This document provides information on various photo and video apps for Instagram marketing. It discusses apps that allow creating collages and photo layouts (Diptic, Instacollage), short video stories (Flipagram), and reposting content from other users. It also offers tips on using hashtags and an advanced camera app to improve photos before sharing on Instagram. The goal is to help businesses diversify their content across different apps and formats to engage more followers on Instagram.

2. • 83% of all mobile phones
have cameras.
• 90% of all people who take
pictures have only done so
on a camera phone.
Tomi Ahonen Almanac
2013 Mobile Telecoms Industry Review

3. Instagram
• Instagram content
generates 58x more
engagement per follower
than Facebook and 20x
more than Twitter.
(Forrester)
• Diversify your content to
broaden your online
reach.
• Create a FREE
Instagram account for
your business.
• 200 million monthly
users.
1

5. Wordswag
• Create custom text
layouts with just a
tap.
• Storytelling with
visual impact.
• Like a graphic
designer in your
pocket!
2

6. Industry Stats

7. Marketing Photos

8. Quotes

9. Diptic
• Create amazing
photo collages
• 179 layouts
• Apply filters, add
text, adjust borders
and more.
• Even more
engagement and
storytelling power.
3

10. One of My Diptic
Creations

11. A Food Photography
Creation…

12. Instacollage
• Stitch photos
together
• Lots of Frames to
choose from
• Also share to social
media
• Similar to Diptic –
what I started with.
4

13. Instacollage

14. Flipagram
• Create beautiful short
video stories using
your photos
• Use your own music
or get free 30 sec
clips from iTunes!
5

15. One of my flipagrams
http://instagram.com/p/p4qtygL4e3/?modal=true

16. Photo Repost
• Share a photo or video
on Instagram that you
love.
• Give credit where
credit’s due
• Grow your audience
with other’s great
content.
• You just have to tap on
a picture you'd like to
repost.
• Then use the app!
6

17. Tags for Likes
• Grow your following!
• Copy and paste a
group of tags below
into your picture.
• TRICK: Paste in
Notepad.
• 30 tags per photo
max.
• Paste what you want
and delete the rest.
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18. An Advanced camera
app
(My faves - Top Camera, Smug Mug)
• Native camera app is
simple, but lacks
some helpful
functionality
• “Tap and snap” good
for most, but you can
stand out above the
rest.
• Timer, Composition,
advanced
composition
techniques and
more.
• $3 or less.
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19. Practice!

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