The following is an overview of the Brandless Case Study by Harvard. After discussions and research, this also states whether Brandless should enter the luxury market and why or why not to do so with reasons
Manzana Insurance is the second largest insurance company founded in California in 1902. • They operated through a network of autonomous branch offices in California, Oregon and Washington. Each branch is treated as a separate profit and loss centre. • Manzana does not directly interact with public but instead has its 2000 agents who represents Manzana. • Fruitvale was one of the Manzana’s smaller branches, with 3 underwriting teams and 76 agents. Our case concern is the falling performance and hence the profitability on Property Insurance for this branch.
This will help in understanding Attitutde of Consumers toward toothpaste in the oral care segment especially Himalaya. Before going through this PPT, one should go through the Richard Ivey Case on Himalayan toothpaste Because the Analysis is based on the information given in the case and the Advertisements of varios toothpaste.
Newell’s goal is to increase its sales and profitability by offering a comprehensive range of products and reliable service to the mass retail channel. Newell has chosen to develop its product line through key acquisitions, rather than internal organic growth. The strategy succeeds based on their two pronged approach of following an established acquisition process (Newellization) and ensuring corporate continuity across the division to support its performance in the market. This strategy helps Newell successfully diversify their portfolio of products for mass retailers.
Safe & Smart technologies for food Safety and food chain integrity
Cow udder to customer mouth safe and healthy product , with safe and smart delivery technology
The following is an overview of the Brandless Case Study by Harvard. After discussions and research, this also states whether Brandless should enter the luxury market and why or why not to do so with reasons
Manzana Insurance is the second largest insurance company founded in California in 1902. • They operated through a network of autonomous branch offices in California, Oregon and Washington. Each branch is treated as a separate profit and loss centre. • Manzana does not directly interact with public but instead has its 2000 agents who represents Manzana. • Fruitvale was one of the Manzana’s smaller branches, with 3 underwriting teams and 76 agents. Our case concern is the falling performance and hence the profitability on Property Insurance for this branch.
This will help in understanding Attitutde of Consumers toward toothpaste in the oral care segment especially Himalaya. Before going through this PPT, one should go through the Richard Ivey Case on Himalayan toothpaste Because the Analysis is based on the information given in the case and the Advertisements of varios toothpaste.
Newell’s goal is to increase its sales and profitability by offering a comprehensive range of products and reliable service to the mass retail channel. Newell has chosen to develop its product line through key acquisitions, rather than internal organic growth. The strategy succeeds based on their two pronged approach of following an established acquisition process (Newellization) and ensuring corporate continuity across the division to support its performance in the market. This strategy helps Newell successfully diversify their portfolio of products for mass retailers.
Safe & Smart technologies for food Safety and food chain integrity
Cow udder to customer mouth safe and healthy product , with safe and smart delivery technology
Get Thinking - Challenge your Supply Chain with Agility and New TechnologyStephanie Krishnan
Considering some of the challenges and trends in economies, trade, and the impact on supply chains, it is important to consider trends from supply chain leaders and ensure we are not left behind the curve.
In the fast-paced world of business, optimizing logistics and supply chain management is crucial for staying competitive and ensuring seamless operations. The landscape is evolving, and businesses need to adapt by enhancing the efficiency of their logistical processes. In this blog, we'll explore valuable tips and strategies to optimize logistics and supply chain management, focusing on the key aspects that drive success in the modern business environment.
Top 5 strategy of b2b supply chains trends and opportunitiesglobaltradeplaza498
B2B supply chains are experiencing significant transformations. As companies strive to stay competitive and meet the demands of their customers, they must adopt innovative strategies and leverage emerging trends. Here are the top five strategies for B2B supply chains, highlighting the trends and opportunities that can drive success.
I presented the topic \'Supply Chain Management in 21st Century\' during a technical paper presentation event organized by Mechanical Engineers Students Association (MESA). This ppt covers all the material included in my presentation
In this, we will read about the Supply Chain Management in Healthcare
The following contents will be described briefly:-
1. What is a supply chain?
2. The process of Views of Supply Chain
3. Objectives of Supply Chain Management
4. Supply Chain Decisions
5. Benefits of Supply Chain
6. Integrated Health Supply Chains
7. New Trends In Healthcare Supply Chain
8. Potential Risks to an Organization and Supply Chain
9. Strategies to Improve Healthcare Supply Chain Management
Consumer decision and action can only be properly comprehended when the environment in which are operating is properly understood. The study of Environmental factors is important for marketers to realize the developmental and trends rather than know the static picture of the environment in which they live. Influence of larger Environment on rural consumer
Geographical variation in Market behavior.
Understanding the rural opportunity, Growth, Market structure, Features,Transactions, Scope and over view,Concept of Rural marketing,Concept of Corporate Social responsibility.
QP for Management concepts covers the syllabus for MBA/ PGDM students. The old question papers for past years help in understanding the type of questions expected in these courses and can be used as mock test for evaluating the preparedness of the students.
What is Yoga
The literal meaning of “yoga” is “merging two into one”. Yoga is well-known today as a system of physical
postures and breathing exercises that promote physical well-being and calmness of mind.
Fire and Divinity
Fire is the creative, purifying and transformational agent. Fire represents energy. Modern forms of energy such
as electricity and inner forms such as psychic energy that facilitates perceptions, thoughts and emotions and
nerve currents that enable all sensory experiences, are all different manifestations of fire. Fire in its various
forms runs the universe and is essential for various life processes within us, at the physical, mental and spiritual
levels.Religion and Fire Yoga
Fire yoga is religion agnostic. The sacredness of fire and the ability of fire to purify one’s consciousness is
universal. As shown above, seers of several religions used fire to purify themselves and reach god.
The risk management for projects attempts to recognize and manage potential and unforeseen trouble spots which may occur when the project is implemented. It identifies as many risk events as possible. Further classification of risk factors help in resolving it either by mitigation, avoiding, transferring or retaining .Methods of handling risk.
End term Question paper for PGDM/MBA students studying Project Management as elective subject of Indian University. Will be of use to students of International universities as well.
End term question papers for Dec 2019. Covers Project Management curriculum for PGDM/MBA students of Indian universities. Useful for other international universities as well.
Process View of Organization describes elements of business process. defines. Defines the process, factors determining effectiveness of a process. How these elements can help in performance evaluation.
Designing data processing system describes various types of data processing techniques depending upon the requirement , such as by application, processing method,
Top 3 Ways to Align Sales and Marketing Teams for Rapid GrowthDemandbase
In this session, Demandbase’s Stephanie Quinn, Sr. Director of Integrated and Digital Marketing, Devin Rosenberg, Director of Sales, and Kevin Rooney, Senior Director of Sales Development will share how sales and marketing shapes their day-to-day and what key areas are needed for true alignment.
SMM Cheap - No. 1 SMM panel in the worldsmmpanel567
Boost your social media marketing with our SMM Panel services offering SMM Cheap services! Get cost-effective services for your business and increase followers, likes, and engagement across all social media platforms. Get affordable services perfect for businesses and influencers looking to increase their social proof. See how cheap SMM strategies can help improve your social media presence and be a pro at the social media game.
Financial curveballs sent many American families reeling in 2023. Household budgets were squeezed by rising interest rates, surging prices on everyday goods, and a stagnating housing market. Consumers were feeling strapped. That sentiment, however, appears to be waning. The question is, to what extent?
To take the pulse of consumers’ feelings about their financial well-being ahead of a highly anticipated election, ThinkNow conducted a nationally representative quantitative survey. The survey highlights consumers’ hopes and anxieties as we move into 2024. Let's unpack the key findings to gain insights about where we stand.
First Things First: Building and Effective Marketing Strategy
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Key Takeaways:
-Recognize the critical role of strategy in marketing
-Learn our approach for building an actionable, effective marketing strategy
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When most people in the industry talk about online or digital reputation management, what they're really saying is Google search and PPC. And it's usually reactive, left dealing with the aftermath of negative information published somewhere online. That's outdated. It leaves executives, organizations and other high-profile individuals at a high risk of a digital reputation attack that spans channels and tactics. But the tools needed to safeguard against an attack are more cybersecurity-oriented than most marketing and communications professionals can manage. Business leaders Leaders grasp the importance; 83% of executives place reputation in their top five areas of risk, yet only 23% are confident in their ability to address it. To succeed in 2024 and beyond, you need to turn online reputation on its axis and think like an attacker.
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- New framework for examining and safeguarding an online reputation
- Tools and techniques to keep you a step ahead
- Practical examples that demonstrate when to act, how to act and how to recover
The digital marketing industry is changing faster than ever and those who don’t adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.
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• Uncover the power of a foundational marketing system that dynamically communicates with prospects and customers on autopilot.
• Harness neuroscience and Tribal Alignment to transform your communication strategies, turning potential clients into fans and those fans into loyal customers.
• Discover the art of automated segmentation, pinpointing your most lucrative customers and identifying the optimal moments for successful conversions.
• Streamline your business with a content production plan that eliminates guesswork, wasted time, and money.
Short video marketing has sweeped the nation and is the fastest way to build an online brand on social media in 2024. In this session you will learn:- What is short video marketing- Which platforms work best for your business- Content strategies that are on brand for your business- How to sell organically without paying for ads.
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Key Takeaways:
Current consumer landscape; Steps to mapping an effective consumer journey; Understanding the value of personalization; Integrating mapping and personalization for success; Brands that are getting It right!; Best Practices; Future Trends
AI-Powered Personalization: Principles, Use Cases, and Its Impact on CROVWO
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When done effectively, personalization builds trust, loyalty, and satisfaction among your users—key factors for business success. However, relying solely on AI capabilities isn’t enough. You need to anchor your approach in solid principles, understand your users’ context, and master the art of persuasion.
Join us as Sarjak Patel and Naitry Saggu from 3rd Eye Consulting unveil a transformative framework. This approach seamlessly integrates your unique context, consumer insights, and conversion goals, paving the way for unparalleled success in personalization.
Core Web Vitals SEO Workshop - improve your performance [pdf]Peter Mead
Core Web Vitals to improve your website performance for better SEO results with CWV.
CWV Topics include:
- Understanding the latest Core Web Vitals including the significance of LCP, INP and CLS + their impact on SEO
- Optimisation techniques from our experts on how to improve your CWV on platforms like WordPress and WP Engine
- The impact of user experience and SEO
5 big bets to drive growth in 2024 without one additional marketing dollar AND how to adapt to the biggest shifting eCommerce trend- AI.
1) Romance Your Customers - Retention
2) ‘Alternative’ Lead Gen - Advocacy
3) The Beautiful Basics - Conversion Rate Optimization
4) Land that Bottom Line - Profitability
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Everyone knows the power of stories, but when asked to come up with them, we struggle. Either we second guess ourselves as to the story's relevance, or we just come up blank and can't think of any. Unlocking Everyday Narratives: The Power of Storytelling in Marketing will teach you how to recognize stories in the moment and to recall forgotten moments that your audience needs to hear.
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Understand Why Personal Stories Connect Better
How To Remember Forgotten Stories
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- The latest methodologies for identifying and addressing content gaps to keep your content strategy proactive and relevant.
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With Wayne Cichanski, we’ll explore innovative strategies to map out and meet the diverse needs of your audience, ensuring every piece of content resonates and connects, regardless of where or how it is consumed.
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2. ❖Founded in 1902.
❖Headquarters in St. Paul,
Minnesota, Canada
❖Leading developer, manufacturer
& distributor of consumer &
industrial products.
❖Revenue of $32.136 billion in
Global Sales -2019*
❖Operation in 70 countries and
served customer in 200 countries
❖3M realigned into four business
groups in Apr 2019.
3M
Safety &
industrial
Transportati
on &
Electronics
Health care Consumer
Products
4. ❖Vice President of 3M Canada’s Health Care
Business is looking for an answer to ………….
❖Should 3M Canada switch to direct- distribution
model(As demanded by hospitals administered by
Government of Canada) or to continue with the
present system of product distribution to these
hospitals through VARs?
❖Can you help?
5. ❑ Health care Services in Canada are funded by govt. &
delivered through RHA.
❑Provinces responsible for health care services under the
regulatory authority of Federal Government.
❑Fiscal constraints in 2015, forced regulators to initiate a
series of cost reduction measures.
❑Innovation in health care delivery, consolidation and
centralized procurement were some of the measures.
❑ Hospital management believed that cost saving through
direct distribution by 3M was possible.
❑Hence were pressuring the company for switch over to direct
distribution model.
6. ❖Total Health care Expenditure in
2014- $214 billion.
❖11% of GDP
❖Spending on hospitals – 31%
❖Drug cost- 16%
❖Physician – 16%
❖Other health Care cost- 37%
8. • VARs are an important link in the supply
chain, providing value added services,
(storage, transportation, handling,
transaction and order processing) to
350 hospitals and 5000 organizations
across Canada for agency fee of 8%.
• 3M is benefited by their specialists’
knowledge and well developed
information system, more favorable
shipping rates.
• 3M to concentrate on its core business.
• Hence it is not prudent to do away with
VARs.
Storage Shipping
Transactions
Material Handling
Invoicing
9.
10. Cost comparison of two Supply chains, present system of supply
through VARs and proposed Direct to Hospitals.
Cost under the old system(Per Annum) (1)
1. Picking cost $93,600
2. Agency fee @8% of sales value $8,208,000
3. Warehousing charges $325, 380
Total yearly cost (1) $8,623,380
Total yearly cost (2) (- ) $7,706724
Cost saving per annum (1) – (2) $916,656
Cost under Direct Delivery to Hospitals (Per
Annum) (2)
1. Picking charges $936,000
2. Transport cost $1,442,039
3. Warehousing Charges $976,140
4. Invest in additional Staff $550,000
5. Increased cost on account of $838,545
25% Increase in inventory
Handling
Total yearly cost $7,706724
11. The other dimensions that should
also be considered along with cost
while analyzing the structure of
supply chain are,
a. Response time,
b. Product Variety,
c. Product availability,
d. Customer experience,
e. Time to market,
f. Order visibility,
g. Returnability.
Changing the distribution network
design affects the following chain
costs.
1.Inventories
2.Transportation
3.Facilities and handling
4.Information
12. The SCM at 3 M Canada
Medical Care Division can
be classified as;
❖VARs distribution channel
– serve 350 hospitals in
Canada.
❖3M direct distribution
channel- volume handled
5% of hospital supply.
3M –
Manufacturing
facility
VARs
HOSPITAL
WAREHOUSE
CLINIC
NURSING HOME
PHARMECY
INTEGRATED
DELIVERY NETWORK
PHYSCIAN OFFICE
3M HEALTH CARE DIVISION SUPPLY CHAIN DIAGRAM
Product and Information flow back ward
Cash flow and returns
13. • In the current scenario, health care supply
industry is struggling to achieve on time
delivery, caused due to the fact that each part
of the supply chain works independently,
creating misaligned activities that prevents it
from working as a system.
• Addressing these issues requires redesigning
of inventory management systems in
hospitals, aggregation of suppliers and their
products through electronic catalogues, use of
ERP system to address another bottleneck in
the supply chain, namely: inefficient
information flow in the system and create an
Agile Supply chain.
14. • Certain new strategies emerging in
the sector that are contributing
towards efficient SCM practices are,
RFID, Supply Utilization Management,
Virtual Centralization of the Supply
Chain and Vendor Managed Inventory.
In recent times issues related to the
• Environment and Sustainability have
grown in relevance and must be
accounted for while designing a
supply chain strategy.
15. Fragmentation of supply chain ownership has its advantages and
disadvantages as well.
❖Companies are able to take advantage of supplier and customer
competencies that they themselves don’t have.
❖3M will be taking advantage of 3PLs’ specialist knowledge, their well-
developed information system, and their ability to obtain favorable
shipping rates.
❖This will help 3M to focus more on its core business.
❖3M should avail of 3PL services for distribution of its products in
domestic and international markets.
16. ❖3M follows a resource-based strategy to gain competitive advantage
over its rivals.
❖3M is always concerned with identifying the key areas at which the
company can outperform its rivals in the market.
❖3M’s business model has four fundamental strengths: technology,
manufacturing, global capabilities and the 3M brand.
❖3M supply chain is a significant competitive advantage for it.
❖3M pursues a resource based strategic decision-making process to
make the most out of its resources, which makes it stand out of its
competitors.
17. 3M should continue with the present supply chain structure for the
distribution of its products in the domestic and international market,
using the specialized value added services of VARs as 3PL’ and
should concentrate on its core business of technology and product
management, follow a resource-based strategy to gain competitive
advantage over its rivals. It should continue to serve institutional
customers including hospitals using VAR’s value added services.
18. ❖VARs have a very significant role to play and are providing host of value
added services, from storage, transportation, order processing, product
handling, returns, credit management etc.
❖VARs also have well established infrastructure and well aligned and
agile supply chain, and be further optimized introducing efficient and
cost-effective technologies and AI ( Artificial Intelligence).
❖ Fragmentation of supply chain ownership brings specialist knowledge,
efficient logistics, competitive shipping rate, well established information
system.
❖3M does not have to enter into non-core operations and can
concentrate on its technology and product innovation, its core area.
19. ❖The health care industry is witnessing sharp rise in the cost of all its
products. The supply chain in this industry is inherently complex and as a
result it is difficult to recognize any single measure that will help remove
the inefficiencies to drive down costs.
❖Addressing these issues requires redesigning of inventory management
systems in hospitals, aggregation of suppliers and their products through
electronic catalogues, use of ERP system to address inefficient
information flow in the system and create an agile supply chain.
❖Certain new strategies emerging in the sector that are contributing
towards efficient SCM practices are: RFID, Supply Utilization Management,
Virtual Centralization of the Supply Chain and Vendor Managed Inventory.
20. • In the new setup using technology and AI techniques for SCM will
prove to be game changer, and the roll of VARs will be very critical
in the supply chain management. VARs will have to upgrade
themselves technologically, to make the information flow faster to
reduce shrinkages and shipping errors and reducing the response
time.
• This will result into reduction of supply chain cost, cutting down
inventory levels and improving the co-operation level up and down
the supply chain.
• These are some of the answers to Mr. Matt’s dilema.