommodates most online activities
customized to suit the user. Swaggmedia.com operates as a
web portal which provides content including the latest news,
entertainment, music, lifestyle and sports information, as well as
being a social networking networking site and offering voice
operations, video sharing and streaming applications.
SwaggMedia is a forward thinking company which aligns
technology, information, lifestyle, and entertainment entities and
delivers information to its end user in an easy and personalized
manner.
More than a website or portal, SwaggMedia will encompass a
lifestyle, giving users across the globe access to a limitless arena
of information and communication. “I like to think that
SwaggMedia takes the best elements of our competitors such as
MSN, YouTube and Facebook and personalizes a destination
9. Company & Personal Bios
by providing content, social networking, communication
applications and video in a format desired by the user.”
SwaggNedia has evolved into multiple related divisions:
SwaggMedia Technology, Wireless, Advertising and
Marketing, Independent Music Label Development, and
Artist Development and Merchandising.
Craig Nobles (founder of SwaggMedia), began his twenty
five year respected career as a music executive on the
streets as a DJ. He worked his way thru the top clubs
and events throughout Los Angeles and New York
building relationships with artists, labels and promotional
teams. Eventually Craig’s passion for music brought him
to Sony Music where he learned every aspect of the
music industry. His personality being more of an
innovator than a follower eventually took him on the
entrepreneurial path. He took the position as head of
A&R for Grand Jury artists with major labels such as
Interscope, Warner Brothers, and RCA just to name a
few. His responsibilities included A&R, Marketing,
Promotions, Sales, Business Affairs, and Deal Negotiations
on behalf of the artists which taught him the ins and outs
of music marketing and artist development. With the
digital revolution in music and entertainment, Nobles
saw the trend and decided to launch SwaggMedia as
the digital solution for entertainment, music, and
communications. Under nobles’ direction the company
has already branched out into many different facets
including fashion, wireless technology, advertising and
marketing and label development.