Alliance for Nonprofit Excellence Training 5.4.10 Strategic Communications fo...jleigh206
Need basic training in nonprofit communications? This workshop will help you assess your organization's communications work, and give you the tools to communicate more effectively with members, donors, and other constituents, even with a small marketing and communications budget. Content will include communications planning, crafting messages, targeting audiences, and choosing tools and technology to get your message across.
Digital & Social Media Challenges for Local GovernmentBen Matthews
Follow me on twitter - http://twitter.com/benrmatthews
Find out more about FutureGov - http://wearefuturegov.com/
Digital & Social Media Challenges for Local Government.
Presented at the Public Policy Exchange, 12th February 2014.
Alliance for Nonprofit Excellence Training 5.4.10 Strategic Communications fo...jleigh206
Need basic training in nonprofit communications? This workshop will help you assess your organization's communications work, and give you the tools to communicate more effectively with members, donors, and other constituents, even with a small marketing and communications budget. Content will include communications planning, crafting messages, targeting audiences, and choosing tools and technology to get your message across.
Digital & Social Media Challenges for Local GovernmentBen Matthews
Follow me on twitter - http://twitter.com/benrmatthews
Find out more about FutureGov - http://wearefuturegov.com/
Digital & Social Media Challenges for Local Government.
Presented at the Public Policy Exchange, 12th February 2014.
In this hands-on session, Susan Black, CFRE will show you the key building blocks of a successful fundraising program and identify specific steps you can take to implement one in your organization.
Evaluating and Measuring the Effects of Public RelationsNosdaComunicacao
Apresentação do Professor Doutor James Grunig, sobre avaliação e mensuração de resultados em comunicação corporativa, durante a Série Encontros de Comunicação Corporativa da Abracom, no dia 06 de agosto de 2009
Too often nonprofits are scrambling to post on Twitter and Facebook, without thinking through how digital tools should be part of your organization's strategic goals.
In this presentation for the 2014 Peace and Security Funders conference, See3 CEO Michael Hoffman and digital strategist Laura Wilson walk through creating a strategic communications plan, theories of change, and how to use the tools at our fingertips - like Twitter, Facebook, and YouTube - to achieve the change your organization seeks to make.
The way you communicate, and what you communicate, shapes how your employees feel about working there. Yet organizations often fail to prioritize corporate communication, to the detriment of their entire workplace culture.
Regular communication with employees sends the message that you value them as whole people. And consistent, meaningful communication can strengthen the employee-employer relationship. And when that relationship is strong, everyone wins: the employees, the employer, and the customers, clients, or patients.
You’ll come away from this webinar with immediately-useful tips and insider tricks from our 30+ years of experience producing engaging employee communications and leave with a blueprint of how to produce your own communications, or evaluate a vendor’s options, plus creative options.
If you’re been tasked with writing a communications strategy, let AB give you a helping hand. Our no-nonsense guide takes you through a 10-step process for planning and structuring your strategy.
Candidate Training - Developing and Delivering a Winning MessageProgressive Majority
Create a winning campaign message that will captivate audiences and inspire voters.
Learn and do. Run for office with Progressive Majority's help: http://www.progressivemajority.org/run-office
In this hands-on session, Susan Black, CFRE will show you the key building blocks of a successful fundraising program and identify specific steps you can take to implement one in your organization.
Evaluating and Measuring the Effects of Public RelationsNosdaComunicacao
Apresentação do Professor Doutor James Grunig, sobre avaliação e mensuração de resultados em comunicação corporativa, durante a Série Encontros de Comunicação Corporativa da Abracom, no dia 06 de agosto de 2009
Too often nonprofits are scrambling to post on Twitter and Facebook, without thinking through how digital tools should be part of your organization's strategic goals.
In this presentation for the 2014 Peace and Security Funders conference, See3 CEO Michael Hoffman and digital strategist Laura Wilson walk through creating a strategic communications plan, theories of change, and how to use the tools at our fingertips - like Twitter, Facebook, and YouTube - to achieve the change your organization seeks to make.
The way you communicate, and what you communicate, shapes how your employees feel about working there. Yet organizations often fail to prioritize corporate communication, to the detriment of their entire workplace culture.
Regular communication with employees sends the message that you value them as whole people. And consistent, meaningful communication can strengthen the employee-employer relationship. And when that relationship is strong, everyone wins: the employees, the employer, and the customers, clients, or patients.
You’ll come away from this webinar with immediately-useful tips and insider tricks from our 30+ years of experience producing engaging employee communications and leave with a blueprint of how to produce your own communications, or evaluate a vendor’s options, plus creative options.
If you’re been tasked with writing a communications strategy, let AB give you a helping hand. Our no-nonsense guide takes you through a 10-step process for planning and structuring your strategy.
Candidate Training - Developing and Delivering a Winning MessageProgressive Majority
Create a winning campaign message that will captivate audiences and inspire voters.
Learn and do. Run for office with Progressive Majority's help: http://www.progressivemajority.org/run-office
Communication planning; how to gather your assets to build a thoughtful plan for your nonprofit organization, so that your communication isn't just one tactic after another.
How to write a marketing and
communications strategy
Bringing together all you’ve learned and all elements of the marketing mix to make a positive impact on
your target audience, here’s a simple accessible guide to creating future campaigns and a communications
strategy.
A presentation to the Oregon and Washington Associations of REALTORS(R) on effective member mobilization techniques to increase political efficacy in local government
A workshop designed to help nonprofits explore strategic approaches to social media - both via exposure to different techniques and by using the ARM best practices and the FIG strategy stages.
Tools and tips to assist the development industry in undertaking best practice engagement. Explores the relationship between marketing, branding and engagement.
How to use Social Media to fine tune your communication plan (Pierre-Paul Fares)NRB
Do you know how you are seen through the prism of Social Media? Today, by asking the good questions, the information available on Social media can help organizations better understand the perception either of their customers or inhabitants. Are we reaching the right target audience? Are we listening the market correctly? What are the triggers driving social media activities, behaviors and sentiments? The answers to all these questions can provide wonderful insights leveraging the growth of a business or improving the services offered to citizens…
Premium MEAN Stack Development Solutions for Modern BusinessesSynapseIndia
Stay ahead of the curve with our premium MEAN Stack Development Solutions. Our expert developers utilize MongoDB, Express.js, AngularJS, and Node.js to create modern and responsive web applications. Trust us for cutting-edge solutions that drive your business growth and success.
Know more: https://www.synapseindia.com/technology/mean-stack-development-company.html
Business Valuation Principles for EntrepreneursBen Wann
This insightful presentation is designed to equip entrepreneurs with the essential knowledge and tools needed to accurately value their businesses. Understanding business valuation is crucial for making informed decisions, whether you're seeking investment, planning to sell, or simply want to gauge your company's worth.
What are the main advantages of using HR recruiter services.pdfHumanResourceDimensi1
HR recruiter services offer top talents to companies according to their specific needs. They handle all recruitment tasks from job posting to onboarding and help companies concentrate on their business growth. With their expertise and years of experience, they streamline the hiring process and save time and resources for the company.
Memorandum Of Association Constitution of Company.pptseri bangash
www.seribangash.com
A Memorandum of Association (MOA) is a legal document that outlines the fundamental principles and objectives upon which a company operates. It serves as the company's charter or constitution and defines the scope of its activities. Here's a detailed note on the MOA:
Contents of Memorandum of Association:
Name Clause: This clause states the name of the company, which should end with words like "Limited" or "Ltd." for a public limited company and "Private Limited" or "Pvt. Ltd." for a private limited company.
https://seribangash.com/article-of-association-is-legal-doc-of-company/
Registered Office Clause: It specifies the location where the company's registered office is situated. This office is where all official communications and notices are sent.
Objective Clause: This clause delineates the main objectives for which the company is formed. It's important to define these objectives clearly, as the company cannot undertake activities beyond those mentioned in this clause.
www.seribangash.com
Liability Clause: It outlines the extent of liability of the company's members. In the case of companies limited by shares, the liability of members is limited to the amount unpaid on their shares. For companies limited by guarantee, members' liability is limited to the amount they undertake to contribute if the company is wound up.
https://seribangash.com/promotors-is-person-conceived-formation-company/
Capital Clause: This clause specifies the authorized capital of the company, i.e., the maximum amount of share capital the company is authorized to issue. It also mentions the division of this capital into shares and their respective nominal value.
Association Clause: It simply states that the subscribers wish to form a company and agree to become members of it, in accordance with the terms of the MOA.
Importance of Memorandum of Association:
Legal Requirement: The MOA is a legal requirement for the formation of a company. It must be filed with the Registrar of Companies during the incorporation process.
Constitutional Document: It serves as the company's constitutional document, defining its scope, powers, and limitations.
Protection of Members: It protects the interests of the company's members by clearly defining the objectives and limiting their liability.
External Communication: It provides clarity to external parties, such as investors, creditors, and regulatory authorities, regarding the company's objectives and powers.
https://seribangash.com/difference-public-and-private-company-law/
Binding Authority: The company and its members are bound by the provisions of the MOA. Any action taken beyond its scope may be considered ultra vires (beyond the powers) of the company and therefore void.
Amendment of MOA:
While the MOA lays down the company's fundamental principles, it is not entirely immutable. It can be amended, but only under specific circumstances and in compliance with legal procedures. Amendments typically require shareholder
"𝑩𝑬𝑮𝑼𝑵 𝑾𝑰𝑻𝑯 𝑻𝑱 𝑰𝑺 𝑯𝑨𝑳𝑭 𝑫𝑶𝑵𝑬"
𝐓𝐉 𝐂𝐨𝐦𝐬 (𝐓𝐉 𝐂𝐨𝐦𝐦𝐮𝐧𝐢𝐜𝐚𝐭𝐢𝐨𝐧𝐬) is a professional event agency that includes experts in the event-organizing market in Vietnam, Korea, and ASEAN countries. We provide unlimited types of events from Music concerts, Fan meetings, and Culture festivals to Corporate events, Internal company events, Golf tournaments, MICE events, and Exhibitions.
𝐓𝐉 𝐂𝐨𝐦𝐬 provides unlimited package services including such as Event organizing, Event planning, Event production, Manpower, PR marketing, Design 2D/3D, VIP protocols, Interpreter agency, etc.
Sports events - Golf competitions/billiards competitions/company sports events: dynamic and challenging
⭐ 𝐅𝐞𝐚𝐭𝐮𝐫𝐞𝐝 𝐩𝐫𝐨𝐣𝐞𝐜𝐭𝐬:
➢ 2024 BAEKHYUN [Lonsdaleite] IN HO CHI MINH
➢ SUPER JUNIOR-L.S.S. THE SHOW : Th3ee Guys in HO CHI MINH
➢FreenBecky 1st Fan Meeting in Vietnam
➢CHILDREN ART EXHIBITION 2024: BEYOND BARRIERS
➢ WOW K-Music Festival 2023
➢ Winner [CROSS] Tour in HCM
➢ Super Show 9 in HCM with Super Junior
➢ HCMC - Gyeongsangbuk-do Culture and Tourism Festival
➢ Korean Vietnam Partnership - Fair with LG
➢ Korean President visits Samsung Electronics R&D Center
➢ Vietnam Food Expo with Lotte Wellfood
"𝐄𝐯𝐞𝐫𝐲 𝐞𝐯𝐞𝐧𝐭 𝐢𝐬 𝐚 𝐬𝐭𝐨𝐫𝐲, 𝐚 𝐬𝐩𝐞𝐜𝐢𝐚𝐥 𝐣𝐨𝐮𝐫𝐧𝐞𝐲. 𝐖𝐞 𝐚𝐥𝐰𝐚𝐲𝐬 𝐛𝐞𝐥𝐢𝐞𝐯𝐞 𝐭𝐡𝐚𝐭 𝐬𝐡𝐨𝐫𝐭𝐥𝐲 𝐲𝐨𝐮 𝐰𝐢𝐥𝐥 𝐛𝐞 𝐚 𝐩𝐚𝐫𝐭 𝐨𝐟 𝐨𝐮𝐫 𝐬𝐭𝐨𝐫𝐢𝐞𝐬."
Unveiling the Secrets How Does Generative AI Work.pdfSam H
At its core, generative artificial intelligence relies on the concept of generative models, which serve as engines that churn out entirely new data resembling their training data. It is like a sculptor who has studied so many forms found in nature and then uses this knowledge to create sculptures from his imagination that have never been seen before anywhere else. If taken to cyberspace, gans work almost the same way.
Putting the SPARK into Virtual Training.pptxCynthia Clay
This 60-minute webinar, sponsored by Adobe, was delivered for the Training Mag Network. It explored the five elements of SPARK: Storytelling, Purpose, Action, Relationships, and Kudos. Knowing how to tell a well-structured story is key to building long-term memory. Stating a clear purpose that doesn't take away from the discovery learning process is critical. Ensuring that people move from theory to practical application is imperative. Creating strong social learning is the key to commitment and engagement. Validating and affirming participants' comments is the way to create a positive learning environment.
RMD24 | Debunking the non-endemic revenue myth Marvin Vacquier Droop | First ...BBPMedia1
Marvin neemt je in deze presentatie mee in de voordelen van non-endemic advertising op retail media netwerken. Hij brengt ook de uitdagingen in beeld die de markt op dit moment heeft op het gebied van retail media voor niet-leveranciers.
Retail media wordt gezien als het nieuwe advertising-medium en ook mediabureaus richten massaal retail media-afdelingen op. Merken die niet in de betreffende winkel liggen staan ook nog niet in de rij om op de retail media netwerken te adverteren. Marvin belicht de uitdagingen die er zijn om echt aansluiting te vinden op die markt van non-endemic advertising.
Falcon stands out as a top-tier P2P Invoice Discounting platform in India, bridging esteemed blue-chip companies and eager investors. Our goal is to transform the investment landscape in India by establishing a comprehensive destination for borrowers and investors with diverse profiles and needs, all while minimizing risk. What sets Falcon apart is the elimination of intermediaries such as commercial banks and depository institutions, allowing investors to enjoy higher yields.
Cracking the Workplace Discipline Code Main.pptxWorkforce Group
Cultivating and maintaining discipline within teams is a critical differentiator for successful organisations.
Forward-thinking leaders and business managers understand the impact that discipline has on organisational success. A disciplined workforce operates with clarity, focus, and a shared understanding of expectations, ultimately driving better results, optimising productivity, and facilitating seamless collaboration.
Although discipline is not a one-size-fits-all approach, it can help create a work environment that encourages personal growth and accountability rather than solely relying on punitive measures.
In this deck, you will learn the significance of workplace discipline for organisational success. You’ll also learn
• Four (4) workplace discipline methods you should consider
• The best and most practical approach to implementing workplace discipline.
• Three (3) key tips to maintain a disciplined workplace.
Explore our most comprehensive guide on lookback analysis at SafePaaS, covering access governance and how it can transform modern ERP audits. Browse now!
2. Karen Luttrell helps charities raise more money, find more
volunteers and fill their programs using strategic
communications and inspiring writing. She led
marketing and communications for local, national, and
international organizations before she launched her
own communications service in June 2010. She has
since served clients working in health, literacy, equality,
and poverty reduction. Karen is a member ofthe
International Association of Business Communicators
and the Association of Fundraising Professionals. She is
VP Communications for the Professional Writers
Association of Canada Toronto Chapter.
3. What Makes Your Plan Strategic?
1 Your communications work directly supports major
organizational goals.
2 You can show that it does. (Think research&
measurement.)
4. 5 Elements Your Plan Must Have
1 Issues
2 Publics/audiences/stakeholders
3 Message
4 Media
5 Evaluation
Source: The Communication Plan, The Heart of Strategic Communication, Lester R. Potter, ABC, p59
5. You may also include:
1 Executive summary
2 The communications process
3 Background
4 Situation analysis
Source: The Communication Plan, The Heart of Strategic Communication, Lester R. Potter, ABC, pp 57-58
6. Getting to Your Goals
What are the most important issues facing this
organization?
What are the most important issues that the
communication function should address?
What reputation or relationship problems do we
have with each audience?
7. What are our strengths? Our weaknesses?
What threats do we face? What opportunities?
How will we respond?
Strengths Weaknesses
Opportunities Threats
8. What changes does the organization need to make
to stay successful?
What do we need to change with regards to our
employees? How do we support them to be
successful? (Attitudes, behaviours, knowledge, skills)
9. Issues/Goals
1 Employee relations
2 Volunteer recruitment and retention
3 Outreach and service promotion
4 Fundraising
5 Community relations
6 Government relations
7 Advocacy
8 Awareness building and public education
10. Common Nonprofit Audiences
1 Staff
2 Volunteers (Board, committees, event participants)
3 People served
4 Donors (individual, corporate)
5 Funders (government, foundations)
6 Suppliers
7 Partner organizations
8 Media (journalists, editorial boards)
9 Government representatives (City Councillors, MPPs, MPs)
* See worksheet on mapping audiences & communications methods
11. 3 Shared Issues/Goals
Improve tenant relations
Engage community members
&neighbours
Increase awareness& public support
for social housing
12. Tactics to Consider
Tactics to discuss for these three goals include:
events
face-to-face meetings
feedback mechanisms
media relations
social media
13. Group Work
Each group will be assigned one of the 3 shared
issues. As a group, consider the issue and begin to
draft a communications plan to address it. Identify:
the goal
the audiences
what you want them to think, feel, or do differently
the message you will communicate
the media you will use
when and how often you will communicate
14. Schedule: The Workback Plan
Start from your final due date and work back
Allow extra time at each stage. It always takes longer than you expect.
Don’t forget to factor in holidays, vacation time, and illness when you
plan time for reviews and approvals
Share the plan with the team at the start
Don’t expect that the team will just follow the timeline. Check in and
remind people before their deadlines pass.
15. Schedule Tips
Develop an editorial calendar
Plot out activities & major milestones with a gant
chart
16. Budget
Build it from “$0” based on your planned activities
Add lines for research, evaluation, professional development
and training
Factor in staff time
Break expenses down by quarter
Calculate the cost of inaction
17. Budget
Common expenses/line items:
Research
Writing, editing, proofreading
Graphic design
Audio and video production
Printing
Postage and shipping
Website hosting
Software (graphic design, video & audio editing,
social media monitoring & management)
Events
Monitoring and evaluation
Transportation
Professional development/training
18. Resources
The Communication Plan, The Heart of Strategic
Communication, Third Edition, by Lester R. Potter,
ABC
Social Media for Social Good, by Heather
Mansfield
Power Phrases! by Meryl Runion
19. Keep in Touch
Questions welcome. And please keep in touch.
karen@luttrellcommunications.com
www.luttrellcommunications.com
www.facebook.com/LuttrellCommunications
@karenluttrell
Editor's Notes
Refer to workback plan sample and worksheet/template