Writing emails is an integral part of staying in touch with your prospects and can also be used to reactivate old customers. Most people have email inboxes and so email marketing proves time and time again to be very effective at getting more customers. As long as they have agreed to hear from you, then every email you send can become a profit-generating machine if written well. Here are a few ideas to consider in order to create engaging emails

1. 5 Ways To
Create More
Engaging
Emails

2. Writing emails is integral to your
business
• You an use email to stay in touch with existing
customers.
• You can use email to reactivate old customers.
• Email marketing is time proven and extremely
effective.
• Well written emails gold dust to your business
if they’re written well.
• Follow these 5 tips to ensure they are:
http://RosemaryNonnyKnight.com/toolkit

3. Be human
• Don’t try to sound like a
corporate brand.
• People buy from people
they know.
• Sound personal.
• Keep your ideal person
in mind as you write.
• Try to imagine they’re
right in front of you.
http://RosemaryNonnyKnight.com/toolkit

4. Train your subscribers
• If you want them to
click through to your
blog then make the
focus of your emails
exactly that.
• Each email must have a
call to action.
• Always have a focus and
stick to it.
http://RosemaryNonnyKnight.com/toolkit

5. Make your subscribers feel special
• Make your people feel
as though they are part
of an exclusive club.
• Make your emails
special and keep the
content only for people
on your list.
• Delight your list with
much more than they
expect.
http://RosemaryNonnyKnight.com/toolkit

6. Use Testimonials
• Social proof is hugely
important.
• Ask for testimonials
then pepper your
emails with them.
• Hearing how awesome
you are from someone
else helps build
credibility.
http://RosemaryNonnyKnight.com/toolkit

7. Use the same headline
• Your customers become
so familiar with the
brand – they just open
your email!
• Your brand headline
should signify
everything your
customers need to
know – as well as
excitement or
inspiration!
http://RosemaryNonnyKnight.com/toolkit

8. http://RosemaryNonnyKnight.com/toolkit