The document outlines the capabilities and benefits of Microsoft Azure services, including website hosting, cloud computing, and mobile services. It details features like easy deployment of applications, scalable web hosting, and extensive support for various development frameworks and languages. The content emphasizes Azure's ability to streamline development tasks and provides tools for managing backend services, authentication, and push notifications for mobile applications.

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BASEL BERN LAUSANNE ZÜRICH DÜSSELDORF FRANKFURT A.M. FREIBURG I.BR. HAMBURG MÜNCHEN STUTTGART WIEN
Microsoft Azure Development
Stefan Geiger
Gerry Keune
@trivadis.com
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AGENDA
1. Websites / Development Tools & Deployment
2. Cloud Services
3. Mobile Services
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Microsoft Azure Compute Overview
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Web Sites
Quickly and easy deployment to highly scalable
cloud environment
Cloud
Services
High available, scalable applications and services
using rich PaaS environment, Advanced mult-tier
scenarios
Virtual
Machines
Eeasily deploy and run durable Windows Server
and Linux VM’s using IaaS environment
Mobile
Services
Create backend for your Mobile apps and integrate
push notifications (Windows/Phone 8, iOS)

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Web Sites
 Provides easy and flexible web site hosting for web projects
 Static Sites, Custom build web applications
 Built-in support for various open source applications
- WordPress, Joomla, Composite C1 CMS ……
 Good Scaling options
 Starting free of charge  (limited Quotas)
 Scale-Up/Down possible anytime
 On-Premise applications can be moved with no changes
 Great Tooling Support in Visual Studio 2013
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Web Sites Development
 Supported Developer Frameworks
 ASP.NET / ASP.NET MVC
 Classic ASP
 Node.js
 PHP
 Easy Deployment options
 GIT, FTP, TFS, Web Deploy
 Simple Tracing and Debugging options
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VM
Azure Web Site
Management
Web Sites
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IIS
Azure
LB
Code
VM

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Demo
Web Sites

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Web Sites Scale
 Scale Out (Shared Instances)
 Instances of application are running on
different web workers
 Shared capacity constrained applied
 Ideal for stateless applications
 Scale Up (Reserved Instances)
 Application is running on dedicated box
 No Shared resource capacity limitations
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Azure Web Site Quotas
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Quota Free
Shared
Reserved
1’024MB
(all Sites)
1’024MB 10 GB
165mb/day
Pay as you go,
not included in
base price
Pay as you go,
not included in
base price
1hr/day, 2.5
minutes of
every 5
4hrs/day, 2.5
minutes of
every 5
N/A
1024mb/hr 512mb/hr N/A

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AGENDA
1. Websites / Development Tools & Deployment
2. Cloud Services
3. Mobile Services
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Microsoft Azure Cloud Services
 Cloud Services provides Platform as a Service (Paas) to build high
available and scalable applications
 Most advanced compute option
 Supports multi-tier architectures
 Automated application management
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Role Types
 Web Role : The role is hosted on IIS
 Worker Role : The role is an executable (you can create your own web
server, host a database, …)
 VM Role : The role is a non persistence VM.
 Use Windows services, scheduled tasks, etc.
 You configure and maintain the OS.
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Abstraction Control
(i.e. Less IT & Less Plumbing Code)
Worker Role VM RoleWeb Role

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VM (Worker Role)
VM (Worker Role)
VM (Web Role)
VM (Web Role)
VM (Web Role)
VM
Microsoft Azure Cloud Services
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IIS
TCP / HTTP(S)
VM (Worker Role)
Azure LB Azure LBAzure LB

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Worker Role Patterns
 Queue Polling Worker
 Poll and Pop Messages within while(true) loop
 E.g. Map/Reduce pattern, background image processing
 Listening Worker Role
 Create TcpListener or WCF Service Host
 E.g. Run a .NET SMTP server or WCF Service
 External Process Worker Role
 OnStart or Run method executes Process.Start()
 Startup Task installs or executes background/foreground process
 E.g. Run a database server, web server, distributed cache
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Microsoft Azure Cloud Services
 Windows Server 2008/R2, 2012/R2 (64bit)
 .NET 4.0 and .NET 4.5
 Full Trust
 IIS7 - 8 Web Sites (ASP.NET, FastCGI)
 Web Services (WCF)
 Stateless Servers
 HTTP(S), TCP
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Cloud Services vs Web Sites
 Cloud Services allows administrative access to your application’s VMs.
 Install arbitrary software that your application needs
 Cloud Services allow Remote Desktop connections directly to an
application’s VMs
 Cloud Services allow networking technologies such as Microsoft Azure
Virtual Network and Microsoft Azure Connect to hook on-premises
computers to Cloud Services applications.
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AGENDA
1. Websites / Development Tools & Deployment
2. Cloud Services
3. Mobile Services
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 Simplifies common development tasks
 Application persistency
 Backend processing
 Push Notifications
 Identity
 Rapid Development
 Configure a secure backend in minutes
 Integrated Source Control (Git / Web Deploy)
 Use any Microsoft Azure service
- Service Bus, Media Services, Storage…..
 High available and scalable backend service for mobile and client apps
 SLA 99.9%
 Up to 10 Mobile Services free of charge including 20MB *Database
- Restricted Quotas, Multitenant environment

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Mobile Services Overview
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SDKs
Table
scripts
Custom
API
Scheduler
.NET
Facebook Twitter Microsoft Google Active
Directory
SQL Table
Storage
Blob
Storage
WNS &
MPNS
APNS GCM
Mongo
DB
Windows Store
Windows Phone 8
Xamarin
iOS
Android
HTML 5/JS
PhoneGap
REST API
Scripting

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Supported Platforms and SDK’s
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Store Data
 Structured storage with SQL Database
 Easy data management
- Portal, SQL Management Studio, REST API and more
 Dynamic Schema generation (on/off)
 Server logic to intercept CRUD operations
 Use custom storage options
 MongoDB
 Microsoft Azure
 Tables, Blobs, Queues, Service Bus
 Offline Sync Support (* Windows Phone/Store Apps only)
 Manual push and pull with SQLLite backing store
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JavaScript Backend
 Define your business logic using Javascript
 JavaScript engine based on Node.js
- Support for custom node Node.js modules (npm)
 Table Scripts
 Registered code to intercept CRUD operations
 Custom API
 Customized Javascript code (not tied to CRUD operation)
 Shared Code
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*customer preview

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.NET Backend (Preview)
 Create backend logic using .NET and the ASP.NET Web API framework
 Visual Studio 2013 Update 2 brings templates and scaffolds
 Publish any existing Web API
 Benefit from authentication, push notifications and other capabilities that
Mobile Services provides
 Support of any Web API features like OData controllers
 Remote Debugging
 Debug your mobile services .NET backend using Visual Studio running locally
on your machine
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Authentication
 Supports for various authentication options
 Use existing identity system
- LiveID, Facebook, Twitter, Google
 Outsource identity management
- Windows Azure AD & ACS
 Create your own
- Username/password, token…
 Permissions for each CRUD operation
 Everyone
 Anyone with the Application Key
 Only Authenticated Users
 Only Scripts and Admins
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Demo
Phone 8 Application

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Azure Service Bus Notification Hub
 Push notifications at scale to apps on mobile devices
 Eliminates complexity to manage push notifications
 Push notification abstraction for Windows, Windows Phone, iOS, and Android
 Pub/Sub routing using Tags
 Devices can send Tag(s), when sending its handle to a Notification Hub
 Tags provide a simple way to send notifications to users/interest group
 High Scalable
 Notification Hubs scale to millions of devices without the need of
rearchitecting or sharding.
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Push Notification
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Platform Notification Systems (PNS)
Push notifications delivered through
platform-specific infrastructures
WNS (Windows Notification Service)
MPNS (Microsoft Push Notification Service)
APNS (Apple Push Notification Service)
GCM (Google Cloud Messaging)

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{“aps”: {“alert” : “Hello!” }}
Azure Notification Hub
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$msg
Msg: Hello
Hello
<toast>
<visual>
<binding template="ToastText01">
<text id="1">Hello!</text>
</binding>
</visual>
</toast>
iOS Alert
Windows 8 Toast
{“aps”: {“alert” : “$msg” }}
<toast>
<visual>
<binding template="ToastText01">
<text id="1">$msg</text>
</binding>
</visual>
</toast>

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Demo
Push Notification

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Notification Hubs vs Development
 In short, Mobile Services is best used for communicating to a single
user whereas Notification Hubs is best used for communicating to many
users simultaneously.
1. http://blogs.msdn.com/b/windowsazure/archive/2013/08/12/announcing-general-availability-of-windows-azure-notification-hubs-amp-support-for-sql-server-alwayson-
availability-group-listeners.aspx
2. http://chrisrisner.com/Announcing-Notification-Hubs-General-Availability
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Summary
 Reliable and scalable platform for building Mobile and client Apps
backends
 Native SDK’s for Windows/Phone 8, Android, iOS, HTML5/JS
 REST API
 Solves most common features
 Data, Authentication, Notification
 .NET support currently preview
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BASEL BERN LAUSANNE ZÜRICH DÜSSELDORF FRANKFURT A.M. FREIBURG I.BR. HAMBURG MÜNCHEN STUTTGART WIEN
Thank You Q & A
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