A Webvolution is on the Horizon - What's Comes Next - presentation by Michael Pranikoff, PR Newswire Director of Emerging Media at the PRSA Colorado Member Retreat on 11-14-08
Utilize Web 2.0 and Video Tools to Increase Success and Drive Revenues - MTO ...Michael Pranikoff
Michael Pranikoff, Director of Emerging Media at PR Newswire Presents at the MTO Summitt 11-6-08 in Chicago. Utilize Web 2.0 and Video Tools to Increase Success and Drive Revenues
OHO Interactive : Imagining Your Next Web Site. 10 Ideas to Engage Your Audie...Oho Interactive
In the past three years, how your audience uses the web and what your audience expects of an online experience has changed rapidly because of:
* The rise of social networking sites.
* The increased demand for video.
* The impact of micro-content.
* The use of mobile devices.
This 50-minute webinar will provide a strategic overview to new technologies that make it easier to distribute content and approaches to connect with your audience.
How One Little Facebook Like Button Will Change the WebJay Feitlinger
Learn what the recent Facebook f8 conference changes mean, how they impact you as a business, and how you can best leverage recent Facebook Open Graph API and Like Button changes.
Chris McLaren, Director, Strategy | Wunderman Minneapolis, February 2014.
McLaren presented insights into best practices in ROI tracking. To ascertain the relative effectiveness of social media versus other marketing channels, he advised mapping social metrics to marketing KPIs and assigning comparative values using “known” media costs specific to clients.
Utilize Web 2.0 and Video Tools to Increase Success and Drive Revenues - MTO ...Michael Pranikoff
Michael Pranikoff, Director of Emerging Media at PR Newswire Presents at the MTO Summitt 11-6-08 in Chicago. Utilize Web 2.0 and Video Tools to Increase Success and Drive Revenues
OHO Interactive : Imagining Your Next Web Site. 10 Ideas to Engage Your Audie...Oho Interactive
In the past three years, how your audience uses the web and what your audience expects of an online experience has changed rapidly because of:
* The rise of social networking sites.
* The increased demand for video.
* The impact of micro-content.
* The use of mobile devices.
This 50-minute webinar will provide a strategic overview to new technologies that make it easier to distribute content and approaches to connect with your audience.
How One Little Facebook Like Button Will Change the WebJay Feitlinger
Learn what the recent Facebook f8 conference changes mean, how they impact you as a business, and how you can best leverage recent Facebook Open Graph API and Like Button changes.
Chris McLaren, Director, Strategy | Wunderman Minneapolis, February 2014.
McLaren presented insights into best practices in ROI tracking. To ascertain the relative effectiveness of social media versus other marketing channels, he advised mapping social metrics to marketing KPIs and assigning comparative values using “known” media costs specific to clients.
Impact Of Social Media On Meetings & EventsPhil Barrett
Presentation that was given at the 2008 Incentive Works conference at the Metro centre in Toronto. This is the largest meeting & event show.
Presentation was part of an education /learning series with focus on the impact of social media to the meetings & events space... with special emphasis on how this applies to the event planner
Adam Conner from Facebook and Kristy Dalton from Government Social Media, LLC join Luke Stowe, Digital Services Coordinator for City of Evanston, IL, for a Facebook for Government Q&A webinar. Video recording available at: https://attendee.gotowebinar.com/recording/2472137902280425218
What Facebook acquisition of WhatsApp means for Simplify360Simplify360
There are several talks happening in the Media, and several speculations going on about what happens to the World of Social Media Platforms. We, at Simplify360, are excited about this acquisition, and are looking forward to have more open WhatsApp. More on the presentation.
Widgets 101 - Picture-In-Picture Web: A look at Widgets, Micro Applications a...Joanna Peña-Bickley
Picture-In-Picture Web: A look at Widgets, Micro Applications and Portable Content. This is s a presentation that I have to the executives MTV Networks on Widgets and their relevance in the media landscape and consumer lives.
Impact Of Social Media On Meetings & EventsPhil Barrett
Presentation that was given at the 2008 Incentive Works conference at the Metro centre in Toronto. This is the largest meeting & event show.
Presentation was part of an education /learning series with focus on the impact of social media to the meetings & events space... with special emphasis on how this applies to the event planner
Adam Conner from Facebook and Kristy Dalton from Government Social Media, LLC join Luke Stowe, Digital Services Coordinator for City of Evanston, IL, for a Facebook for Government Q&A webinar. Video recording available at: https://attendee.gotowebinar.com/recording/2472137902280425218
What Facebook acquisition of WhatsApp means for Simplify360Simplify360
There are several talks happening in the Media, and several speculations going on about what happens to the World of Social Media Platforms. We, at Simplify360, are excited about this acquisition, and are looking forward to have more open WhatsApp. More on the presentation.
Widgets 101 - Picture-In-Picture Web: A look at Widgets, Micro Applications a...Joanna Peña-Bickley
Picture-In-Picture Web: A look at Widgets, Micro Applications and Portable Content. This is s a presentation that I have to the executives MTV Networks on Widgets and their relevance in the media landscape and consumer lives.
Optimizing press release headlines is the single most important search engine optimization (SEO) technique that can be applied by public relations and other communications professionals.
User seo off page technique 2024 in lahorenaeemakhtarseo
Quality Link Building: Focus on earning backlinks from reputable and relevant websites. Emphasize natural link acquisition through methods like guest posting, broken link building, for deatils dmtlahore.com
Discover the secrets of SEO success in our concise and actionable PDF guide. Boost your website's rankings, drive more organic traffic, and dominate search engine results. Get your hands on this invaluable resource and elevate your online presence today!"https://digitalengage.ca/services/
SEO, or Search Engine Optimization, is the practice of enhancing a website's visibility and ranking on search engines like Google. By optimizing various elements such as keywords, content quality, meta tags, and backlinks, SEO aims to increase organic (non-paid) traffic to a website, making it more accessible and relevant to users searching for specific information or products online. The ultimate goal of SEO is to improve a website's online presence, attract more visitors, and drive higher levels of engagement and conversions.
The Purpose of a Search Engine
1. Crawling and Indexing
Through links, search engines’ automated robots, called “crawlers,” or “spiders”
can reach the many billions of interconnected documents. Once the engines find
these pages, they decipher the code and store select pieces in massive hard drives,
to be recalled later.
2. Retrieving Answers
When you perform a search, search engines scour the billions of stored
documents and do two things – first, return those results that are the most
relevant to your query, and second, rank those results in order of perceived
importance.
Interested in understanding the foundational elements of a successful search marketing initiative? Search Engine Optimization, Pay Per Click and Social Media are all topics discussed in this presentation. Links to excellent tools are also included within.
Brad Kleinman discusses eMarketing Techniques at the Speed of Light - for businesses, at the eMarketing Techniques Conference on January 29th, 2009 in Austin Texas.
David Goebel of the Goebel Group, John Inama of Pilot Fish, and Greg Habermann of Sage Rock present "Hands on SEO" at the eMarketing Techniques Series at Corporate College. Brought to you by the Key Entrepreneur Development Center and Cleveland SEO.
Similar to A Webvolution in on the Horizon - What's Next - PRSA Colorado Member Retreat 11-14-08 No Animation (20)
What Is The Atomic Weight of Your Content & Why It MattersMichael Pranikoff
This workshop was given by PR Newswire Global Director of Emerging Media - Michael Pranikoff - at the PRSA North Pacific Region Conference on 6-25-16. The presentation walks through emerging media trends and the importance of creating content that is easy to quickly understand, digest, and make shareable both from a PR aspect of reaching media as well creating content that is direct for your intended audience.
What's Trending Now in PR & Marketing - PRSA Fort Worth June 2016Michael Pranikoff
What's Trending Now in PR & Marketing was the June 8, 2016 workshop given by PR Newswire Global Director of Emerging Media, Michael Pranikoff for the PRSA Fort Worth Chapter.
Are you still telling your story the same way as you were five years ago? Companies and organizations are creating content at a furious pace today, but now we need to think differently in order to connect that content with how consumption behaviors are changing. It’s not enough to just create content, we have to evolve how we reach those audiences and adapt our stories to reach them effectively.
How To Elevate Your Content today using principles of earned media. Presentation given by PR Newswire Global Director of Emerging Media for PRSA Omaha in Oct. 2014.
Keeping Your Brand In the News in the Decline of Print and Broadcast – EXL Ph...Michael Pranikoff
Presentation by PR Newswire Global Director of Emerging Media - Michael Pranikoff and Bayer Vice President of External Communications – Chris Loder – at the EXL Pharma PR Summit 2014. This presentation focused on the following: Understanding what reporters want now from communications teams; Knowing how to quickly draft and deliver compelling news for various formats; Develop a resource for reporters to keep your name in the news; Creating a digital strategy to meet the demands of new media.
Demand Attention Now! Create Your Visual Moment of TruthMichael Pranikoff
Presentation by PR Newswire Global Director of Emerging Media, Michael Pranikoff, in Dallas on May 1, 2013. This presentation explores how the use of visual storytelling has a new, deep role in how your business or organization can create experiences with your audiences throughout the buying cycle. Search and social has empowered shoppers to conduct in-depth research about the brands and products that mean the most to them before making a purchase. The point at which a consumer chooses a preferred brand, where to buy, and with whom they share the results is what Google has famously deemed "The Zero Moment of Truth." Now, it is up to communicators to join the conversation at this new moment in the buying cycle where decisions are being made and provide the content that buyers are looking for in the formats that resonate the most.
How to Keep Your Content Relevant in the Age of the SelfieMichael Pranikoff
Presentation by PR Newswire Global Director of Emerging Media, Michael Pranikoff. Selfie has been named the word of 2013 by Oxford Dictionaries. It seems like everyone is taking selfies these days and are the latest in a major shift in content creation over the last several years. So how can a brand compete and stand out to get your message seen?
Brand content now needs to be relevant to its audience and to generate both awareness and attention. Savvy brands have started taking cues from their target audience.
Complex to Simplicity: Marketing Complex Topics Needs Simplicity Michael Pranikoff
Presentation given by PR Newswire Global Director of Emerging Media, Michael Pranikoff at the Business Development Institute (BDI) Future of Healthcare Communications Summit on Feb. 25, 2014 in NYC. Complex doesn't always equal complicated. Simple doesn't always mean easily understood. As communicators we often have to take complex products / services and break them down into easily understood pieces. Communicating the complexities of the ACA is a tall order even for the best marketer. There are thousands of nuances of the legislation that apply to different people, products, and companies. Communicating messages today has gotten even more complex with all of the different channels and the changing pace of the media landscape. Learn about the latest trends, strategies, and tactics to simplify the complex message to reach the most niche audience to the broadest swath of the public.
Loveworks - Google Hangout Presentation with Brian SheehanMichael Pranikoff
Presentation from 2/13/14 Google Hangout with Brian Sheehan - author of Loveworks and professor at Syracuse University SI Newhouse School of Communications
Visual Storytelling: Where We Are & Where We’re Headed in 2014 Michael Pranikoff
This presentation was given by PR Newswire Global Director of Emerging Media, Michael Pranikoff on Dec. 12, 2013 at the BDI Visual Social Communications Leadership Forum in NYC.
The Evolution of Digital Marketing Communications & What It Means For You in ...Michael Pranikoff
Presentation by PR Newswire Global Director of Emerging Media, Michael Pranikoff for a CNW Group Event in Toronto on Nov. 22, 2013. As we look towards the year ahead, all of us reflect on the pros and cons of the past year, and look forward to what we have to plan for. In the multi-dimensional world of public relations and marketing, there is much to consider – particularly at a time when communicators are acutely focused on integrated campaigns that will enable them to reach and foster an ongoing dialogue with relevant audiences across traditional, digital and social media. This presentation focused on: The components of the modern communications landscape; PR’s important role in content marketing; Why social media should be treated as a facet of an overall campaign; The importance of telling your story visually.
Discovery to Share: The Keys to Getting Your Audiences to Move Your Message ...Michael Pranikoff
Presentation created for the #eBev Conference held in Denver on Oct 24 -25, 2013 by the American Beverage Consortium. The conference was for digital markers in the adult beverage industry. This presentation focused on trends in the digital marketing world and how content can create authority and organic conversations.
Presentation at #BOLO2013 in Phoenix, AZ on Oct. 14, 2013. As marketers, we are constantly trying to figure out how we can best tell our story to our intended audience. We want our audiences to take an action – share, buy, pass along. We have more access to our audiences in multiple ways today, and so our conversion metrics on every story are changing constantly. So, are you providing enough value to your audience to get them to convert? Are you providing enough with your story to make the audience exchange their value in return? This presentation examines the value needed today to get your audience to take that next step.
EC = MC: Every Company Is A Media Company – Tokyo NetPRDay 2013Michael Pranikoff
Presentation given by PR Newswire Global Director of Emerging Media – Michael Pranikoff – at the Tokyo #NetPRDay2013 event held on July 10, 2013. The idea of EC = MC was originated by Tom Foremski back in 2010. Today, 3 years later, this idea has gone global with the ideas around Content Marketing and that companies can reach their audiences today more directly than ever before and in more authentic and organic ways. This presentation focuses on the Japanese markets and how media consumption habits around the world are coming closer together.
: Content to Conversion: Setting the Stage for Success – CNW Breakfast in Ott...Michael Pranikoff
Presentation by PR Newswire Global Director of Emerging Media, Michael Pranikoff as part of the CNW – a PR Newswire Company – breakfast series given in Ottawa on June 20, 2013. The focus of this presentation focused on content as a catalyst in creating audience engagement. Content alone is no longer king. In order to have a successful campaign today you have to ask yourself, “What is the conversion metric we’re using to build awareness and spark action?’. Be it views, shares or sales, your metric is the key to every successful content marketing strategy. It doesn’t matter if you are a B2C, B2B, or nonprofit. AS your brand provides context around the conversation, ask if – and how- your content drives your desired outcomes.
Presentation by PR Newswire Global Director of Emerging Media, Michael Pranikoff, for the Montreal #PRMixer event held on June 18, 2013 and sponsored by CNW – a PR Newswire Company. This presentation was about how marketing & public relations are converging through story telling as modern media consumption habits are changing.
Mobile First. Mobile Now. A Look at Mobile Media ConsumptionMichael Pranikoff
Presentation by PR Newswire Global Director of Emerging Media – Michael Pranikoff – at the Business Development Institute B2B Mobile Leadership Forum in NYC on May 23, 2013 (#bd1 ). This presentation takes a look at the changing media consumption habits in the US and how the usage of mobile devices is changing the ways that marketers – and specifically B2B Marketers – need to think about the content that they are producing.
Content to Conversion: Setting the Stage for Success - Portland Communicators...Michael Pranikoff
Presentation given by PR Newswire Global Director of Emerging Media at the Portland Communicators 2013 Conference, May 8, 2013 - Content is your catalyst, creating audience engagement. When content is king, earned media plays a stronger role in driving your organization’s success. But don’t lose sight of what your content is supposed to achieve! At the start of every campaign you must ask, “What is the conversion metric we’re using to build awareness and spark action?” Be it views, shares or sales, your metric is the key to every successful content marketing strategy. It doesn’t matter if you are a B2C, B2B or nonprofit: As your brand provides context around the conversation, ask if—and how—your content drives your desired outcomes. Check out all of the conversation at #pdxcc13
The New Rules For Modern Communications: Owned Media to Agile Engagement at P...Michael Pranikoff
Presentation by PR Newswire Global Director of Emerging Media, Michael Pranikoff, given at the Public Relations Society of America 2012 International Conference in San Francisco Conference - #PRSAICON . In this presentation, topics discussed include the future of content vs. advertising, search working with social, the importance of visualizing your message, and brand engagement.
The 3 Super S’s for Successful Content Marketing: Syndication, Search & Socia...Michael Pranikoff
Presentation by PR Newswire Global Director of Emerging Media, Michael Pranikoff, at Content Marketing World 2012 #CMWorld , in Columbus, OH on Sept. 6, 2012. Anyone can post content today. Content for content’s sake does very little good. Today, content that is able to be created and targeted for the right audiences create opportunities for that content to more easily be found and then shared. Search engines today don’t operate like they did just 2 years ago. Google, Bing, Baidu, Sina and more are adding social components such as Facebook, Twitter, Google+ and to created even more complications for the marketing. In order for content to be shared today, it has to be found first….but today the marketer can speed up the process by learning how to first make content directional, and also how to syndicate their content effectively in order to reach audiences both organically and with speed.
Social won’t work without search….and today search will be improved by social...Michael Pranikoff
Presentation by PR Newswire Global Director of Emerging Media – Michael Pranikoff – at the IABC 2012 World Congress in Chicago, IL June 2012. Search and social are on a collision course. Google, Bing, Baidu, Sina, and traditional search engines all over the world are adding social components just as Facebook, Twitter, Foursquare, and other popular social tools are seeing their content into search and providing capabilities within their applications. Marketing and communication professionals around the world want to take advantage of the trends, but many are stuck in organizations where the search teams and social teams, let alone the marketing and PR teams, rarely talk. Integrating search and social together can have extraordinary results, increasing the visibility and engagement of your brand, product, or message with your intended audience.
Cracking the Workplace Discipline Code Main.pptxWorkforce Group
Cultivating and maintaining discipline within teams is a critical differentiator for successful organisations.
Forward-thinking leaders and business managers understand the impact that discipline has on organisational success. A disciplined workforce operates with clarity, focus, and a shared understanding of expectations, ultimately driving better results, optimising productivity, and facilitating seamless collaboration.
Although discipline is not a one-size-fits-all approach, it can help create a work environment that encourages personal growth and accountability rather than solely relying on punitive measures.
In this deck, you will learn the significance of workplace discipline for organisational success. You’ll also learn
• Four (4) workplace discipline methods you should consider
• The best and most practical approach to implementing workplace discipline.
• Three (3) key tips to maintain a disciplined workplace.
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𝐓𝐉 𝐂𝐨𝐦𝐬 (𝐓𝐉 𝐂𝐨𝐦𝐦𝐮𝐧𝐢𝐜𝐚𝐭𝐢𝐨𝐧𝐬) is a professional event agency that includes experts in the event-organizing market in Vietnam, Korea, and ASEAN countries. We provide unlimited types of events from Music concerts, Fan meetings, and Culture festivals to Corporate events, Internal company events, Golf tournaments, MICE events, and Exhibitions.
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"𝐄𝐯𝐞𝐫𝐲 𝐞𝐯𝐞𝐧𝐭 𝐢𝐬 𝐚 𝐬𝐭𝐨𝐫𝐲, 𝐚 𝐬𝐩𝐞𝐜𝐢𝐚𝐥 𝐣𝐨𝐮𝐫𝐧𝐞𝐲. 𝐖𝐞 𝐚𝐥𝐰𝐚𝐲𝐬 𝐛𝐞𝐥𝐢𝐞𝐯𝐞 𝐭𝐡𝐚𝐭 𝐬𝐡𝐨𝐫𝐭𝐥𝐲 𝐲𝐨𝐮 𝐰𝐢𝐥𝐥 𝐛𝐞 𝐚 𝐩𝐚𝐫𝐭 𝐨𝐟 𝐨𝐮𝐫 𝐬𝐭𝐨𝐫𝐢𝐞𝐬."
B2B payments are rapidly changing. Find out the 5 key questions you need to be asking yourself to be sure you are mastering B2B payments today. Learn more at www.BlueSnap.com.
Falcon stands out as a top-tier P2P Invoice Discounting platform in India, bridging esteemed blue-chip companies and eager investors. Our goal is to transform the investment landscape in India by establishing a comprehensive destination for borrowers and investors with diverse profiles and needs, all while minimizing risk. What sets Falcon apart is the elimination of intermediaries such as commercial banks and depository institutions, allowing investors to enjoy higher yields.
Affordable Stationery Printing Services in Jaipur | Navpack n PrintNavpack & Print
Looking for professional printing services in Jaipur? Navpack n Print offers high-quality and affordable stationery printing for all your business needs. Stand out with custom stationery designs and fast turnaround times. Contact us today for a quote!
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Recruiting in the Digital Age: A Social Media MasterclassLuanWise
In this masterclass, presented at the Global HR Summit on 5th June 2024, Luan Wise explored the essential features of social media platforms that support talent acquisition, including LinkedIn, Facebook, Instagram, X (formerly Twitter) and TikTok.
RMD24 | Retail media: hoe zet je dit in als je geen AH of Unilever bent? Heid...BBPMedia1
Grote partijen zijn al een tijdje onderweg met retail media. Ondertussen worden in dit domein ook de kansen zichtbaar voor andere spelers in de markt. Maar met die kansen ontstaan ook vragen: Zelf retail media worden of erop adverteren? In welke fase van de funnel past het en hoe integreer je het in een mediaplan? Wat is nu precies het verschil met marketplaces en Programmatic ads? In dit half uur beslechten we de dilemma's en krijg je antwoorden op wanneer het voor jou tijd is om de volgende stap te zetten.
Kseniya Leshchenko: Shared development support service model as the way to ma...Lviv Startup Club
Kseniya Leshchenko: Shared development support service model as the way to make small projects with small budgets profitable for the company (UA)
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Improving profitability for small businessBen Wann
In this comprehensive presentation, we will explore strategies and practical tips for enhancing profitability in small businesses. Tailored to meet the unique challenges faced by small enterprises, this session covers various aspects that directly impact the bottom line. Attendees will learn how to optimize operational efficiency, manage expenses, and increase revenue through innovative marketing and customer engagement techniques.
Implicitly or explicitly all competing businesses employ a strategy to select a mix
of marketing resources. Formulating such competitive strategies fundamentally
involves recognizing relationships between elements of the marketing mix (e.g.,
price and product quality), as well as assessing competitive and market conditions
(i.e., industry structure in the language of economics).
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This Digital Transformation and IT Strategy Toolkit was created by ex-McKinsey, Deloitte and BCG Management Consultants, after more than 5,000 hours of work. It is considered the world's best & most comprehensive Digital Transformation and IT Strategy Toolkit. It includes all the Frameworks, Best Practices & Templates required to successfully undertake the Digital Transformation of your organization and define a robust IT Strategy.
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9. What is Search Engine Optimization? “ Search engine optimization is the process of increasing the amount of visitors to a website by achieving a high ranking in the search results of a search engine (i.e. Yahoo, Google, etc.). The higher a website ranks in a search, the better the chance that a website will be visited. Most Internet users will not click through multiple pages of search results, so a high ranking in a search is necessary to direct more traffic to your website.” Milena Sotirova, Editor of DevStart http://www.devstart.com/
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11. Do you know what search terms your advertising or marketing department is buying?
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13. Over 50% of searches performed use 2 or 3 words
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21. Copy and Paste Release Here Place keywords or phrases here to check for proper word density for search engine optimization of a release.