This proposal outlines a horror-themed pixel video game aimed at teenagers aged 15-19. The game does not have a specific plot but is intended to entertain through its horror elements like music and sound effects. Research was conducted on what makes a good horror game and how to appeal to the target audience. The game will not include any offensive, restricted, or copyrighted content. Legal and ethical considerations were made to avoid issues and ensure no social groups are offended.

1. Proposal
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Working Title:
What is it called?
Pixel Video Game (Horror)
Product’s Purpose:
What is the product’s purpose (entertain/educate etc.) and how will you achieve this?
My product is a game and its purpose is to entertain the people that are playing it. It could even
make them more interested in other pixel games aside from mine.
Genre:
What sort of product is it
The genre of the game is ‘horror’, so it may only attract certain people to play this game. My
intended audience is for teenagers (15-19).
Content
What is your product about? Discuss what you would put in it (be specific). Does it have a story? If
so, discuss it here
There is no specific plot line to my game, but you are able to tell that it’s a horror game from the
way it’s set out as well as the music and different sound effects I used.
Audience:
Who is your audience? Be very detailed; age, gender, social status, psychographic etc
Why would your project appeal to this person?
My intended audience is for teenagers (15-19). My game will not be limited to just one gender or
social status, anyone will be able to play it. I think that my game will appeal to my intended
audience since it includes aspects of horror games that teenagers normally find most appealing.
Research and Planning:
What elements of your research and planning will you use in your final production?
I plan to try and include all of what I have researched into my final game e.g. what makes a good
horror game and how it will appeal to my audience.
Where will you use your research and planning in your final production?
I will use my research in my final product by in including what I have learned would make a good
horror game as well as the different kinds of music and sound effects I can use.
Legal & Ethical Considerations:
Think about any offensive material you will include?
I will not include any offensive material in my product.
Will you restrict younger people using/accessing it?
There will be nothing included in my product that will restrict others from using it.
Will it offend any social groups/religions/ethnicities?
I will not offend any social groups/religious/ethnicities.
How will you ensure you do not offend anyone?
I will make sure not sure to include anything
Are you using characters/names/logos of existing products/IPs?
Yes, I am using a character from another game but I edited her appearance so it doesn’t look as
similar.
Will your product be sufficiently different from existing products to not get sued for copyright
infringement?
Yes, I think that my product is different from already existing products because it has an original
concept and doesn’t look like most horror games.

2. Proposal
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