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App development and marketing
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- 2. An android appfor telling you that what is the place famous for along with built in maps and speedometer
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- 4. Create an androidapp Marketing and promoting it Make it popular and successful Generate revenue from it
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- 6. Company overview This apppinpoints your location and tell you the things for what that spot is famous for and what are things around you famous for
- 7. This app also hasa Built in Speedomet er which can tell your speed with the help of GPS
- 8. Market overview There areapps that can tell you about Places nearby But SPOT FAMOUS FOR will be first of its own kind which tell you the whole history about the place where you are
- 9. Competitors PLACES is oneof the nearest competitors of SPOT FAMOUS FOR It tells about the famous places nearby not only their location but also a route to go there
- 10. Collaborators Partners to theapp may be famous Hotels, Street, Shops Who may give u info about their surroundings
- 11. Target customers This apptargets mainly the tourists, travelers, or people who is fond of travelling and knowing places
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- 13. What is the aimof this app What it is trying to do
- 14. Most travelers often takea guide book with themselves and keep on searching the pages about what is their This app will be just worth using It pinpoints your location and will tell everything about t
- 15. The goal isto replace guide book with th Starting with a free version with 5-10 % tourists down Increasing this downloading % up to 80% making it on the g Trying to convert free version users to premium users of the app with some reasonable charges Making revenue through collaborates and app
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- 17. Make the customersrealize what this app is worth Converting them to Download Identifying the target customers Tourist s Travele rs Worker s with field work
- 18. Collaborators and communicationpartners who would give us info about their surrounding and we get revenue from Famous Hotels Famous museums
- 19. Identifying competitors Gaining Customer attention Points of parityand Points of differe Why is your app better than the oth
- 20. Social media isthe best place for marketing and promotions of mobile apps Marketing and promotions Giving links and showing them pics and explaining how it works is bes
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- 22. Characteristics, attributes This appfirstly has a Built in GPS Speedometer You can monitor your speed of travelling while you are in Flight, Train, Car, or walking on streets
- 23. Other apps tellsyou famous places around you This app tell you what is that spot famous for
- 24. Free version givesyou GPS Speedometer Info about your current location Premium version gives you Ability to download Data and info about that place and save it Ability to search any place and know what they are famous for without going Premium version available for $0.99 per month And $9.99 per year
- 25. Premium app letsyou many more additional features It provides you coupons using which you can get discounts to many famous stores, shops, hotels, etc who are our collaborators. It also provides discount for long term subscribers. i.e. $0.99 per month and $9.99 per year. It provides search facility
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- 29. Achieving goal of noof downloads in a specific time Earning specific revenue within deadline Breakeven calculation s
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- 31. Performance evaluation How muchgrowth has the app doneCalculating no. of downloads and re Best case and worst case scenario
- 32. Upgrades Few upgrades tothe app based on reviews and feedback Innovative ideas few adjustmen t new UI
- 34. DISCLAIMER Created by HARISHSINGH, IIT ROORKEE, during a marketing Internship by Prof. SAMEER MATHUR, IIM LUCKNOW