The Day
Content Production
 
Should I upgrade to PPT 2007?
Steps to Creating a PowerPoint
www.CrystalGraphics.com
 
Ctrl + A Select All
Ctrl + C Copy
Ctrl + X Cut
Ctrl + V Paste
Ctrl + Z Undo
Ctrl + K Create a Hyperlink
Before Smart Art Accredited Buyer’s Representative Less than 10% hold the designation Specialize in serving buyer’s needs Senior Real Estate Specialist Specialize in serving the 55+ market Building business skills to  better serve 55+ market Certified International Property Specialist Learn analysis of the international real estate business environment, capital flow, currencies, and cultures.
Smart Art
Smart Art
Smart Art Design
Smart Art Design
After Smart Art Q&A
 
Which is More Appealing to the  Eye? http://www.realtor.org/cipshome.nsf/pages/education   or
PowerPoint Links to Webpage Blog post PDF Word document Excel document Any other program file which is installed on computer
Publish PowerPoint Presentations
Save PowerPoint as .PPT 97-2003 file
Create a Profile
Upload Presentations 1. 2. 3.
Share PowerPoint 1. 2. 3.
PowerPoint Hyperlink http://www.slideshare.net/dougdevitre/improving-the-transparency-of-realtor-associations-presentation   Copy Hyperlink
 
Types of Pictures
Inserting Pictures
Inserting Clip Art
Clip Art vs. Royalty Free vs.
Royalty Free Pictures What is everyone  else using?
Royalty Free Photos Photos.com CrystalGraphics.com 123RF.com What are you using?
Screen Capture
Snag It Cursor will mark corners of screen capture.
Output (Screen Capture)
Edge Effects
Highlighting Effects
Adding Arrows
Resizing Pictures
www.Flickr.com  Create a profile Upload photos Titles, descriptions, and tags Photostream Create photo sets Batch and organize photos
 
Audio Recording Devices Plantronics Audio 920 Bluetooth with USB Adapter Skype-Certified Logitech QuickCam Pro 9000
Video Recording Devices Flip Video www.FlipVideo.com   Logitech QuickCam Pro 9000 www.Logitech.com
 
Synchronous Delivery
PowerPoint Presentation View Shortcuts 37
Presentation View Shortcuts  F5 ESC Black and white screen Alt + Tab Page # + Enter CTRL + P
 
Inserting Video Video file types:  Includes:  .avi, .mpeg, .mov, .wmv, .gif Does not include: .flv or .mp4
Inserting Video Select One
Inserting Video Right click on the video file
Inserting Video Choose Effect Options
Inserting Video Q&A
 
Animations -> Advance Slide Automatically after ____
 
Webinars
WebEx Own website  http://YourCompany.WebEx.com   VOIP Polling Video recording Online registration Screen sharing  Share documents Whiteboards Breakout sessions Online reports Online testing Payment gateway
GoToWebinar Online registration Online reporting Teleconferencing Screen sharing
http://docs.google.com/
 
Publishing PowerPoint
Insert a Video in PowerPoint
Print PDF Slides
FREE Webinar Idea Advance Slides Print Slides SMS Viewers PowerPoint URL
 
Asynchronous Delivery
Videos
 
Camtasia Software will: Record the screen with audio and video Record a narrated PowerPoint presentation Edit audio recordings Edit video recordings
Create Movie of PowerPoint With Camtasia
Camtasia Recording Screen Create “how to” videos of websites Explain which links do what Show how to log on to the website
Video Tutorial Using Camtasia
Camtasia Screen Capture Choose Audio 1.
Camtasia Screen Capture Test  Volume 2.
Camtasia Screen Capture Finish 3. Camtasia controls 4.
www.ScreenCast.com
www.TubeMogul.com
www.YouTube.com  Create profile Design the Channel Upload video Marketing videos Playlists Favorites Subscriptions Custom video players
Create a YouTube profile Select username Enter password It so EASY
Upload Video
Marketing Videos
Link to Email Message Link to  http://www.youtube.com/watch?v=pT7XslW5F8s
Post to Blog Entry HTML Editor
 
Teleseminar Example
Podcast
 
 
 
 
 
Download from iTunes
 
Why Social Media? FREE Be found on internet Growing numbers Outsourced Answer frequently asked questions Decision makers participate
Social Media Applications Blog LinkedIn Facebook Twitter YouTube Podcast SlideShare
Blog
 
12 Steps to Creating the Blog
Blog Features
Why Create a Blog Post? Every post about a class is its own web page Web pages can be inserted as hyperlinks Video, audio, PowerPoint, pictures, and forms Receive updates by RSS reader or email
Create a WordPress Account http://www.WordPress.com
5.  Set Schedule for Entries
Time Release Entry
6.  Creating entries Hot topics New courses New laws Student tips Recent events Event recaps
Embed YouTube Video Insert Link 1. 2.
Managing Posts
RSS Feeds RSS feed RSS widget RSS reader
RSS Example
7.  Handling Comments Must REQUIRE approval prior to publishing Who is allowed to publish comments? How often will publish comments?
8.  Categories Entries Categorized by: Classroom New courses Testimonials For Brokers For Real Estate Professionals
9.  Favorite Links
10.  Widgets
11.  Managing Risk Owner assumes responsibility Other instructors assume responsibility Code of Ethics Active student monitoring Employees view comments only
12.  Marketing the Blog Link from website Email marketing Online social networking Podcasting Direct mail Flyers
Blog Stats
More Blog Stats Top referrers Top posts and pages Search engine terms
www.DougDevitre.com
FREE Blogging ToolKit
Online Social Networking
http://news.cnet.com/8301-13577_3-10160850-36.html
Online Profiles to Create www.Facebook.com   www.YouTube.com   www.LinkedIn.com   www.Flickr.com   www.Box.Net   www.SlideShare.net   www.Twitter.com   www.FriendFeed.com www.Amazon.com   www.WidgetBox.com   www.Feedburner.com http://Calendar.Google.com Email - Username -Password
Creating Online Profiles Create profile template Visit website Click join or sign up Enter in username and create password Add professional details Check email for subscription link Visit site and enter in username and password Copy and paste from template into fields
Social Media Template
www.LinkedIn.com Professional social network Links to favorite websites Searchable database of contacts Ask and answer questions and answers Recommendations from past clients Past work and education experience
Create LinkedIn Profile Name, title, industry Current position Past employment Education Summary Specialties Public profile Key word heavy
 
Add Connections
Upload Contacts to LinkedIn
Recommendations
Add Applications www.WordPress.com   www.Box.net www.SlideShare.Net www.Amazon.com
www.Facebook.com Largest online social network Share videos Share pictures Share blog entries Share what you are doing
Create a Facebook Profile
Facebook Status Updates
Facebook Photos
Facebook Videos
 
Personalization Increases  LinkedIn Conversion Rate Add a contact you know Add a contact you don’t know Ask for recommendations Someone joins your network Someone comments on your discussion You comment on someone else’s discussion
Personalization Increases  Facebook Conversion Rate Add a friend you know Add a friend you don’t know Someone suggested you add a friend Someone posted on your wall Send someone a message with a hyperlink Someone joins your group Someone comments on your status update
Prospecting REALTOR® Associations Content providers Vendors Brokers Agents
Prospecting on LinkedIn
Prospecting on Facebook
www.Twitter.com  Create a Profile Follow People Followers Twitter Feed Publishing your Twitter feed
Create a Profile Name Username Picture Website Online bio Location Background
Follow People Find people on Twitter Click on Follow
Followers
Ten Twitter Tools to Real Estate Twang http://dougdevitredelivers.com/?p=2050
 
Social Media Plan of Action
Setup Choose networks Find help Customize profiles Create network of contacts Automate RSS feeds
Maintenance Uploading content Managing profiles and comments Titles, tags, and descriptions Status updates Managing connections
Marketing
Making Hyperlinks
 
Why RSS?
Example RSS Feeds Blog Comments from blog YouTube videos LinkedIn network update Twitter status update feed Slideshare of new presentations Flickr photostream of new photos FriendFeed of status updates Google Calendar of new events Facebook status update
Reader vs. Publisher
Ways to View RSS Feed
 
PDF Marketing
http://sourceforge.net/projects/pdfcreator /   1. 2.
Print Document as PDF 1. 2. 3.
www.Box.net
 
Make Hyperlink 1. 2.
http://www.blockposters.com
 
How to Use Google Calendar
Advertise Class Schedule Online
Updates Outlook, RSS feed, and your website automatically
Invite others to attend Set reminders
Google Calendar Settings 1. 2.
Calendar Integration
Google Calendar on Your Blog RSS Feed
Embed Code to Website
Google Calendar on Your Outlook
Google Calendar on a Website
Google Calendar on Your Website
Notifications by Email/SMS Email reminders Text reminders
Calendar Notifications by SMS
Google Docs
Set up a FREE Google Account
 
Add Google Docs to your applications
Benefits of Google Docs FREE Access documents from online connection Save time emailing documents Restrict access by invitation only Collaborate on documents in real time FREE
What Documents to Share
Google Docs Types 4 Types of Documents
Upload Files
Google Docs Folders
Each Document = Web Page
Publish document to a unique URL (website)
Publish document to a unique URL (website)
 
Questions to Ask Text fields Paragraph text Checklists Multiple choice List box
Spreadsheet of Answers
Edit Form
Form Embedded into Website
Form Results
Email Marketing Campaign
Problem #1 Junk Email [34,543,345]
Problem #2 Email Messages We Send
Problem #3 Email Server Server says SPAM Wrong email address Server time out Software says SPAM Filtered to junk mail User never opened
Problem #4 Too Many Emails (45,323,534,322,243)
Problem #5 Unsubscribe
The Ultimate Email Marketing Piece
The Ultimate Email Marketing Piece YouTube video Course flyer Registration Additional Resources
 
Tracking Online Behavior
Favorite Hyperlinks
 
Your Return on Investment
Budget Item Resource Set up Fee/mths. Snag-It www.TechSmith.com $49 N/A Camtasia www.TechSmith.com $299 N/A Fujitsu ScanSnap Adobe professional www.NewEgg.com $450 Included N/A N/A Efax www.Efax.com $0 $15 Self-Hosted WordPress blog www.GoDaddy.com   $80 $5 Digital video camera www.FlipVideo.com $199 N/A Podcast www.Hipcast.com $0 $10 Digital Camera www.NewEgg.com   $300 N/A USB video camera www.Logitech.com $100 $0 Total $1477 $40
Snag-It
Camtasia
Fujitsu ScanSnap
Adobe Acrobat Professional
Self-Hosted WordPress blog
Digital Video Camera
Podcast
USB video camera
Resources RSS subscriptions eBooks PowerPoint presentations www.SlideShowCoach.com www.DougDevitre.com
 
 
 
SlideShare Presentations
非常感謝 ,  どうも ,  shukrān, tak, Merci, danke,  ευχαριστώ , mahalo, grazie, Dzięki,  спасибо , gracias, Thank you!  http://www.DougDevitre.com

Alabama Real Estate Educators Association AREEA - Doug Devitre