To attract their target audience of young adult indie/rock music listeners, the document discusses using a colorful poster-style color scheme on the front cover that challenges conventions. The contents page follows an "indie" NME style with oversized multi-colored numbers. A double page spread uses a black and white image with red and black text to appeal to rock stereotypes. The document creator conducted a questionnaire to understand what their audience likes, such as cover lines, headlines, varied images, and colors, and designed their document accordingly.

1. How did you attract/Address
your audience?
Arooj Aftab

2. To address my main target audience, young adult - Rock/indie
music listeners you can see on my front cover page I used a
colour scheme – poster/festival colours to give it that sort of
theme.
I challenged conventions and did not go for the typical ‘rock n
roll’ stereotype of only using black and white, I used sharp
colours that complimented each other, as you can see on my
contents page I followed the NME style of ‘indie’ by using
oversized numbers of different colours and a range of different
colours too – e.g. black, white and red.
On my double page spread to attract my audience I went straight
for the rock n roll stereotype of block writing, black and white
image, red and black text.
I attracted my audience by using my questionnaire made, step by
step I followed each question I asked.
For example I found that the people I question like cover lines,
headlines, range of images, colours etc..
I have followed my questionnaire and done this