The document discusses strategies for attracting an indie audience to a magazine. It suggests using cover photos that feature indie musicians to draw in fans. It also recommends using large font for artist names on the cover and contents page to highlight featured content. Additionally, it advises addressing the reader directly using possessive pronouns to make them feel part of the indie community and included in content about music and social issues.

1. How did you attract/
address your audience?
By using a photograph where
By using features that that make the person takes up the
the magazine feel unique, it majority of the cover, the
appeals to the Indie audience who audience can easily identify
love to feel unique and individuals. the person on the cover and
they would be immediately
attracted to the magazine and
their favourite artist.
I included a selection of
coverlines that would
appeal to my target
audience. By making the
names of the artists a By using a large dominating
larger size font than the splash headline across the
rest of the writing it whole front cover it makes it
makes the artists stand clear who the featuring
out and increases the article is about, pulling in the
importance of the names, fans of that artist instantly.
showing that the main
features of the magazine
are the music, appealing
to the Indie music love.

2. Attracting and addressing my audience
By using photographs of people who fit into the Indie genre, the audience can feel
connected to the people, and role models are created in terms of what the models are
wearing and how they behave. These photographs help to the audience to build up their
own social identity by creating a a social attraction which makes the audience feel included
into this individual and unique society.

3. In my contents page:
I used words like “cutting
edge”, to make my audience By talking directly to the audience
feel as if they are reading and using a possessive pronoun like
something exclusive to them, “your”, you make them feel a part of
creating a bond between the the Indie social group, like they
Indie people who will be belong and can identify with the
reading this information. It’s people and issues in the magazine.
information that they can
share and talk about
amongst each other creating
stronger social links. By giving the reader
something to read that will
entertain them, the
I put the names of the magazine becomes more
featuring artists in a bold, appealing as they will be
larger font than the rest of encourage to read it for
the writing so that the entertainment value.
reader would be drawn in by
the big names and want to
find out all the latest about
them.