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Allen fd
- 1. Author: Venue: Date: A case study of foundation degree business start up students Jerry Allen, Chris Birch, Alastair Gemmill ISBE Conference 3rd November 2010 Stimulating entrepreneurial features
- 2. Outline • Introduce study programme • Objectives & approach • Case results • Discussion • Conclusions & recommendations
- 3. Foundation Degree: Business start up Level 4 - Aptitude & skills development - Study skills - Negotiated work based learning (self employment) - Marketing & web design - Planning & finance Level 5 -Legal social & ethical issues -Communications -Managing bus ops -Negotiated work based learning -Enterprise & business development -Leadership enhanced mgt skills
- 4. Results • Early signs good • Heavy promotion • 19 candidates 09/10 • Business ideas varied • Candidates comment • Yr 2 significant drop out
- 5. Discussion • Organisational buy-in – Barriers • Leadership • Funding catch 22 – Stimulus • Reflect business success/ failure rates • Further research ?
- 6. Conclusions & recommendations • Team effort • Client focused • Passion for enterprise
- 7. Conclusions & recommendations • Team effort • Client focused • Passion for enterprise
Editor's Notes
- The case focuses on a Foundation Degree Business Start Up (FD Enterprise & Entrepreneurship: Business Start Up) at TVU Plan to adopt the following structure
- 2 yr f/t or x yr p/t Level 4 Aptitude & skills development Study skills Negotiated work based learning (self employment) Marketing & web design Planning & finance Level 5 -Legal social & ethical issues in Small Bus -Communications -Managing bus operations -Negotiated work based learning (self employment) -Enterprise & business development -Leadership enhanced mgt skills Infrastructure based around: - Employer engagement - - Study and run a business at the same time- Assessment geared to business- Action learning – unique pedagogy which has driven the learning outcomes – builds on ‘experimental element of enterprise education
- 10 staff wkg on promo, events, mthly reviews, clear targets resulted in 112 expressions of interest, 50 serious applications & 19 starters Business ideas included - spectrum of professional broadcast and digital systems, IT services, natural beauty health and well being, horticultural consultancy, photography, beauty salons, publishing and dressmaking/repairs/tailoring Widening participation – London community Yet second year significant drop out rate
- Potential explanations for high drop out rate: -50 % small bus fail within the 1st year? No longer a demand from candidates? Fees £1200 too expensive for the year?
- Need to have organisation committed to success with course A commitment to the candidate & understanding of their interests & the pressures they face Key personnel on course need to have a passion for enterprise & empathy with candidates