10 Best Practices for Business Success on Facebook & Twitter (updated)

Taught By Molly O’Kane
bloggerithm.com

What is the hardest part
about being a small
business owner?
We will use the answers later

This workshop will be perfect for you….
• If you currently have a small
business
• If you’re new to social media
• If you’re looking to grow your
business

My Promise to You
1. All about Facebook & Twitter
2. Loads of ideas to try out
3. There are tools to make your
life easier!
In about 3 hours you’re going
to learn:

Why are you
excited about
this class?
What do you
want to learn?

Meet Molly
Social Media & Marketing
Consultant for San Francisco
Small Business Development
Center
With over a decade of starting new
programs from scratch, speaking, and
most importantly, real-life, in-the-
trenches business experience.
I started helping small business
owners over three years ago deal
with the sometimes overwhelming
marketing, advertising & social media
aspects of starting a new business.

Close your
eyes and
think of
your best
customer

http://www.pewinternet.org
81%
64%
40%
34%
91%
29%
68%
27%
78%
40%
27%
34%
85%
33%
26%
32%
65%
21% 19%
26%
68%
24%
10%
17%
41%
10% 8%
16%
40%
9%
3%
6%
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
Facebook Instagram Twitter Pinterest YouTube Linkedin Snapchat WhatsApp
% Users by Age in 2018
18-29 30-49 50-64 65+

http://www.pewinternet.org
62 30
23
16
75 25
23 20
74 39 24 41 72 25 31 24
FacebookInstagram Twitter Pinterest YouTube Linkedin Snap
Chat
Whats
App
Adult Users: Male/ Female percentages 2018
Male Female

Pew Research 2018
68
35
29 25 24
73
27
22
0
10
20
30
40
50
60
70
80
90
100
Facebook Instagram Pinterest Linkedin Twitter YouTube Snapchat Whats
App
73% of Adults are on YouTube
% of Adult Internet Users

Facebook is a social networking site that makes it easy for you to connect and
share with your family and friends online.

http://newsroom.fb.com/company-info
2.23
June 2018

www.statista.com/statistics/187041/us-user-age-distribution-on-facebook
www.businessinsider.com/how-much-time-people-spend-on-facebook-per-day-2015-7
Users Spend
20+ minutes
per day on
Facebook

http://www.socialmediaexaminer.com/facebook-marketing-why-it-is-time-to-rethink-everything-mari-smith/
300 Visible Posts
5000
Pages
5000
Friends
6000
Groups
Facebook User
15,000 Posts
Algorithm
1,500 Posts

How People Use
Facebook
• To pass the time,
• Connect with friends & family
members or
• To be entertained by the content
they encounter.
• People aren’t searching for anything
in particular.

Facebook- Choosing What Page to Open
www.socialmediaexaminer.com/facebook-page-for-business

Facebook #1 - Upload a Great Profile Picture
Your profile picture is the one thing
everyone will associate with your
brand – it’s the image next to
everything you post.
Fact:
People are more likely to want to engage
with a person than a brand logo.

Facebook #1 - Upload a Great Profile Picture
Pro Tips
If your company has a solid logo, use that
logo. Do not use stock photos or text.
Use something people will recognize & recall
every time you post.
Do not change your profile picture very often
– unlike your cover photo.
Make sure it fits with your brand
If you’re building a personal brand or you are
a public figure like a blogger, politician,
musician, artist, etc., go with the personal
picture.

Facebook #2 - Have a Great Cover Photo
@SpeakeasyBeer
• The cover photo is your first & best chance to make a good
impression on would-be fans & prospective customers.
• It’s your personal billboard.
• Make sure you use an image and text that speaks about your brand
— but doesn’t overdo it.

Great Cover Photos are:
● High Quality
● Representative of your Brand
● Current
Pro Tips
Create your image at the
right size:
851 pixels by 315 pixels
Avoid: Stock photos
@janaeshieldsphotography
@thephotographerselement

The best – and cheapest method
is to use your camera or phone
and take a photo of your
business or your employees.
Tip: Make sure your logo is
prominent in the image (or just
Photoshop it in later).
If you don’t have a location or
employees, use a high-quality
background with some text &
your logo layered on top.
@problogger
@beauscoffee

Facebook #3 - Change Your Cover Photo Often
Change your cover photo every month or so – as new promotions
come & go – and as holidays arrive.
www.sociallystacked.com/2013/05/6-ways-to-leverage-your-facebook-cover-photo
6 ways to leverage the cover photo in ways
most haven’t thought about:
1. Drive your audience to your top apps
2. Ask your fans to “Like” you and “pass it
on”
3. Direct fans to an offer
4. Provide a link to valuable information
5. Ask your fans to share your Page
6. Send people to your website

Facebook Activity - Brainstorm Cover Images
Revisit Video:
https://www.facebook.com/bloggerithm
/videos/1831153470480912/

Facebook #4 - Complete Your About Section
Your About section speaks volumes about
your business – and it’s the first thing most
visitors will read.
Write something descriptive about your brand
that conveys what you do. Make sure to:
• Provide good information
• Tell people what your company does
• Share why you’re different
• Add other interesting details
Tip: Keep it friendly and informal. A casual tone
usually works best on Facebook.

Use Images – Visual content
drives engagement, period.
According to KISS metrics:
• Facebook photos get 53%
more likes
• 104% more comments
• 84% more click-through on
links than posts containing
only text
http://go.classy.org/guide-social-media-for-nonprofits-blog
Facebook - What to Post

Use Video – Visual content
drives engagement, period.
Videos work when:
• Authentic
• Entertaining
• Evoke Emotion
• Personal/Relatable
• Useful
• Viewer Control
• Work with Sound Off
Facebook #5 - What to Post

What is Live
A fun, powerful way to connect with your
followers and create new ones along the way
Why Use Live
• Facebook is prioritizing and promoting live
video right now
• Helps you to test new ideas and get
immediate feedback
• It can lead to higher engagement
Facebook #6 - Live
https://live.fb.com

Facebook Live Ideas:
• Ask me Anything (AMA)
• Behind the Scenes
• Teaching Presentations
• Announcements
• Event Recaps
• Thoughts for the Day
• Promoting Content/Newsletter
• Guest Presenters/Interviews
• Demonstrations
• Reviews
• Live Events
Facebook - Facebook Live
@problogger

Offer time sensitive discounts
• Offering time based discounts
can be an extremely effective
way to get people to take action
and move the needle when you
need to.
Facebook #7- What to Post
All the Business Growth Ideas You Will Need
www.bloggerithm.com

Questions
• Posts that ask questions
garner 23% more
engagement on average.
• Try getting inquisitive to
start a dialogue with your
audience. Build
Relationships &
Community
Facebook #8- What to Post
www.bloggerithm.com

Fill-in-the-blanks
There are many types of Fill-in-the-
Blanks you can post on your
Facebook page -- but these 4 are
the biggies:
• Business/Product related
• Industry related
• Random topic
• Holiday & festive
www.bloggerithm.com

Run Contests:
Facebook contests are a great way
to get to know your audience, and
increase loyalty and reach.
Contest Ideas:
• Like to Win. ...
• Comment to Win. ...
• Like and Comment to Win. ...
• Caption Contest. ...
• Fill-in-the-Blank Contest. ...
• Photo Contest. ...
• Q&A Contest. ...
• Crowdsource Contest.

Facebook #9 - Leverage Ads
3 steps in our local business
Facebook advertising strategy are:
1. Make people aware of your
business by providing free value.
(The Awareness Stage)
2. Establish your local business as
the expert. (The Consideration
Stage)
3. Make the pitch for your
business. (The Conversion
Stage)
www.bloggerithm.com

Facebook #10 - Be Human
How to do this:
• Reply to comments using
the person's first name
• Show Empathy
• Treat people with Respect
• Kill people with Kindness
• Make posts personal
www.bloggerithm.com

Facebook - Use Messenger
Why do this:
Great way to communicate
to customers
Somethings you can do:
• Answer questions
• Send thank you
• Send offers
• Private or Group Chat
• Food Orders

Facebook Recommendations
• Don’t Ignore
Reminded people to
recommend

Facebook Groups
Why Use them?
• As soon as you have a group of
engaged people caring about you,
you can bring them to whichever
platform you want, even long after
this opportunity passes.
• Right now, growing Facebook groups
is ridiculously easy but it's not going
to stay this way.
• Cons: Time-consuming to start &
monitor
• Opportunity: For higher reach.
are the place for small group communication and for people to share their
common interests and express their opinion.

• Find a proven idea that fits your brand & Facebook page style
• Design a graphic
• Craft a power headline
• Summarize your post
• End with a question or call to action
• Hashtag it!
• Schedule
Facebook 7 - Steps to Designing a Facebook
Post In 3 Minutes
http://www.postplanner.com/how-to-design-world-class-visual-facebook-posts/

Facebook Activity - What will you post
Revisit what To post inspiration: https://youtu.be/1ISsEjuptnk

• Buzzosumo – Analyze what
content performs best for
any topic or competitor
Including questions

• Tip: Export Quarterly
• Explore all sections,
will look different
depending on type
of page
Monitor Insights

Use Hashtags Intelligently
on Facebook
● Here are some things to NOT do when
using hashtags:
● Don't use hashtags in every post
● Don't hijack a common hashtag just to
try and show up in results
● Don't hashtag senseless words -- like
#huzzah or #awesome
● Don't stuff your post with hashtags -- 1
is enough!

Ideas to Grow Your Facebook Followers
1. Have Great Content
1. Run Facebook Ads
1. Guest Curate for Other Pages: Choose 5 to 10 successful
Facebook pages run by companies offering services
complementary to yours, since they share your target
audience. Your expertise will offer real value to their fans.
Then offer to curate content for them once a week in return
for credit on their page.

More Ideas to Grow Your Facebook Followers
• Seek Out Promotional Swaps: Search for and list about 30 to 40
Facebook pages for products, services or communities that are
complementary to yours. Send each page a message, explaining a
bit about yourself and your Facebook status (such as page likes
and engagement). Offer to mention their Facebook page to your
fans on a Facebook update if they mention yours in return.
• Conduct Q&A Sessions with an expert: Invite different experts in
your field to answer questions on your Facebook page and rally
users to show up and ask questions in real time. Fans can ask
questions and interviewees can respond inline, making the Q&A
easy to follow. Great to do Facebook Live.

Facebook Ad vs. Google Ads
• Google is great for demand fulfillment: Search -> Buy
• Facebook is great for demand generation: Discovery
• Complex to get it right. Lower conversion rate. Bigger opportunity.
• Google’s lifecycle: SetUp, Test, Fine-tune, Forget
• Facebook’s lifecycle: SetUp, Test, Fine-tune, Repeat… You
constantly need to test different ad designs and audiences to
target

Facebook Pixel
Before Running
Any Ads:
1. Add your Facebook
Pixel to your website
2. Test Using Chrome
Extension Facebook
Pixel Helper
https://www.facebook.com/business/help/952192354843755
https://www.shopify.com/guides/facebook-advertising/pixel

Offer Copy
• Call out your audience (not by
personal attributes)
• Use question to poke at pain
points
• Solution to pain point=your
offer or Call to Action
• Be personable
• No need to yell “FREE”
• Use bullets, asterisks, emojis

Facebook Ads Tip #1
Have a Strong Offer
• Increase sales
• Selling will become easy
How to:
• Make outcomes clear & concise
• Solve a pain/ satisfy a desire
• Use social proof to reassure
they are making a good decision
• Focus on benefits not features
• Good offers are emotional
driven.

Better Ads
• Use smiling people
• Use high contrast & colorful photos
• Use photos that show the benefit of
the product/service, not spammy call-
to-action
• Address an emotion
• Use symbolic images
• No more than 20% text on image
• Use the image to catch their attention
& “sell” them on clicking the ad NOT
convince them to buy. You’ll use your
sales funnel for that.

Don’t make your ads like this: ->
Only a small % of people are
ready to buy from you the first
time they see your ad.
It takes about 8 touches to get
people comfortable enough to
buy
Should we
get
Married?
Are you ready to get married? We
just Met but…..

What are you offering: Types of Traffic Offers

More than likely you will need to run
more than one ad
Custom Audiences from your
website
https://www.facebook.com/business/a/online-
sales/custom-audiences-
website?campaign_id=648959365201614&placem
ent=broad&creative=68261306412&keyword=+fa
cebook++remarketing&extra_1=5823d0dc-ab6d-
4f88-a4fc-ee84016fbdb7

Why Test?
● New campaigns 50-75% of ads fail.
● So you need to test multiple ads to
find the winners.
● Helps decrease the cost of lead
● Ideally, you want to allocate a budget
big enough to allow each ad to
receive at least 20 conversions. So,
if you’re testing five pictures and
your cost per conversion is $2, you
want to have a budget of $200
($2*5*20).
● Needed: about 10 000 impressions
to evaluate which ads work and
which don’t. Run ad for at least 72
hours.

What to Test?
● At least 3 different images & ad copy
variations including headlines
● Test different landing page/optin
variations- headlines, images, bullet
points
● Different Ad placement: desktop,
mobile, devices
● Break down ad sets down into age
ranges & genders Image from Adespresso

Facebook Ads Measuring Goals Every Niche is
Different
● General Stat Goals
● Cost per lead less than $8
● Cost per click less than $1
● Click thru- Rate more than 1%
● Relevancy score 5 & above
● Frequency Rate 1-4
Amy Poterfield Podcast #127 with Rick Mulready

• Facebook Ad Manager- Analytics
• Facebook Insights
• Facebook Scheduler
• Hootsuite — Allows you to post and schedule updates to
your Facebook pages, personal profile, and groups.
• Buffer — Allows you to post and schedule updates to your
Facebook pages and personal profile.
• Post Planner — Helps you come up with engaging updates
for your Facebook pages and personal profile.
• Facebook Ad examples https://adespresso.com/academy/ads-
examples/
Tools for Facebook

• Facebook Pages for Business: A Guide for Newbies
https://www.shopify.com/blog/4498722-facebook-pages-for-
business-a-guide-for-newbies
• The Complete Guide to Facebook Marketing
http://grow.kissmetrics.com/complete-facebook-guide
Learn More Facebook

What is Twitter
These are your 140 character posts and updates you make
Twitter is the place to
find out about what's
happening in the world
right now. Whether
you're interested in
music, sports, politics,
news, celebrities, or
everyday ...
Think micro blog

Twitter- Facts
There are 328M
monthly active
users
There are 500
million Tweets sent
each day. That’s
6,000
Tweets/second
Journalists make
up 24.6% of
verified accounts
80% of Twitter
users have
mentioned a brand
in a Tweet
54% of users surveyed
by Twitter reported that
they had taken action
after seeing a brand
mentioned in Tweets
29.2% of US social
media users are
Twitter users
Twitter - Getting Started for Business

Twitter - What People Use Twitter For

Make Sure You Have Done All of the Following:
1. Signed up for Twitter
2. Uploaded a Profile Picture - Use your logo if it’s a
company account
3. Completed Your Twitter Bio - Be descriptive and
professional, and include your company’s website
4. Added a Background. Differentiate your company with
a custom background. It adds credibility
5. Followed People - Friends, influencers, and even
competitors
6. Started Tweeting - Your own content plus other pieces
you have found valuable or interesting
Twitter - Getting Started for Business

Hashtag
Free Ideas & How to for Business Growth
www.bloggerithm.com
What is a Hashtag?
A tool that allows others to find your content,
based on topics.

• Hashtagify is a hashtag search engine
with data about hashtags. $9.99/mo
• RiteTag notifies you when new
hashtags emerge for your topic. $49/yr
• Google Trends
• Google Plus Classic View
Tools: Hashtag Research

Hashtagify.me
See How it Works

Roughly 8% of people
follow you because of
the quality of your
profile photo.
1. Quality Photo 400 x
400 pixels
2. Be Consistent
Twitter - Picture

Your bio gives you the chance to tell
the world who you are, what you do,
and what you like.
1.160 Characters
2.Bios should help Twitter users easily
figure out if and how you can solve their
problem.
3.Include benefits not features
4.Add one or two hashtags
5.Have a Call to Action
6.Use periods, commas or lines to
separate what you do in your Twitter bio
7.Have Fun
Twitter - Bio

https://blog.bufferapp.com/how-to-create-powerful-twitter-bio
Here’s how:
1.It’s accurate. One professional
description.
2.It’s exciting. One word that is not
boring.
3.It’s targeted. One niche descriptor.
4.It’s flattering. One accomplishment.
5.It’s humanizing. One hobby.
6.It’s intriguing. One interesting fact or
feature about yourself.
7.It’s connected. Your company or
another social profile.
Twitter Activity - Create of fine tune your bio

Display your work, Show what you do, Stand for something,
Create a scene, Be proud, Show process, Create a personal
connection, Show your unique style, Give a face to the name,
Have a message, Show your work environment, Show
employees, Show achievements, Create a story, Relate to your
brand, Have a sense of humor
Twitter - Cover Art

• Gather information about competitors
• Find Out What Questions Your
Customers Are Asking.
• Observe how people are talking about
your niche and what they’re sharing.
• Get customer feedback
• Find Influencers
• Find Experts
• Get ideas for content
• Ask questions
• Find out about customer lifestyle
Twitter - Uses Research

How to: (medium difficulty)
• Create a dedicated Twitter landing page,
specifically targeted toward visitors from Twitter
instead homepage.
• Send out links to landing pages on Twitter for
offers that support general education for your
followers. Something like
• “Free Ebook: 10 [Insert Industry] Mistakes to Avoid”
will work beautifully!
• Monitor industry terms with Twitter Search.
• Participate in Twitter chats.
• Connect your blog to Twitter
Twitter- Uses Lead Generation

It moves in real time, making it simple for
customers to ask you questions, celebrate
your business, or reach out if they need
support.
How to:
• Respond to customers with enthusiasm
• Respond quickly.
• Keep your responses short and friendly.
• don’t be afraid to use pictures, GIFs, or
emojis.
• Move conversations from public to private
• Amplify positive reviews
Companies using Twitter for
customer service see a 19% lift in
customer satisfaction
https://www.brandwatch.com/blog/44-twitter-stats-2016/
60% of consumers expect brands to
respond to their query within the
hour, but the average is 1 hour 24
minutes.
After receiving a positive
response from a retailer,
77% of users feel more
positively towards that
business.
Twitter- Uses Customer Service

Twitter- Uses Customer Service
Nike Support Example

3 Simple Ways to Optimize
Tweets for Social Search:
• Use SEO keywords.
• Ask for retweets.
• Write awesome blog post
titles. Spreading blog posts
through Twitter will help
boost traffic from Twitter and
search engines.
Twitter - Uses Social Media Search
Boost your content for SEO

Using Twitter is a great way to introduce
yourself and your company to the media.
How to:
• Develop relationships with reporters,
bloggers and other media people through
Twitter.
• Watch for tweets about editorial
opportunities.
• Direct Message reporters instead of
sending them an email. (don’t pitch too
much)
• Use Twitter to check in before pitching.
Twitter - Uses PR

A Tweet is:
• 280 characters text based
message.
• May have image
• May have video
• May have links
http://www.slideshare.net/JodyKrasnerGladstein/twitter-101-everything-you-a
Twitter - What is a Tweet

Leave one tweet to respond to things
that happen during the day.
Plan 4 tweets a day
Twitter - Tweet at least 5 x a day
Plan 4 tweets a day
Plan 4 tweets a day Plan 4 tweets a day

Tool: Buzzsumo
• Buzzosumo – Analyze what
content performs best for
any topic or competitor
Including questions

An Observation:
Tweet about something
happening around the
office. Include photos to
bring those scenes to life.
Twitter - What to Tweet

Your Content:
Post a link to your
company’s most recent blog
article or an offer you think
is particularly helpful, with a
headline or description to
encourage readers to click
through.

Events You’re Attending:
Share a link to the next
conference or webinar you
are hosting or plan to
attend, and why you’re
excited about it.

Someone Else’s Content:
Post a link to someone else‘s
blog article as a helpful
resource, with a compliment
for their good work.

Chat With Someone:
Direct tweets to other
Twitter users using
an @ sign.
Great to help with Customer
Service

Retweet great content:
Quickly share other
people’s tweets with your
followers, like forwarding
an email, by clicking the
retweet button.

Contest How To:
• Identify the Objective
• Plan teaser tweets, during
contest & after
• Choose a Prize
• Select a Contest Type
• Use a tool like
Wishpond or Woobox
• Measure the Results
• Thank everyone for participating

Tweets with images receive 18% more click throughs, 89% more likes,
and 150% more retweets.
Image Ideas:
http://yourescapefrom9to5.com/average-number-of-twitter-followers-is-208-infographic
• Quotes • Behind-the-scenes
candids
• Photos of your
workspace
• Industry events and
tradeshows
• Stock photos. If all else
fails
• Header photos from your
blog posts
• Office parties • Graphs and charts • Memes
• Your customers enjoying
your product
• Photos that show off
your personality.
• Mini-infographic, or
segment of a larger one
• Community-created
photos.
• Screenshots • Vines/Twitter Video

You can pin any tweet that
you've sent, and it will jump up
to the top of your profile.
Great for promotional video
• Upcoming Events
• Highlighting new product
Twitter - Pin Tweet

Twitter - Activity Create 2 Tweet
• Revisit Inspiration for Twitter Bios and
Tweets https://youtu.be/aYK2OfexXcU

Direct message (DM) is a
private tweet that appears in
twitter inbox
• Person must be following
you
• 1000 DMs a day
• Great way to communicate
with customers
Twitter - Direct Message

Lists: Organize people by
interests or groups.
• Can include people you
aren’t following
• Public or private
• Good way to get noticed by
influencer add them to a
public list that gives them a
ego boost.
Twitter - Lists

Twitter - Why Grow Your Following
Attracting followers is
important because they will
serve as your network who will
view your tweets.
Think of your total number of
followers (AKA your following)
as your Twitter reach

Twitter - Why People Follow
• Reputation and Fame
• Relationship
• Familiarity
• Substance
• News (and Gossip)
• Humor
• Insider or Niche
Content
• Inspiration
• Advice
• Curation
• Reciprocation
• Incentives
• Requests or Support
• Chats & Events

Make your company’s Twitter
usernames easy to find.
• Create a page on your website
that lists your employees’
Twitter handles.
• Giving customers an easy way to
interact with your staff gives
your company a public
personality, and can also help to
strengthen your brand.
https://www.hubspot.com/company/management
Twitter - Grow Your Following

Visitors to your blog and website
might like your content and want
to subscribe to your tweets, so
add
• Follow buttons to your site so
people can easily find you.
• Make it easy for people to find
out if your company has a
Twitter account, by adding your
Twitter handle to your email
signatures, business cards, and
marketing collateral...

Interact with those people you
follow who don’t yet follow you
back.
• Make sure to monitor your
Twitter stream and comment on
what other people are saying.
• Give feedback; compliment
people. The key is to engage.
• This will give them incentive to
follow you back.
Twitter - Grow Your Following & Engage with Them

Actively find your audience
• Follow people everyday
• Follow between 75-100 people
per day (No more)
• Use a tool
• If you are approaching 5000
make sure your following ratio
to followers is pretty even. Or
you will be limited on number of
people you can follow.

Tweet at times your audience in on Twitter
Twitter - Post when your audience is active

Free One Profile
Twitter - Tools Followerwonk

Get to know your audience
Twitter - Tools Ads Manager

Won’t get audience engagement, won’t be your potential customer
Twitter - Don’t Buy Followers

• TweetDeck is a social media dashboard originally developed
by an independent team but later acquired by Twitter. Its key
feature is the ability to organize Twitter feeds from multiple
Twitter accounts into convenient, auto-scrolling columns.
• Buffer allows users to schedule updates to their Twitter,
Facebook, LinkedIn, and Google+ accounts. ~ $10/month
• Audiense is a Twitter management tool for businesses that
provides deeper insight into your audience and engagement.
~$9/month plan.
Tools for Twitter

• IFTTT is a free service that allows users to automate activities
using “recipes” in the following format: IF [TRIGGER HAPPENS]
then [ACTION HAPPENS].
• Tweriod is an analytics tool that goes through all of your
follower’s activity to then determine what times throughout the
day they're most active. Free
Tools for Twitter

• New Guide: The Small Business Blueprint to Marketing on Twitter
https://www.shopify.com/blog/120361157-twitter-marketing
• The Marketer's Guide to Twitter
http://grow.kissmetrics.com/guide-to-twitter
• A Simple Guide to Using Hashtags on Twitter [Infographic]
http://blog.hubspot.com/marketing/twitter-hashtag-
tips#sm.0000rwfxr5narekzs812c6xortqcw
Learn More Twitter

Try This:
➢Survey your audience (if possible)
➢Make your best educated guess at days and times
➢Be consistent
➢Review your metrics on each network
➢Track your results over time
➢Optimize your posting days and times based on
what your data tells you
Best Post Times Aren’t Working?
Free Ideas & How to for Business Growth
www.bloggerithm.com

What We Learned Today
• How to use Facebook &
Twitter
• Types of posts for
maximum engagement
• Tools To Save Time

If you loved the class, I would love to hear about
how you will use what you learned
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Molly O’Kane
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10 Best Practices for Business Success on Facebook & Twitter (updated)

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