The document provides 12 tips for driving traffic to blogs and websites, with each tip presented on its own slide. The tips include using giveaways to boost initial traffic, maintaining email subscribers to drive steady traffic, designing websites for friendliness, posting consistently to keep visitors returning, optimizing content and images for search engines, using high-quality photography, collaborating with others, connecting with influencers on social media, writing high-quality blog posts, including informative graphics, and creating engaging videos.

1. Little secrets to drive
toyourblog&website
HUGE TRAFFIC
12
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2. adamo-studio.com
FREE is one of the hottest keywords on the cyberspace.
You can get some new followers from giveaways and
while they are effective, the visitors might not
necessarily be your target audience or your
community builders. If your small business blog is just
getting started, a giveaway will give you a traffic spike
or rise in followers, which can be welcome, but this is
not a long-term strategy for increasing traffic. Make
sure the giveaway aligns with your message!
12 is a good starting point
GIVEAWAYS
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3. This can help increase traffic, especially at a time
when the algorithm on Facebook is shifting, and you
can consider your subscribers your base of
traffic. Also pay attention to your open rate to see
levels of engagement of subscribers.
maintain a steady traffic
EMAIL SUBCRIBED
adamo-studio.com
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4. adamo-studio.com
You want a blog and website that is pleasing to visit,
so nix things like the music upon arrival and make it a
welcoming place. The more welcoming and
comfortable people feel on your website, the longer
they will stay. Don’t make the design distracting
because it will take away from your content, so limit
excessive images, ad placement, overly bold fonts and
color schemes. Too much of these and your bounce
rate will go up. Find inspiration from sites that YOU
enjoy going to and incorporate some of those
elements.
10
Design & user
FRIENDLINESS
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5. adamo-studio.com
If you blog once a week, blog the same days of the
week. Your visitors like to know what to expect and
you’d be surprised at how important this schedule can
become to your followers. Also, if you post more
often, it will help raise your placement in search
results and your traffic will increase.
9 CONSISTENCY
to keep people coming back
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6. adamo-studio.com
By implementing good SEO practices, we’re making
sure that our posts are poised to come up higher in
search results. Make sure to include keywords in your
posts and tags that are relevant to your
topics. Headlines should focus on SEO-friendliness for
the first half but you want your visitors to be lured in,
so make the second half of your headline more playful
or fun. Name your photos because people search for
images, as well. Search engines take a look at image
names for keywords, in addition to your posts or
website. Be sure that your content is of high quality.
8 content and images
SEO
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7. adamo-studio.com
This adds to the welcoming overall feel of your
website or blog. Don’t take photos at night with a
flash if you’re trying to showcase your products, take
the time to set up your products in the most ideal light
and setting. Also be sure your photos are hi-res so
that details can easily be seen.
7 to lures viewers
PHOTOGRAPHY
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8. adamo-studio.com
Collaboration is a win-win for everyone because you
can share ideas and put your own twist on things,
rather than competing. Share links to blogs or
websites that you’ve collaborate with and you might
tap into a whole new audience that you didn’t know
you had.
6 is a win-win ingredient
COLLABORATION
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9. adamo-studio.com
“I am a blogger and I am powerful.” Say it proudly!
Your message can influence readers and visitors, and
sometimes not even in the way that you think it
would. Embrace this power that you have and reach
out to people you admire and see as influencers. By
creating a relationship with influential people who can
link back to your blog or content, you establish
credibility yourself.
5
Try to connect to
INFLUENCERS
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10. adamo-studio.com
Blogging and social media go hand in hand. When you
create new posts or make updates, share you message
across the appropriate channels to let people know
what you’ve been up to. Set a social media schedule
and stick to it so that you can be consistently active,
even if it’s not every single day of the week. Make
sure your message is timely (seasonality is important
here) so that you are keeping content fresh. Facebook
is a great place to try and build a community, Twitter
can give you business credibility. Google+ Um, it’s
Google. Why wouldn’t you do it?! Instagram can be
fun to share visuals.
4 widespeads your content
SOCIAL MEDIA
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11. adamo-studio.com
It will drive traffic to your site and it’s what establishes
your online reputation, so ask yourself if YOU would want
to read this post. If not, you need to revisit the
content. Remember to use a catchy headline, avoid
information overload, but don’t skimp and find the sweet
spot for your followers. Write the way you talk because
you want to sound conversational and be authentic so
that each post becomes your own. If you Google your
topic, you might find 100 other people who have created
content on that very same idea, which can be
discouraging. By simple starting on a post and only
Googling when clarification is needed, you’ll be much
better off. Remember that you can’t please everyone, no
matter how much you might want to, so write to the
target audience that you want.
3 is still the King
CONTENT
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12. adamo-studio.com
There is a long list of reasons to use infographic which
may includes: info more appealing, shows valuable
ideas, attention-grabbing, easier to understand,
lessens boredom, awakens one’s interest, more
persuasive, memorable, easily relay info…For
whatever reasons, infographic will increase your page
traffic at least 12%.
In order to gain all the benefits of infographic, you’d
better spend sometimes to learn how to make graphic
from raw information, create as many graphics as
possible for your post. It is not as difficult as you may
think. Or you can rent an agency for professional
infographics. Whatever approachs you may choose,
your blog and web traffic will increase dramatically.
2 an undeniable
INFOGRAPHIC
marketing weapon of mass destruction
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13. adamo-studio.com
With each day passing, videos are more and more
compelling. In 2014, video could account for 50% of all
internet traffic.
Why? videos are 4x more engaging than static content.
The infomation retain in 60s of video = 1.8 millions words
What more? It's 50x easier to get a video to rank on 1st
page of Google. If your page have a video, 91% of viewer
never go beyond of this page.
You can easily make a video clip with your mobile phone.
Or you can create a motion graphic for more attraction.
Rent an agency is not a bad idea if you have a good
budget. Upload the video to youtube or Vimeo, embed it
to your post and wait for the wonderful thing happen.
Remember, do it frequently.
1 the new face of content marketing
VIDEO online
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14. Steve Nguyen
Adamo Studio founder
@tuanadamo
Hope you enjoy the slide. Follow me @tuanadamo to
get more intereting presentations.