1. PRATHIMA PINDI @ Manager – Advertising
Ahmedabad, India
: +91 9898275724 (Anytime) | : prathima.global@yahoo.com
: prathima.global | : in.linkedin.com/pub/prathima-pindi/b1/408/460/en
CAREER SNAPSHOT
A creative and talented Filmmaker with over 10 years of experience in brand
management, event planning, marketing engagement & communications,
strategic marketing communications with PLC, social media management,
social responsibility activities, advertising, script / screenplay writing and
directing short films
 Successfully worked for industries like Destination-Tourism, Film
Tourism, Destination-Weddings & MICE, Advertising, Events & Carnivals
 Worked relentlessly on Marketing 4Ps Promotions through Advertising,
Sales promotions (Media – OOH, Print, Electronic- radio, TV & Digital)
with PLC’s parameters.
 Successfully designed Market Engagement strategies and executed with
impressive communication strategies for Concept like Ramoji Film City,
the world’s Largest Film city – Gunnies Records for their Branding,
Events & Carnivals
 Successfully carried Research on Consumer Behavior to market &
promote the Film City
 Successfully designed a Event Calendar – events, workshops to create
interest in the consumer
 Proven competency in building and executing strategic plans,
administering budgets, and managing projects from inception to
successful completion
 Skillful in introducing innovative marketing and advertising strategies
for products and concepts to increase customer acquisition and revenue
 Successfully directed and acted as a screenwriter for four short films
 Exceptional knowledge of film production, direction and artistic vision
cinematography and technical aspects
 Hands on experience in planning and directing locations, shots, and
pacing, acting styles
 Proficient in editing process on a holistic level, cut film and tape and
integrated pieces into the final product
 Exceptional in handling multiple projects simultaneously with strong
problem solving, & follow-through capabilities
 Demonstrated ability to manage and motivate cohesive teams that
achieve results
 Conversant with ERP, MS Windows 2000 (Millennium) and Power point
GLOBAL EXPOSURE
 Worked with Global Marketing Consultants from Singapore, US & Australia
 Communicated with clients and senior managers from several parts of
the world including Switzerland and Australia
CORE COMPETENCIES
 Creative Marketing Management
 Creative & Promotional Writing
 Strategic analysis & planning of
promotions & communications
with PLC intact
 Script & Screenplay Writing
 Market Research
 Consumer Behavior Research
 Competitive Analysis
 Team Leadership & Supervision
 High Profile Event Panning &
Management
 Budget Management
 Cost Controls
 Editorial Functions
 Media Placement
 Exploring Innovative Media
opportunities
 Advertising
 Agency Management
 Public Relations
PERSONALITY STRAITS
 Team Player
 Task Master and Risk Taker
 Highly motivated and Creative
LINGUISTIC PROFICIENCY
 Fluent in English and Hindi
 Proficient in Telugu
 Wish to learn French & Spanish
 Scored overall 7 bands in IELTS
NOTEWORTHY ACCOLADES
 Built & headed the department “ Market Engagement & Communications” and planned & executed robust
strategies to promote Carnivals & events in Ramoji Film city, Hyderabad (2000 acre, World’s Largest Film City)
1 | P a g e : +91 9898275724 (Anytime) | : pratima_pindi@yahoo.com

2. Prathima Pindi | Manager − Advertisements
 Research & analysis on new markets, explored overseas markets & designed communication strategies to promote
Club O7 in America, Canada, London & Australia
 Acted as Media and Creative Partner for several projects and led the team
 Planning on 360 degree promotions, print, electronic, OOH media, finalizing collaterals (Flyers, Banners, Print Ads
and Books), Web Advertising, corporate films etc.
 Worked on the success stories of nearly 50 MNC’s across the world, in interviews, story building etc.,
 Handled prestigious accounts viz., Bharat Sanchar Nigam Ltd., Gujarat Tourism, Hubtown, Hongkong & Mumbai
based (launched in Gujarat) Aarvee Denims & Exports Ltd. & Chiripal Group (Denim makers and Textile giants)
 Designed, written and presented a management show “Channel AIMS’ on the name of AIMS college
 Created an print advertisement for Gujarat Tourism for Germany’s International festival of tourism, Berlin, and
was exhibited all over Germany; Got published in Incredible India, Traveler, Traveler’s Outlook
 Accredited for BSNL, ‘Students Plan 100’ and ‘Earn and Learn’ promotions in Surat
 Bagged huge success at Sobhagya in designing Social responsibility advertisements for BSNL during Flood in Surat
VIBRANT GUJARAT, Global Summit
 Played a lead role as creative and Media partner in the mission for Gujarat Government’s mega Business
Investment event “Vibrant Gujarat” 2007, Global Summit attended by industry majors' from all over the world
 Involved in the promotion of Gujarat’s 33 Special Economic Zones which resulted in signing of 675 MOUs worth
USD 152 billion
FREELANCING FILMMAKING EXPERIENCE
Institute of Moving Images − Film Making, India Jan 2008 – April 2008
Responsibilities:
 Worked on Film Making viz., Concept development, scripting, dialogues, direction and Screenplay and created
Four short films
 Written a Screenplay “Miracles Happen” / “Windfall” a feature film – participated in International Screenplay
Competition Scriptapalooza, Acclaim Scripts Contest(got script registered with American writers Association)
 Registered with IMDbPro, Inktip, Screenwriters and Utopia etc.
 Developed ShowScript for a Film Festival
 Ad Film scripts for Nirma Shudh Namak, Regent Tiles, OCM Suitings, Swastik Tiles etc.
 Worked on following Short Films :
o A Little Help : Social message documentary on Visually Impaired and street children (1 Minute)
o Go Bananas :technical film of simple event, viewed in 25 shots and angles, proving screenplay,
directional, cinematography skills
o Sambhalke Biddu : comedy short film on "Pick Pocket guys" (7 Minutes)
o Dum : Short film on young college going friends fighting for a social cause (36 Minutes)
EMPLOYMENT CHRONICLE
M/s. Suman Motels Ltd., India Senior Marketing Executive Apr 2000 – Aug 2000
Responsibilities:
 Involved in product marketing by organizing promotional events / entertainment programs, advertising, New
Business Development Presentations, and Road shows
 Maintained Direct public relations building Resort / club memberships, making business tie ups with restaurants,
Boutiques & shopping centers, designing promotional campaigns & value added services provider (VASP) concepts
 Responsible for sourcing vendors, negotiating contracts and managing budgets
Ad Eternity Communications, India Assistant Manager – Advertising Mar 2004 – Jan 2005
Responsibilities:
 Developed sales and marketing strategies presented concepts and advertisement plans
 Organized events including Quiz Contests, Debates and other Competitions
 Analyzed source reports and controlled advertising budget

3. Prathima Pindi | Manager − Advertisements
 Wrote copy for promotional literature, brochures, press releases, and newsletters
 Planned and directed various large-scale events with more than 500 guests in attendance
Sobhagya Advertising Service, India Senior Manager− Brand Communications May 2005 − Sep 2009
Responsibilities:
 Handled complete brand management viz., conducted research, plan, strategize and execute branding,
positioning and brand communication exercises
 Involved in strategizing pre−launch, launch & post−launch, and all ATL & BTL exercises
 Understood clients, product and consumer behavior and designed concepts, headlines, copy / scripts accordingly
 Also worked as a Manager – Client Servicing and involved in following operations:
o Developed POP material; Handled PR with leading Newspapers in Gujarat
o Responsible for brand management and brand promotion; Arranged press meets
o Conducted client’s brand specific research and strategy for specific market
o Led client servicing team and managing the creative team of 10 employees
o Handled Government & Private sectors giants viz., Telecom, tourism, Textiles
o Ads, Corporate films & Photo shoots
o Corporate films for Chiripal Group (Denims &Textile giants), Dynemic Products Ltd. (Food Colors)
Seven Leisure Private Ltd, India Manager − Project Co-Ordination Nov 2009 – Feb 2016
Responsibilities:
 Acted as a Single point of contact for customer, management, board of directors & marketing department
 Handled complete project marketing for branding viz., planning & executing promotional activities
o Responsible for ClubO7 brand management and brand promotions
o Coordinate with Ad agencies, event management agencies & designers in order to promote ClubO7
through advertisements & promotions in 360 degree channels; Organize campaign for marketing ClubO7
 Sr. Manager – Brand Management, Marcomm, Events , MIS (Management Information systems) and managed
following operations:
 Complete Brand Management of the group
 Launched two Brands ClubO7, GrandO7 of the group
 Complete Marketing Communications, Strategy of Sales promotion plans, Advertising Plans, Media Mix & Media
Planning
 Event Calendar Planning and events planning & execution
 Implementation of IDS new ERP Systems software across Club functions, Hotel operations Management consisting
Sales & Marketing, Database Mgt, F & B mgt, Operations tec.,
o Responsible for customer relations Management (CRM); Work with ERP ecube, IMS, Sharepoint application
o Supervise all the data and reports of all the marketing departments, events, promotions, Advertisements
(print. electronic, outdoor media)
o Develop & implement standardized MIS procedures across Marketing / Promotions / operations of all
depts. (co-ordinate, Integrate & organize data, reports of all depts.)
o Develop and maintain system plan including operational requirements, budget requirements and schedules
o Develop process improvements for increased efficiency and cost effectiveness through integrating &
analyze data and reports of marketing, sales, events, warehousing, logistics, HR and F&B departments
o Govern overall operations and maintain data / reports, which are useful in efficient decision making and
planning
o Involved in Corporate Communications, Social Media Management and Social Responsibility Activities
Ramoji Film City, India Asst. General Manager – Market Engagement & Communications Mar 2016 -
Responsibilities:
 Built & headed the Department, “Market Engagement & Communications” to Promote Ramoji Film City as an
Ultimate Destination – Tourism, Destination – Film Production, Destination- MICE, Destination - Weddings

4. Prathima Pindi | Manager − Advertisements
 Designed Communication strategies to market our film city Pan India & Abroad
 Worked with our Overseas Consultants from America, Singapore, Australia on this process
 Designed engagement & Communications plans & philosophy to promote our Carnivals, Festivals & Events
 Designed Event Calendar to promote our Film City
 Recommended some interesting & Innovative Events & Workshops to make the Film City Most Happening place in
the consumer’s view
 Handled Consumer Research – Consumer Behavior, their attitude & motivation patterns study
 Handled complete project marketing for branding viz., planning & executing promotional activities
o Coordinate with Ad agencies, Media agencies, event management agencies & designers in order to
promote Ramoji Film City as an Ultimate Destination Pan India & Abroad
 Complete Marketing Communications, Strategy of Sales promotion plans, Advertising Plans, Media Mix & Media
Planning
EDUCATION
 SAP ERP Systems (SD) Module, Lithan Genevote , Ahmedabad, India – 2014
 Workshop on Film making, screenplay writing, directing , Institute of Moving Images − 2008
 Export Management, NIEM, Chennai, India – 2003
 Master of Business Administration, Alluri Institute of Management Sciences college, KU, Warangal, India – 1999
 Master of Arts in English, Kakatiya University, Warangal, India −1997
ACADEMIC PROJECTS @MASTER’S
Project # 1: Promotional Strategies and Consumer Behavior towards Indian Airlines and Jet Airways
Studied and understood:
 Marketing approach and strategies of Service Industry towards product life cycle crisis
 Ways of keeping intact with consumer’s growing ever changing needs, tastes and demands considering
modifications and renovations' expenditure
 What made Public and Private Airways share distinctive Market shares
 Consumer Perceptions and Behavior towards Public and Private Airways
Project # 2: An attempt was made to analyze the market environment and formulate an entrepreneur’s marketing
strategies right from idea generation to branding, positioning, 4Ps, advertising, scripts for Advertisements films etc.
for the FMCG Food Industry product Soups
AVAILABILITY
 Willing to relocate within 2 months and possess no bond with the current employer
Reference will be available upon request