2. Mind Map
Posters
Movies, TV
shows
Created in
PhotoshopAdvertising
new
products
Advertised in
magazines,
bus stop
banners
Magazines
Front cover
images
Bold, stand outSocial media
Website link
Graphic
designs of
clothing brand
Designed
in
Photoshop
T-shirts,
Jumpers,
Hats, Bags
Primarily
clothes will
be aimed at
males aged
16 and above
Initial Ideas
3. Mind Map
Graphic designs of clothing
brand
Designs for T-shirts,
hats, jumpers etc
Designs and
patterns created
using Photoshop
Clothes aimed at males
aged 16 and above
Clothes advertised in
magazines, on models,
bus stop banners
Advertising clothes
on models that
appeal to a
younger
demographic will
help sell the item
to this audience.
Advertisement in
magazines can be
helpful as it can
link people to the
website
5. Mood Board Analysis
Is there any repetition in the images you have collected?
Repeated colours/images styles/fonts/tone/mood
• A lot of my images of clothes that I have used are either navy
blue or black. Following this quite a few have white stripes as
part of the design. The tone and mood of my clothing brand
are stylish and modern.
How will your mood board influence your final product?
• Using the designs that are used on these clothes (such as
white stripes along sleeves) will influence my final product as
it something that is very popular
6. Informal Proposal
Current Idea
Concept To design a website that will sell my brand of clothing that I have designed.
Type of
products you
would make
I will be making my own brand of clothing including t-shirts, jumper, socks etc. These
clothes will have my own designs on them that I will create in photoshop.
What you will
need to make
them
I will design my clothes brand using photoshop.
Audience My audience is males aged 16 and above. Primarily working or middle class.
7. Choices
Discounted ideas Reasons for not choosing this
project
Posters • I decided that if I was to choose clothing
design, I could then link that to posters
as well.
• I felt slightly limited in what I could do for
posters.
Magazines • I decided that I would have more
creativity for clothing design than I would
with magazines.
Editor's Notes
Bubbl.us or hand drawn-scanned using college printers exploring 3 potential ideas
Bubbl.us or hand drawn-scanned using college printers exploring your final idea
Collection of images related to your product/inspirational/visually interesting
At least 15 needed
For your idea, write a brief, informal proposal. Ensure you proof read and check spelling etc
For the audience section consider age/gender/psychographic/geodemographic/social grade etc
Discuss the other two ideas from your initial mind map and reasons for why you didn’t choose them
