Social media are online platforms that allow users to share content and engage in dialogue. They have transformed passive media consumers into active content producers by democratizing the sharing of knowledge and information. This document discusses the growth and impact of various social media platforms like Facebook, YouTube, and Twitter. It also provides statistics on how social media usage has increased and notes that organizations should leverage social media to engage with customers and constituents.
This is a crash course introduction to all things new media. This is the presentation given at the 2010 Nevada Interactive Media Summit. We take a look at the shifting landscape of media communications, and review some of the tools and strategies for using new media communication effectively.
This is a crash course introduction to all things new media. This is the presentation given at the 2010 Nevada Interactive Media Summit. We take a look at the shifting landscape of media communications, and review some of the tools and strategies for using new media communication effectively.
Presentation done by Jon Keefe of KMP Digitata on the 16th and 17th September for InBlackandWhite's "Social Media and Buzz Monitoring" Seminar. inblackandwhite.tv
Government use of Social Media and how it can be used in messaging with violent extremism on the social web during "Counter Violent Extremism Media Training" in Kuwait for the Ministry of Information and U.S. Embassy staff organized by the U.S. Department of State
Presentation done by Jon Keefe of KMP Digitata on the 16th and 17th September for InBlackandWhite's "Social Media and Buzz Monitoring" Seminar. inblackandwhite.tv
Government use of Social Media and how it can be used in messaging with violent extremism on the social web during "Counter Violent Extremism Media Training" in Kuwait for the Ministry of Information and U.S. Embassy staff organized by the U.S. Department of State
This is the presentation Debra Askanese and Talia Klein gave at the Kishor Conference for Haredi Business Professionals.
To the best of our knowledge, all pictures used are Creative Commons and have been attributed.
Please contact us on Twitter if you have any questions or would like a copy of the presentation.
Debra: @askdebra
Talia: @TalTalK
Social Media Advertising presented by www.SocialMediopolis.comMichael Crosson
This presentation was created for a group of international executives attending the Copenhagen Business School during seminars in San Francisco, Oct. 2009. It is focused on helping them understand the general social media advertising landscape and is not intended to be comprehensive or in-depth due to time limitations. Several reference slides included were taken from other presentations and credited at the end.
Marketing and Communication in the Social Media EraAntonio Ragusa
This presentation by Antonio Ragusa addresses the following questions:
What are social media?
How do they affect marketing and communication?
Why are they important and what benefits can they bring to organizations and individuals?
How should they be used for marketing and communication purposes?
AYN Brand : T3 Workshop - Social Media & Web 2.0 PrimerGrace Rodriguez
AYN Brand : T3 "Tech Tools & Tips" Workshop Series - Social Media & Web 2.0 Primer : Presented by Grace Rodriguez for the Houston Arts Alliance (HAA) RenGen initiative
Social media Marketing Presentation by vaibhavjainVaibhav Jain
This is a Social media Presentation made by me a few months ago with a few Basics inside the PPT. Hope it Helps you to Grow your business. the Images used here are From Search Engine's and i hereby do not Claim to be the owner of the same. This PPT is in the interest of People and the content is wholly Written by me(@followvaibhav).
Measuring Value Of New Media Channels While Combining Them With Traditional C...Shael Sharma
4th Annual Corporate Communications Forum Bombay 14-15 May’09:
Measuring Value Of New Media Channels While Combining Them With Traditional Channels To Manage Reputation In A Digitally Connected World
Darrah Courter owner of Rippling Effect will present "Leveraging Social Media". Darrah professionally trains and manages campaigns utilizing social media tactics and strategies. She has shared her expertise with various organizations like: American Marketing Association, National Association of Remodeling Industries and Small Business Development Center. Presentation January 19, 2011
Social Media Activity Index 2011 reveals many new approach on how social media on business activities. Including CEO adaptability and how corporate anticipate the rapid changes on the growth.
Let's dive deeper into the world of ODC! Ricardo Alves (OutSystems) will join us to tell all about the new Data Fabric. After that, Sezen de Bruijn (OutSystems) will get into the details on how to best design a sturdy architecture within ODC.
Dev Dives: Train smarter, not harder – active learning and UiPath LLMs for do...UiPathCommunity
💥 Speed, accuracy, and scaling – discover the superpowers of GenAI in action with UiPath Document Understanding and Communications Mining™:
See how to accelerate model training and optimize model performance with active learning
Learn about the latest enhancements to out-of-the-box document processing – with little to no training required
Get an exclusive demo of the new family of UiPath LLMs – GenAI models specialized for processing different types of documents and messages
This is a hands-on session specifically designed for automation developers and AI enthusiasts seeking to enhance their knowledge in leveraging the latest intelligent document processing capabilities offered by UiPath.
Speakers:
👨🏫 Andras Palfi, Senior Product Manager, UiPath
👩🏫 Lenka Dulovicova, Product Program Manager, UiPath
UiPath Test Automation using UiPath Test Suite series, part 4DianaGray10
Welcome to UiPath Test Automation using UiPath Test Suite series part 4. In this session, we will cover Test Manager overview along with SAP heatmap.
The UiPath Test Manager overview with SAP heatmap webinar offers a concise yet comprehensive exploration of the role of a Test Manager within SAP environments, coupled with the utilization of heatmaps for effective testing strategies.
Participants will gain insights into the responsibilities, challenges, and best practices associated with test management in SAP projects. Additionally, the webinar delves into the significance of heatmaps as a visual aid for identifying testing priorities, areas of risk, and resource allocation within SAP landscapes. Through this session, attendees can expect to enhance their understanding of test management principles while learning practical approaches to optimize testing processes in SAP environments using heatmap visualization techniques
What will you get from this session?
1. Insights into SAP testing best practices
2. Heatmap utilization for testing
3. Optimization of testing processes
4. Demo
Topics covered:
Execution from the test manager
Orchestrator execution result
Defect reporting
SAP heatmap example with demo
Speaker:
Deepak Rai, Automation Practice Lead, Boundaryless Group and UiPath MVP
Slack (or Teams) Automation for Bonterra Impact Management (fka Social Soluti...Jeffrey Haguewood
Sidekick Solutions uses Bonterra Impact Management (fka Social Solutions Apricot) and automation solutions to integrate data for business workflows.
We believe integration and automation are essential to user experience and the promise of efficient work through technology. Automation is the critical ingredient to realizing that full vision. We develop integration products and services for Bonterra Case Management software to support the deployment of automations for a variety of use cases.
This video focuses on the notifications, alerts, and approval requests using Slack for Bonterra Impact Management. The solutions covered in this webinar can also be deployed for Microsoft Teams.
Interested in deploying notification automations for Bonterra Impact Management? Contact us at sales@sidekicksolutionsllc.com to discuss next steps.
Epistemic Interaction - tuning interfaces to provide information for AI supportAlan Dix
Paper presented at SYNERGY workshop at AVI 2024, Genoa, Italy. 3rd June 2024
https://alandix.com/academic/papers/synergy2024-epistemic/
As machine learning integrates deeper into human-computer interactions, the concept of epistemic interaction emerges, aiming to refine these interactions to enhance system adaptability. This approach encourages minor, intentional adjustments in user behaviour to enrich the data available for system learning. This paper introduces epistemic interaction within the context of human-system communication, illustrating how deliberate interaction design can improve system understanding and adaptation. Through concrete examples, we demonstrate the potential of epistemic interaction to significantly advance human-computer interaction by leveraging intuitive human communication strategies to inform system design and functionality, offering a novel pathway for enriching user-system engagements.
Search and Society: Reimagining Information Access for Radical FuturesBhaskar Mitra
The field of Information retrieval (IR) is currently undergoing a transformative shift, at least partly due to the emerging applications of generative AI to information access. In this talk, we will deliberate on the sociotechnical implications of generative AI for information access. We will argue that there is both a critical necessity and an exciting opportunity for the IR community to re-center our research agendas on societal needs while dismantling the artificial separation between the work on fairness, accountability, transparency, and ethics in IR and the rest of IR research. Instead of adopting a reactionary strategy of trying to mitigate potential social harms from emerging technologies, the community should aim to proactively set the research agenda for the kinds of systems we should build inspired by diverse explicitly stated sociotechnical imaginaries. The sociotechnical imaginaries that underpin the design and development of information access technologies needs to be explicitly articulated, and we need to develop theories of change in context of these diverse perspectives. Our guiding future imaginaries must be informed by other academic fields, such as democratic theory and critical theory, and should be co-developed with social science scholars, legal scholars, civil rights and social justice activists, and artists, among others.
Builder.ai Founder Sachin Dev Duggal's Strategic Approach to Create an Innova...Ramesh Iyer
In today's fast-changing business world, Companies that adapt and embrace new ideas often need help to keep up with the competition. However, fostering a culture of innovation takes much work. It takes vision, leadership and willingness to take risks in the right proportion. Sachin Dev Duggal, co-founder of Builder.ai, has perfected the art of this balance, creating a company culture where creativity and growth are nurtured at each stage.
2. Social media are media for social interaction, using highly accessible and scalable publishing techniques. Social media use web-based technologies to transform and broadcast media monologues into social media dialogues. They support the democratization of knowledge and information and transform people from content consumers to content producers. What is social media?
3. Social media is NOT the tools. Tools: Blogs, RSS, Twitter, Facebook, YouTube, Flickr, etc. Social media is about having conversations with consumers and constituents online, and LISTENING (and, hopefully, responding) to immediate feedback. Disclosure: Engaging with social media DOES require a (small) leap of faith. Simplified Definition
4. Why should government and non-profits (and business) care about what is going on in social media? Social Media by the Numbers
5. The number of years for certain media to reach 50 million users: Radio: 38 years TV: 13 years Internet: 4 years iPod: 3 years Facebook: 100 million in 9 months (Source: Facebook) iPhoneApps: 1 billion downloaded in 9 months (Source: Apple) Social Media by the Numbers
6. Percentage of companies using social media in hiring practices: 95% SOURCE: Jobrite Social Recruitment Survey Social Media by the Numbers
7. There are now more than 200,000,000 blogs. SOURCE: Technorati Social Media by the Numbers
8. 54% of bloggers update content daily. SOURCE: ClickZ Stats SES Magazine, June 8 73% of active online users have read a blog SOURCE: Universal McCann Comparative Study on Social Media Trends April 2008 90% of consumers trust peer opinions read on the web. SOURCE: July 2009 Nielsen Global Online Consumer Survey Social Media by the Numbers
9. The power of “crowd sourcing.” Users translated the entire Facebook web site into Spanish within 2-weeks by using a Wiki. Cost to Facebook.com? Social Media by the Numbers
10. The power of “crowd sourcing.” Users translated the entire Facebook web site into Spanish within 2-weeks by using a Wiki. Cost to Facebook.com? ZERO. SOURCE: Facebook Social Media by the Numbers
11. As of 2009, 25% of all links in search engines related to organizations and brands lead to use generated social media content. SOURCE: Marketing Vox & Neilsen Buzz Metrics, SES Magazine Social Media by the Numbers
12. More than 1.5 million pieces of content are shared on Facebook, daily. The last available data is from 2008, and the rate is likely much higher now. SOURCE: Facebook (2008) Social Media by the Numbers
13. Generations Y and Z look at email as something “parents do.” In 2009, Boston College stopped distributing email accounts to incoming freshmen. SOURCE: The Chronicle of Higher Education Social Media by the Numbers
14. By 2010, Generation Y will outnumber Baby Boomers and 96% of them have joined a social network. SOURCE: Grunwald Associates National Study Social Media by the Numbers
15. Social media is not about “young people” though. Facebook reports that, by far, the largest growing constituency on their network is 55-65 year old females. SOURCE: Facebook Social Media by the Numbers
17. Social media is not a fad. Social media represents a fundamental shift in the way we communicate to each other and to the businesses and organizations we rely upon. People are talking about you RIGHT NOW. So what’s the deal?
18. “It’s about conversations, and the best communicators start as the best listeners.” Brian Solis, Social Media Manifesto This isn’t rocket surgery. Join and Start Listening. How is it done?
19. There are thousands of social media tools available, but only so many hours in the day. Where do I need to be? Select wisely. You have infinite resources, right?
20. Selecting the right “networks” and tools is common sense. You are already aware of certain networks. There’s a reason why. Big Names: Facebook, LinkedIn, Twitter, Flickr & YouTube Targeting Your Efforts
21. Who do you want to reach? General Public? Agency Members? Things to do: Establish goals Who will maintain the sites? How often will you update? Will you need an approval process to make updates? Who will be your voice? Establish policies Some Things to Think About.
22. Think about your audience first (Audience Analysis) Why should they come to you and what will you offer them? Design and engage your sites around your audience Remember ARCS Motivational Design Model – Attention, Relevance, Confidence & Satisfaction Avoid ROT – Redundant, Outdated & Trivial Audience
23. Launch: 1997 (private) 2006 (public) Users: 400 million Daily Pageviews: 7 billion Web Rank: 2nd Most Popular Web site Pros: Free, Immense Audience, Popular Cons: Privacy, Login Req’d, 508? Facebook
24. Launch: 2005 (acquired by Google in 2006) Daily Users: 350 million Daily Pageviews: 5 billion Web Rank: 3rd Pros: Free, Mobile, Large Audience, TV Cons: Flash-based, CC is bad (accessibility) YouTube
25. Launch: 2002 Daily Users: 70 million Daily Pageviews: 350 million Web Rank: 29th Pros: Buzz, Pageviews, Less SPAM Cons: Limited Purpose LinkedIn
26. Launch: 2003 (Acquired by Yahoo in 2005) Daily Users: 70 million Daily Pageviews: 280 million Web Rank: 35th Pros: Free (Paid too), Large Audience, Indexed, Storage space, Slideshows Cons: Upload limits (Free version) Flickr
27. Launch: 2000 Users: 190 million + Daily Pageviews: 670 million (low estimate) Web Rank: 11th Pros: Free, Fast, Buzz, LARGE audience, Access, Mobile, API/Apps Cons: Esoteric, Somewhat niche, Outages Twitter
28. Facebook: 7,240 unique viewers to a single photo gallery (6,179 viewers the next day) – Peer Sharing 4,946 unique visitors came to RMC.edu in April via Facebook sources Flickr: 1,815 unique visitors to RMC.edu from Flickr Wikipedia: 1,350 unique visitors Twitter: 1,024 unique visitors YouTube: ~200 unique visitors Admissions video viewed 1000 times in 2009/10 by a global audience The Digital Payoff
