This document provides information about a digital marketing course. It discusses the objectives of the course, which include learning fundamentals of digital marketing, social media marketing, content marketing, Google AdSense, affiliate marketing, and Google Display Network campaigns. The course also aims to teach skills like lead generation, hashtag viral marketing, creating blogs, and email marketing. The document notes that digital marketing professionals can expect annual salaries ranging from 2.2-3 lakhs for freshers to over 30 lakhs for senior professionals with many years of experience. It concludes that digital marketing will continue growing in importance and allow businesses to stay relevant by following new trends.

1. GET TO KNOW ABOUT
DIGITAL MARKETING
COURSE
Optimize your social media presence to grow followers, build audience engagement, and
drive website traffic.
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2. INTRODUCTION
Digital Marketing
Course Objectives
Salary Expectation
Conclusion

3. Digital Marketing
Digital marketing may be defined as another
marketing approach used to reach a target audience
using digital platforms and the Internet medium.
Search analytics gives you a competitive advantage
in Digital Marketing when compared to traditional
marketing. Analytics enables businesses to assess
the performance of their business plans and offers
the necessary data to adapt them to market
demands and boost ROI.

4. 2g
3g
4g
5g
Learning about fundamentals of Digital
Marketing
Understanding about Social Media Marketing,
Webinar Marketing
Learning about Content Marketing
Google AdSense and Affiliate Marketing
Google Display Network Campaigns
Course Objectives

5. 1G
2g
3g
4g
5g
Generating Leads with various methods
Hashtag Viral Marketing , WhatsApp
Marketing
Creating a blog using CMS
Bulk email marketing using different
software vendors
Landing page Techniques
Course Objectives

6. Salary Expectation
Professionals in the field of digital
marketing are compensated well.
Fresher: 2.2 – 3.0 lakhs per annum
1–4 years of relevant experience
3.5 to 6.0 lacs per year
5 or more years – more than 6 lacs
each year In the sector of digital
marketing, several specialists earn
more than 30 lacs per year.

7. Conclusion
In the future of marketing, the scope of
digital marketing will not only develop in
the most result-oriented manner but will
also allow businesses to remain. Following
the most recent developments, including
Google's new approaches, and merging
future digital marketing trends will allow
your inbound marketing to reap significant
rewards in coming generations.

8. THANK YOU