This document provides an overview and analysis of digital marketing salaries and trends in 2014-2015. It discusses the evolution of marketing departments in response to new digital technologies and platforms. Key points include:
- Marketing departments face challenges in finding the right talent for digital initiatives like SEO, content marketing, and social media.
- Positions in demand include executives, creative services, digital/interactive roles, content creation/social media, and operations roles.
- Salary ranges are provided for many digital marketing roles at entry, mid, and senior levels.
The Digital Marketing Institute is dedicated to educating professionals in the field of Digital Marketing to ensure career growth and competitiveness in a global jobs market.
The document discusses career opportunities in digital marketing and provides details on the field. It notes that there are over 188,000 results for "Digital Marketing Manager" on LinkedIn, indicating plenty of opportunities. The document outlines the main components of digital marketing, including search marketing, email marketing, social media marketing, and content marketing. It also provides tips for personal branding as a digital marketer, such as starting a blog and expanding connections on social media, and ways to earn money as a digital marketing expert such as consulting, publishing content, or being a paid speaker.
I presented this as an introductory overview to 200+ audience of MBA and undergrad students as well as faculty. It covers the skills needed to build a career in digital marketing.
Digital marketing is first and foremost 'marketing', it is then digital. It is important to note that digital marketing is also about data and analysis.
Therefore, there are specific skills folks need to have to get into a digital marketing career and succeed.
Digital Marketing Career Opportunities - Scope of Internet Marketing Web Trainings Academy
Digital Marketing is one of the fastest growing field in online industry. Digital marketing professionals have many career opportunities in India and abroad. Digital Marketing professional can build in career in various fields like SEO, Google AdWords, Social Media, Analytics etc.
Web Trainings offer Classroom and Online Digital Marketing Training. Learn SEO, SEM, SMO, Analytics, Email Marketing and Online Reputation Management concepts. Call 9052425444
Digital marketing is marketing that makes use of electronic devices (computers) such as personal computers, smartphones, cellphones, tablets Telivision sets TVand game consoles to engage with stakeholders.
DigitalLabs Certified Digital Marketer CourseMadhur Yadav
This syllabus outlines a certified digital marketing course covering various online marketing strategies and tactics over 15 sessions. Topics include search engine optimization, display advertising, social media marketing, email marketing, video marketing, content management systems, web analytics and more. The goal is to teach students basic concepts, major platforms, and how to generate leads, grow ecommerce businesses, and make money online through inbound marketing techniques.
The Digital Marketing Institute is dedicated to educating professionals in the field of Digital Marketing to ensure career growth and competitiveness in a global jobs market.
The document discusses career opportunities in digital marketing and provides details on the field. It notes that there are over 188,000 results for "Digital Marketing Manager" on LinkedIn, indicating plenty of opportunities. The document outlines the main components of digital marketing, including search marketing, email marketing, social media marketing, and content marketing. It also provides tips for personal branding as a digital marketer, such as starting a blog and expanding connections on social media, and ways to earn money as a digital marketing expert such as consulting, publishing content, or being a paid speaker.
I presented this as an introductory overview to 200+ audience of MBA and undergrad students as well as faculty. It covers the skills needed to build a career in digital marketing.
Digital marketing is first and foremost 'marketing', it is then digital. It is important to note that digital marketing is also about data and analysis.
Therefore, there are specific skills folks need to have to get into a digital marketing career and succeed.
Digital Marketing Career Opportunities - Scope of Internet Marketing Web Trainings Academy
Digital Marketing is one of the fastest growing field in online industry. Digital marketing professionals have many career opportunities in India and abroad. Digital Marketing professional can build in career in various fields like SEO, Google AdWords, Social Media, Analytics etc.
Web Trainings offer Classroom and Online Digital Marketing Training. Learn SEO, SEM, SMO, Analytics, Email Marketing and Online Reputation Management concepts. Call 9052425444
Digital marketing is marketing that makes use of electronic devices (computers) such as personal computers, smartphones, cellphones, tablets Telivision sets TVand game consoles to engage with stakeholders.
DigitalLabs Certified Digital Marketer CourseMadhur Yadav
This syllabus outlines a certified digital marketing course covering various online marketing strategies and tactics over 15 sessions. Topics include search engine optimization, display advertising, social media marketing, email marketing, video marketing, content management systems, web analytics and more. The goal is to teach students basic concepts, major platforms, and how to generate leads, grow ecommerce businesses, and make money online through inbound marketing techniques.
Digital marketing - An Emerging Career OptionEduFairLive
This document discusses digital marketing as an emerging career option for those passionate about technology and its impact, who see creativity as a strength, and believe in the potential of the internet. It outlines the growth of internet and digital marketing in India, and types of digital advertising and websites. Career opportunities in digital marketing include SEO, search engine marketing, affiliate marketing, and social media marketing. Companies providing jobs include digital agencies, e-commerce firms, and those with in-house online marketing teams.
CareerEd (India) Guide to Digital marketing careers in IndiaCareerEd India
Digital marketing is the process of building and maintaining customer relationships through online activities to facilitate the exchange of ideas, products, and services that satisfy the goals of both parties. It has become a necessity for many organizations due to the constant growth of the web and more people getting connected every day. Digital marketing utilizes cost efficient methods like search engine optimization, social media marketing, and email marketing to reach a large audience and allow direct response from customers, while traditional marketing relies on proven but less measurable techniques. The goal of digital marketing is to transform leads into customers and increase key metrics for businesses.
The document provides information about a digital marketing training program offered by Rank Keywords Marketing Group. The 24 module course covers topics like SEO, social media marketing, content writing, Google AdWords, email marketing, and more. Students receive hands-on experience with projects and get assistance with job placement. Course features include training by Google certified professionals, certificates from Google and Facebook, 24/7 support, and assistance with freelancing careers. Students provide positive reviews about the quality of training and support received.
Explore E-Brochure of Digital Gurukul -
We provide 36 Modules of Intense Classroom and Practical Training in Digital Marketing.
About Digital Gurukul - Digital Gurukul Award winning Central India's 1st Complete Digital Marketing Training Institute in Indore with 2450+ students trained with lifetime support.
Visit - www.digitalgurukul.in
Call - 9584831230/9022888883 for FREE Counselling/Guidance
Digital Marketing is the fastest growing industry in 2021. Start your career in digital marketing with our guide. Digital marketing consist of many different fields like SEO, Google Ads, Social Media, Email Marketing to choose.
The document outlines the digital marketing plan for ABC Laundry with objectives of creating awareness and generating sales. Key goals include SEO, blogs, Facebook ads and Google ads. Targets are 3000 monthly visits and 20 conversions per day. Research identified the target audience as males and females aged 25-45 who are away from home, single, expats or entrepreneurs with incomes over 10 lacs. The marketing team and budgets for content, ads, and requirements are defined. The process details blog content creation and promotion through SEO and social media, with a schedule across different channels. Month 1 SEO actions include competitor analysis and website optimization diagnostics.
Learn Digital Marketing from Expert Trainers of Web Trainings Academy. We offer in depth theoretical and Practical sessions in digital marketing. In our presentation our trainer has explained the Fundamentals Concepts of Digital Marketing.
The document discusses digital marketing and provides an overview of key topics such as the definition of digital marketing, benefits of digital marketing, objectives of digital marketing, and search engine optimization. It defines digital marketing as the marketing of products or services using digital technologies like the internet, mobile phones, and display advertising. Some benefits mentioned are time and cost savings, flexibility, and the ability to do real-time analysis.
Everything You Need To Know About Digital Marketing Is Here In This Presentation. Visit https://www.jasonmascarenhas.com/ for more details. Includes in-depth knowledge of email marketing, affiliate marketing, and social media marketing to get started.
Innovative Internet Marketing provides internet marketing and advisory services to help clients launch, grow, and expand their businesses online. They offer services such as lead generation strategies, online branding, customer communication, and more. Their goal is to help businesses increase online brand reputation, generate more leads, tap into new revenue opportunities, and increase profits. The company was founded with experience in corporate marketing and now aims to provide clients with marketing expertise and strategies to achieve their goals.
Course Outline for a Digital Marketing ClassGideon Owolabi
1) introduction<
means you will learn up-to-date techniques with a certain level of authority from experts that know what they are talking about - All sessions are 90% practical and 10% theory.
2:Why Attend?
3; What Today, companies need in Digital marketing professionals.
4; Introduction to Digital Marketing & Social Media
5) Digital Marketing Vs. Traditional Marketing
The document discusses digital marketing services provided by 360° Digital Marketing. It provides an overview of the services, including search engine optimization, social media marketing, web design, paid marketing, digital analysis, reputation management, mobile app development, telemarketing, YouTube videos, and email/SMS marketing. It also discusses developing customized digital marketing packages to meet a client's unique needs and goals.
Get to know about Digital Marketing Course AnjaliS76
This document provides information about a digital marketing course. It discusses the objectives of the course, which include learning fundamentals of digital marketing, social media marketing, content marketing, Google AdSense, affiliate marketing, and Google Display Network campaigns. The course also aims to teach skills like lead generation, hashtag viral marketing, creating blogs, and email marketing. The document notes that digital marketing professionals can expect annual salaries ranging from 2.2-3 lakhs for freshers to over 30 lakhs for senior professionals with many years of experience. It concludes that digital marketing will continue growing in importance and allow businesses to stay relevant by following new trends.
Lead scoring allows companies to evaluate marketing leads based on demographic and behavioral data to better qualify them. Demographic scoring examines factors like job title, industry, and location, while behavioral scoring analyzes email engagement and content interactions. Working closely with sales teams and regularly reviewing scoring models helps optimize lead qualification rates and identify the most promising opportunities.
The document provides an overview of the anatomy and process of writing a business plan, outlining its key components and purposes. It discusses the organizational plan, marketing plan, financial documents, and supporting documents that make up a complete business plan. It also promotes accompanying business planning software that guides users through creating each part of the plan and automatically generates financial reports and projections.
HDM is a Best Digital Marketing Services Agency: Digital Marketing Company India
HDM is a leading best digital marketing services company in Delhi India. Expertise in online marketing, SEO, social media, SEM, PPC and web/app development makes us a full-service Digital Agency India
Site:- www.hostdigitalmarketing.com/
This document provides an ebook on digital marketing strategies for small businesses. It discusses building a customer avatar to truly understand target audiences. The ebook then outlines a six-step strategy to increase sales through digital marketing: 1) Build a customer avatar, 2) Grow awareness and visibility, 3) Drive website traffic, 4) Convert traffic, 5) Increase conversion rates, and 6) Increase sales. It emphasizes that understanding customers is key to developing effective ads and a successful strategy.
The document provides templates for digital marketing job descriptions, including an Analytics or Digital Insights Manager role. It describes the typical responsibilities of an Analytics Manager, such as implementing visitor tracking across platforms, developing business reports and dashboards to measure marketing performance, presenting insights and recommendations, overseeing web analytics systems, and defining an analytics strategy. The template also covers alternative job titles, required qualifications and average salaries for various digital marketing roles.
How Safe Are We? The Changing World of Cyber SecurityMondo
With data breaches topping the daily headlines, are you confident that your data is protected? If companies and leaders don't educate themselves on the risks at hand, and have a team in place to protect against hackers, they will be left behind.
Digital marketing - An Emerging Career OptionEduFairLive
This document discusses digital marketing as an emerging career option for those passionate about technology and its impact, who see creativity as a strength, and believe in the potential of the internet. It outlines the growth of internet and digital marketing in India, and types of digital advertising and websites. Career opportunities in digital marketing include SEO, search engine marketing, affiliate marketing, and social media marketing. Companies providing jobs include digital agencies, e-commerce firms, and those with in-house online marketing teams.
CareerEd (India) Guide to Digital marketing careers in IndiaCareerEd India
Digital marketing is the process of building and maintaining customer relationships through online activities to facilitate the exchange of ideas, products, and services that satisfy the goals of both parties. It has become a necessity for many organizations due to the constant growth of the web and more people getting connected every day. Digital marketing utilizes cost efficient methods like search engine optimization, social media marketing, and email marketing to reach a large audience and allow direct response from customers, while traditional marketing relies on proven but less measurable techniques. The goal of digital marketing is to transform leads into customers and increase key metrics for businesses.
The document provides information about a digital marketing training program offered by Rank Keywords Marketing Group. The 24 module course covers topics like SEO, social media marketing, content writing, Google AdWords, email marketing, and more. Students receive hands-on experience with projects and get assistance with job placement. Course features include training by Google certified professionals, certificates from Google and Facebook, 24/7 support, and assistance with freelancing careers. Students provide positive reviews about the quality of training and support received.
Explore E-Brochure of Digital Gurukul -
We provide 36 Modules of Intense Classroom and Practical Training in Digital Marketing.
About Digital Gurukul - Digital Gurukul Award winning Central India's 1st Complete Digital Marketing Training Institute in Indore with 2450+ students trained with lifetime support.
Visit - www.digitalgurukul.in
Call - 9584831230/9022888883 for FREE Counselling/Guidance
Digital Marketing is the fastest growing industry in 2021. Start your career in digital marketing with our guide. Digital marketing consist of many different fields like SEO, Google Ads, Social Media, Email Marketing to choose.
The document outlines the digital marketing plan for ABC Laundry with objectives of creating awareness and generating sales. Key goals include SEO, blogs, Facebook ads and Google ads. Targets are 3000 monthly visits and 20 conversions per day. Research identified the target audience as males and females aged 25-45 who are away from home, single, expats or entrepreneurs with incomes over 10 lacs. The marketing team and budgets for content, ads, and requirements are defined. The process details blog content creation and promotion through SEO and social media, with a schedule across different channels. Month 1 SEO actions include competitor analysis and website optimization diagnostics.
Learn Digital Marketing from Expert Trainers of Web Trainings Academy. We offer in depth theoretical and Practical sessions in digital marketing. In our presentation our trainer has explained the Fundamentals Concepts of Digital Marketing.
The document discusses digital marketing and provides an overview of key topics such as the definition of digital marketing, benefits of digital marketing, objectives of digital marketing, and search engine optimization. It defines digital marketing as the marketing of products or services using digital technologies like the internet, mobile phones, and display advertising. Some benefits mentioned are time and cost savings, flexibility, and the ability to do real-time analysis.
Everything You Need To Know About Digital Marketing Is Here In This Presentation. Visit https://www.jasonmascarenhas.com/ for more details. Includes in-depth knowledge of email marketing, affiliate marketing, and social media marketing to get started.
Innovative Internet Marketing provides internet marketing and advisory services to help clients launch, grow, and expand their businesses online. They offer services such as lead generation strategies, online branding, customer communication, and more. Their goal is to help businesses increase online brand reputation, generate more leads, tap into new revenue opportunities, and increase profits. The company was founded with experience in corporate marketing and now aims to provide clients with marketing expertise and strategies to achieve their goals.
Course Outline for a Digital Marketing ClassGideon Owolabi
1) introduction<
means you will learn up-to-date techniques with a certain level of authority from experts that know what they are talking about - All sessions are 90% practical and 10% theory.
2:Why Attend?
3; What Today, companies need in Digital marketing professionals.
4; Introduction to Digital Marketing & Social Media
5) Digital Marketing Vs. Traditional Marketing
The document discusses digital marketing services provided by 360° Digital Marketing. It provides an overview of the services, including search engine optimization, social media marketing, web design, paid marketing, digital analysis, reputation management, mobile app development, telemarketing, YouTube videos, and email/SMS marketing. It also discusses developing customized digital marketing packages to meet a client's unique needs and goals.
Get to know about Digital Marketing Course AnjaliS76
This document provides information about a digital marketing course. It discusses the objectives of the course, which include learning fundamentals of digital marketing, social media marketing, content marketing, Google AdSense, affiliate marketing, and Google Display Network campaigns. The course also aims to teach skills like lead generation, hashtag viral marketing, creating blogs, and email marketing. The document notes that digital marketing professionals can expect annual salaries ranging from 2.2-3 lakhs for freshers to over 30 lakhs for senior professionals with many years of experience. It concludes that digital marketing will continue growing in importance and allow businesses to stay relevant by following new trends.
Lead scoring allows companies to evaluate marketing leads based on demographic and behavioral data to better qualify them. Demographic scoring examines factors like job title, industry, and location, while behavioral scoring analyzes email engagement and content interactions. Working closely with sales teams and regularly reviewing scoring models helps optimize lead qualification rates and identify the most promising opportunities.
The document provides an overview of the anatomy and process of writing a business plan, outlining its key components and purposes. It discusses the organizational plan, marketing plan, financial documents, and supporting documents that make up a complete business plan. It also promotes accompanying business planning software that guides users through creating each part of the plan and automatically generates financial reports and projections.
HDM is a Best Digital Marketing Services Agency: Digital Marketing Company India
HDM is a leading best digital marketing services company in Delhi India. Expertise in online marketing, SEO, social media, SEM, PPC and web/app development makes us a full-service Digital Agency India
Site:- www.hostdigitalmarketing.com/
This document provides an ebook on digital marketing strategies for small businesses. It discusses building a customer avatar to truly understand target audiences. The ebook then outlines a six-step strategy to increase sales through digital marketing: 1) Build a customer avatar, 2) Grow awareness and visibility, 3) Drive website traffic, 4) Convert traffic, 5) Increase conversion rates, and 6) Increase sales. It emphasizes that understanding customers is key to developing effective ads and a successful strategy.
The document provides templates for digital marketing job descriptions, including an Analytics or Digital Insights Manager role. It describes the typical responsibilities of an Analytics Manager, such as implementing visitor tracking across platforms, developing business reports and dashboards to measure marketing performance, presenting insights and recommendations, overseeing web analytics systems, and defining an analytics strategy. The template also covers alternative job titles, required qualifications and average salaries for various digital marketing roles.
How Safe Are We? The Changing World of Cyber SecurityMondo
With data breaches topping the daily headlines, are you confident that your data is protected? If companies and leaders don't educate themselves on the risks at hand, and have a team in place to protect against hackers, they will be left behind.
With hundreds of different ways to reach customers online, businesses are competing to stay relevant in a complex and crowded environment. We surveyed 200+ digital marketing executives to hear their thoughts on the future of digital marketing and how it's evolving.
A forecast of what's shaping the digital era with insight from marketing executives. Interested in learning more? Check out our website at www.Mondo.com.
Digital salary and industry insights report, 7th editionAlex Straw
The document provides an overview and analysis of survey results regarding digital professionals' work life blend and career perceptions. Key findings include:
- Respondents reported moderate levels of happiness, confidence and stress, with the highest scores for confidence and skills to progress. Younger and middle-aged professionals reported lower well-being scores.
- The most fulfilled elements of professionals' work life blends were personal relationships and leisure, while work elements like career goals and fulfillment at work were least fulfilled.
- Those with higher overall blend fulfillment reported greater happiness. The average gap between current and target blend fulfillment was 22% across elements.
- Younger professionals prioritized work-life balance while middle-aged groups
2012 Marketing’s 12th annual Salary benchmark report. Aside from the salary estimates, a panel of industry recruiters share insights and observations about the current marcom job market.
The document provides information from a salary survey conducted by Zebra People on salaries in the digital sector. Some key findings include that finance pays the highest salaries compared to other sectors, both for permanent and contract roles. Contract roles generally pay higher daily rates than permanent roles but come with less security and opportunities for career development. Demand is high for experienced professionals in areas like UX, technology and data-driven design work.
YOU WORK CHANGED OVER THE PAST
The survey found that over the past year:
12 MONTHS?
- Marketing team headcounts have generally increased, with 43% of respondents reporting an increase.
- Job satisfaction levels among marketing professionals have significantly risen.
- The vast majority received a pay increase and bonus over the last year.
However, the survey also found that females are still underrepresented in senior marketing roles. A higher percentage of males reached director level positions and received a salary increase compared to females. Many marketing professionals also continue to work long hours, with over 40% working more than 45 hours per week.
Hadeel El Sayed welcomes parents to the new academic year and introduces herself as the teacher of Arabic, Islamic Studies, and Qatar History. She shares her background and experience. The document outlines the curriculums that will be followed, homework expectations, and methods of communication between parents and teachers. It provides contact information for Hadeel and other teachers.
Year 5 Newsletter Unit 2 September 2015MrBobEnglish
The newsletter provides information about the upcoming unit of inquiry for Year 5 students at Windhoek International School. The unit's central idea is that people express themselves through creativity and culture. Students will learn about different ways of self-expression and how culture shapes expression. They will develop skills in language, math, physical education, and other subjects while exploring this unit. Upcoming events include International Day where Year 5 will represent Brazil, and class photos later in the term.
Students will explore innovations in materials, technology, and how they help improve everyday living. They will investigate how materials are used for innovation, how inventions reflect needs, and why innovation is necessary. Students will develop skills in social interaction, communication, self-management, and research as they study innovations in transportation, clothing, holidays, and famous inventors. They will learn about innovations in French, Portuguese, music, physical education, science, and ICT.
Slides from QAS Grade 2 Back to School Night PresentationMrBobEnglish
This document provides information for parents of students in the second grade class at Qatar Academy Sidra. It includes details about the teacher, school policies on assessment, drop off/pick up times, communication methods, homework expectations, birthdays, assemblies, lunch/snacks, specialists, English language support, the counselor, medical information, contact details, illness policies, food policies, and links to the school nurse and parent handbook.
The document evaluates how effective the combination of the main product (a trailer) and ancillary products (a film poster and magazine cover) are. It states that the three pieces are very effective because they all follow the same color scheme, font style, and genre (British crime drama), linking the pieces together. The narrative in the trailer also connects to the tagline on the poster. Ensuring the pieces attract the target audience by using conventions makes the work look more professional. The film magazine is the strongest piece as it uses many conventions like a medium shot of the main character looking at the audience to create a connection. Minor changes like the character's costume could improve the work further.
Handout from Back to School Night 2016MrBobEnglish
In this document, a second grade teacher provides an overview of the upcoming school year. Students will engage in cooperative learning activities and work in small groups to incorporate different learning styles. Homework will primarily consist of 20 minutes of reading per night, with math homework only assigned as needed. Birthdays will be celebrated in class with healthy treats. The school follows the Primary Years Programme curriculum framework with six transdisciplinary themes. Literacy and math instruction is also outlined, along with the various specialist classes students will take each week. The teachers welcome communication from parents and look forward to a successful year.
Estas diapositvas mostram a nossa proposta de intervenção para transformar uma cultura organizacional e centrar a organização numa gestão de processos orientados pela qualidade.
Prospek wakaf tunai_dalam_pengembangan_ekonomi_islam_Silvia Sari
Wakaf tunai memiliki potensi besar untuk membangun ekonomi umat Islam di Indonesia. Jika 20% dari penduduk Muslim Indonesia berwakaf 0,5% dari pendapatannya setiap bulan, dapat mengumpulkan dana wakaf sebesar Rp355 miliar per bulan atau Rp4,26 triliun per tahun. Dana wakaf ini dapat diinvestasikan di berbagai bidang dan membuka lapangan kerja. Wakaf tunai diyakini dapat meningkatkan partisip
This document provides an overview of the hottest jobs, skills, and trends in digital marketing for the next 12-18 months. It summarizes that data analytics, mobile/web development, social media, and content creation will be especially important. It also lists the top executive roles and other positions in high demand, along with average salary ranges. Freelance talent is expected to grow and companies need flexibility to manage resources effectively for projects. The document emphasizes the importance of recognition, perks, culture and professional development for retaining top talent.
Become a Digital Marketing Manager
An Essential Skills Checklist
For more information contact Digital Marketing Association Pakistan | https://DMAP.pk
#digitalmarketingmanager #DigitalMarketing #DigitalMarketingAssociationPakistan #DMAP #SocialMediaManager
If you’re looking to transition to or build a career in digital marketing, there’s huge demand across industries right now. Plus, there are a lot of different careers in this area, each quite varied in terms of skills required, aptitude and natural abilities.
Digital Marketing In-house Recruitment Research TheCandidateLtd
The Candidate's recruitment research shows that high attrition rates are holding back businesses in the North West's In-house Digital Marketing Industry.
What digital careers are students interested inDigital Trainee
As technology continues to expand into every aspect of our lives, both private and public there is a growing demand for digital jobs. New industries, sectors, and career pathways are being developed within the quick blink of an eye. This means that many of the most sought-after careers were not even in existence 10 years ago.
Today, many businesses operate almost entirely online. While some still have bricks and mortar locations with a strong online presence, a strong digital presence is necessary to make a mark and open up new avenues for students to explore.
What digital careers are students interested inDigital Trainee
As technology continues to expand into every aspect of our lives, both private and public there is a growing demand for digital jobs. New industries, sectors, and career pathways are being developed within the quick blink of an eye. This means that many of the most sought-after careers were not even in existence 10 years ago.
Today, many businesses operate almost entirely online. While some still have bricks and mortar locations with a strong online presence, a strong digital presence is necessary to make a mark and open up new avenues for students to explore.
Matchcode is a global marketing firm that provides integrated marketing solutions to help insurance companies address challenges in a changing digital landscape. It has over 100 employees and annual revenue of €15 million. Matchcode uses data analytics, marketing automation, and other digital technologies to help clients improve customer acquisition, retention, and experience across online and offline channels. One example is Matchcode's work with Canada Life to relaunch its website and intermediaries extranet, providing 24/7 self-service to enhance the customer experience.
Improving CX with AI: Microsoft Case Study [SiriusDecisions Summit 2017]InsideView
In this case study, learn how Microsoft is applying deep AI-driven market intelligence through its applications to impact the different phases of its customers’ lifecycle
The Asset Management Digital Marketing Survey 2018Kurtosys Systems
In this fifth annual survey conducted by Kurtosys, we have again asked our expansive audience to help us give some insights into digital marketing trends and perspectives in asset management marketing. The results come from nearly 200 respondents working across a range of global asset management firms, with 72% in a marketing role.
The document provides information about Hisar Institute of Digital Marketing (HiDM). It summarizes HiDM's mission to bridge the gap between industry needs for digital skills and availability of trained talent. It provides statistics on students trained and placed. It introduces the founder, Er. Manmohan Singla, and describes the teaching methodology and focus on both theoretical and practical training. It also lists some of the in-depth digital marketing and business modules covered by HiDM's curriculum.
Hisar Institute of Digital Marketing is one of the best Digital Marketing institutes in India providing Advanced Digital Marketing course to budding digital learners. To know what we provide, Read Brochure
Learn Basic of Digital Marketing with Many more new things!
So what are you waiting for now?
Get your Free Demo Class Book Now
Book Free Demo Class, Call- 9253082888
HiDM is a venture of Jugaadin Digital Services Pvt Ltd. HiDM is a young and premier institute of North India that aims to bridge the gap between the industry’s increasing digital training needs and the availability of trained talent. HiDM offers the career oriented digital marketing course in Hisar that help in enhancing the confidence of an individual and make him stand out of crowd.
To read more, Click here
https://hidm.in/
The document is about Hisar Institute of Digital Marketing (HiDM), a digital marketing training institute located in Hisar, India. Some key details:
- HiDM has trained over 1,324 students, with over 321 being placed in digital marketing jobs. They offer a variety of digital marketing courses.
- The Director, Er. Manmohan Singla, introduces HiDM and their mission to bridge the gap between industry needs and availability of trained digital talent. Their methodology includes both theoretical and practical training.
- HiDM teaches a broad range of in-demand digital marketing skills like SEO, SEM, content marketing, social media marketing, and more. They offer globally recognized certifications and dedicated
The document provides information about Hisar Institute of Digital Marketing (HiDM). It summarizes HiDM's mission to bridge the gap between industry needs for digital skills and available talent. HiDM offers career-oriented education and training in digital marketing skills like SEO, SEM, content marketing, and more. Over 1,300 students have been trained, with over 300 being placed. The document outlines HiDM's course categories and modules covering topics like search engine optimization, social media optimization, Google Analytics, and others. It also shares statistics about HiDM's accomplishments, awards, news coverage, and seminars hosted.
The document is about Hisar Institute of Digital Marketing (HiDM). Some key details:
- HiDM provides training in digital marketing skills like SEO, SEM, content marketing, etc. It has trained over 1,324 students, with over 320 being placed.
- The founder, Er. Manmohan Singla, introduces HiDM and its mission to bridge the gap between demand for digital skills and their availability. Training includes both theoretical and practical components.
- HiDM teaches skills like SEO, social media marketing, Google Ads, analytics, content marketing, email marketing and more. It offers certifications and helps students find jobs and freelance projects.
HiDM is a venture of Jugaadin Digital Services Pvt Ltd. HiDM is a young and premier institute of North India that aims to bridge the gap between the industry’s increasing digital training needs and the availability of trained talent. HiDM offers the career oriented digital marketing course in Hisar that help in enhancing the confidence of an individual and make him stand out of crowd.
To know more about Hidm....
https://hidm.in/
The document is about Hisar Institute of Digital Marketing (HiDM). Some key details:
- HiDM provides training in digital marketing skills like SEO, SEM, content marketing, etc. It has trained over 1,324 students, with over 320 being placed.
- The director, Er. Manmohan Singla, introduces HiDM and says its mission is to provide digital skills and knowledge globally. The training includes both theoretical and practical components.
- The course curriculum covers skills in areas like SEO, social media marketing, Google Ads, analytics, content marketing, email marketing, mobile marketing and more. Students are provided certifications and placement assistance.
The document provides information about Hisar Institute of Digital Marketing (HiDM). It summarizes HiDM's mission to bridge the gap between industry needs for digital skills and availability of trained talent. It provides statistics on students trained and placed at HiDM and outlines the courses taught, including SEO, SEM, content marketing, and more. It introduces the director, Er. Manmohan Singla, and his qualifications. Overall, the document presents an overview of HiDM's digital marketing courses and accomplishments in training and placing students.
Similar to 2014-2015 Digital Marketing Salary Guide (20)
Money can’t buy happiness and it certainly can’t buy a stronger career path.Mondo
A recent LinkedIn study found that out of over 10,000 workers polled, only about half of them accepted a new job because of better pay, opting instead for long term advancement opportunities.
Young and inexperienced? Try eager, energetic, and motivated.Mondo
Millennials demand a good work/life balance, potential to build marketable skills, and a direction from their superiors—demands that could benefit the entire company.
A look at what’s moving full speed ahead in the world of digital marketing.
Interested in our full salary guide? Get yours today at http://bit.ly/1IRiLKr!
This document provides an overview of IT salaries and hiring trends from 2014-2015. It finds that companies are increasingly relying on contractors rather than permanent staff to access skills quickly. In-demand roles include mobile developers, data analysts, and systems administrators. Database administration, network administration, and data center operations are top areas for hiring. Skills in mobile development, big data, and DevOps are growing, while skills like Blackberry and Windows Mobile are declining.
Advanced Storytelling Concepts for MarketersEd Shimp
Every marketer knows you’re supposed to tell a story, but do you know how to tell a story? Do you know why you’re supposed to tell a story? Do you even truly know what a story is? While many marketing presentations emphasize the value of mythic storytelling, the nuts and bolts of actually constructing a story are never explored.
The goal of marketing may be to achieve specific KPIs that drive sales, which is very objective, but the top of the marketing funnel requires a softer approach. In our data-driven results-oriented fast-paced world, marketers must quantify results, but those results will never be achieved unless prospects are first approached with humanity.
There is a common misunderstanding that the so-called “soft skills” of marketing such as language and art are unmeasurable and subjective, but while the objective measures of market research are merely 100 years old, the rules of aesthetics have been perfected over the last 2,500 years.
Great story construction is a skill that requires significant knowledge and practice. This presentation will be a review of the ancient art of story construction.
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1. Digital Marketing
Salary Guide
An Inside Look at Digital Marketing Salaries
National
Mondo.com
2014-2015
2. For over 14 years, Mondo has witnessed the evolu-tion
of technology and the impact it has on business.
Marketing departments, especially, have
experienced the greatest impact in the past 5 years
as technology continues to challenge and push
traditional marketing methods to online and digital
platforms. With hundreds of different ways to reach
customers online today, businesses are competing
to be relevant in a complex and crowded
environment.
‘Customer Engagement’ is top of mind for
businesses in today’s world and without a solid
customer engagement strategy businesses are
missing the opportunity to connect with their
customers in the most effective way. In order to
engage customers effectively, marketing is tasked
“With hundreds of different ways to reach customers
online today, businesses are competing to be
relevant in a complex and crowded environment. “
Laura McGarrity | VP, Marketing
A DIGITAL ERA
How technology is shaping the future of marketing
with ensuring all online customer touch points
are optimized. Another challenge that marketing
departments face is finding the right talent to drive
their digital marketing initiatives. With the hottest
positions trending in SEO/SEM, content marketing,
big data, marketing automation, lead generation,
creative, social media, and eCommerce along with
over 53 new technologies, it is critical that marketing
leaders get ahead of the demand for the most skilled
talent to support these emerging trends.
CMOs positioning themselves for the future need to
make sure that they bring in the right technical and
creative talent that is necessary to navigate this new
digital era of marketing.
1
3. Mobile and
App Development
Marketing
Operations
Social Media
eCommerce
and Digital
Content Creation
Creative
Services
Executives
SEO/SEM
Research and
Analytics
Front-End
Development
6%
9%
11%
12%
13%
26%
Share of Digital Marketing Jobs We Filled This Year
6%
5%
4%
8%
Share taken as a percentage of all Mondo Digital Marketing staffing placements from April 2013 - April 2014.
2
4. CREATIVE SERVICES &
PRODUCTION
*National averages based on year-over-year growth in demand for specific digital marketing placements.
5 FOR 5 PLACEMENTS
The year’s top 5 placements in the top digital marketing functions
1st
2nd
3rd
4th
5th
Chief Marketing Technologist
$140,000 – $241,000
Chief Digital Officer
$148,000 – $280,000
VP, Interactive
$100,000 – $165,000
VP, eCommerce
$120,000 – $205,000
VP, Digital Marketing
$90,000 – $170,000
Web Designer
$65,000 – $110,000
Creative Services Director
$75,000 – $170,000
Interactive Designer
$73,000 – $113,000
Art Director
$67,000 – $135,000
Graphic Designer
$60,000 – $90,000
Winner
Runner Up
Third Place
Fourth Place
Fifth Place
EXECUTIVES
3
5. DIGITAL & INTERACTIVE OPERATIONS
CONTENT CREATION &
SOCIAL MEDIA
For a breakdown of what’s hot and what’s not in your industry, contact your Mondo Account Director today.
Mobile App Developer
$98,000 – $148,000
UI/UX Developer
$90,000 – $138,000
Web Developer
$84,000 – $131,000
Director, Web Analytics
$95,000 – $143,000
Interactive Project Manager
$76,000 — $107,000
Web Editor
$48,000 – $88,000
Manager, Social Media Marketing
$60,000 – $88,000
Technical Writer
$58,000 – $95,000
Content Producer
$58,000 — $105,000
Digital Content Strategist
$80,000 – $125,000
Operations Manager
$65,000 — $103,000
Media Planner/Analyst
$52,000 – $88,000
Market Researcher
$49,000 – $ 70,000
MarCom Manager
$90,000 – $140,000
Marketing Coordinator
$40,000 – $75,000
4
1st
2nd
3rd
4th
5th
5 FOR 5 PLACEMENTS (CONT’D)
The year’s top 5 placements in the top digital marketing functions
7. Executive
LOW MEDIUM HIGH
148,000 210,000 280,000
142,000 180,000 230,000
140,000 185,000 241,000
90,000 125,000 170,000
120,000 160,000 205,000
107,000 157,750 208,500
100,000 135,000 165,000
125,000 172,000 210,000
Chief Digital Officer
Chief Marketing Officer
Chief Marketing Technologist
VP, Digital Marketing
VP, eCommerce
VP, Group Director
VP, Interactive
VP, Marketing Communications
Creative Services & Production
LOW MEDIUM HIGH
67,000 91,000 135,000
75,000 122,000 170,000
55,000 72,000 95,000
69,000 91,000 108,000
60,000 75,000 90,000
57,000 75,000 91,000
73,000 94,000 113,000
68,000 89,000 107,000
53,000 70,000 86,000
45,000 51,000 65,000
44,000 60,000 80,000
60,000 76,000 92,000
65,000 81,000 110,000
46,000 60,000 87,000
Director, Art
Director, Creative Services
Manager, Creative Services
Manager, Production
Graphic Designer
Infographics Designer
Interactive Designer
Package Designer
Presentation Specialist
Production Artist
Studio Artist
Visual Designer
Web Designer
Web Production Artist
6
8. Digital & Interactive
LOW MEDIUM HIGH
128,000 149,000 190,000
82,000 110,000 140,000
100,000 146,000 166,000
79,000 103,000 122,000
100,000 138,000 150,000
91,000 118,000 138,000
95,000 124,000 143,000
48,000 64,000 78,000
73,000 96,000 114,000
73,000 90,000 114,000
60,000 76,000 93,000
68,000 76,000 93,000
78,000 102,000 111,000
89,000 116,000 126,000
90,000 106,000 125,000
58,000 76,000 99,000
81,000 106,000 125,000
69,000 103,000 112,000
90,000 118,000 136,000
88,000 115,000 134,000
86,000 112,000 132,000
98,000 128,000 146,000
98,000 128,000 148,000
56,000 70,000 75,000
86,000 104,000 123,000
Director, Digital Marketing
Director, Digital Media
Director , eCommerce
Director, Interactive
Director, SEO/SEM
Director, UI/UX
Director, Web Analytics
Manager, Community
Manager, Digital Marketing
Manager, Digital Media
Manager, Interactive
Manager, Mobile
Manager, SEO/SEM
Manager, Web Analytics
Big Data Analyst
Digital Media Buyer
Digital Strategist
Flash Developer
Flex Developer
Front -End Developer
HTML Developer
Information Architect
Mobile App Developer
Product Manager
Project Manager, Digital
7
9. Content Creation & Social Media
LOW MEDIUM HIGH
42,000 72,000 105,000
67,000 81,000 100,000
58,000 76,000 85,000
60,000 72,000 88,000
58,000 76,000 105,000
45,000 58,000 73,000
54,000 70,000 92,000
80,000 105,000 125,000
35,000 46,000 60,000
58,000 76,000 95,000
57,000 74,000 90,000
48,000 65,000 88,000
Director, Social Media
Manager, Content
Manager, Social Media
Manager, Social Media Marketing
Content Producer
Copy Editor
Copywriter
Digital Content Strategist
Proofreader
Technical Writer
Web Content Writer
Web Editor
LOW MEDIUM HIGH
76,000 99,000 107,000
56,000 78,000 100,000
68,000 87,000 93,000
103,000 134,000 155,000
86,000 115,000 133,000
90,000 118,000 138,000
88,000 115,000 134,000
98,000 128,000 146,000
84,000 110,000 131,000
Project Manager, Interactive
SEO/SEM Analyst/Strategist
SEO/SEM Specialist
UI/UX Architect
UI/UX Designer
UI/UX Developer
UI/UX Researcher
UI/UX Specialist
Web Developer
Digital & Interactive (cont’d)
8
10. CMOs and marketing executives must shift their focus to the world of digital
marketing and expand their teams with the resources necessary to support
the latest web, mobile, automated and integrated marketing technologies.
Without the skilled resources to create, test, and execute these marketing
strategies, companies will get left behind.
— Laura McGarrity | VP, Marketing
Operations
LOW MEDIUM HIGH
90,000 118,000 140,000
65,000 76,000 103,000
78,000 102,000 130,000
98,000 128,000 140,000
68,000 89,000 96,000
49,000 75,000 90,000
40,000 57,000 75,000
49,000 64,000 70,000
52,000 64,000 88,000
Manager, MarCom
Manager, Operations
Email Marketing Specialist
Lead Generation Specialist
MarCom Specialist
Marketing Automation Specialist
Marketing Coordinator
Market Researcher
Media Planner/Analyst
9
11. Tip One
Hire for cultural fit
Workplace culture is, at its heart, making sure that
employees’ values, mission and personality align
with those of your company.
Laura McGarrity says: Marketing teams thrive in a
strong and cohesive culture. At Mondo we know that
cultural fit is just as important as skill fit and we work
hard to match consultants that have the talent but
can also seamlessly integrate into the culture that
your company already practices.
During the hiring process, we screen candidates to
see if they would be a good fit or not and identify
those that will enhance your culture.
Advice: Always be clear on what your company and
team culture is and isn’t, and expose candidates to
it from the outset.
BE IN THE KNOW:
Digital Marketing’s Hottest Trends
50% of all marketing hires will have a
technical background in 2014.
Demand for digital marketing pros
will rise 38% this year.
CMO technology budget will surpass
CIO technology budget.
53 new technologies were released
in 2013. This number is expected to
double in 2014.
59% of marketing companies today,
reject a candidate because they lack
cultural fit.
RECRUITING SMARTER
Top three game changing tips
10
12. Tip Two Embrace the elastic workforce
Companies don’t always need a full-time
resource and often benefit from having an Elastic
Workforce™ that adjusts to the ebbs and flows of
projects and initiatives.
Laura McGarrity says: Marketing departments are
looking for and seeing the value in the expertise of
career contractors who have worked in multiple
different environments and have well-rounded skill
sets. With a scalable workforce, companies find that
it is more cost-effective to hire a contractor on an as
needed basis rather then to keep them on full-time
while still retaining top tier talent.
Advice: Look for candidates who can quickly
acclimate to your company, gauge the culture,
processes and challenges and tailor their skills to
your immediate needs.
Elastic Workforce™: the dynamic community of highly skilled,
independent experts that ebb and flow with the resource needs of rapid
enterprise initiatives. They thrive on challenge, understand business
technology, and are ready to work.
Tip Three
Hiring the unknown
With the world of technology continuing to evolve so
rapidly, it’s no surprise that the world of marketing
is being impacted more than ever and new
technologies specific to marketing are emerging
almost weekly.
Laura McGarrity says: With over 53 new marketing
technologies that emerged last year alone, it is more
important than ever to make the right hires with
the relevant technical skills to push your marketing
initiatives and digital platforms forward. When hiring
for a position that requires technical expertise that
is still new to you and the market; (1) ask for relevant
experience, (2) review work samples, (3) hire the
canidate on a trial basis.
Advice: Try before you buy. Infusing your team
with highly skilled project resources is a great way
to expose your team to new technologies and
innovative strategies to help them grow. You’ll also
have the benefit of learning something new, too!
11
RECRUITING SMARTER (CONT’D)
Top three game changing tips
13. TOP 3 REASONS GREAT TALENT STAYS
We surveyed top digital marketing talent to see what makes them tick and stick at
companies like yours.
1
2
3
OPPORTUNITY FOR PROFESSIONAL DEVELOPMENT
The market’s hottest talent thrives in a challenging environment where they can
polish and expand their skill sets ultimately becoming more marketable. Giving
employees the tools and the atmosphere to foster professional development is
key to keeping them engaged and productive. Companies that invest in employee
professional development tend to have the lowest churn.
FLEXIBLE WORK ENVIRONMENT
There are a number of different ways to allow work flexibility. Casual Fridays, the
ability to work from home, a condensed workweek, or allowing employees to
work from different offices are all ways in which employers can foster a fluid work
schedule. Technology advancements have made work flexibility a viable and
attainable option for companies nationwide.
BEING PART OF A TEAM
Employees want to feel that they are part of something bigger; thriving and feeding
off each other will enable greater collaboration, productivity and innovation. When
employees are part of a bigger team, they unleash their potential to share and
create stronger ideation and growth.
12
14. Digital Marketing Resourcing Provider
Think Forward. Every day we’re helping companies like yours drive their businesses forward by providing access to
digital marketing resources at a moment’s notice. Real people with real experience. Technology and digital marketing
thinkers. People you can rely on to help push your digital platforms forward and accelerate your marketing initiatives.
We’re having conversations daily with clients on how to build and scale their digital marketing teams. Let’s start by
having a conversation on how other companies like yours are innovating in marketing and see where it goes.
This is the world of Mondo where agility and quality collide perfectly. We don’t follow trends. We create them. We
don’t wait for change. We are the change.
Who Chooses Us
Bed Bath and Beyond | Campbell | Droga5 | Facebook | Google | GroupM | NBC Universal
NYU Medical Center | Ogilvy & Mather | Time Warner Cable | Weight Watchers
@Mondo
@Mondo
@Mondo_Agents
@Mondo_Agents