Mike Story is seeking a position applying his abilities in sales, marketing, advertising, and promotions. He has over 20 years of experience in corporate sales, most recently as the Director of Sales for CYM Industrial Corp. He has also held national promotions manager roles and has experience in advertising. Mike has a track record of managing global sales teams, developing marketing materials, and analyzing promotional opportunities.

1. M I K E S T O R Y
21500 Lassen Street #4, Chatsworth, CA 91311
EMAIL : msofcal@yahoo.com CELL : (818) 357-9071
OBJECTIVE
• To apply abilities in Sales, Marketing, Advertising and/or Promotions to assist your company in achieving its goals.
QUALIFICATIONS
• Corporate Sales Director for USA based Chinese manufacturing and trading company to the OEM Appliance and DIY
Industrial Hardware products industry. Some customers include Ikea, Whirlpool, Maytag, Lowe’s, Home Depot, etc.
I spend 4-6 mo/yr on average, in China. Managed sales staffs on a global basis via Skype conferences and email.
• Over twenty years of sales experience emphasizing people skills, relationship development, and consultative sales
approach.
• National Promotions Manager of consumer promotion and strategy for second fastest growing company (BreathAsure-
late ‘90’s) in Los Angeles, balancing trade show involvement, event sponsorship, and charity programs.
• Well versed in major business software including Word, Excel, Outlook, PowerPoint, Adobe Photoshop, etc.
EXPERIENCE
Sales Accomplishments - In reference to Work Experience (below):
• Managed global sales staffs for CYM in USA, Nanjing, Zhongshan and Shanghai, China and Kaohsiung, Taiwan.
Responsible for all quarterly and annual sales reports including forecasting. Also responsible for writing and
designing
factory tour brochures, product catalogues, corporate website, company SOP and trade show booth designs.
Designed many types of sales “tracking” forms and other company data gathering information sheets.
• Twenty five years of outside sales experience with two major electrical/electronic manufacturers of defense related
products. Worked closely with Lockheed, Rockwell, Northrop, Hughes, etc., including working with design,
mechanical,
electrical and manufacturing engineering. Sales orders handled through wholesale distribution. Trained their sales
forces
to represent and sell our products.
Advertising
• Responsible for restaurant advertising for three Los Angeles Times delivery zones (circulation 2 million). Met with
owners and manager’s and designed new, and/or re-ran current ads for restaurant owners. Responsible for 350 SoCal
locations: San Gabriel Valley, San Fernando Valley and Ventura County, CA.
Promotions
• Coordinated and managed all USA domestic promotion programs and events for BreathAsure®, OroBlast™ and
Breath Asure Dental Gum™ - nationally recognized natural products for cleansing breath and cleaning plaque.
• Analyzed sampling opportunities to reach target markets, effectively sampling product to over 30 million potential
consumers. Maximized company exposure through tradeshows, charity event sponsorships while staying within
budget guidelines. Was able to quickly grow brand recognition.
• Conceive and develop merchandising materials for tradeshows, broker incentives and loyalty programs.
Work Experience - Most recent first.
• Director of Sales – (Corporate) - CYM Industrial Corp –World Headquarters: Canoga Park, CA – Aug ’10 - present
• Global Sales Manager – CYM Industrial Corp –World Headquarters: Woodland Hills, CA – May’03 – Sep ‘08
• Retail Display Advertising - Los Angeles Times restaurant ads (3 zones), Los Angeles, CA – May’01 – Jan‘03
• Senior Sales Executive – Pitney Bowes Office Systems, Inc., West Hills, CA- Mar’00 through Jan‘01
• National Promotions Manager - Breath Asure, Inc., Calabasas, CA - Apr‘95 through Apr‘99
• George Kennedy’s assistant on “Naked Gun 33 1/3” at Paramount Studios, Melrose St, Hollywood, CA – 1993 -1994
• US Postal Service – carrier – ’91 thru ‘93
• OEM Sales Engineer – Defense and commercial aerospace connectors and wiring devices - Electro Adapter, Inc. –
1987
through 1991
• OEM Senior Salesman – Defense, commercial aircraft and construction industry – Thomas & Betts Corp, Southern

2. M I K E S T O R Y
21500 Lassen Street #4, Chatsworth, CA 91311
EMAIL : msofcal@yahoo.com CELL : (818) 357-9071
CA area – 1970 through 1987
Education
• AA, Chemistry 1962 - Pierce College, Woodland Hills, CA
References Available on request.