1. USING LIFE LESSONSTO
ROCKYOUR SBIR PHASE
II REVIEW PANEL
For the NSF 2013 SBIR Phase I Workshop
September 24, 2013
by Antigone Peyton, Esq., Cloudigy Law PLLC
@AntigonePeyton #NSF2013

2. USEFUL LIFE LESSONS
• Use common sense
• Demonstrate an understanding of your target audience
• Show off your problem-solving skills
• ReadTHE DIRECTIONS first, then follow them
• Field a winning team

3. IT’S A BUSINESS DECISION
• Seeking high-impact
awards
• Compare promises
to delivered results
• Would I invest in this
business?

4. THERE’S NO “I” INTEAM
• Have the right
people in the right
positions
• Serious commitment
to project
• Evidence of success
in execution

5. DON’T CRY OVER
SPILLED MILK
• Share what you learned in
the school-of-hard-knocks
(Phase I)
• Detail corrections and
improvements
• Describe impact on Phase
II proposal and beyond

6. PLAN FOR RETIREMENT
• Have the 1/5/10 year plan
for growth
• Identify early revenue
stream deliverable that will
spur growth
• Strong financial information

7. KNOWTHY ENEMY
• What’s your IP landscape?
• Identify competitor list
and functional differences
• What they missed, you
will build

8. PLAY NICE W/THE
OTHER KIDS
• Strategic alliances
• Private investment
• Speed up time to market

9. IP RANT ZONE

10. • Brought to you by Antigone Peyton, Esq.
• @AntigonePeyton
• @CloudigyLaw
• For more SBIR lessons and submission tips visit --
http://cl.oud.im/1gujWk3