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Maria A. Dubinskaya – Curriculum Vitae 
MARIA A. DUBINSKAYA 
mdubinskaya@gmail.com 
+7-916-507-8223; +7-499-248-1715 
Highly skilled professional with a unique balance of strategic and operational expertise in marketing, 
advertising, public and government relations, consumer goods manufacturing and sales. 
Proven leadership, managerial and negotiation skills, excellence in structuring and managing complex 
multiparty activities, identifying and pursuing new business opportunities. Successful track record 
includes senior managerial positions with major national and international corporations. 
· 14 years of business experience: project management, marketing, brand management, advertising 
· Strong strategic mindset, analytical and problem solving skills 
· Proven success in building strong brands, launching highly effective marketing campaigns 
· Proven ability to lead cross-functional teams 
· Excellent communication and interpersonal skills 
· Successful at mentoring and developing talent within the organization 
EXPERIENCE 
October 2002 to present Senior Consultant, Engagement Manager 
Cambridge Strategic Advisors. Boston, USA and Moscow, Russia 
Assisted corporate, non-profit and educational clients in developing and executing marketing and sales 
strategies. Designed and helped to implement marketing and PR campaigns, assisted with product design, 
and with development of market-driven strategies and guidelines. Clients included major multinational 
corporations and start-ups in food, entertainment consumer products and high-technology industries, and 
investors. 
February 2010 to November 2011 Executive Director 
MIT Enterprise Forum Russia. Moscow, Russia 
Launched the non-profit organization in Russia. Led and coordinated startup activities, including 
fundraising, franchise negotiations, volunteer recruiting, event planning and execution. Organized a series 
of TV appearances by the Forum’s members. Organized entrepreneurship seminars and bootcamps. 
Coordinated and helped to organize first ever appearance of MIT leadership on 2011 St. Petersburg 
Economic Forum (SPEF 2011). Also for SPEF 2011, planned and executed inaugural MIT Enterprise 
Forum panel: selected topic, selected and invited speakers, developed scenario, coordinated logistics, 
including international travel, accommodation and visa support for speakers and invited participants (30+ 
participants); panel attracted 150 + attendees and journalists from major news agencies. 
February 2007 to March 2009 Founder, Marketing Director 
Nodzomi. Moscow, Russia 
Co-founded and startup in food retail. Developed business, marketing, sales and financial plans. Planned 
retail network, negotiated with locations Opened retail presence in 10 places across Moscow. Had to exit 
because sudden change in retail regulations made the business unprofitable. 
November 2001 to October 2002 Brand Manager 
Wimm-Bill-Dann Foods, Moscow, Russia 
Developed and managed strategy, operations, marketing and sales programs for Ryzhi Ap – a national 
dairy brand targeting 4-7 year olds. 
Directed daily business activities, oversaw execution of marketing and sales for the national and 8 
regional markets. Monitored market, identified risks and business opportunities, led development of new 
products and improvements of existing ones within the brand family, together with sales organization 
developed merchandising strategies. 
Organized and directed marketing events, including theatrical events at local theaters (10 events),
Maria A. Dubinskaya – Curriculum Vitae 
thematic school visits (37 schools in Moscow), a Gala event at Moscow State (“Great”)Circus. Events 
included original theatrical design, educational games and product sampling. Market research studies 
were conducted on the material obtained during the events and covered target auditory of more than 10 
000 people. 
Orchestrated and directed marketing and promotion campaigns in 8 regions and 24 large cities in Russia, 
Ukraine and Kazakhstan – “Summer with Ryzhi Ap”. More than 100 000 children attended events, timed 
to celebrate the beginning of the Summer Holidays. Lead development of the event designs, scenarios, 
ordered all materials advertising and promotion materials, sampling sets, personally and remotely 
coordinated and directed the events, analyzed data collected during the events. 
Produced and edited children monthly magazine Ryzhi Ap. 
December 2000 to October 2001 Marketing and Advertising Coordinator 
Liggett-Ducat, Ltd. 
(Gallaher Group Plc Russian division). Moscow, Russia 
Managed marketing and advertising activities for mass and premium brand groups. Led a cross-functional 
marketing team and worked with outside suppliers to develop and launch marketing campaigns and 
advertising actions across multiple regions, and measured effectiveness of these campaigns and actions 
Saved 15% (ca. US$800,000) of annual marketing budget through improving sourcing, building long-term 
relationships with suppliers, and implementing cost control programs. 
July 1999 to December 2000 Account Manager for SPN Ogilvy Advertising and Public Relations 
Agency, and Correspondent and Special Projects Manager for SPN 
Publishing House. Moscow, Russia 
Developed and managed several major advertising and PR accounts. Built relationships with clients, 
partners and suppliers. Major client accounts included Beiersdorf AG, Dirol, Coca-Cola, Gillette, Philip 
Morris and Liggett-Ducat. Led sponsorship projects for several major magazines of the SPN Publishing 
house. Helped clients identify and understand their advertising needs, developed proposals, defined 
budgets, and initiated new projects. Managed all major engagements: from creative development and 
production of advertising materials, to production and implementation of advertising and promotion 
campaigns, including selection and contraction of venues, suppliers, catering, hiring and training promo 
personnel. Developed and oversaw project budgets. 
Worked with printed media, TV, radio, press, point-of-sales and outdoor advertising, exhibitions, trade 
conferences. Worked as a staff correspondent for Where Moscow and Inflight Review. 
April 1998 to June 1999 Director of Special Projects, 
General Administrator with the Office of the CEO 
Suharevka Holding Co., Moscow, Russia 
Was responsible for a organizing and coordinating a wide variety of marketing, advertising and pubic-relations 
projects, including trade conferences (up to 500 participants). Was responsible for logistics, 
invitations, selection and contracting of venues, suppliers and materials, liaising with domestic and 
international partners, customers and suppliers. Served as a company’s spokesperson and public-relations 
representative. Prepared analytics of trade shows and exhibitions, developed design, sourced and 
produced the company promotional materials, hired and trained promo staff, led the holding’s exhibition 
team. 
September 1995 to October 1996 Director of Cargo Transportation 
Badur Express Tourism & Cargo, 
Sharjah, United Arab Emirates 
General management of the cargo department. Promoted to director from an entry-level position within 
the first 6 months of work. Responsibilities included: 
· Operations: logistics, control of the cargo turnover, work with customers and shipping companies,
Maria A. Dubinskaya – Curriculum Vitae 
fleet management; 
· Office management: HR and accounting (income statement, cash flow, petty cash, compensation 
calculations, etc.) 
EDUCATION 
2008 EMBA, Universiteit Antwerpen Management School 
2001 Master of Sciences in Applied Psychology, Moscow Institute of Social Psychology, Russia, GPA 
= 4.8/5.0 
1998 Bachelor of Sciences in Management and Information Technologies, Moscow State University of 
Forestry, Russia GPA = 4.85/5.0 Honor Scholarship for academic excellence (8 semesters) 
1994 to 2001 A number of specialized advanced courses in General Management, Entrepreneurship, 
Marketing, Advertisement, Public Relations, etc., including business certificate programs taught at Napier 
University (Edinburgh, UK) and University of Illinois

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MDubinskaya CV 2014oct 15

  • 1. Maria A. Dubinskaya – Curriculum Vitae MARIA A. DUBINSKAYA mdubinskaya@gmail.com +7-916-507-8223; +7-499-248-1715 Highly skilled professional with a unique balance of strategic and operational expertise in marketing, advertising, public and government relations, consumer goods manufacturing and sales. Proven leadership, managerial and negotiation skills, excellence in structuring and managing complex multiparty activities, identifying and pursuing new business opportunities. Successful track record includes senior managerial positions with major national and international corporations. · 14 years of business experience: project management, marketing, brand management, advertising · Strong strategic mindset, analytical and problem solving skills · Proven success in building strong brands, launching highly effective marketing campaigns · Proven ability to lead cross-functional teams · Excellent communication and interpersonal skills · Successful at mentoring and developing talent within the organization EXPERIENCE October 2002 to present Senior Consultant, Engagement Manager Cambridge Strategic Advisors. Boston, USA and Moscow, Russia Assisted corporate, non-profit and educational clients in developing and executing marketing and sales strategies. Designed and helped to implement marketing and PR campaigns, assisted with product design, and with development of market-driven strategies and guidelines. Clients included major multinational corporations and start-ups in food, entertainment consumer products and high-technology industries, and investors. February 2010 to November 2011 Executive Director MIT Enterprise Forum Russia. Moscow, Russia Launched the non-profit organization in Russia. Led and coordinated startup activities, including fundraising, franchise negotiations, volunteer recruiting, event planning and execution. Organized a series of TV appearances by the Forum’s members. Organized entrepreneurship seminars and bootcamps. Coordinated and helped to organize first ever appearance of MIT leadership on 2011 St. Petersburg Economic Forum (SPEF 2011). Also for SPEF 2011, planned and executed inaugural MIT Enterprise Forum panel: selected topic, selected and invited speakers, developed scenario, coordinated logistics, including international travel, accommodation and visa support for speakers and invited participants (30+ participants); panel attracted 150 + attendees and journalists from major news agencies. February 2007 to March 2009 Founder, Marketing Director Nodzomi. Moscow, Russia Co-founded and startup in food retail. Developed business, marketing, sales and financial plans. Planned retail network, negotiated with locations Opened retail presence in 10 places across Moscow. Had to exit because sudden change in retail regulations made the business unprofitable. November 2001 to October 2002 Brand Manager Wimm-Bill-Dann Foods, Moscow, Russia Developed and managed strategy, operations, marketing and sales programs for Ryzhi Ap – a national dairy brand targeting 4-7 year olds. Directed daily business activities, oversaw execution of marketing and sales for the national and 8 regional markets. Monitored market, identified risks and business opportunities, led development of new products and improvements of existing ones within the brand family, together with sales organization developed merchandising strategies. Organized and directed marketing events, including theatrical events at local theaters (10 events),
  • 2. Maria A. Dubinskaya – Curriculum Vitae thematic school visits (37 schools in Moscow), a Gala event at Moscow State (“Great”)Circus. Events included original theatrical design, educational games and product sampling. Market research studies were conducted on the material obtained during the events and covered target auditory of more than 10 000 people. Orchestrated and directed marketing and promotion campaigns in 8 regions and 24 large cities in Russia, Ukraine and Kazakhstan – “Summer with Ryzhi Ap”. More than 100 000 children attended events, timed to celebrate the beginning of the Summer Holidays. Lead development of the event designs, scenarios, ordered all materials advertising and promotion materials, sampling sets, personally and remotely coordinated and directed the events, analyzed data collected during the events. Produced and edited children monthly magazine Ryzhi Ap. December 2000 to October 2001 Marketing and Advertising Coordinator Liggett-Ducat, Ltd. (Gallaher Group Plc Russian division). Moscow, Russia Managed marketing and advertising activities for mass and premium brand groups. Led a cross-functional marketing team and worked with outside suppliers to develop and launch marketing campaigns and advertising actions across multiple regions, and measured effectiveness of these campaigns and actions Saved 15% (ca. US$800,000) of annual marketing budget through improving sourcing, building long-term relationships with suppliers, and implementing cost control programs. July 1999 to December 2000 Account Manager for SPN Ogilvy Advertising and Public Relations Agency, and Correspondent and Special Projects Manager for SPN Publishing House. Moscow, Russia Developed and managed several major advertising and PR accounts. Built relationships with clients, partners and suppliers. Major client accounts included Beiersdorf AG, Dirol, Coca-Cola, Gillette, Philip Morris and Liggett-Ducat. Led sponsorship projects for several major magazines of the SPN Publishing house. Helped clients identify and understand their advertising needs, developed proposals, defined budgets, and initiated new projects. Managed all major engagements: from creative development and production of advertising materials, to production and implementation of advertising and promotion campaigns, including selection and contraction of venues, suppliers, catering, hiring and training promo personnel. Developed and oversaw project budgets. Worked with printed media, TV, radio, press, point-of-sales and outdoor advertising, exhibitions, trade conferences. Worked as a staff correspondent for Where Moscow and Inflight Review. April 1998 to June 1999 Director of Special Projects, General Administrator with the Office of the CEO Suharevka Holding Co., Moscow, Russia Was responsible for a organizing and coordinating a wide variety of marketing, advertising and pubic-relations projects, including trade conferences (up to 500 participants). Was responsible for logistics, invitations, selection and contracting of venues, suppliers and materials, liaising with domestic and international partners, customers and suppliers. Served as a company’s spokesperson and public-relations representative. Prepared analytics of trade shows and exhibitions, developed design, sourced and produced the company promotional materials, hired and trained promo staff, led the holding’s exhibition team. September 1995 to October 1996 Director of Cargo Transportation Badur Express Tourism & Cargo, Sharjah, United Arab Emirates General management of the cargo department. Promoted to director from an entry-level position within the first 6 months of work. Responsibilities included: · Operations: logistics, control of the cargo turnover, work with customers and shipping companies,
  • 3. Maria A. Dubinskaya – Curriculum Vitae fleet management; · Office management: HR and accounting (income statement, cash flow, petty cash, compensation calculations, etc.) EDUCATION 2008 EMBA, Universiteit Antwerpen Management School 2001 Master of Sciences in Applied Psychology, Moscow Institute of Social Psychology, Russia, GPA = 4.8/5.0 1998 Bachelor of Sciences in Management and Information Technologies, Moscow State University of Forestry, Russia GPA = 4.85/5.0 Honor Scholarship for academic excellence (8 semesters) 1994 to 2001 A number of specialized advanced courses in General Management, Entrepreneurship, Marketing, Advertisement, Public Relations, etc., including business certificate programs taught at Napier University (Edinburgh, UK) and University of Illinois