SKOs are invaluable for motivating the entire sales team toward your company goals.
Learn how you can meet your company SKO goals with a mobile event platform. In this presentation, you will learn how to:
- easily communicate educational information
- create new opportunities to connect and engage your sales team
- inspire and align your organization around the company vision
...and so much more!
The Strategic Designer Brand Strategy Development Workshopdbholston
This workshop takes participants through a nine phase brand development process including discovering the organizations image, the brand vision, the brand perception, brand promise, the brand audience, positioning and brand ROI, brand creative development and communicating the brand to constituents.
Refine your organizations positioning
Learn the methodology for developing a strategic branding
Link your organizations goals to its behaviors
Align stakeholders and build internal support for the brand
An IT consulting business plan outlines the strategic roadmap for a company providing information technology advisory services. It encompasses a comprehensive analysis of market trends, competitive landscape, target audience, and financial projections. The plan delineates the firm's mission, services, marketing strategy, and operational framework. It serves as a blueprint to guide the organization in delivering effective IT solutions, fostering growth, and ensuring long-term success in the dynamic and competitive technology consulting industry.
Stratechi Sales Plan Presentation by McKinsey Alum.pdfStratechi.com
Visit https://www.stratechi.com/sales-plan-template to download the 54-page editable Sales Plan PowerPoint widescreen template created by a McKinsey consultant. The PowerPoint has all you need to get started on your sales strategy with slides packed full of agendas, charts, funnels, plans, timelines, geographic sales maps, images, icons, goals, mission, marketing strategy, account management, org charts, budgets, revenue trends, benchmarking, target customers, value proposition, change management, roadmaps, project plans, SWOT analysis, PESTLE Analysis, competitive advantage worksheet, initiatives, and many other topics necessary to create a winning sales strategy.
How to Overcome Sales Call Reluctance- Webinar slide deckeGrabber
Sales Call Reluctance: one of the most critical challenges, can affect anyone in their day-to-day life.
In this (webinar) slide deck Connie Kadansky, Sales Call Reluctance Coach spoke about...
1. Three critical behaviors of effective self-promoters (selling yourself)
2. How to Confront Call Reluctance
3. Types of Call Reluctance that cost big bucks and loss of confidence
4. Techniques for Overcoming Sales Call Reluctance
5. How to get business email of any LinkedIn profile
About Connie Kadansky:
A Professional Certified Sales Call Reluctance Coach with a proven track record in diverse businesses, from entrepreneurs to Fortune 50 companies.
She has facilitated more than 260 full-day programs and worked with hundreds of salespeople from diverse industries.
This presentation will help you understand how to:
Develop short- mid- and long-term business, sales and marketing goals and related objectives
Prepare your corporate Mission and Vision statement
Understand brand positioning and its importance
Recognize ideal target clients
Determine competitive factors that affect your market position
Define the elements that will shape your marketing budget
The Strategic Designer Brand Strategy Development Workshopdbholston
This workshop takes participants through a nine phase brand development process including discovering the organizations image, the brand vision, the brand perception, brand promise, the brand audience, positioning and brand ROI, brand creative development and communicating the brand to constituents.
Refine your organizations positioning
Learn the methodology for developing a strategic branding
Link your organizations goals to its behaviors
Align stakeholders and build internal support for the brand
An IT consulting business plan outlines the strategic roadmap for a company providing information technology advisory services. It encompasses a comprehensive analysis of market trends, competitive landscape, target audience, and financial projections. The plan delineates the firm's mission, services, marketing strategy, and operational framework. It serves as a blueprint to guide the organization in delivering effective IT solutions, fostering growth, and ensuring long-term success in the dynamic and competitive technology consulting industry.
Stratechi Sales Plan Presentation by McKinsey Alum.pdfStratechi.com
Visit https://www.stratechi.com/sales-plan-template to download the 54-page editable Sales Plan PowerPoint widescreen template created by a McKinsey consultant. The PowerPoint has all you need to get started on your sales strategy with slides packed full of agendas, charts, funnels, plans, timelines, geographic sales maps, images, icons, goals, mission, marketing strategy, account management, org charts, budgets, revenue trends, benchmarking, target customers, value proposition, change management, roadmaps, project plans, SWOT analysis, PESTLE Analysis, competitive advantage worksheet, initiatives, and many other topics necessary to create a winning sales strategy.
How to Overcome Sales Call Reluctance- Webinar slide deckeGrabber
Sales Call Reluctance: one of the most critical challenges, can affect anyone in their day-to-day life.
In this (webinar) slide deck Connie Kadansky, Sales Call Reluctance Coach spoke about...
1. Three critical behaviors of effective self-promoters (selling yourself)
2. How to Confront Call Reluctance
3. Types of Call Reluctance that cost big bucks and loss of confidence
4. Techniques for Overcoming Sales Call Reluctance
5. How to get business email of any LinkedIn profile
About Connie Kadansky:
A Professional Certified Sales Call Reluctance Coach with a proven track record in diverse businesses, from entrepreneurs to Fortune 50 companies.
She has facilitated more than 260 full-day programs and worked with hundreds of salespeople from diverse industries.
This presentation will help you understand how to:
Develop short- mid- and long-term business, sales and marketing goals and related objectives
Prepare your corporate Mission and Vision statement
Understand brand positioning and its importance
Recognize ideal target clients
Determine competitive factors that affect your market position
Define the elements that will shape your marketing budget
We held the largest ever Virtual SlideShare Summit a week back, if you missed it here's your chance to hear from the experts once more on some of the takeaways on presentation design and SlideShare Marketing
Easily define & implement your Marketing Strategy & Plan in 11 simple steps. This Marketing Strategy & Plan Template is an international Bestseller created after more than 300 hours of work by ex-Havas, McKinsey & Deloitte Consultants, specialized in Marketing & Strategy. Don’t reinvent the wheel and increase your productivity.
How to develop an effective Business Development StrategyHein Roth
In this presentation, the visitor is introduced to the essentiality of developing a balanced Business Development Strategy for any business. Strong focus is given to the importance of having an effective Inbound Marketing Strategy, some Outbound Marketing Strategies, all with the aim to generate better leads and to drive more business through the front door of one's business. Attention is also given on how to convert leads into actual long-term business relationships.
Uncover the differences between Marketing and Business Development for professional services firms in this informative presentation. Noted CRM expert, Chris Fritsch, helps you discover myths and truths as well as best practices for getting results from your business development efforts.
The Go-To-Market framework is a related set of activities and processes that connect the company’s product strategy to the customer experience. The Go-To-Market framework is cross-functional, spanning product management, product marketing, and sales. It is a strategy and requires operational efficiency.
Download the Sales Strategy Template
fourquadrant.com/product/strategic-account-plan-template/
Sales Strategy Template - The outline for s sales strategy plan should include an assessment of the customer’s business, opportunities that are prioritized, a summary of the team’s capabilities, an evaluation of relationships and a sales action plan.
Strategic Market Planning - Assessing a customer’s business is a fundamental element of strategic market planning. Start with a basic SWOT and then drill down to develop value statements that specific to specific business initiatives.
Sales Strategy Plan - The sales strategy plan should be centered around the opportunity area that provides high value to both the account and the vendor. Other opportunities may exist but win / win’s are the best possible outcome.
Marketing & Sales Strategy - Document the sales strategies and capabilities required to penetrate and or expand into the account.
Sales Tactics - The identification of key customer contacts required to advance the strategic and tactical aspects of the sales are key sales tactics. Formalize the collection of this information for the entire account team to leverage.
Market Development Strategy - The market development strategy must document the tangible, objective, quantitative measures of success. These sales metrics are typically expressed as subscription, bookings or revenue.
Download the Sales Strategy Template
fourquadrant.com/product/strategic-account-plan-template/
This presentation discusses how you can leverage the innovation strategy and the product lifecycle to get your product strategy right and achieve product success; how to make your product stand out from the crowd; and how you can effectively capture your product strategy.
Read this article to know the steps towards crafting the right B2B sales process. Find out the most common B2B Sales Negotiation Mistakes and how to avoid them.
Business Operational Excellence Strategy Powerpoint Presentation SlidesSlideTeam
Execute your business strategy with consistency using business operational excellence PowerPoint templates. Company with an operational excellence is considered to have a low operational risk, lower operating costs, and increased revenues as compared to its competitor. Therefore, conduct operational excellence for your company to create value for customers and stakeholders with the help of essential Business Operational Excellence PPT templates. Incorporate readymade business execution plan presentation to showcase the operational highlights of the firm to the senior managers and discuss sales and marketing challenges. This business operational excellence presentation has covered various topics and has professionally designed templates on business summary, milestones achieved, company objectives, firm challenges, partnering & alliance challenges, effective business partnerships, risk mitigation strategies, product roadmap, competitive landscape, key performance indicators, new customer acquisition cost, customer’s lifetime value, operating plan and hiring plan for the company to ensure smooth business operations. You can utilize the same business operational excellence strategy PowerPoint presentation templates for topics like operational excellence, execution excellence, management, philosophy, management system, operations management, strategic framework, operational efficiency etc. The business operational excellence PowerPoint presentation have all the eye-appealing graphics with a thoroughly researched content. Simply download this business operation management presentation and capture your audience’s attention. .Never feel hard pressed with our Business Operational Excellence Strategy Powerpoint Presentation Slides. You won't ever be behind the clock. https://bit.ly/3jzMKTb
Pitching Ideas: How to sell your ideas to othersJeroen van Geel
Learn how to convince others of your UX ideas by understanding them.
We are good in designing usable and engaging products and services. We understand the user's needs and have a toolkit with dozens of deliverables. But for some reason it remains difficult to sell an idea or concept to team members, managers or clients. After this session that problem will be solved!
Selling your ideas and convincing others is one of the most undervalued assets in our field. This ranges from convincing a colleague to use a certain design pattern to selling research to your boss and convincing a client to go for your concept. You can come up with the best ideas in the world, but if it is presented in the wrong way these ideas will die a lonely dead. This is sad, because everybody can learn how to bring a message across. The main thing is that you know what to pay attention to.
In this session I will take you on a journey through the world of presenting ideas. We will move through the heads of clients and your colleagues, learn what their thoughts and needs are. We will move to the core of your idea and into the world of psychology.
The presentation covers elements of a GTM plan, what makes it disruptive and how does one measure it. The presentation was used at the NASSCOM Product Conclave in Cochin held on 14 Dec 2016 by Sunder Madakshira.
Monthly Sales Scorecard PowerPoint Presentation Slides is a highly visual tool tailor-made for sales executives and management. Showcase the opportunities created with the help of monthly sales BSC PPT theme. Our balanced scorecard for sales PowerPoint slideshow also assists users to assess unique visitors for each month. Demonstrate monthly performance scorecard of the regional sales team using this sales scorecard PPT template deck. You can even illustrate the performance of your sales staff through the strategic management sales BSC PowerPoint theme. Elucidate products monthly sales with respect to the service line and cumulative sales using our sales dashboard PPT templates. Designers of this eye-catching sales BSC PowerPoint theme follow a content-driven approach. The audience can skim the whole company sales scenario in a glance. Competitor based monthly sales forecast scorecard layout is loaded with pie charts, and bar graphs. Download our sales balanced scorecard PPT slideshow to showcase the sales endeavors of your organization in real-time. https://bit.ly/3koJ2tB
Brand positioning is a crucial part of the marketing plan, select our Brand Positioning PowerPoint Presentation Slides to find out how to position your brand. This is very important to identify your brand uniqueness and attributes what makes you different from your competitors. The Positioning strategy PPT helps you to make a distinct place in the minds of target customers. The goal of this strategy is to highlight your product’s most powerful attributes. The brand strategy PowerPoint complete deck contains templates such as positioning strategy, brand positioning framework, brand worksheet, statement and model, product communication and repositioning, etc. Additionally, this amazing market segmentation Presentation slide is also helpful for topics like market projections, brand positioning, product strategy, brand strategy, product marketing plan, segmentation and targeting, customer engagement, brand management and many more. An effective brand positioning strategy can maximize brand value. Download product positioning PowerPoint template to get an edge over competitors. Eliminate disparities with our Brand Positioning PowerPoint Presentation Slides. Be absolutely fair in your every deal.
[MTWebinar] 5 Sales kickoff best practices that are proven to workMindTickle
Planning a sales kickoff? Keep these proven best practices in mind to make it successful. Our experts talk about how you can:
Evolve your kickoff strategy as your team grows from 20 to over 500 reps
Identify the right mix of celebration, provocation, motivation and education for your team
Ensure your event meets the needs of all your reps, across different roles, countries and levels of experience
Measure the effectiveness of your sales kickoffs
Mobile apps have become standard fare for meetings of every shape, size and function.
In this session, we’ll look at how meeting owners can take the information and data available from meeting apps to truly understand and make sense of the attendee experience.
When properly used, the data from mobile apps can tell the true tale of what attracts attendees – where they engage, who they engage with, and what will keep them engaged with your organization well after the event ends.
Information gleaned from live engagement data can inform experience design, budgeting, speaker choice, event format and more in a more accurate way than post-event surveys.
What you will learn:
What you should expect from the data and information available via meeting apps.
How to use meeting apps to gather key information from attendees in real time.
Ways to apply the data from mobile apps to inform meeting design and meeting budget decisions.
We held the largest ever Virtual SlideShare Summit a week back, if you missed it here's your chance to hear from the experts once more on some of the takeaways on presentation design and SlideShare Marketing
Easily define & implement your Marketing Strategy & Plan in 11 simple steps. This Marketing Strategy & Plan Template is an international Bestseller created after more than 300 hours of work by ex-Havas, McKinsey & Deloitte Consultants, specialized in Marketing & Strategy. Don’t reinvent the wheel and increase your productivity.
How to develop an effective Business Development StrategyHein Roth
In this presentation, the visitor is introduced to the essentiality of developing a balanced Business Development Strategy for any business. Strong focus is given to the importance of having an effective Inbound Marketing Strategy, some Outbound Marketing Strategies, all with the aim to generate better leads and to drive more business through the front door of one's business. Attention is also given on how to convert leads into actual long-term business relationships.
Uncover the differences between Marketing and Business Development for professional services firms in this informative presentation. Noted CRM expert, Chris Fritsch, helps you discover myths and truths as well as best practices for getting results from your business development efforts.
The Go-To-Market framework is a related set of activities and processes that connect the company’s product strategy to the customer experience. The Go-To-Market framework is cross-functional, spanning product management, product marketing, and sales. It is a strategy and requires operational efficiency.
Download the Sales Strategy Template
fourquadrant.com/product/strategic-account-plan-template/
Sales Strategy Template - The outline for s sales strategy plan should include an assessment of the customer’s business, opportunities that are prioritized, a summary of the team’s capabilities, an evaluation of relationships and a sales action plan.
Strategic Market Planning - Assessing a customer’s business is a fundamental element of strategic market planning. Start with a basic SWOT and then drill down to develop value statements that specific to specific business initiatives.
Sales Strategy Plan - The sales strategy plan should be centered around the opportunity area that provides high value to both the account and the vendor. Other opportunities may exist but win / win’s are the best possible outcome.
Marketing & Sales Strategy - Document the sales strategies and capabilities required to penetrate and or expand into the account.
Sales Tactics - The identification of key customer contacts required to advance the strategic and tactical aspects of the sales are key sales tactics. Formalize the collection of this information for the entire account team to leverage.
Market Development Strategy - The market development strategy must document the tangible, objective, quantitative measures of success. These sales metrics are typically expressed as subscription, bookings or revenue.
Download the Sales Strategy Template
fourquadrant.com/product/strategic-account-plan-template/
This presentation discusses how you can leverage the innovation strategy and the product lifecycle to get your product strategy right and achieve product success; how to make your product stand out from the crowd; and how you can effectively capture your product strategy.
Read this article to know the steps towards crafting the right B2B sales process. Find out the most common B2B Sales Negotiation Mistakes and how to avoid them.
Business Operational Excellence Strategy Powerpoint Presentation SlidesSlideTeam
Execute your business strategy with consistency using business operational excellence PowerPoint templates. Company with an operational excellence is considered to have a low operational risk, lower operating costs, and increased revenues as compared to its competitor. Therefore, conduct operational excellence for your company to create value for customers and stakeholders with the help of essential Business Operational Excellence PPT templates. Incorporate readymade business execution plan presentation to showcase the operational highlights of the firm to the senior managers and discuss sales and marketing challenges. This business operational excellence presentation has covered various topics and has professionally designed templates on business summary, milestones achieved, company objectives, firm challenges, partnering & alliance challenges, effective business partnerships, risk mitigation strategies, product roadmap, competitive landscape, key performance indicators, new customer acquisition cost, customer’s lifetime value, operating plan and hiring plan for the company to ensure smooth business operations. You can utilize the same business operational excellence strategy PowerPoint presentation templates for topics like operational excellence, execution excellence, management, philosophy, management system, operations management, strategic framework, operational efficiency etc. The business operational excellence PowerPoint presentation have all the eye-appealing graphics with a thoroughly researched content. Simply download this business operation management presentation and capture your audience’s attention. .Never feel hard pressed with our Business Operational Excellence Strategy Powerpoint Presentation Slides. You won't ever be behind the clock. https://bit.ly/3jzMKTb
Pitching Ideas: How to sell your ideas to othersJeroen van Geel
Learn how to convince others of your UX ideas by understanding them.
We are good in designing usable and engaging products and services. We understand the user's needs and have a toolkit with dozens of deliverables. But for some reason it remains difficult to sell an idea or concept to team members, managers or clients. After this session that problem will be solved!
Selling your ideas and convincing others is one of the most undervalued assets in our field. This ranges from convincing a colleague to use a certain design pattern to selling research to your boss and convincing a client to go for your concept. You can come up with the best ideas in the world, but if it is presented in the wrong way these ideas will die a lonely dead. This is sad, because everybody can learn how to bring a message across. The main thing is that you know what to pay attention to.
In this session I will take you on a journey through the world of presenting ideas. We will move through the heads of clients and your colleagues, learn what their thoughts and needs are. We will move to the core of your idea and into the world of psychology.
The presentation covers elements of a GTM plan, what makes it disruptive and how does one measure it. The presentation was used at the NASSCOM Product Conclave in Cochin held on 14 Dec 2016 by Sunder Madakshira.
Monthly Sales Scorecard PowerPoint Presentation Slides is a highly visual tool tailor-made for sales executives and management. Showcase the opportunities created with the help of monthly sales BSC PPT theme. Our balanced scorecard for sales PowerPoint slideshow also assists users to assess unique visitors for each month. Demonstrate monthly performance scorecard of the regional sales team using this sales scorecard PPT template deck. You can even illustrate the performance of your sales staff through the strategic management sales BSC PowerPoint theme. Elucidate products monthly sales with respect to the service line and cumulative sales using our sales dashboard PPT templates. Designers of this eye-catching sales BSC PowerPoint theme follow a content-driven approach. The audience can skim the whole company sales scenario in a glance. Competitor based monthly sales forecast scorecard layout is loaded with pie charts, and bar graphs. Download our sales balanced scorecard PPT slideshow to showcase the sales endeavors of your organization in real-time. https://bit.ly/3koJ2tB
Brand positioning is a crucial part of the marketing plan, select our Brand Positioning PowerPoint Presentation Slides to find out how to position your brand. This is very important to identify your brand uniqueness and attributes what makes you different from your competitors. The Positioning strategy PPT helps you to make a distinct place in the minds of target customers. The goal of this strategy is to highlight your product’s most powerful attributes. The brand strategy PowerPoint complete deck contains templates such as positioning strategy, brand positioning framework, brand worksheet, statement and model, product communication and repositioning, etc. Additionally, this amazing market segmentation Presentation slide is also helpful for topics like market projections, brand positioning, product strategy, brand strategy, product marketing plan, segmentation and targeting, customer engagement, brand management and many more. An effective brand positioning strategy can maximize brand value. Download product positioning PowerPoint template to get an edge over competitors. Eliminate disparities with our Brand Positioning PowerPoint Presentation Slides. Be absolutely fair in your every deal.
[MTWebinar] 5 Sales kickoff best practices that are proven to workMindTickle
Planning a sales kickoff? Keep these proven best practices in mind to make it successful. Our experts talk about how you can:
Evolve your kickoff strategy as your team grows from 20 to over 500 reps
Identify the right mix of celebration, provocation, motivation and education for your team
Ensure your event meets the needs of all your reps, across different roles, countries and levels of experience
Measure the effectiveness of your sales kickoffs
Mobile apps have become standard fare for meetings of every shape, size and function.
In this session, we’ll look at how meeting owners can take the information and data available from meeting apps to truly understand and make sense of the attendee experience.
When properly used, the data from mobile apps can tell the true tale of what attracts attendees – where they engage, who they engage with, and what will keep them engaged with your organization well after the event ends.
Information gleaned from live engagement data can inform experience design, budgeting, speaker choice, event format and more in a more accurate way than post-event surveys.
What you will learn:
What you should expect from the data and information available via meeting apps.
How to use meeting apps to gather key information from attendees in real time.
Ways to apply the data from mobile apps to inform meeting design and meeting budget decisions.
One of my goals for 2014 is become a professional speaker. Today I share a little about my progress and success. I hope my story will be inspire you to accomplishing your dreams.
Elevating Networking Opportunities at Your EventsDoubleDutch
A top reason for attending an event is to connect with likeminded individuals. In this session, you will learn how to empower attendees to make new connections and strengthen existing relationships to foster and expand their professional and personal networks using DoubleDutch.
Perfect For: Sales Kickoffs, Incentive and Rewards Trips, Corporate Internal Meetings, Training or Seminars, Roadshows, User or Partner Conferences, Financial Services Client Events, Conferences, Medical or Scientific Conferences, Expos or Tradeshows, Executive Summits, Customer Advisory Boards
Empowering Your Sponsors and ExhibitorsDoubleDutch
Sponsorships are the financial backbone of many live events. In this session you will learn how to empower your sponsors and exhibitors to achieve and exceed their marketing and sales goals, resulting in renewals and expansion for future events.
Perfect For: Roadshows, User or Partner Conferences, Financial Services Client Events, Conferences, Medical or Scientific Conferences, Expos or Tradeshows
Keeping your participants happy is crucial to the success of any event. Using a mobile app allows you to create a truly interactive experience, driven by attendee input! Watch this webinar on-demand to learn how to: Give your attendees a platform to voice their opinions - Facilitate the creation of meaningful connections - Use gamification to spark friendly competition ...and more!
How SaaStr Built an Energized Community of Evangelists from ScratchDoubleDutch
SaaStr began in 2012 as a simple attempt via a WordPress blog and a few answers on Quora, to help share Jason M. Lemkin’s learnings of going from $0 to $100m ARR with the next generation of great SaaS and B2B entrepreneurs. Since then, it's become the largest community of SaaS founders and entrepreneurs on the planet.
Gretchen DeKnikker, COO of SaaStr, will discuss why live events are a core part of SaaStr's strategy of cultivating a community of enterprise software enthusiasts and how they measure event success and ROI. In this session, you will also learn how SaaStr grew its flagship event, SaaStr Annual, to a mega center of gravity for SaaS professionals - projected at 10,000+ attendees in 2017.
It's time to find your fight song event professionals. In this presentation, DoubleDutch CMO, Emily He, explains why she thinks there is a great divide between marketing and events and shares how she believes event professionals can rise to the top of their organizations.
The path to marketing enlightenment is within reach, now you need to change your frame of mind when it comes to events. DoubleDutch CMO, Emily He, will give you the practical ideas and inspiration you need to bring your organization onboard and illuminate your path to leadership.
Collecting Audience Data at Live EventsDoubleDutch
Attendee engagement is paramount to a successful event. In this session, you will learn how to collect insights and improve your understanding of your attendees to further impact your business outcomes and make smarter event decisions.
Perfect For: Sales Kickoffs, Incentive and Rewards Trips, Corporate Internal Meetings, Trainings or Seminars, Roadshows, User or Partner Conferences, Financial Services Client Events, Conferences, Medical or Scientific Conferences, Expos or Tradeshows, Executive Summits, Customer Advisory Boards
This kickoff intrtoduces the concept of the Agile Fractal grid to more than 100 companies that particpated in the full day workshop lead by Chuck Speicher and John Reynolds and Craig Miller the Chief scientist of the NRECA
How to Bridge the Physical and Digital Experiences at Live EventsDoubleDutch
In the age of mobile event apps, the physical event experience is often disconnected from the digital - even though we know the average attendee is glued to their smartphone.
The problem? We’ve adopted mobile as a component of our events, but are still not thinking about how to effectively integrate it into the event experience to influence successful business outcomes.
In this interactive session, you will learn how to bridge the gap between the physical event experience with the digital to influence and demonstrate event success in big ways — no matter your desired business outcome.
Harness the Power of Live Engagement DataDoubleDutch
You’ve experienced it first hand. The energy of a live event. The excitement is palpable, connections are formed, and deals are made. But... the way we approach events today is still analog — leaving an average 21-32% of marketing budgets in the stone age with no ability to demonstrate success with concrete data and insights.
Live Engagement Marketing is the discipline of applying digital marketing principles to the world of live events. Much like digital marketing teams orchestrate campaigns to drive leads faster down the funnel, you have the ability to gain access to a wealth of Live Engagement Data that can supercharge your demand gen engine, elevate your content programs, and enhance your account-based marketing strategy.
In this session you will learn key marketing and business trends illuminating a new path to marketing nirvana by harnessing the power of modern technology to electrify engagement and energize attendees into action to transform your marketing.
Live Events and Content: The Perfect PairDoubleDutch
Live events play a huge role in engaging prospects at every stage of the customer journey—but marketers rarely consider that these events also serve as a wellspring of ideas and behavioral insights from your buyer’s that can impact an entire content marketing program.
Learn how Hana Abaza, Head of Strategy at Uberflip, and her team measure the impact of their event content, uncover a wealth of new ideas, and inform their entire marketing strategy with actionable insights drawn from their inaugural event: The Uberflip Experience.
You’ve experienced it first hand. The energy of a live event. The excitement is palpable, connections are formed, and deals are made. But... the way we approach events today is still analog — leaving an average 32% of marketing budgets in the stone age with no ability to demonstrate success with concrete data and insights.
It’s time for a revolution. Meeting and event owners need to think and act like marketers to own their destiny and move the industry forward. Defending your event spend has never been more crucial, and possible, than it is today through Live Engagement Marketing strategies.
In this session you will learn 4 key marketing and business trends that are illuminating a new path to event marketing nirvana. By harnessing the power of modern technology to electrify attendee engagement and energize attendees into action you will be able to supercharge your marketing programs and amplify business results like never before.
The Ultimate Convergence of the Physical and Digital WorldsDoubleDutch
Weighing in at $565B globally, live events are a powerhouse of an industry. With an expected growth rate of 44% in this decade alone, it seems everyone is stepping into the ring.
But, few are taking full advantage of the massive amounts of behavioral data that comes from live events to impact their business strategies in incredible ways. Join DoubleDutch CEO, Lawrence Coburn, as he takes you ringside to the industry’s biggest matchup between the physical world of live events, and the digital world of social engagement data.
How IDEA World Fitness Convention Created a Successful Event App StrategyDoubleDutch
Ready to explore the power of mobile at your events? Check out this presentation to learn how IDEA World Fitness Convention exceeded expectations and delivered a world-class event experience by leveraging the power of mobile. Learn how IDEA World Fitness was able to increase: revenue from sponsors attendee engagement sponsor retention ...and more!
How to use OKRs to achieve your year end goals7Geese
Don’t fret–it’s not too late to make a real impact in the last quarter. Just ask successful companies like Google, Dropbox, and Intel, who are all relying on a sophisticated yet simple goal setting process called OKRs, or “Objective and Key Results.”
Learn What an OKR really is and how the process works;
What a good OKR looks like and what a bad one looks like; Examples of other companies that are using OKRs; How to get started using OKRs in your team or organization
Content Marketing for Social Good will help you create a strategy for your nonprofit or social cause that uses great content to drive your supporters to action. We'll help you identify your mission, audience, content themes and give you tips for assembling a content creation framework within your organization.
It takes more than one video to build your brand and your community. You’ve got to integrate video with all kinds of other channels like content, social, search, email and offline in order to accomplish your goals and build your business.
Do you dwell too much on marketing strategies and overlook the importance of having marketing plan goals? You’re committing the biggest marketing blunder!
Football is an incredible opportunity for local media companies, and we have consistently seen our partners bring in more than $100K in revenue with football promotions. Interested in learning more about how you can make the most of football season?
The IAB Innovators Anonymous 7 Steps ProgramKeith Timimi
Innovation is a lonely business. Innovators inside corporates face the risk of failure and misunderstanding, in their attempt to forge disruptive strategies.
But with the rate of change that technology has enabled, the bigger risk is NOT to innovate.
So the IAB Singapore Innovation Committee created this handy little guide to make innovation be a slightly less lonely proposition.
Please feel free to share and use in your own presentations, just remember to give IAB props!
HOW TO MASTER YOUR MARKETING AUTOMATION WITH WORKFLOWS [INBOUND 2014]HubSpot
Marketing automation is a powerful tool, but it's only one part of your marketing machine. Using HubSpot Workflows, you can learn to automate parts of your marketing strategy as you build a pipeline of contacts, nurture them at the exact right time and place, and uncover what works or doesn't work for your audience. Learn about the best practices when using Workflows, to go beyond lead nurturing, in conjunction with other parts of the HubSpot product to work more efficiently and effectively.
What being a remote first company taught us #M365VMKanwal Khipple
From the beginning, we have always been a remote first company. Consulting with customers remotely can be a challenge and was an important skill that we have been teaching to our teams. Though building trust with your team was harder than originally thought. We experimented and tried out a number of ways to be inclusive for our diverse team.
Attend this session to learn about
- Enabling every employee to have an impact
- Supporting and encouraging work/life balance
- Encouraging innovation through experimentation
Similar to 6 New Ways to Give Your Sales Kickoff Meeting a Boost (20)
Enhancing Educational Opportunities at Live EventsDoubleDutch
Education is a key component of many live events. In this session you will discover new ways to deliver resources and tools to enhance your attendee’s skills and abilities in an environment that encourages collaboration and knowledge share using DoubleDutch.
Perfect For: Sales Kickoffs, Corporate Internal Meetings, Training or Seminars, Roadshows, User or Partner Conferences, Financial Services Client Events, Conferences, Medical or Scientific Conferences
Engagement: The Ultimate Metric to Demonstrate Event ROIDoubleDutch
We’re in the midst of the engagement marketing era.
While digital marketing remains a key component to the lead lifecycle, one truth remains: the most crucial component to engagement marketing is the face-to-face event.
In order to succeed in this new marketing culture, you need to track your live event engagement and prove event ROI.
Check out the full webinar here: https://www.youtube.com/watch?v=I-fary1OclY
Top 10 Reasons Events Are the Best B2B Marketing Channel in the WorldDoubleDutch
Marketers spend a lot on events... sometimes as much as 50% of the B2B marketing budget is allocated to live events (sponsored and produced). Events impact every aspect of marketing and they can be the ultimate content distribution engine. See why events really are the best B2B marketing channel in the world!
Official Research: Event Technology in 2015 by MPIDoubleDutch
63% of planners are currently using mobile apps at events.
Meeting Professionals International (MPI) and DoubleDutch teamed up to conduct a study on the adoption of mobile technology at events.
The full report covers the data included in a survey of event professionals, answers questions around why some planners don't adopt mobile, and exposes the value that users and non-users alike can gain from deeper use of event apps.
Download your copy of the research here: http://info.doubledutch.me/content-mpi-event-app-research-report.html
Mastering the Art of Social Media at EventsDoubleDutch
Give your social media strategy a pick-me-up in 2015.
Watch DoubleDutch's own social media mastermind, Justin Gonzalez, as he shares his secrets to success in conceptualizing and executing innovative strategies across Facebook, Twitter, Instagram and every network in-between.
You will learn how to create award-worthy social media strategies for your events in this video presentation.
View the webinar on demand here: http://info.doubledutch.me/webinar-mastering-social-media-for-events.html
10 Tips to Boost Attendee Engagement at EventsDoubleDutch
DoubleDutch and Eventbrite come together to share their "Top 10 Tips to Boost Attendee Engagement at Events."
Learn how you can use technology to create interactive events that boost ticket discovery and sales, generate buzz and publicity, and increase attendee loyalty.
How do you measure event ROI? Three in five marketers don't have an answer to this question.
Get the comprehensive guide and interactive workbook to assess your events' performance here: http://info.doubledutch.me/content-event-roi.html
This presentation will help you:
1) Measure results that are hard to measure
2) Compare performance from event to event
3) Demonstrate events are a worthwhile investment
...and more!
View our on demand webinar recording here (http://info.doubledutch.me/webinar-how-to-measure-event-roi.html), or visit doubledutch.me for more information.
5 Things to Consider When Shopping for a Mobile Event AppDoubleDutch
Join DoubleDutch, leading mobile event app platform, in an "Introduction to Event Apps 101" webinar. Justin will walk you through what to look for when shopping for conference apps, how to align the technology to your event goals, and red flags to avoid!
Learn more at doubledutch.me
5 Ways to Justify your Event Marketing SpendDoubleDutch
Events are often the only way to meet and talk to your customers in person... and that face-to-face interaction is invaluable to your business.
Increasingly, marketers are seeing their event budgets slashed as leadership looks for cheaper, easier-to-measure, and digital channels.
Watch this webinar to learn how to:
1) Use events to reach your entire target audience, at the same time.
2) Nurture relationships, capture new leads, and impact your business.
3) Leverage technology to measure performance and prove ROI.
Defend the spend and demonstrate the value of your events.
Learn more at doubledutch.me
Last year, Gartner predicted that CMOs would spend more on technology than CIOs by the year 2017.
A point that has since been validated by recent startup acquisitions, IPOs and funding in the marketing software industry.
On October 22, 2013 four leading marketing tech CEOs from around the Bay Area gathered to talk about their experiences selling to the CMO, debate the rise in marketing tech budget and explain how companies can set themselves up for success.
Here’s a quick recap of what went down once the gloves came off…
Developing on Mobile vs Desktop (Dreamforce 2011, Lawrence Coburn, DoubleDutch))
6 New Ways to Give Your Sales Kickoff Meeting a Boost
1. #SKOgoals
6 New Ways to Give Your
Sales Kickoff Meetings a Boost
Event Resources
Presented By:
DoubleDutch
Mobile Event Apps
@DoubleDutch
Justin Gonzalez
Senior Marketing Manager
@justinSF
2. #SKOgoals
Housekeeping
Today’s presentation will last about 20 minutes.
There is time for Q&A at the end.
We are recording today’s presentation.
Join the conversation using #SKOgoals.
Event Resources
3. #SKOgoals
We’ll Cover…
Why Sales Kickoff Meetings Are Valuable
How to Give Your Meeting a Boost
Live Q&A
Next Steps
Event Resources
19. #SKOgoals
5. INSPIRE MEANINGFUL ACTION
Encourage team members to
celebrate each other and share
best practices through status
updates, photos, and
comments.
22. #SKOgoals
We’ll Cover…
What is a Sales Kickoff Meeting?
How to Give Your SKO a Boost
Live Q&A
Next Steps
Event Resources
23. #SKOgoals
6 New Ways to Give Your
Sales Kickoff Meetings a Boost
Event Resources
Presented By:
DoubleDutch
Mobile Event Apps
@DoubleDutch
Justin Gonzalez
Senior Marketing Manager
@justinSF