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Ryan Steinolfson
-CEO Accelerate
Marketing
-Recorded over
1500 live video’s
10 Fold Increase In Engagement
Ahh Google Hangouts
The Opportunity - Immersive Live Video
Companies Are Not Using Live
Watching More When Live? What Makes A “Imm
• F.O.M.O. - Fear Of Missing Out
• Natural and or organic
• Passion from the person going live
• Different or out of the ordinary
• Outcome is unknown
• Leveraging unique camera angles
The Problem - Is This Immersive?
What Is Facebook Doing About It?
Worlds First Kite Surfing On Live Video
Is This Immersive?
Kite Surfing Live Video
Worlds First PaddleSurfing Live Video
Worlds First Scuba Diving Live Video
Is This Immersive?
Unique Angles With Live Video
“Board Meetings”
h
More Tech
Pretty Hot Tech :)
How Do You Do It?
How Do You Attach The Camera?
h
Good Tech Can Make A Difference
Engagement Spikes
Business’s Doing Engaging Live Video
Immersive - First Ever VR Cooking Show
YouTube Live Virtual Reality Allie Camera
Multi-
Camera
Live
Video
Traffic Before Facebook Live (April 2016)
Traffic After Facebook Live (October 2016)
Facebook Is Favoring Live Video
“Townhall Meetings” For Business & Brands
Brand And Business Advocacy Campaigns
Play Pre-recorded Video Live
Use
questions that
people asked
as topics for
other video's
Multi Camera Action Sport Production
Interviews & Multi Camera On Facebook Live
https://bluejeans.com/site/facebook-live
Organic Real Content Gets Shared
Periscope Summit
You Will Be Rewarded
Scuba Experiment
Underwater Live Video
Where Things Are Heading
Livit
360 Live Video
Live Video Action Camera With Gimbal
Live Video From A Drone? Say Wha?
My Drone Is On The Way
Live In VR
Some Live Video Tips
Scheduled Live Video
https://www.flickr.com/photos/97445928@N07/9089555916/
Re-purpose Live
Video For Other
Channels
https://www.flickr.com/photos/128565406@N04/15275609584/
Ordered
an SRT
file to
add
captions
from
Rev.com
https://www.flickr.com/photos/122172191@N02/13878650484/
Created a blog post out of
the .txt file
https://www.flickr.com/photos/97445928@N07/9089555916/
Advocacy Campaign Strategy
-Build a stream team
-Influencers know on that platform that match buyer
profile
-Organize and pre promote
-Have influencers go live on there account
Text the word “go” to
619-304-5155 to get my
list of best live video
tools :)
@RyanSteinolfson

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How To Get A 20 Fold Increase In Engagement With Live Video