Mediatrack monitoring Afghan media market since 2009. All major TV Channels at Mediatrack regular monitoring panel. Our services are useful for TV Channels, Advertising Agency, Advertisers, PR Companies and Goverment and NGOs
Pakistan Outdoor / Ooh media industry analysis November 2017Mediatrack Pakistan
A Short Brief about Ooh media:
From the last quarter of 2015 countdown started for OOH advertising business in Karachi Pakistan. The reason was the wind storm. Many structures of hording collapse and innocent people injured and even few of them die. After this unfortunate incident Supreme Court banned all OOH advertising in Karachi. As a result, a Rs 4 billion per annum industry become ZERO. In 2017 wall pasting an alternate of Hording structure introduced by the Industry. As a result Ooh industry again lifting up from ventilator and 2017 ooh industry done business of Rs. 1.3 billion but gradually growing. for more detail please contact us.
Pakistan Print Media Industry Analysis for September 2017Mediatrack Pakistan
This document provides a summary of advertising data from print media sources in Pakistan for the month of August 2017. It includes charts showing the top advertising categories by spend, as well as data on regional distribution of ads and performance by day of the week. Key findings are that the government of Punjab had the largest advertising spend, Lahore saw more ads than Karachi, and Sundays had the highest ad volume.
Mediatrack monitors print media advertisements in major Pakistani cities and regions. It tracks all types of advertisements but this report focuses on branded advertisements in English, Urdu, and regional publications. The data is collected from weekly, monthly, and bi-monthly magazines and newspapers. The document then provides various charts and graphs showing advertisement spending trends by industry, brand, and region based on Mediatrack's data collection.
PRINT INDUSTRY REPORT gives the overall picture of advertising on Newspapers and Magazines for the period July 2017. It covers top advertisers, categories and brands, newspapers, magazines and their % share in total advertising.
Data Source: Media Track
The document summarizes advertising data collected by Mediatrack from print media in various regions of Pakistan. It provides data on the share of advertising spend across various categories like government organizations, mobile operators, banks, automakers, consumer goods companies, and others. For each category, it shows the top advertisers and their percentage of total advertising spend. The data covers advertising in both English and Urdu newspapers as well as magazines from major cities in Pakistan.
Pakistan print media industry analysis for Jan to Jun 2017Mediatrack Pakistan
Mediatrack one of the leading media monitoring and media audit firm in Pakistan. We monitor the print media data from Karachi, Lahore, Islamabad Hyderabad ,Multan, Peshawar & Quetta regions.
Mediatrack monitor all type of Ads including Classified, Notices, Job opportunity and Tender etc along with branded Ads from
English, Urdu & Regional Publications.
For Magazines and Digest all type of advertisement monitored. Weekly / Monthly / Bimonthly Magazines and Digest monitor for this study.
PRINT INDUSTRY REPORT gives the overall picture of advertising in Newspapers and Magazines for the period Jan-June 2017. It covers top advertisers, categories and brands, newspapers, magazines and their % share in total advertising.
Data Source: Media Track
Pakistan Outdoor / Ooh media industry analysis November 2017Mediatrack Pakistan
A Short Brief about Ooh media:
From the last quarter of 2015 countdown started for OOH advertising business in Karachi Pakistan. The reason was the wind storm. Many structures of hording collapse and innocent people injured and even few of them die. After this unfortunate incident Supreme Court banned all OOH advertising in Karachi. As a result, a Rs 4 billion per annum industry become ZERO. In 2017 wall pasting an alternate of Hording structure introduced by the Industry. As a result Ooh industry again lifting up from ventilator and 2017 ooh industry done business of Rs. 1.3 billion but gradually growing. for more detail please contact us.
Pakistan Print Media Industry Analysis for September 2017Mediatrack Pakistan
This document provides a summary of advertising data from print media sources in Pakistan for the month of August 2017. It includes charts showing the top advertising categories by spend, as well as data on regional distribution of ads and performance by day of the week. Key findings are that the government of Punjab had the largest advertising spend, Lahore saw more ads than Karachi, and Sundays had the highest ad volume.
Mediatrack monitors print media advertisements in major Pakistani cities and regions. It tracks all types of advertisements but this report focuses on branded advertisements in English, Urdu, and regional publications. The data is collected from weekly, monthly, and bi-monthly magazines and newspapers. The document then provides various charts and graphs showing advertisement spending trends by industry, brand, and region based on Mediatrack's data collection.
PRINT INDUSTRY REPORT gives the overall picture of advertising on Newspapers and Magazines for the period July 2017. It covers top advertisers, categories and brands, newspapers, magazines and their % share in total advertising.
Data Source: Media Track
The document summarizes advertising data collected by Mediatrack from print media in various regions of Pakistan. It provides data on the share of advertising spend across various categories like government organizations, mobile operators, banks, automakers, consumer goods companies, and others. For each category, it shows the top advertisers and their percentage of total advertising spend. The data covers advertising in both English and Urdu newspapers as well as magazines from major cities in Pakistan.
Pakistan print media industry analysis for Jan to Jun 2017Mediatrack Pakistan
Mediatrack one of the leading media monitoring and media audit firm in Pakistan. We monitor the print media data from Karachi, Lahore, Islamabad Hyderabad ,Multan, Peshawar & Quetta regions.
Mediatrack monitor all type of Ads including Classified, Notices, Job opportunity and Tender etc along with branded Ads from
English, Urdu & Regional Publications.
For Magazines and Digest all type of advertisement monitored. Weekly / Monthly / Bimonthly Magazines and Digest monitor for this study.
PRINT INDUSTRY REPORT gives the overall picture of advertising in Newspapers and Magazines for the period Jan-June 2017. It covers top advertisers, categories and brands, newspapers, magazines and their % share in total advertising.
Data Source: Media Track
To Gage the Afghan media industry Mediatrack has prepared some very useful media analysis. The analysis are equally useful to Pakistan and Afghanistan media gurus.
PRINT INDUSTRY REPORT gives the overall picture of advertising on Newspapers and Magazines for the period August 2017. It covers top advertisers, categories and brands, newspapers, magazines and their % share in total advertising.
Data Source: Media Track
The document provides a print media analysis for March 2014 based on data from major publications and magazines in Pakistan. It summarizes spending amounts and market shares for the top 20 brands, sub-categories, main categories, and publications. Key findings include that Telenor had 67% of spending in the mobile phone operators category, and Tapal tea had 5% spending share compared to other major tea brands being silent. The analysis also identifies unexpected active advertisers across various industries such as airlines, paint companies, pharmaceutical firms, and garment brands.
The document provides a monthly print media analysis report for March. It includes statistics on ad spending in major newspapers and magazines across various cities in Pakistan. The top categories, advertisers, and brands are outlined by percentage of ad spend. Newspaper analysis looks at spending breakdown by page and city. Magazine analysis examines top categories, advertisers, and brands. The report concludes with contact information for queries.
Mediatrack team prepare very interesting analysis like Top Advertised Category, Player, Brand, Channels and few seasonal category analysis.during Ramadan 2018
This document summarizes TV advertising spending by Pakistani political parties during the 2008, 2013, and 2018 election periods. It finds that PPP spent the most in 2018 and 2013, while PML-Q spent the most in 2008. Overall TV advertising spending by parties increased significantly from 2008 to 2018. The majority of spending in 2018 went towards news channels, with Express News receiving the most funds. PTI and PML-N were the second and third largest spenders respectively in 2018.
Media Quality Report - Integral Ad Science - Q2 2015Romain Fonnier
Integral Ad Science Q2 2015 Report Shows Continued Viewability Challenges for the Industry
New York, NY – August 13, 2015 – Integral Ad Science, the leader in quantifying digital media quality, today released its Q2 2015 Media Quality Report. Integral found that while advertisers and publishers have shown improvement at keeping fraudulent players at bay, the industry has been slow to improve viewability despite increasing pressure from media buyers.
Compared to Q2 2014, overall viewability dropped by over 5 percentage points, or nearly 11 percent, from 49.4 percent to 44 percent. Viewability rates for ads sourced directly from publishers steadily declined since last year from 55.5 percent to 50.1 percent, and rates for ads from networks and exchanges declined from around 45 percent to 39.9 percent over the same period.
“In an effort to bring transparency and improved health to digital advertising, Integral continues to research and monitor critical media quality metrics for the industry as a whole,” said Scott Knoll, CEO of Integral Ad Science. “The decrease in viewability rates year over year shows us that there is still a great deal of work to be done. Integral will persist in improving viewability rates by providing the best data and resources to our customers and partners.”
Integral found video media quality and engagement improved from last quarter, with fraud decreasing from 14.1 percent to 11.2 percent. Consistent with the previous quarter, the most common player size observed was 300×250, suggesting that the industry is still mostly serving in-banner video advertising, as opposed to in-stream, pre-roll advertising.
TRue Advertising Quality (TRAQ) for display media increased since Q1 2015 for networks and exchanges from 551 to 584. TRAQ decreased for publishers from 673 to 656. Also to note, this quarter saw more impressions being served in law, government and politics. Integral anticipates this number to continue to increase as candidate announcements for the 2016 U.S. Presidential election ramps up.
Between 2015 and 2016, the number of financial institutions with mobile banking apps grew by 6.2%. The growth rate was 4.8% for credit unions and 7.9% for banks. The research covered over 8,800 banks and credit unions in the United States. It found that nearly all (99.8%) financial institutions with iPhone apps also had Android apps. Most apps were for consumer mobile banking, while business mobile and remote deposit capture apps were less common. The top 10 vendors accounted for 59% of the total mobile banking app market share.
Milk was the top advertised category in January 2012 on Pakistani radio, with Nestle Pakistan as the top overall advertiser. Nestle Everyday was the most advertised brand. The report provides rankings of the top 10 categories, advertisers, and brands by advertising minutes. It also shows time band and city-wise shares of advertising, with morning, evening and night time attracting the most ads across cities. Karachi had the largest share of advertising minutes at 44% while Lahore had the most brand clutter with an average of 138 ads aired per day.
Trust advisory all india brand trust ranking 2014 (top 1200 brands)Purwa Rathor
The document appears to be an excerpt from the 2014 All India Brand Trust Ranking report, which ranks the top 1200 brands in India across various categories. It provides the brand name, super category, category, current year (2014) rank, previous year (2013) rank, and rank difference for many of the top brands such as Samsung, Sony, Tata, LG, Nokia, HP, Hero Motocorp, Honda, Reliance and others across sectors like durables, automobiles, FMCG, technology, BFSI, telecom and others.
Marketing and advertisment ananlysis of pakistanMUHAMMAD UMAIR
This document analyzes advertising and marketing in Pakistan. It provides statistics on advertising spending in Pakistan from 2000 onward, with television receiving the largest share at 46% in 2007. The top two categories in print media are classified ads at 20% and telecom ads increasing from 9% to 10%. Mobilink and Ufone are the top companies advertising in print media. The document also lists the top advertising agencies in Pakistan and their strengths and weaknesses compared to competitors.
This document analyzes advertising and marketing in Pakistan. It provides statistics on advertising spending in Pakistan from 2000 onward, with television receiving the largest share at 46% in 2007. The top 10 product categories and companies that advertise in newspapers and television are listed. It also discusses the top radio stations for advertising and competitors in the advertising industry in Pakistan.
Print media analysis September 2015 from Pakistan Region Mediatrack Pakistan
PRINT INDUSTRY REPORT gives the overall picture of advertising on Newspapers and Magazines for the period September 2015. It covers top advertisers, categories and brands, newspapers, magazines and their % share in total advertising
Mediatrack monitors the transmission of 15 major TV channels in Pakistan, which accounts for over 95% of total TV ad spending. The top categories for ad spending are phone services, government, banks, and construction companies. The most popular time for ads is between 6-10 PM, when 45% of ads are aired. Phone services accounts for 40% of total ad spending, followed by government at 19%. Etisalat and MTN are the top two spenders, accounting for 21% of ad spending each.
Research Methodology:
This research reports minutes of Corporate Commercial Air Time on Cable in-house channels. It does not include advertisers like Real Estate, Beauty Parlours and other similar categories.
To monitor a network a single head-end is selected per city. For Example in Lahore DiGi Network is being distributed by 14 head-ends that airs similar transmission, in such cases, only a single head-end is monitored that will give 100% error free monitoring report.
Coverage Summary
Total Cities: 16
Total Head-ends: 93
In-House Channels: 400+
Data Source: Ozone Soution, Ozone is the only company in Pakistan to provide tracking of In-House Cable Channels.
Mediatrack is the pioneer media monitoirng company for Afghan media monitoirng working sice 2009. Mediatrack monitor all major Afghan TV Channels. If any one need any sort of Afghan media ralated information or media rates please feel free to contact to Mediatrack.
To Gage the Afghan media industry Mediatrack has prepared some very useful media analysis. The analysis are equally useful to Pakistan and Afghanistan media gurus.
PRINT INDUSTRY REPORT gives the overall picture of advertising on Newspapers and Magazines for the period August 2017. It covers top advertisers, categories and brands, newspapers, magazines and their % share in total advertising.
Data Source: Media Track
The document provides a print media analysis for March 2014 based on data from major publications and magazines in Pakistan. It summarizes spending amounts and market shares for the top 20 brands, sub-categories, main categories, and publications. Key findings include that Telenor had 67% of spending in the mobile phone operators category, and Tapal tea had 5% spending share compared to other major tea brands being silent. The analysis also identifies unexpected active advertisers across various industries such as airlines, paint companies, pharmaceutical firms, and garment brands.
The document provides a monthly print media analysis report for March. It includes statistics on ad spending in major newspapers and magazines across various cities in Pakistan. The top categories, advertisers, and brands are outlined by percentage of ad spend. Newspaper analysis looks at spending breakdown by page and city. Magazine analysis examines top categories, advertisers, and brands. The report concludes with contact information for queries.
Mediatrack team prepare very interesting analysis like Top Advertised Category, Player, Brand, Channels and few seasonal category analysis.during Ramadan 2018
This document summarizes TV advertising spending by Pakistani political parties during the 2008, 2013, and 2018 election periods. It finds that PPP spent the most in 2018 and 2013, while PML-Q spent the most in 2008. Overall TV advertising spending by parties increased significantly from 2008 to 2018. The majority of spending in 2018 went towards news channels, with Express News receiving the most funds. PTI and PML-N were the second and third largest spenders respectively in 2018.
Media Quality Report - Integral Ad Science - Q2 2015Romain Fonnier
Integral Ad Science Q2 2015 Report Shows Continued Viewability Challenges for the Industry
New York, NY – August 13, 2015 – Integral Ad Science, the leader in quantifying digital media quality, today released its Q2 2015 Media Quality Report. Integral found that while advertisers and publishers have shown improvement at keeping fraudulent players at bay, the industry has been slow to improve viewability despite increasing pressure from media buyers.
Compared to Q2 2014, overall viewability dropped by over 5 percentage points, or nearly 11 percent, from 49.4 percent to 44 percent. Viewability rates for ads sourced directly from publishers steadily declined since last year from 55.5 percent to 50.1 percent, and rates for ads from networks and exchanges declined from around 45 percent to 39.9 percent over the same period.
“In an effort to bring transparency and improved health to digital advertising, Integral continues to research and monitor critical media quality metrics for the industry as a whole,” said Scott Knoll, CEO of Integral Ad Science. “The decrease in viewability rates year over year shows us that there is still a great deal of work to be done. Integral will persist in improving viewability rates by providing the best data and resources to our customers and partners.”
Integral found video media quality and engagement improved from last quarter, with fraud decreasing from 14.1 percent to 11.2 percent. Consistent with the previous quarter, the most common player size observed was 300×250, suggesting that the industry is still mostly serving in-banner video advertising, as opposed to in-stream, pre-roll advertising.
TRue Advertising Quality (TRAQ) for display media increased since Q1 2015 for networks and exchanges from 551 to 584. TRAQ decreased for publishers from 673 to 656. Also to note, this quarter saw more impressions being served in law, government and politics. Integral anticipates this number to continue to increase as candidate announcements for the 2016 U.S. Presidential election ramps up.
Between 2015 and 2016, the number of financial institutions with mobile banking apps grew by 6.2%. The growth rate was 4.8% for credit unions and 7.9% for banks. The research covered over 8,800 banks and credit unions in the United States. It found that nearly all (99.8%) financial institutions with iPhone apps also had Android apps. Most apps were for consumer mobile banking, while business mobile and remote deposit capture apps were less common. The top 10 vendors accounted for 59% of the total mobile banking app market share.
Milk was the top advertised category in January 2012 on Pakistani radio, with Nestle Pakistan as the top overall advertiser. Nestle Everyday was the most advertised brand. The report provides rankings of the top 10 categories, advertisers, and brands by advertising minutes. It also shows time band and city-wise shares of advertising, with morning, evening and night time attracting the most ads across cities. Karachi had the largest share of advertising minutes at 44% while Lahore had the most brand clutter with an average of 138 ads aired per day.
Trust advisory all india brand trust ranking 2014 (top 1200 brands)Purwa Rathor
The document appears to be an excerpt from the 2014 All India Brand Trust Ranking report, which ranks the top 1200 brands in India across various categories. It provides the brand name, super category, category, current year (2014) rank, previous year (2013) rank, and rank difference for many of the top brands such as Samsung, Sony, Tata, LG, Nokia, HP, Hero Motocorp, Honda, Reliance and others across sectors like durables, automobiles, FMCG, technology, BFSI, telecom and others.
Marketing and advertisment ananlysis of pakistanMUHAMMAD UMAIR
This document analyzes advertising and marketing in Pakistan. It provides statistics on advertising spending in Pakistan from 2000 onward, with television receiving the largest share at 46% in 2007. The top two categories in print media are classified ads at 20% and telecom ads increasing from 9% to 10%. Mobilink and Ufone are the top companies advertising in print media. The document also lists the top advertising agencies in Pakistan and their strengths and weaknesses compared to competitors.
This document analyzes advertising and marketing in Pakistan. It provides statistics on advertising spending in Pakistan from 2000 onward, with television receiving the largest share at 46% in 2007. The top 10 product categories and companies that advertise in newspapers and television are listed. It also discusses the top radio stations for advertising and competitors in the advertising industry in Pakistan.
Print media analysis September 2015 from Pakistan Region Mediatrack Pakistan
PRINT INDUSTRY REPORT gives the overall picture of advertising on Newspapers and Magazines for the period September 2015. It covers top advertisers, categories and brands, newspapers, magazines and their % share in total advertising
Mediatrack monitors the transmission of 15 major TV channels in Pakistan, which accounts for over 95% of total TV ad spending. The top categories for ad spending are phone services, government, banks, and construction companies. The most popular time for ads is between 6-10 PM, when 45% of ads are aired. Phone services accounts for 40% of total ad spending, followed by government at 19%. Etisalat and MTN are the top two spenders, accounting for 21% of ad spending each.
Research Methodology:
This research reports minutes of Corporate Commercial Air Time on Cable in-house channels. It does not include advertisers like Real Estate, Beauty Parlours and other similar categories.
To monitor a network a single head-end is selected per city. For Example in Lahore DiGi Network is being distributed by 14 head-ends that airs similar transmission, in such cases, only a single head-end is monitored that will give 100% error free monitoring report.
Coverage Summary
Total Cities: 16
Total Head-ends: 93
In-House Channels: 400+
Data Source: Ozone Soution, Ozone is the only company in Pakistan to provide tracking of In-House Cable Channels.
Mediatrack is the pioneer media monitoirng company for Afghan media monitoirng working sice 2009. Mediatrack monitor all major Afghan TV Channels. If any one need any sort of Afghan media ralated information or media rates please feel free to contact to Mediatrack.
The Outdoor media Ad Ex report offers you an in-depth and accurate estimate of spending in the Outdoor media by different advertiser in your category as well the overall market. The outdoor media ad-ex is calculated for the top 5 cities by visiting all the permanent assets as well as pole signs twice a month every month. Value estimates are collected from different major OMAs and average market rates are calculated accordingly.
Winning Solutions is one of the leading market research organizations in Pakistan with operations across different cities and a spread of outdoor media tracking in over 60 cities. The Outdoor Media Ad-Ex report is based on a site census done by Winning Solutions in Top 5 cities of Pakistan in 2014 which is updated twice a month with Ad-Ex data collection. We cover over 5000 permanent structures and over 4500 pole signs twice a month every month. The market rates are updated and reviewed every month and aligned with average market rates for each road, section, location as well as site.
Analysis by: Winning Solutions
Analysis by: Winning Solutions
Winning Solutions is one of the leading market research organizations in Pakistan with operations across different cities and a spread of outdoor media tracking in over 60 cities. The Outdoor Media Ad-Ex report is based on a site census done by Winning Solutions in Top 5 cities of Pakistan in 2014 which is updated twice a month with Ad-Ex data collection. We cover over 5000 permanent structures and over 4500 pole signs twice a month every month. The market rates are updated and reviewed every month and aligned with average market rates for each road, section, location as well as site.
This document summarizes an outdoor advertising expenditure (Ad-Ex) report for September 2015 in Pakistan's top 5 cities. It finds that:
1) Fashion brands were the top spenders on out of home media in September, followed by real estate and telecom companies.
2) Karachi accounted for 50% of out of home ad volume and spending, though Lahore had the second highest spending at 27% despite having only 15% of volume.
3) The top 3 spending clients were Khaadi, CBL, and Pepsi, who spent a combined total of around 90 million Pakistani rupees. The top 3 brands by spending were Khaadi, TUC, and Zong
Analysis by: Winning Solutions
Winning Solutions is one of the leading market research organizations in Pakistan with operations across different cities and a spread of outdoor media tracking in over 60 cities. The Outdoor Media Ad-Ex report is based on a site census done by Winning Solutions in Top 5 cities of Pakistan in 2014 which is updated on monthly basis with Ad-Ex data collection. We cover over 5000 permanent structures and over 4500 pole signs twice a month every month. The market rates are updated and reviewed every month and aligned with average market rates for each road, section, location as well as site.
Research Methodology:
This research reports minutes of Corporate Commercial Air Time on Cable in-house channels. It does not include advertisers like Real Estate, Beauty Parlours and other similar categories.
To monitor a network a single head-end is selected per city. For Example in Lahore DiGi Network is being distributed by 14 head-ends that airs similar transmission, in such cases, only a single head-end is monitored that will give 100% error free monitoring report.
Coverage Summary
Total Cities: 16
Total Head-ends: 93
In-House Channels: 400+
Data Source: Ozone Solution
Data Source: Media Track Pakistan
Period: Jan 2014 – Dec 2014
- Total spent on Pakistan Print media industry in 2014 was PKR 11.10 Billion (publications only).
- PKR 0.40 Billion Spent on Weekly and Monthly Magazines.
- Education sector is top most spending category in Print media followed by Construction and Bank.
- Government is one of the biggest spender on Print media.
- MCB was the biggest Advertiser from private sector.
Analysis by: Winning Solutions
Winning Solutions is one of the leading market research organizations in Pakistan with operations across different cities and a spread of outdoor media tracking in over 60 cities. The Outdoor Media Ad-Ex report is based on a site census done by Winning Solutions in Top 5 cities of Pakistan in 2014 which is updated twice a month with Ad-Ex data collection. We cover over 5000 permanent structures and over 4500 pole signs twice a month every month. The market rates are updated and reviewed every month and aligned with average market rates for each road, section, location as well as site.
We are please to share the Karachi based Ooh media analysis for the Month of May 2014 with all media industry of Pakistan. We are monitoring the out door media from Jan 2014 and very thankful to the industry for their positive feed back and support
International Business Strategy_AVON_PresentHungyu Lai
International Business Strategy
An international business strategy analysis report based on the assumption of the Avon company case
Researched and Presented in UCI IBOM class
Similar to Afghan Media Industry Analysis October 2017 (20)
TV media analysis covered the overall TV medium three days advertising on Eid-ul-Adha (1-3 Aug) 2020. Who with how much budget active on TV this EID in Coved-19.
Percentages figures are based on consumed time of pure commercials. Amazingly this EID was more cluttered as compare previous EID 2019.
TV, Print and FM media slum in Pakistan. The business is shifting to Digital & Social Media. Interesting analysis on shifting traditional media to social media.
Political parties are preparing to get a head start in their campaigns for election 2018, so the parties holding their jalsas / rally in different parts of the country.
On Sunday 29 April 2018, was the super SIASI SUNDAY 4 Political parties held Jalsa /rally.
Mediatrack prepare TV analysis that how TV Channels give coverage to these Political Parties.
Channel shows Imran khan speech for 2hours without break
News TV Channels droop 350 million rupees business due to live marathon speeches of Imran Khan (PTI) and Bilawal Bhutto (PPP) during the prime time
Mediatrack monitor the print media data from Karachi, Lahore, Islamabad Hyderabad ,Multan, Peshawar & Quetta regions.
Mediatrack monitor all type of Ads including Classified, Notices, Job opportunity and Tender etc along with branded Ads.
But in this report focused only branded category Ads from English, Urdu & Regional Publications.
For Magazines and Digest all type of advertisement monitored. Weekly / Monthly / Bimonthly Magazines and Digest monitor for this study.
The analysis are based on Publications and Magazines. These analysis discribed the top Category, Player, Brand of the Month. Categories Share of Spend and many more...
Pakistan media industry analysis for the Month of February 2017. Prepared for Pakistan media industry players. Analysis are based on National and Regional Publications and Magazines.
Tehreek-e-Insaf (PTI) adn Tahir ul Qadri’s Pakistan Awami Tehreek (PAT) have joined hands to launch a massive September 3 protest rally. Mediatrack analyze the live coverage by Channels.
The document summarizes data from a joint study by PAS and Mediatrack on brand advertising spending in various regions and media of Pakistan. It provides pie charts showing the top spending brands and categories in newspapers, magazines, and cities; as well as data on language breakdown and day-wise spending patterns. The top spending brands were found to be various government entities followed by banks, institutes, and construction companies. Newspapers from Karachi and Lahore had the highest advertising.
Few actors getting popularity from Dramas become stars and than rules in TVCs.
HUM TV, ARY Digital and GEO Ent are playing a vital role to make them Zero to Hero.
Mediatrack monitors advertisement data from various regions in Pakistan. It tracks all types of advertisements in publications and magazines but excludes classified ads, job opportunities, tenders, and notices. The analysis separates advertising spending data from publications versus magazines to better understand brand spending. Construction companies, institutes, and banks are among the top advertising spenders in publications, while Bahriatown and Samaa are top spenders in magazines.
20 Jan-206 Bacha Khan University terrorist attack Who break first analyst. Mediatrack Pakistan
20 January 2016 morning around four terrorists entered Bacha Khan University in Charsadda district, roughly 50 kilometers from Peshawar,
killing 21 people and injuring several others. Education and innocent students hit 2nd time after APS Peshawar attack.
Pakistani media along with international media covered this incident around the globe.
To evaluate the Pakistani TV Channel performance mediatrack prepare a report. WHO BREAK FIRST based on 17 News TV Channels.
This document summarizes and provides images of innovative billboard advertisements from around the world. It describes billboards in Austria that drivers must literally drive through, in Indonesia that shows a man pulling off the billboard with his strong teeth, and in the US for Nationwide Insurance that makes it seem like paint is flowing off the billboard. It also describes billboards for Tylenol in Canada showing a wrecking ball, for Panasonic's nose hair trimmer in Indonesia behind power lines, and for The Economist in the UK that lights up a lightbulb when someone passes under it.
Every TV Channel claim to break the first “every news”. Mediatrack content research team prepare the analysis on
Imran Khan news on 30th October 2015. Let see the channel who break first news first.
- Mediatrack monitors advertisements across major publications in various Pakistani regions, excluding classifieds. It scans 50+ weekly/monthly magazines.
- The top advertising sectors by spend are banks, institutes, and the Government of Punjab. The top cities for ad spend are Karachi, Lahore, and Islamabad.
- Sunday has the highest ad spending of all days of the week, with spending steadily increasing throughout the week and dipping on weekends.
Mediatrack daily print news brief from financeial sector 25 April 2015. Its our regular daily service.
To subcribe please write us at
khi@mediatreackpk.com
0310-828 0045
Mediatrack Pakistan prepared iinteresting and informative Print media analysis for the Month of January from Pakistan market. for more information khi@mediatrackpk.com
The Ipsos - AI - Monitor 2024 Report.pdfSocial Samosa
According to Ipsos AI Monitor's 2024 report, 65% Indians said that products and services using AI have profoundly changed their daily life in the past 3-5 years.
Beyond the Basics of A/B Tests: Highly Innovative Experimentation Tactics You...Aggregage
This webinar will explore cutting-edge, less familiar but powerful experimentation methodologies which address well-known limitations of standard A/B Testing. Designed for data and product leaders, this session aims to inspire the embrace of innovative approaches and provide insights into the frontiers of experimentation!
Orchestrating the Future: Navigating Today's Data Workflow Challenges with Ai...Kaxil Naik
Navigating today's data landscape isn't just about managing workflows; it's about strategically propelling your business forward. Apache Airflow has stood out as the benchmark in this arena, driving data orchestration forward since its early days. As we dive into the complexities of our current data-rich environment, where the sheer volume of information and its timely, accurate processing are crucial for AI and ML applications, the role of Airflow has never been more critical.
In my journey as the Senior Engineering Director and a pivotal member of Apache Airflow's Project Management Committee (PMC), I've witnessed Airflow transform data handling, making agility and insight the norm in an ever-evolving digital space. At Astronomer, our collaboration with leading AI & ML teams worldwide has not only tested but also proven Airflow's mettle in delivering data reliably and efficiently—data that now powers not just insights but core business functions.
This session is a deep dive into the essence of Airflow's success. We'll trace its evolution from a budding project to the backbone of data orchestration it is today, constantly adapting to meet the next wave of data challenges, including those brought on by Generative AI. It's this forward-thinking adaptability that keeps Airflow at the forefront of innovation, ready for whatever comes next.
The ever-growing demands of AI and ML applications have ushered in an era where sophisticated data management isn't a luxury—it's a necessity. Airflow's innate flexibility and scalability are what makes it indispensable in managing the intricate workflows of today, especially those involving Large Language Models (LLMs).
This talk isn't just a rundown of Airflow's features; it's about harnessing these capabilities to turn your data workflows into a strategic asset. Together, we'll explore how Airflow remains at the cutting edge of data orchestration, ensuring your organization is not just keeping pace but setting the pace in a data-driven future.
Session in https://budapestdata.hu/2024/04/kaxil-naik-astronomer-io/ | https://dataml24.sessionize.com/session/667627
Predictably Improve Your B2B Tech Company's Performance by Leveraging DataKiwi Creative
Harness the power of AI-backed reports, benchmarking and data analysis to predict trends and detect anomalies in your marketing efforts.
Peter Caputa, CEO at Databox, reveals how you can discover the strategies and tools to increase your growth rate (and margins!).
From metrics to track to data habits to pick up, enhance your reporting for powerful insights to improve your B2B tech company's marketing.
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This is the webinar recording from the June 2024 HubSpot User Group (HUG) for B2B Technology USA.
Watch the video recording at https://youtu.be/5vjwGfPN9lw
Sign up for future HUG events at https://events.hubspot.com/b2b-technology-usa/
Codeless Generative AI Pipelines
(GenAI with Milvus)
https://ml.dssconf.pl/user.html#!/lecture/DSSML24-041a/rate
Discover the potential of real-time streaming in the context of GenAI as we delve into the intricacies of Apache NiFi and its capabilities. Learn how this tool can significantly simplify the data engineering workflow for GenAI applications, allowing you to focus on the creative aspects rather than the technical complexities. I will guide you through practical examples and use cases, showing the impact of automation on prompt building. From data ingestion to transformation and delivery, witness how Apache NiFi streamlines the entire pipeline, ensuring a smooth and hassle-free experience.
Timothy Spann
https://www.youtube.com/@FLaNK-Stack
https://medium.com/@tspann
https://www.datainmotion.dev/
milvus, unstructured data, vector database, zilliz, cloud, vectors, python, deep learning, generative ai, genai, nifi, kafka, flink, streaming, iot, edge
2. Mediatrack monitoring Afghan media market since 2009. All major TV
Channels at Mediatrack regular monitoring panel. Major Spender of
Afghan media market are Government of Afghanistan Telecommunication
Construction, Banks and amazingly Energy drink
Afghanistan may be a big market for Pakistani Food items, Electronic
appliances, Personal & Hair Care and Pharma companies to export their
products.
Many Pakistani companies export and advertise their products in
Afghanistan direct or through distributor.
Main spender from Pakistan are Unilever Pakistan, Nestle Pakistan,
Coke Pakistan beside other players like
Q-mobile, Super Asia, Gree, Bio Amla, Nisa Cream, Samsung,
Waves, LG, Black Rose, Brighto Paint, Turkish Airline, Huawei, Royal
Fan, GFC Fan etc
Recently Unilever burst out heavily with its 5 Brands on
Afghan high rated TV Channels.
17. Data Source:
17%
12%
11%
10%9%
8%
8%
5%
4%
3%
3%
3%
2% 2%
3%
GINSENG ENERGY DRINK
SHAFA JUICE
PARTY ENERGY DRINK
PARADISE JUICE
AAB-E-ANAAR ROYAL
HAPPY ENERGY DRINK
ATTACK ENERGY DRINK
CARABAO ENERGY DRINK
SAFFRON DRINK
RED BULL
SHAFA MANGO JUICE
KHURSHID JUICE
REAL MIX ENERGY DRINK
VITAMIN C ENERGY DRINK
OTHERS