2. The Masthead
As you can see from these examples
of Q magazines front covers, the mast
head is always placed in the top left
corner. This is so, as soon as the
reader has a look at their (Q)
magazine, the first thing they'll see is
the mast head, as well as the image of
the artist, and they'll automatically be
aware that it's a Q magazine. They use
the same masthead in all of the
magazines they produce, with the
same font, layout and colours. This is
because they want to keep the
consistency throughout the magazine.
Sometimes, in some magazines, the
masthead may be overlapped by the
image of the artist, and other times it is
in front of the image of the artist, as
you can see in the examples of the
front covers. This masthead can also
be seen as a logo, this is because it is
only one letter and the effect of this is
that it will be memorised by the target
audience and it is straight to the point.
3. Images
Q magazine use a variety of different shot
types of the artists on their front covers. In the
examples of the front covers provided, the type
shots used are, close up, medium and long
shot. The type of shot used of the artist on the
front cover is all for the purpose of how they
would like their magazine to come across.
●All the images used on the front cover of their
magazines are model suggests, which means
that they are doing the kind of pose that they
are instructed to do by the photographer.
●The artists are always dressed purposefully
for the magazines they produce, this is to
make the magazine come across as unique
and to make the meaning of they are trying to
advertise come across clear to the target
audience. This has been done in all the
magazines that the produce, which again
keeps the consistency of their magazines.
●In the Lana Del Rey magazine, the artist has
been placed in front of the mast head. This
suggests that the artist is more important than
the logo in this magazine. This has also been
done, so the audience are focused on the
artist and not distracted by the masthead. Q
magazine have done this with most of their
magazines.
●
4. Layout
The layout Is quite similar in all Q magazines.
The splash and titles create a frame around
the artist, making the artist as the centre of
attention for the audience. This would also
make the target audience want to buy the
magazine, because they're favourite music
artist is on the front cover.
●The text doesn't go on the image of the artist,
unless it is the name of that artist, making it
clear to the audience of who the artist in their
front cover is, this is a good technique,
because not everyone will know who the artist
in their front cover is, so with the use of text on
the artist or next to the artist will make it clear
to those people who the name of the artist.
●The artists image is most of the time placed
right in the middle. This makes it clear that the
image of the artist is the most important on the
magazine. Also, by having the image in the
middle makes it eye catching for the target
audience.
●Having the same layout on all their
magazines makes it very easy for their target
audience to recognise and find their magazine
when it is placed on the shelf along side other
magazines.
●
