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Develop an Effective Communications Strategy for Your Project:  45 Tips in 45 Minutes Patricia B. Wood Director of Communications Federal Consulting Group  U.S. Department of the Treasury July 12, 2005 July 12, 2005
Overview ,[object Object],[object Object],[object Object],[object Object]
Your Projects and Needs ,[object Object],[object Object],[object Object]
Develop Your Outreach  Strategy ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Develop Your Outreach Strategy ,[object Object],[object Object],[object Object],[object Object],[object Object]
Working with Media ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Understanding Reporters ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Relating to Media ,[object Object],[object Object],[object Object]
Relating to Media ,[object Object],[object Object],[object Object]
Relating to Media ,[object Object],[object Object],[object Object],[object Object]
Writing Press Releases ,[object Object],[object Object],[object Object]
Doing Media Interviews ,[object Object],[object Object],[object Object],[object Object]
Doing Media Interviews ,[object Object],[object Object],[object Object],[object Object]
What Else Can You Do to Reach Your Audience? ,[object Object],[object Object],[object Object]
Public Affairs Resources ,[object Object],[object Object],[object Object],[object Object]
Public Affairs Resources ,[object Object],[object Object]
Public Affairs Resources ,[object Object],[object Object],[object Object]
How to Reach Me ,[object Object],[object Object],[object Object],[object Object],[object Object]

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45 Tips in 45 Minutes

  • 1. Develop an Effective Communications Strategy for Your Project: 45 Tips in 45 Minutes Patricia B. Wood Director of Communications Federal Consulting Group U.S. Department of the Treasury July 12, 2005 July 12, 2005
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