Regional Realtor® Association Technology Upgrade

The document outlines a technology upgrade program for a regional realtor association, covering various training topics for association staff, instructors, managing brokers, and sales professionals. It emphasizes the use of low-cost, high-impact technologies for marketing, communication, and education, including social media, blogging, and online video production. The document also highlights strategies for building personal and organizational brands, creating effective online content, and leveraging analytics to improve engagement and business outcomes.