Partner Quarterly Update (Sept 9, 2014)

1. Alliances Q3 Update
September 9, 2014

2. Tyler Prince
EVP, Worldwide Alliances & Channels
@tyler_sfdc

3. Today’s Agenda
What’s New
Engaging with the Community
Spotlight: Getting the Most Out of Dreamforce
Leslie Tom, Vice President, Partner Marketing
Q&A
Please post your questions in the Webinar console on the right

4. Safe Harbor
Safe harbor statement under the Private Securities Litigation Reform Act of 1995:
This presentation may contain forward-looking statements that involve risks, uncertainties, and assumptions. If any such uncertainties materialize or if any of
the assumptions proves incorrect, the results of salesforce.com, inc. could differ materially from the results expressed or implied by the forward-looking
statements we make. All statements other than statements of historical fact could be deemed forward-looking, including any projections of product or service
availability, subscriber growth, earnings, revenues, or other financial items and any statements regarding strategies or plans of management for future
operations, statements of belief, any statements concerning new, planned, or upgraded services or technology developments and customer contracts or use
of our services.
The risks and uncertainties referred to above include – but are not limited to – risks associated with developing and delivering new functionality for our service,
new products and services, our new business model, our past operating losses, possible fluctuations in our operating results and rate of growth, interruptions
or delays in our Web hosting, breach of our security measures, the outcome of any litigation, risks associated with completed and any possible mergers and
acquisitions, the immature market in which we operate, our relatively limited operating history, our ability to expand, retain, and motivate our employees and
manage our growth, new releases of our service and successful customer deployment, our limited history reselling non-salesforce.com products, and
utilization and selling to larger enterprise customers. Further information on potential factors that could affect the financial results of salesforce.com, inc. is
included in our annual report on Form 10-K for the most recent fiscal year and in our quarterly report on Form 10-Q for the most recent fiscal quarter. These
documents and others containing important disclosures are available on the SEC Filings section of the Investor Information section of our Web site.
Any unreleased services or features referenced in this or other presentations, press releases or public statements are not currently available and may not be
delivered on time or at all. Customers who purchase our services should make the purchase decisions based upon features that are currently available.
Salesforce.com, inc. assumes no obligation and does not intend to update these forward-looking statements.

5. What’s New

6. Highlights
Company Consulting Partners ISVs
• 38% Growth
• Raised FY15
guidance to $5.3B
•
World’s Most
Innovative Company
2011, 2012, 2013, 2014!
• Joint Sales 82%
• Certi!cations 68%
• ACV 63%
• 2.5 Million Installs

7. Strategic Partnerships Fuel Industry Traction

8. NEW Salesforce1 Community Cloud Announcement
Aligns our product strategy and
connects customers, partners,
and employees directly to the
information, apps, and experts they
need to take action
Community Cloud adoption
correlates to higher Salesforce
adoption overall
Community Cloud is one of the fast
growing Saleforce product lines

9. Wearables Introduce a New Frontier of Opportunity for Partners
Wearable Partner Ecosystem
Creating Open Source Dev Packs
Building Wearable Apps
Providing Support Services
Epson Glass Jawbone UP Vuzix m100 Meta Oculus

10. Salesforce Ventures
Salesforce Ventures: The investment arm of Salesforce
Launched $100M Salesforce1 Fund
Investing in companies building innovative
mobile apps & connected products that
extend the power of the Salesforce1 Platform
www.salesforce.com/ventures

11. Engage with the Community

12. Be ‘In-the-Know’ with the Partner Community

13. Join the Partner Community in Three Easy Steps
1. Click the ‘Log In’ button from the
existing Partner Sign-Up Page
2. Enter your salesforce.com
credentials
3. Complete the Partner Community
Registration Form

14. Up Next: Connections

15. •
The Digital Marketing Event of the Year
• Explore emerging connected technologies
• Experience world-class education and entertainment
• Hear from the brightest innovators and biggest brands
• Network with peers and industry experts

16. Connections Partner Summit
Monday September 22: 12 – 5 pm
CONNECT
500+ partner attendees
INNOVATE
New product directions
GROW
Combined ET/SFDC opportunity
 MEET the management team
 NETWORK with 500 partners
 LEARN about One Program; One Vision
 BREAKOUT into speci!c communities: HubExchange & Channel
 CELEBRATE at our Partner Summit Reception
Register http://pages.exacttarget.com/2014PartnerSummit/

17. Getting the Most Out of
Dreamforce

18. Leslie Tom
VP, Partner Marketing
@lesliejtom

19. Dreamforce ‘14 is Coming!
October 13-16
San Francisco

20. Agenda at-a-Glance
Monday, October 13 Tuesday, October 14 Wednesday, October 15 Thursday, October 16
8:30am – 6:00pm
Breakout Sessions
8:30am – 6:00pm
Breakout Sessions
8:30am – 6:00pm
Breakout Sessions
8:30am – 2:00pm
Breakout Sessions
10:00am – 11:30pm
Partner Keynote
10:00am – 5:00pm
Cloud Expo Open
9:00am – 5:00pm
Cloud Expo Open
9:00am – 2:00pm
Cloud Expo Open
9:00am – 10:30am
Hillary Rodham Clinton
9:00am – 9:50am
Marketing Cloud
Keynote
10:00am – 1.00pm
Reimagine. Everything.
12:00pm – 8:00pm
Cloud Expo Open
11:30am – 12:30pm
Laura Andreesen
10:30am– 11:20am
Sales Cloud
Keynote
12:30pm – 1:30pm
Fireside Chat with Marc Benioff
and Tony Prophet, Microsoft
1:30pm – 3:30pm
Keynote with Marc Benioff
& Special Guests
12:30pm – 1:20pm
Service Cloud
Keynote
2:00pm – 3:00pm
“PayPal Mafia” Panel
6:30pm – 10:00pm
Dreamforce Gala & UCSF Benefit
with Bruno Mars
2:00pm – 2:50pm
Platform
Keynote
3:30 – 6:30 pm
Tony Robbins
3:30pm – 4:20pm
Data.com
Keynote
2:00 pm – 3:00pm
Marc & Parker
Q & A Session
5:00pm – 6:00pm
Special Session (TBC)
3:00 pm – 4:30 pm
Closing Session
6:00pm – 8:00pm
Cloud Expo Welcome Reception
7:00pm – 1:00am
Partner Parties & App Bash
South Halls ABC
Moscone West
Yerba Buena Theater

21. Dreamforce Campus
Partner Zone
@Westin
Market Street

22. Benefit Main
Act
Supporting
Act
Civic
Center
Plaza
Gala Event + Bene!t Concert at Civic Center
Tuesday, October 14

23. What’s in Store for Our Partners

24. Four Incredible Days of Inspiration & Innovation
Monday
October 13
10:00am: Partner Keynote
12:00pm: Partner Zone Opens
+ Prize Pickup
1:30 pm – 2:30pm: PayPal
Panel
4:00 pm – 6:00pm: Partner
Welcome Reception
Tuesday
October 14
9:00 am – 10:30am: Hillary
Rodham Clinton
1:30pm – 3:30pm: Keynote with
Marc Benioff and guests
6:30pm: Gala + Benefit
Wednesday
October 15
9:00am – 4:30pm: Product
Keynotes
7:00 – 9:00pm: Partner
Appreciation Party @ City View
9:00 pm – 1:00am: AppBash
@ City View
Thursday
October 16
10:00am – 1:00pm:
Transformation Keynotes
11:00am – 12:00pm: Marc
Andreesen
2:00pm – 3:00pm: Marc Benioff
& Parker Harris Q&A
3:30pm – 5:00pm: Hackathon
Awards

25. Kick Off the Week with Our Partner Keynote
Lead and Innovate in the #1
Cloud Ecosystem
Hosted by Tyler Prince, EVP, WW
Alliances & Channels and his team
Date: Monday, October 13th
Time: 10 a.m. – 11:30 a.m.
Location: 3rd Floor, Moscone West
New for 2014: Decoder Contest
Keynote attendees have the
chance to win 1 of 1000s of prizes!

26. The Partner Zone: Your Home Base on the Dreamforce Campus
The Westin Market Street Hotel
2nd and 3rd Floors
INNOVATE with the leading technology
• Demos of new Salesforce technology
CONNECT with other members of the partner community
• Partner Community Theater
• Networking areas
• Welcome reception and daily lunch service
GROW your business with a wealth of resources
• Over 60 partner-specific sessions
• ‘Ask the Experts’ consultation stations

27. Not-to-Miss Sessions Designed Just for You
• APP Academy (ISV) & Cloud Academy (SI) on-boarding for new partners
• Deep dives across technical, sales, marketing, operations and support
• Entrepreneur startup sessions with industry luminaries
• Partner-led best practices in the new Partner Community Theater
• Hundreds of Sales, Service, Marketing and Technical Hands-On sessions
Partner Session Guide Coming Soon!

28. Signi!cant Partner Presence with 350+ Dreamforce Sponsors
Platinum Titanium Emerald Diamond

29. Are You Ready?

30. Top 5 Things You Can Do Now
1. Register for Dreamforce
2. Join the Community Conversation
3. Customize Your Dreamforce Experience
4. Stay Socially Engaged
5. Give Back

31. Register TODAY: Two Options for Attending Dreamforce
Full Conference Pass
$1299
Available until October 12th
Register Now: Full Conference
Dreamforce Free Expo+ Pass
FREE
Includes: Cloud Expos, Product Keynotes, and keynotes
with Al Gore, Neil Young, Arianna Huffington & Eckhart
Tolle
Does Not Include: Marc's keynote, Hillary's keynote,
Partner keynote, Tony Robbins, Breakout sessions, Gala
Register Now: Free Expo+

32. Join the Conversation in the Success Community
1. Join Groups - be an active
participant and post helpful,
relevant content
2. Engage with your partner
community
• Join the Partner Success group
• Follow your peers
3. Join session discussions to
influence and shape the content
4. Host a group for your customers &
fans
5. Most importantly, have fun!
Go to www.Dreamforce.com and click ‘Login’

33. Customize Your Dreamforce Experience
Agenda Builder
Goes Live This
Week!

34. Stay Engaged
Road to Dreamforce Webinars
Subscribe to the series & watch
previous episodes for the lates
news, session updates and more
@dreamforce
@partnerforce
@appexchange
/dreamforce
/salesforcepartners
/appexchange

35. Give to the UCSF Benioff Children’s Hospitals
Purchase tickets:
https://give.theconcertforkids.com/theconcertforkids
Agenda:
6:30pm Cocktails at City Hall
8:30pm Gala Concert
After Party at City Hall with
will.i.am and special guests

36. Continue the Dreamforce
Momentum

37. Mark Your Calendars: Partner Forum is Coming to New York City
Join us for a full-day event offering expert practitioners
the opportunity to explore Salesforce innovation and
customer business transformation
Tuesday, November 18, 2014
Registration opens end of September – stay tuned!

38. Key Resources to Help You Stay Up-to-Date
Partner Community Signup - https://partners.salesforce.com
Partner Signup FAQ - http://p.force.com/signup
Partner Alerts! - http://p.force.com/alerts
New! Partner Branding Guidelines - http://p.force.com/branding
New! Partner PR Guidelines - http://p.force.com/pr
Partner Community News - http://p.force.com/news
Partner Community Office Hours - http://p.force.com/officehours
Partner Release Info - http://p.force.com/releases
Partner Roadmap Info - http://p.force.com/roadmap
Tip Sheet with all links - http://p.force.com/tipsheet

39. Q & A
Please post your questions in the Webinar console on the right