4. The opening sentence must grab
and hold the reader's attention by
using specific, interest-arousing
words.
Leads
The lead must create the proper
tone: serious, sarcastic, ironic,
flippant, melancholy.
5. Can be and often are longer than one
sentence
Your chance to grab the reader’s
attention
Should be specific to your story
Should be in third person
Must fit the mood or tone of the story
Leads
6. Structure of a Feature
Story:
The introduction/lead is the most important
part - entice your reader, hook them in.
Use emotion, quotations, questions,
descriptions.
The body of the article needs to keep any
promises or answer any questions raised in
the introduction
While the introduction draws the reader in, the
conclusion should be written to help the
reader remember the story - use a strong
punch line.
8. Narrative lead - tells a story
I met Mother Teresa of the Missionaries of Charities (MC)
for the first time when Lola came to Manila to give her
blessings to my aunt, Evelyn Yap, who was joining the
congregation. Lola and I were introduced by my aunt to her.
Mother Teresa had that presence and charisma which awed
Lola and me. Though I had managed to kiss her hand in
respect and to mutter, “How are you, Mother?”, I was
fidgeting in my place because of the way she looked at me.
Her eyes seemed to penetrate my whole being as if she could
see my soul.
Life Among the Poorest of the Poor
by Gilbert Y. Tan
MOD Magazine
9. Descriptive lead -describes a
scene, person or subject
You can describe a lady Dolefilite in many ways. She can
be the lady in casual t-shirt and slacks, white cap and
rubber shoes, neatly tucked hair and a pineapply-sweet
smile. She can be the suntanned lady in ridiculously-funny
goggles, wearing three sets of blouses and pants and in her
hand, a sun-ripened pineapple fruit. She can be one whose
face is slightly brushed with rouge, wearing RTW
coordinates, and a master of the keyboard. Yes, she can be
any lady employed here in Dolefil.
Woman Power in Dolefil
by Gilbert Y. Tan
Dolefil Tambuli
10. Lemlunay. It means paradise, promised land. The golden age of
the past, the golden age of the future. Camelot. Here, on one
special day – before sunrise, so it is believed – the ancient hero
Tudbolul appears to the T’boli people. And so the lunay sebung,
the torch-bearing T’bolis, must journey from their mountain
homes before the crack of dawn for their rendezvous with the
ancient hero. From afar, the procession is an awesome sight.
Thousands of torches merge into threads of light flowing down
the mountains. As the people approach the valley where the
gathering is to take place, the air vibrates with a medley of gongs
and strings and chants. The women descend to the tinkling of a
million hawkbells quivering on their bodies. The valley slowly
swells with life and light. After a while the tree of life is set afire.
The T’boli in search of Lemlunay
by Ma. Ceres P. Doyo
Journalist in Her Country
11. Quotation lead
Idioms are a colorful and delightful part of the English
language. Anglo-American author Logan Smith described
idioms in a delectable manner: “Idioms are like little
sparks of life and energy in our speech, they are like those
substances called vitamins which make our food
nourishing and wholesome; diction deprived of idioms
soon becomes tasteless, dull, and insipid.”
Please Pass the Idioms …
by Gilbert Y. Tan
MOD Magazine
12. “Reporters, I am scared of them. They expect me to know who they
are, and to greet them. If I don’t, they start hitting me. They make
it a guessing game; you have to correctly guess they are reporters.
But me, those I know, I greet; those I don’t know, I don’t greet.”
As simple as that.
Fernando Poe Jr. or Ronnie Poe or, better still, FPJ as he’s more
widely and fondly known, said that in 1968 in an interview with
Nick Joaquin (a.k.a. Quijano de Manila) after FPJ won his very
first FAMAS Best Actor award for his role as a priest who tamed
the slums in Mga Alabok sa Lupa.
A Close Encounter with FPJ
by Ricky Lo
Star Studded
Quotation lead
13. Question lead
Saan ka ba takot? Takot ka ba sa dilim? Sa masisikip
na lugar? Sa daga? Sa Ipis? Saan ka ba takot?
Do you spend a good deal of time fretting about your
looks, wishing you could swap faces with some very
handsome person you admire? If you do, stop pitying
yourself – and start pitying the handsome people you
envy. They are the ones who are apt to to be hurt in life
by their looks.
Be Glad You’re not Beautiful
by James F. Bender
Reader’s Digest Bedside Reader
14. Direct Address lead- must be
used with narrative
Sa buhay mo, marami ka ng
naranasan. Mga karanasan na
ginusto mo o hindi ginusto. Sa mga
karanasang ito, natanong mo ang
iyong sarili kung ang Panginoon ba
ay natutulog o hindi.
15. Sequence lead
Amalia Fuentes was on the 15th
floor shooting a movie…
when an earthquake struck and the building began
swaying. As everybody stood stiff, Amalia darted for
shelter under a table and, just as quickly, moved out of it
and ran towards the elevator and stood beside it. Later
on, somebody asked her why she did that. “It would be
very unglamorous to die under the table,” she answered.
Amalia Fuentes, A Woman for All Seasons
by Ricky Lo
Star Studded
17. What is a nut graph?
Basically, it is a summary of what
the story is going to be about. It’s the
5 Ws and H that you didn’t answer in
the lead.
It’s the thesis sentence of your
story.
18. Varsity football Coach Seamus Shift loves to
joke with his players, so earlier this month
when he told the varsity football team a woman
would be replacing him as head coach, the
players laughed.
“But when he didn’t laugh, we knew it was true,”
varsity quarterback junior Emmanuel Dyson
said.
And it is true.
19. Former women’s professional football
player and current varsity football coach at
St. Mary’s Preparatory Academy in Florida,
Nina Colt will replace Shift as varsity
football coach for the 2011-2012 school
year. She will shadow Shift next week to
meet the players and assistant coaches.
“I want my players to be more than jocks,”
she said. “I want them to be outstanding
young men in society. Of course, I want to
win games, but winning will never come
before individual success in the classroom
and in the community.”
The Nut Graph
22. For example: (Lead)
“Don‘t be mad. I took some pills,” Karen Keaton
cried as she stooped over the toilet.
A few hours later, the 14-year-old freshman
died after a series of coronary arrests.
(Ending) Since the death of her oldest
daughter, the Keatons have found themselves
becoming more protective. “I find myself
watching for things,” Mrs. Keaton said. “I’m not
sure for what. I’m just watching.”
23. (Lead)
A group of candystripers stand around
the nursery, holding incubator babies.
It’s “loving time.” Another young girls
steps in with her mother and picks up a
baby, too. She is not in a uniform, but a
in a hospital gown, for the baby she
holds is her own — and it’s her “loving
time.”
24. (Ending) This was evident as she
stated the one word that described
the whole ordeal:
“Pain,” she said, tears streaming
down her cheeks and falling onto
her sweater.
“True pain.”
25. Pitfalls to avoid in feature writing …
Using a news lead
Writing in the passive voice
Using too many adverbs and
adjectives instead of specific nouns
and powerful verbs
Messy handwriting
Lack of strong quotes
26. On contest day …
Read the entire prompt
Take a moment. Remember what
stands out to you. Try to use that for
your lead.
Reread the prompt and highlight or
underline powerful quotes.
Cross out any unnecessary quotes or
people.
Write