The document analyzes the target audience for a music magazine. Based on the information provided, the target audience is both male and female, ages 15-25, from countries that speak English like the UK and Barbados. The socio-economic group is classified as 'C1', consisting of office supervisors, junior managers, nurses and others. The magazine would appeal to those interested in R&B music and learning about the artist's personal life and music.
1. Target audience analysis
Gender-Male
Race – White
Age -17-25
Geo-demographics – Any country that speaks English
Socio-economics- The Standard Occupational
Classification categorises people in terms of their
occupation or income, in groups. So it will be targeted to
"the E group“
Psychographic profile- Entertainment of several events
and information to know, people that know the four
boys on the cover will be interested to know more.
Conclusions/Justification
The audience of this magazine perhaps may be
specifically teenage groups. This is because the
magazine has headlines that are overlapping each
other which makes it hard for the audience to read all
the headlines clearly. By the magazine being too busy
this infers the number of events, information is added
to this magazine.
I chose letter ‘E’ because I think this magazine will not
cost a load amount which may perfectly fit
unemployed workers, students and casual workers.
This magazine may be around rock music genre. I
think this is because the four mages at the front of
the page suggests this. Audiences that enjoy rock
music may also be interested in buying , reading this
magazine.
2. Target audience analysis
Gender- Unisex
Race – Both white and black females and males
Age -15-25
Geo-demographics- UK, Barbados and other countries that speak
English
Socio-economics –The Standard Occupational Classification
categorises , is ‘C1’. This suggests that ‘C1’ contains office
supervisors , junior managers, nurses and others.
Psychographic profile- This music magazine cover will be directly to
people that are interested in R&B music” . It can also be for the
artists personal, love life. “ What’s love got to do with it
Conclusions/Justification
Rihanna is a young artist that suggests her fans and the
people that enjoy her music will be young teenagers.
However, the structure of the magazine front cover is
conveyed to come across as charming, as well has
Rihanna having a young fan audience this magazine will
definitely be targeted for much older’s which is
highlighted with the money their own and the job they
do.
By the target of the music magazine being at teenagers,
its an ‘E’ by the teenagers actually buying the magazine
and reading it.
Audience that has an interest in R&B music genre, there
would also be more likely to buy this magazine. The text
on the front cover is very significant by the magazine not
just focusing on music to make the reader loose interest,
it adds the artists love life to portray new information and
keep the reader engaged while reading the magazine.
This is conventional by wanting to keep the audience to
read through the whole magazine.
3. Target audience analysis
Gender- Unisex
Race - White
Age - 15-20
Geo-demographics – UK, Canada and other
countries that speak English
Socio-economics –The Standard Occupational
Classification categorises is C1’letter code, which
are the office supervisors, nurses and the others.
Psychographic profile- Entertainment of the
magazine, new facts about the artist. People will
read this magazine that are interested in pop
music.
Conclusions/Justification
I think office supervisors , nurses and other important
job workers may be interested in this music magazine.
This is because Billboard music magazines are very
popular which is targeted to older adults that actually
is targeted to adults who actually read about music.
Both males and females will be a target audience for
this magazine. The male artist at the front of the
magazine cover will attract male readers but however
the male artist may also draw females just for the male
artists looks.
By the artist singing pop music, this will attract people
that are interest in pop music reading the magazine.