The document discusses various design elements of magazine covers and how they are used to attract readers. These elements include the masthead, cover image, cover lines in different fonts and sizes, taglines, puffs about inside stories, prices, dates, and barcodes. The goal of these design choices is to draw attention to key stories and bands, attract specific types of fans, and ultimately entice readers to purchase the issue.

1. Direct mode of
address –
includes the
Masthead – easily reader
recognisable to Cover image –
regular readers multi shot/action
shot, fun attracts a
fun reader
Cover lines –
attract fans of
specific bands
Smaller cover Main coverline –
images – show stands out on
those stories are page, largest
still important font on page,
top the reader bright colour.
Attracts fans of
The
Wombats.
Festival logos –
attracts festival Website – attracts
goers readers who use
websites
Puffs – attracts Barcode
the reader Date – shows
because they the mag is up to
look fun and date
quirky
Price – selling
point

2. Main coverline –
Masthead – attracts reader,
readers shocking, attracts
instantly fans of Florence
recognise the
magazine Direct mode
of address –
Tagline - uses words includes the
like ‘discover’ to reader
intrigue/attract the Cover image –
reader. eye-catching,
attracts the reader
Puff – looks
Font size – different fun, catches
sizes help draw attention of
readers attention to reader
specific cover lines
Price – selling point Main image – only
image on cover,
Date – shows shows the reader this
information is up to date is the most important
story/deserves their
Website – encourages
attention most
reader to go online
Barcode

3. Masthead – Direct mode
smashed effect, of address –
suggests anger, includes
destruction – reader
often
associated with
rock music Poses –
stereotypical
‘rock’ pose, used
Page numbers – as irony.
makes it easy for Connotations of
the reader to loser kids/try
quickly find am hards.
important story
Puffs – fun/interesting.
Attracts reader, draws
Main Cover line – attention to content
attracts fans of all
time low, interests Price –
other readers selling point
because it is the
largest font on page barcode
suggesting it is the
Date – shows
most important
info in mag is up
to date
Smaller cover images
‘special’ – eye- – draw attention to
catching, attracts less important cover
readers wanting lines, attracts more
something “different” specific fans