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Evaluation
Rachel Hewitson
Discuss the constraints you experienced in the project from a legal (copyright), regulatory (ASA) and
financial perspective.
I found a teenage girl and this was free to use
but I didn’t want to use that same image I
wanted to change it up to make it my own. I
kept the hair and smile but change the colour
of her features and made her own eyes. I
created my won version of this character but a
boy version from scratch.
For another graphic I did the same by going onto
the same website a finding a free usage picture
of a money bag. For this image I created it my
self using shapes off Photoshop. I used the warp
tool to make it the shape I needed. I also used a
gradient tool to give it a shadow effect. This is my
own graphic therefore they can not get
copyrighted as I created for them.
Lastly I used the website again for a
women I needed for the first sign. I use a
picture from a different website freepik
and I got this from the free sector making
it okay for me to use. For this image I
changed the colour of her outfit to fit the
scheme of the poster and made her eyes
myself and removed her mouth to fit
better with what I am trying to get across.
For the project I wanted to create a poster letting people know 4 signs of emotional abuse to help raise awareness. For this I wanted to include
graphic to making to easier for a younger audience to understand. Therefore I went onto a website called pixaboy to find some free commercial
use images because if there were not free to use my client could get sued by the person who created them therefore I have to make sure I can
use them and have permission.
You need to discuss how well you managed the project.
Project
Schedule
Monday Tuesday Wednesda
y
Thursday Friday
Week 1 9:00am-
4:30pm
Pre-
production
x 10:50am-
12:40pm
Pre-
Production
1:10pm-
4:30pm
Pre-
Production
1:10pm-
4:30pm
Pre-
Production
Week 2 9:00am-
4:30pm
Pre-
production
x 10:50am-
12:40pm
Pre-
Production
1:10pm-
4:30pm
Pre-
Production
1:10pm-
4:30pm
Pre-
Production
Week 3 9:00am-
4:30pm
Production
x 10:50am-
12:40pm
Production
1:10pm-
4:30pm
Production
1:10pm-
4:30pm
Production
Week 4 9:00am-
4:30pm
Production
x 10:50am-
12:40pm
Production
1:10pm-
4:30pm
Production
1:10pm-
4:30pm
Production
I believe I managed my project very well as I create basic schedule about how I would spend my 4 weeks. This allowed me
to follow it and make sure I was on time when doing my pre-production to make sure I had enough time for the production
as my deadline was 2 week before everyone else's as my client need it for the 21st of May. I stuck to this and I had plenty of
time to create my posters and the display board, because I had left lots of time I actually finished earlier which meant I was
able to review it and improve it. Another way in which I managed this project well is I had great communication with my
client to make sure everything was going smoothly. I met up with them to discuss some further work I could create and ask
for their opinion on them to make sure I was allowed to create them. We also emailed back and forth all the time as I let
them know everything I was doing and got their opinion through out it all so I could improve my work to make sure it met
their standard. From this I was able to make sure my work was perfect to go onto the display and they were happy with the
overall display before giving it them to ensure it was suitable for the charity event on the 24th of May and York St Johns
Univeristy.
Discuss your time management and how you worked to the agreed timescales.
Monday
7th,
14th
21st- Deadline
Tuesday
8th
15th
22nd=
Wednesday
9th,
16th
23rd
Thursday
10th,
17th
24th
Friday
11th,
18th
25th
Week 1 Poster 1-
Start researching
different signs of
emotional abuse
x Start designing
the cartoon
graphics
Send to client
for feedback
and
improvements
Room for
improvement
Week 2 Poster 2-
Gather in the
statistics and
start creating the
pie charts
Come in to
college and
finish off
poster 2
Send to client
for feedback
and improve
Start printing out
all the images for
the display board
and plan where I
want to display
them
Complete the
display board
and finish off any
last minute
touches. Send a
picture to my
client and get
feedback.
Week 3 Meet client at
10am to give
display board-
Deadline
Start
evaluation
x Keep
working on
evaluation,
Book out kit
Visit the
event at
York St Johns
Finish
Evaluation
For the production a created a detailed time schedule where I carefully planned everything I would do on each day. I did this
as my deadline for the Monday the 21st of May and therefore I had to make sure I had everything ready for the day and there
was no option for it to be any later because of this I had to make sure my pre=production was done a week earlier then the
rest of the class to make sure I had enough time to do this. On week one of production I used this week to create my first
poster which was the 4 signs of emotional abuse and left room at the end of the week to show my client and get any
improvement which I did get and because I had left space I was able to improve without wasting any other time. For week 2
gave my self 2 days to create my final poster which was the infographic and again gave my self time for improvement but I
did not need to therefore I had extra time to start getting all my work together to put on the display board. I created the
display board in 2 days and had room to send to my client to ensure she liked it and it was suitable which is was. On Monday
a 10am my client came in and was very happy with the product and everything went smoothly as I met the deadline.
How well did you manage communications?
My communication between my client was managed great. I met my client on the 24th of April to get some resources for my
display board this included posters, pictures, article’s and some facts. This was all provided for free of my client. I was able to
speak to them about the poster I was going to create for so I could their opinion. In this talk they were happy with my plans for
the display board and thought I had some great ideas and because I was able to speak we cleared up everything and this made
sure they was no miss communication with what I was going to make. This was then followed up in a email because this had
not been spoken about in the brief so this was a good way to make sure I knew what we had talked about. Through the email
she had given me a list of thing to talk about in a blog post I am going to right for the website, this is really helpful and I knew
what I needed to write as she made it very clear.
On Monday the 21st of May the deadline for the display board my client came in to take a look and take the board to the venue
at York St Johns University. Lizzie who I created the display board emailed me asking where we should meet and we arranged to
meet at my class room and I emailed where that was making it easy for us to meet. They were very happy with what I had done
especially the bunting I had made from their other production work. Meeting them before they took was very easy and a good
way to clear up any other information we needed to speak about. We also spoke about the event its self and walked about me
coming down on Thursday to take some professional images of my won display board and the event its self. I have got a ticket
for the event and we be seeing them at the event. Overall I managed my commutation very well as there was no mistakes or
miss understanding, everything worked up perfectly and the display is now being displayed.
How did you meet the requirements of the brief and achieve your agreed outcomes.
In the brief my requirements were to create a display board including pictures
from the campaign week, the All About Respect posters, work from other
student on abuse, poster created by the drama workshop and also including an
article from them, statistics from a survey done in York College and finally any
news article done by York College on this campaign. There was also special
requirements that she highlighted that I had to use if creating my own posters
these were to use their All About Respect logo, use orange, yellow and black
colour in my work and write a short piece about me creating them to let the
audience know what I did and why. On brief it also said it had to be done by
Monday the 21st of May. I achieve all the agreed outcomes that was stated in the
brief. I created two posters, for one of them I used the statistics from the survey
to create a infographic, for the colours I used black, orange and yellow to keep to
the colour scheme so they would fit in on the display compared to the rest of
their own product. I created a infographic as they wanted to show the figures
from the survey and this was a simple but effective way to present it and it is
easy to read but also easy to display as it does not take up a lot of space. I also
used the same colour scheme for the other poster I created. For the display
board I displayed all the images for the campaign week held at York College and
included parts of an article that York College wrote about the occasion, used
their own production work and used other student works including my own. I
also wrote a little piece on my and the other student. For the drama workshop I
presented an article written by the leader of the workshop about her experience
working for the campaign.
How did you meet the requirements of the brief and achieve your agreed outcomes.
I did meet the requirements of the brief as my finished work was presented at the All About Respect conference at York St Johns
University. My display board was shown next to other display boards for the public to walk around as see. My board presented
them with information about the events that happened at York college and my own personal poster that I created my self. This
was a great way to spread awareness about the great thing this campaign did and how it helped people. This shows that my
client was happy with my product that I had created because they were happy to show it off at their event.
They also asked me to take some images of their event that they could use for their blog. I believe I have taken good professional
images that they can certainly use for their blog or social media. For the images I took pictures of my display board and the other
ones but also the crowd and the programme .
One thing I did not meet the requirement too but wasn’t official in the brief as this was something we talked about in person,
was writing a blog piece about my experience doing this project and why I got involved. A did a small version off this for the
display board but not a full article that they can use for their blog. This is because I did not have enough time in the end to finish
it as the display board was more important to get finished.
Feedback- Client
Firstly I asked my client what her overall opinion was on the display board. I got a very positive response and she talks about how she thought the
board was presented in creative way. She talk pacifically about how she like the shine a light signs that I printed and rearrange to make it look like
the light was shining or certain areas of the board. I am really happy with that feedback as it took along time to create them pieces induvial and
they paid off.
The second question I asked was for her opinion and the poster I created. She
didn’t give me much feedback but did say that they were informative which is great
because that was the main purpose I wanted to get across. The reason why there
was not much feedback for the poster is because this is not the main project she
wanted me to do and it was no in the brief but she was happy with the extra work I
did.
The third question I asked Lizzie about was if I achieved the requirements from the
brief. I believe myself that I did but I wanted her opinion. She agreed and said yes
as I included all the information she asked for and captured it nicely. This shows
that I followed the brief and there was nothing I missed out on and didn’t do.
Finally the last question was about our communication through out the project. I
got a really positive response to this question as she said it was excellent that we
regularly keep each other up to date through emails and how the developing was
going. It was a really useful thing keeping up to date with Lizzie and she could help
me improve my work and understand each other better which lead to a better
outcome and product.
Overall she did not give me any criticism, just positive feedback that shows the
partnership and project ran smoothly and everything turned out well and everyone
was pleased.
Public Feedback
I created a survey for people to give me
feedback on my work. For the first
question I asked what people thought of
the look of my display. The response was
very present. The most popular answer
was the layout of the display and that it
was easy to read. This is a good responses
because this is important that the message
can get across easily.
For the second question I asked
what was their favorite part of
the display was. The most
popular answer was the layout of
the display. This has been a very
popular answer throughout what
shows that the way the board
look really effects people interest
in it.
My third question was what would you
change about it or add? For this I got
feedback like add more colour and don’t
show the same posters twice. This allows
me to know what people like on display
board and that colour is a important
factor but in my situation I had to use
black and yellow as this is what my client
wanted and they also wanted there
poster displayed there so there was no
improvements I could of done.
Public Feedback
The two most important question I left till last. Question 4 was do you feel more educated on the cause? And 100% of the
people who took this survey clicked yes. This is great as this was the main purpose of the display to spread awareness of
emotional abuse and sexual abuse in relationships. This is also good my client as they can now know that the board to
create actually work and gets the message they asked me to create across. For the last question I asked if they could find
the information to get help. 87% of people said yes which is really high and good but one person said no. This shows
maybe next time I have an opportunity like this to highlight the important information to make sure everyone knows how
to get help.
What have your learnt here that could help you in future tasks.
I have learnt how to work for a client professionally and what it is like to be working in this type of
industry. This will be useful for in the future as when I work with another client I will already have
experience and I can become better next time. Working with a client as made me learn how to
communicate with them through meetings, events and emails. I have been taught how to speak
professionally through emails when discussing work, this will help me in the future as I know how to
email properly and this will make me more professional and presentable to my next client. It has
helped me understand the effort and creativity you need for this type of work as it requires a lot of
time and thought. It have also learn the law side of it as I had to make sure all the pictures, articles
and graphics I made were free to use so my client did not get sued, this has made me more
experience in this now and have a better understanding about what not to do next time I have
another client. It has taught me how to manage my time as I had a deadline to meet and therefore
had to make sure my work was all finished for Monday the 21st of May this made me more efficient
and more focused on my work.
I believe I can make it in this industry as I have successfully created two posters and a display board
that my client loved and were very pleased with. I followed their requirements and created what they
wanted and had no complaints.

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Structuring and Writing DRL Mckinsey (1).pdf
 

Evaluation

  • 2. Discuss the constraints you experienced in the project from a legal (copyright), regulatory (ASA) and financial perspective. I found a teenage girl and this was free to use but I didn’t want to use that same image I wanted to change it up to make it my own. I kept the hair and smile but change the colour of her features and made her own eyes. I created my won version of this character but a boy version from scratch. For another graphic I did the same by going onto the same website a finding a free usage picture of a money bag. For this image I created it my self using shapes off Photoshop. I used the warp tool to make it the shape I needed. I also used a gradient tool to give it a shadow effect. This is my own graphic therefore they can not get copyrighted as I created for them. Lastly I used the website again for a women I needed for the first sign. I use a picture from a different website freepik and I got this from the free sector making it okay for me to use. For this image I changed the colour of her outfit to fit the scheme of the poster and made her eyes myself and removed her mouth to fit better with what I am trying to get across. For the project I wanted to create a poster letting people know 4 signs of emotional abuse to help raise awareness. For this I wanted to include graphic to making to easier for a younger audience to understand. Therefore I went onto a website called pixaboy to find some free commercial use images because if there were not free to use my client could get sued by the person who created them therefore I have to make sure I can use them and have permission.
  • 3. You need to discuss how well you managed the project. Project Schedule Monday Tuesday Wednesda y Thursday Friday Week 1 9:00am- 4:30pm Pre- production x 10:50am- 12:40pm Pre- Production 1:10pm- 4:30pm Pre- Production 1:10pm- 4:30pm Pre- Production Week 2 9:00am- 4:30pm Pre- production x 10:50am- 12:40pm Pre- Production 1:10pm- 4:30pm Pre- Production 1:10pm- 4:30pm Pre- Production Week 3 9:00am- 4:30pm Production x 10:50am- 12:40pm Production 1:10pm- 4:30pm Production 1:10pm- 4:30pm Production Week 4 9:00am- 4:30pm Production x 10:50am- 12:40pm Production 1:10pm- 4:30pm Production 1:10pm- 4:30pm Production I believe I managed my project very well as I create basic schedule about how I would spend my 4 weeks. This allowed me to follow it and make sure I was on time when doing my pre-production to make sure I had enough time for the production as my deadline was 2 week before everyone else's as my client need it for the 21st of May. I stuck to this and I had plenty of time to create my posters and the display board, because I had left lots of time I actually finished earlier which meant I was able to review it and improve it. Another way in which I managed this project well is I had great communication with my client to make sure everything was going smoothly. I met up with them to discuss some further work I could create and ask for their opinion on them to make sure I was allowed to create them. We also emailed back and forth all the time as I let them know everything I was doing and got their opinion through out it all so I could improve my work to make sure it met their standard. From this I was able to make sure my work was perfect to go onto the display and they were happy with the overall display before giving it them to ensure it was suitable for the charity event on the 24th of May and York St Johns Univeristy.
  • 4. Discuss your time management and how you worked to the agreed timescales. Monday 7th, 14th 21st- Deadline Tuesday 8th 15th 22nd= Wednesday 9th, 16th 23rd Thursday 10th, 17th 24th Friday 11th, 18th 25th Week 1 Poster 1- Start researching different signs of emotional abuse x Start designing the cartoon graphics Send to client for feedback and improvements Room for improvement Week 2 Poster 2- Gather in the statistics and start creating the pie charts Come in to college and finish off poster 2 Send to client for feedback and improve Start printing out all the images for the display board and plan where I want to display them Complete the display board and finish off any last minute touches. Send a picture to my client and get feedback. Week 3 Meet client at 10am to give display board- Deadline Start evaluation x Keep working on evaluation, Book out kit Visit the event at York St Johns Finish Evaluation For the production a created a detailed time schedule where I carefully planned everything I would do on each day. I did this as my deadline for the Monday the 21st of May and therefore I had to make sure I had everything ready for the day and there was no option for it to be any later because of this I had to make sure my pre=production was done a week earlier then the rest of the class to make sure I had enough time to do this. On week one of production I used this week to create my first poster which was the 4 signs of emotional abuse and left room at the end of the week to show my client and get any improvement which I did get and because I had left space I was able to improve without wasting any other time. For week 2 gave my self 2 days to create my final poster which was the infographic and again gave my self time for improvement but I did not need to therefore I had extra time to start getting all my work together to put on the display board. I created the display board in 2 days and had room to send to my client to ensure she liked it and it was suitable which is was. On Monday a 10am my client came in and was very happy with the product and everything went smoothly as I met the deadline.
  • 5. How well did you manage communications? My communication between my client was managed great. I met my client on the 24th of April to get some resources for my display board this included posters, pictures, article’s and some facts. This was all provided for free of my client. I was able to speak to them about the poster I was going to create for so I could their opinion. In this talk they were happy with my plans for the display board and thought I had some great ideas and because I was able to speak we cleared up everything and this made sure they was no miss communication with what I was going to make. This was then followed up in a email because this had not been spoken about in the brief so this was a good way to make sure I knew what we had talked about. Through the email she had given me a list of thing to talk about in a blog post I am going to right for the website, this is really helpful and I knew what I needed to write as she made it very clear. On Monday the 21st of May the deadline for the display board my client came in to take a look and take the board to the venue at York St Johns University. Lizzie who I created the display board emailed me asking where we should meet and we arranged to meet at my class room and I emailed where that was making it easy for us to meet. They were very happy with what I had done especially the bunting I had made from their other production work. Meeting them before they took was very easy and a good way to clear up any other information we needed to speak about. We also spoke about the event its self and walked about me coming down on Thursday to take some professional images of my won display board and the event its self. I have got a ticket for the event and we be seeing them at the event. Overall I managed my commutation very well as there was no mistakes or miss understanding, everything worked up perfectly and the display is now being displayed.
  • 6. How did you meet the requirements of the brief and achieve your agreed outcomes. In the brief my requirements were to create a display board including pictures from the campaign week, the All About Respect posters, work from other student on abuse, poster created by the drama workshop and also including an article from them, statistics from a survey done in York College and finally any news article done by York College on this campaign. There was also special requirements that she highlighted that I had to use if creating my own posters these were to use their All About Respect logo, use orange, yellow and black colour in my work and write a short piece about me creating them to let the audience know what I did and why. On brief it also said it had to be done by Monday the 21st of May. I achieve all the agreed outcomes that was stated in the brief. I created two posters, for one of them I used the statistics from the survey to create a infographic, for the colours I used black, orange and yellow to keep to the colour scheme so they would fit in on the display compared to the rest of their own product. I created a infographic as they wanted to show the figures from the survey and this was a simple but effective way to present it and it is easy to read but also easy to display as it does not take up a lot of space. I also used the same colour scheme for the other poster I created. For the display board I displayed all the images for the campaign week held at York College and included parts of an article that York College wrote about the occasion, used their own production work and used other student works including my own. I also wrote a little piece on my and the other student. For the drama workshop I presented an article written by the leader of the workshop about her experience working for the campaign.
  • 7. How did you meet the requirements of the brief and achieve your agreed outcomes. I did meet the requirements of the brief as my finished work was presented at the All About Respect conference at York St Johns University. My display board was shown next to other display boards for the public to walk around as see. My board presented them with information about the events that happened at York college and my own personal poster that I created my self. This was a great way to spread awareness about the great thing this campaign did and how it helped people. This shows that my client was happy with my product that I had created because they were happy to show it off at their event. They also asked me to take some images of their event that they could use for their blog. I believe I have taken good professional images that they can certainly use for their blog or social media. For the images I took pictures of my display board and the other ones but also the crowd and the programme . One thing I did not meet the requirement too but wasn’t official in the brief as this was something we talked about in person, was writing a blog piece about my experience doing this project and why I got involved. A did a small version off this for the display board but not a full article that they can use for their blog. This is because I did not have enough time in the end to finish it as the display board was more important to get finished.
  • 8. Feedback- Client Firstly I asked my client what her overall opinion was on the display board. I got a very positive response and she talks about how she thought the board was presented in creative way. She talk pacifically about how she like the shine a light signs that I printed and rearrange to make it look like the light was shining or certain areas of the board. I am really happy with that feedback as it took along time to create them pieces induvial and they paid off. The second question I asked was for her opinion and the poster I created. She didn’t give me much feedback but did say that they were informative which is great because that was the main purpose I wanted to get across. The reason why there was not much feedback for the poster is because this is not the main project she wanted me to do and it was no in the brief but she was happy with the extra work I did. The third question I asked Lizzie about was if I achieved the requirements from the brief. I believe myself that I did but I wanted her opinion. She agreed and said yes as I included all the information she asked for and captured it nicely. This shows that I followed the brief and there was nothing I missed out on and didn’t do. Finally the last question was about our communication through out the project. I got a really positive response to this question as she said it was excellent that we regularly keep each other up to date through emails and how the developing was going. It was a really useful thing keeping up to date with Lizzie and she could help me improve my work and understand each other better which lead to a better outcome and product. Overall she did not give me any criticism, just positive feedback that shows the partnership and project ran smoothly and everything turned out well and everyone was pleased.
  • 9. Public Feedback I created a survey for people to give me feedback on my work. For the first question I asked what people thought of the look of my display. The response was very present. The most popular answer was the layout of the display and that it was easy to read. This is a good responses because this is important that the message can get across easily. For the second question I asked what was their favorite part of the display was. The most popular answer was the layout of the display. This has been a very popular answer throughout what shows that the way the board look really effects people interest in it. My third question was what would you change about it or add? For this I got feedback like add more colour and don’t show the same posters twice. This allows me to know what people like on display board and that colour is a important factor but in my situation I had to use black and yellow as this is what my client wanted and they also wanted there poster displayed there so there was no improvements I could of done.
  • 10. Public Feedback The two most important question I left till last. Question 4 was do you feel more educated on the cause? And 100% of the people who took this survey clicked yes. This is great as this was the main purpose of the display to spread awareness of emotional abuse and sexual abuse in relationships. This is also good my client as they can now know that the board to create actually work and gets the message they asked me to create across. For the last question I asked if they could find the information to get help. 87% of people said yes which is really high and good but one person said no. This shows maybe next time I have an opportunity like this to highlight the important information to make sure everyone knows how to get help.
  • 11. What have your learnt here that could help you in future tasks. I have learnt how to work for a client professionally and what it is like to be working in this type of industry. This will be useful for in the future as when I work with another client I will already have experience and I can become better next time. Working with a client as made me learn how to communicate with them through meetings, events and emails. I have been taught how to speak professionally through emails when discussing work, this will help me in the future as I know how to email properly and this will make me more professional and presentable to my next client. It has helped me understand the effort and creativity you need for this type of work as it requires a lot of time and thought. It have also learn the law side of it as I had to make sure all the pictures, articles and graphics I made were free to use so my client did not get sued, this has made me more experience in this now and have a better understanding about what not to do next time I have another client. It has taught me how to manage my time as I had a deadline to meet and therefore had to make sure my work was all finished for Monday the 21st of May this made me more efficient and more focused on my work. I believe I can make it in this industry as I have successfully created two posters and a display board that my client loved and were very pleased with. I followed their requirements and created what they wanted and had no complaints.